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SuperStay Matte Ink Liquid Lipstick Ground-Breaker dupes and alternatives Maybelline

Brown · Neutral · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Closest shade matchClosest overall alternative: Revlon ColorStay Overtime Lipcolor Everlasting Rum

The equivalent shade and the most similar lipstick overall.

The match
Revlon
Everlasting Rum
Colour family, undertone and depth: Brown · Neutral · Deep / dark
Finish and opacity: Opaque
Overall match
89out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
100
Wear (Wear & performance)
76
Comfort (Comfort & suitability)
40
Shade match
93out of 100
Colour
90
Depth
98
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$10.28AmazonAmazon
Costs $0.46 more

Your shade $9.82 at Walmart

AmazonView at Amazon

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · MAC Cosmetics

    M·A·Cximal Silky Matte Lipstick

    Marrakesh
    Shade match 87
    $25SephoraSephoraCosts $15.18 more

    Matches: Very close colourSame finish: matteSame opacity: opaque

    Differences: Warm rather than neutral undertone

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    80
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Warm rather than neutral undertone

    Retailer shade note: intense orange brown

    Medium confidence· Digital match

    View match
  2. #3 · MAC Cosmetics

    Powder Kiss Liquid Lip & Cheek Mousse

    Marrakesh-Mere
    Shade match 90
    $27SephoraSephoraCosts $17.18 more

    Matches: Very close colourSame finish: matteClaims comfort

    Differences: Warm rather than neutral undertoneBuildable rather than opaque (opacity)10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    90
    Finish & visual result
    84
    Wear & performance
    70
    Comfort & suitability
    40

    Very close colour · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than neutral undertone · Buildable rather than opaque (opacity) · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: intense orange brown

    Medium confidence· Digital match

    View match
  3. #4 · NARS

    Explicit Lipstick

    On Top – 807
    Shade match 90
    $42SephoraSephoraCosts $32.18 more

    Matches: Same neutral undertoneSame opacity: opaqueClaims transfer resistance

    Differences: Long-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    90
    Finish & visual result
    88
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour · Satin · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: deep chestnut

    Medium confidence· Digital match

    View match
  4. #5 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Low Cut
    Shade match 81
    $11Ulta BeautyUlta BeautyCosts $1.18 more

    Matches: Same neutral undertoneSame finish: matteSame opacity: opaque

    No material differences in the data we have.

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 48% ingredient overlap

    Retailer shade note: deep chocolate brown

    Medium confidence· Digital match

    View match
  5. Shade match 87
    $6.49$12.99Ulta BeautyUlta Beauty$3.33 less (34%)

    Matches: Same neutral undertoneSame finish: matteClaims transfer resistance

    Differences: Buildable rather than opaque (opacity)

    Score details
    Shade match
    87
    Finish & visual result
    84
    Wear & performance
    64
    Comfort & suitability
    50

    Close colour · Matte · Buildable

    Ingredients (not scored): 51% ingredient overlap

    Differences: Buildable rather than opaque (opacity)

    Retailer shade note: deep nude-brown

    Medium confidence· Digital match

    View match
  6. #7 · Gucci

    Glow & Care Shine Lipstick

    308 Lucy Dark Orange
    Shade match 79
    $49SephoraSephoraCosts $39.18 more

    Matches: Very close colourSame opacity: opaqueClaims hydration

    Differences: Warm rather than neutral undertoneOrange rather than brownLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    40

    Very close colour · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Warm rather than neutral undertone · Orange rather than brown · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: dark orange

    Medium confidence· Digital match

    View match
  7. #8 · Juvia's Place

    The Reds Cherry Velvety Matte Lipstick

    So Red
    Shade match 78
    $15Ulta BeautyUlta BeautyCosts $5.18 more

    Matches: Very close colourSame finish: matteSame opacity: opaque

    Differences: Warm rather than neutral undertoneRed rather than brownLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Warm rather than neutral undertone · Red rather than brown · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: rich cherry red

    Medium confidence· Digital match

    View match
  8. #9 · L'Oréal Paris

    Colour Riche Original Satin Lipstick

    179 Nu Decadent
    Shade match 93
    $11.99WalmartWalmartCosts $2.17 more

    Matches: Very close colourSame neutral undertoneClaims transfer resistance

    Differences: Not listed rather than 16-hour wear (longevity)

    Score details
    Shade match
    93
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    40

    Very close colour · Satin

    Ingredients (not scored): 2% ingredient overlap

    Differences: Not listed rather than 16-hour wear (longevity)

    Medium confidence· Digital match

    View match
  9. #10 · Gucci

    Velvet Matte Lipstick

    505 Janet Rust
    Shade match 78
    $49SephoraSephoraCosts $39.18 more

    Matches: Very close colourSame finish: matteSame opacity: opaque

    Differences: Warm rather than neutral undertoneRed rather than brownLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Warm rather than neutral undertone · Red rather than brown · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: rusty red

    High confidence· Digital match

    View match
  10. #11 · Ulta Beauty Collection

    Luxe Satin Lipstick

    Chocolate Kiss 305
    Shade match 87
    $12Ulta BeautyUlta Beauty(product price)Costs $2.18 more

    Matches: Same neutral undertoneSame opacity: opaqueClaims comfort

    Differences: Not listed rather than 16-hour wear (longevity)

    Score details
    Shade match
    87
    Finish & visual result
    88
    Wear & performance
    40
    Comfort & suitability
    40

    Close colour · Satin · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Not listed rather than 16-hour wear (longevity)

    Retailer shade note: deep chocolate brown

    Medium confidence· Digital match

    View match
  11. #12 · MAC Cosmetics

    Powder Kiss Hazy Matte Lipstick

    Marrakesh-Mere
    Shade match 83
    $27Ulta BeautyUlta Beauty(product price)Costs $17.18 more

    Matches: Same finish: matteClaims transfer resistanceClaims comfort

    Differences: Warm rather than neutral undertoneBuildable rather than opaque (opacity)10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    84
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Warm rather than neutral undertone · Buildable rather than opaque (opacity) · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: rich orange brown

    High confidence· Digital match

    View match
  12. #13 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Straps
    Shade match 72
    $11WalmartWalmartCosts $1.18 more

    Matches: Same finish: matteSame opacity: opaqueSame longevity: 16-hour wear

    Differences: LighterCool rather than neutral undertone

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 48% ingredient overlap

    Differences: Lighter · Cool rather than neutral undertone

    Medium confidence· Digital match

    View match
  13. #14 · Valentino

    Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush

    154A - Going Nude Tonight
    Shade match 74
    $40SephoraSephoraCosts $30.18 more

    Matches: Same finish: matteClaims comfortClaims hydration

    Differences: Cool rather than neutral undertoneNude rather than brownBuildable rather than opaque (opacity)

    Score details
    Shade match
    74
    Finish & visual result
    84
    Wear & performance
    80
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 14% ingredient overlap

    Differences: Cool rather than neutral undertone · Nude rather than brown · Buildable rather than opaque (opacity)

    Retailer shade note: deep berry nude

    Medium confidence· Digital match

    View match
  14. #15 · ILIA

    Lip Sketch Hydrating Crayon

    Kiln
    Shade match 69
    $27SephoraSephoraCosts $17.18 more

    Matches: Same finish: matteClaims comfortClaims hydration

    Differences: Cool rather than neutral undertoneBerry rather than brown

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    80
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 0% ingredient overlap

    Differences: Cool rather than neutral undertone · Berry rather than brown

    Retailer shade note: Rich Berry

    Medium confidence· Digital match

    View match
  15. #16 · Juvia's Place

    The Nude Velvety Matte Lipstick

    Toffee
    Shade match 78
    $15Ulta BeautyUlta BeautyCosts $5.18 more

    Matches: Same neutral undertoneSame opacity: opaqueClaims hydration

    Differences: Nude rather than brownCream rather than matte (finish)Long-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    76
    Wear & performance
    70
    Comfort & suitability
    40

    Close colour · Cream · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Nude rather than brown · Cream rather than matte (finish) · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: creamy mocha chocolate nude

    Medium confidence· Digital match

    View match
  16. #17 · Charlotte Tilbury

    Matte Revolution Hydrating Lipstick

    So 90's
    Shade match 75
    $37SephoraSephoraCosts $27.18 more

    Matches: Same finish: matteClaims hydration

    Differences: Warm rather than neutral undertoneBuildable rather than opaque (opacity)10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    84
    Wear & performance
    70
    Comfort & suitability
    40

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than neutral undertone · Buildable rather than opaque (opacity) · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: nude brown

    Medium confidence· Digital match

    View match
  17. #18 · NARS

    Afterglow Lipstick

    Aragon
    Shade match 81
    $36SephoraSephoraCosts $26.18 more

    Matches: Same neutral undertoneClaims comfortClaims hydration

    Differences: LighterBuildable rather than opaque (opacity)Long-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    65
    Wear & performance
    70
    Comfort & suitability
    40

    Close colour · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Lighter · Buildable rather than opaque (opacity) · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: red chestnut

    Medium confidence· Digital match

    View match
  18. Shade match 71
    $64SephoraSephoraCosts $54.18 more

    Matches: Same opacity: opaqueClaims hydration

    Differences: LighterCool rather than neutral undertone

    Score details
    Shade match
    71
    Finish & visual result
    88
    Wear & performance
    80
    Comfort & suitability
    40

    Slight colour difference · Satin · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Lighter · Cool rather than neutral undertone

    Retailer shade note: Burnt Sienna

    Medium confidence· Digital match

    View match
  19. #20 · Laura Mercier

    Petal Soft Lipstick Crayon

    303 Jeanne
    Shade match 77
    $36SephoraSephoraCosts $26.18 more

    Matches: Same finish: matteClaims comfortClaims hydration

    Differences: Warm rather than neutral undertoneNude rather than brownSheer rather than opaque (opacity)

    Score details
    Shade match
    77
    Finish & visual result
    69
    Wear & performance
    80
    Comfort & suitability
    40

    Close colour · Matte · Sheer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than neutral undertone · Nude rather than brown · Sheer rather than opaque (opacity)

    Retailer shade note: rich warm nude

    Medium confidence· Digital match

    View match
  20. #21 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    140 Honey Glaze
    Shade match 72
    $16SephoraSephoraCosts $6.18 more

    Matches: Same finish: matteSame opacity: opaqueClaims transfer resistance

    Differences: Warm rather than neutral undertone10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Warm rather than neutral undertone · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: matte nude brown

    Medium confidence· Digital match

    View match
  21. #22 · MAC Cosmetics

    Powder Kiss Liquid Lip & Cheek Mousse

    Fashion Emergency
    Shade match 73
    $27Ulta BeautyUlta BeautyCosts $17.18 more

    Matches: Same finish: matteClaims comfortClaims hydration

    Differences: Cool rather than neutral undertoneBuildable rather than opaque (opacity)10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    73
    Finish & visual result
    84
    Wear & performance
    70
    Comfort & suitability
    40

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Cool rather than neutral undertone · Buildable rather than opaque (opacity) · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: intense rose brown

    Medium confidence· Digital match

    View match
  22. #23 · Milani

    Color Fetish Matte Lipstick

    Desire
    Shade match 75
    $11.99Ulta BeautyUlta BeautyCosts $2.17 more

    Matches: Same finish: matteSame opacity: opaqueClaims comfort

    Differences: Warm rather than neutral undertoneNude rather than brownNot listed rather than 16-hour wear (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Warm rather than neutral undertone · Nude rather than brown · Not listed rather than 16-hour wear (longevity)

    Retailer shade note: deep, brown nude

    Medium confidence· Digital match

    View match
  23. #24 · Buxom

    Full-On Satin Lipstick

    Chocolatte
    Shade match 83
    $27Ulta BeautyUlta BeautyCosts $17.18 more

    Matches: Claims comfortClaims hydration

    Differences: Cool rather than neutral undertoneNot listed rather than 16-hour wear (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    40

    Close colour · Satin

    Ingredients (not scored): 2% ingredient overlap

    Differences: Cool rather than neutral undertone · Not listed rather than 16-hour wear (longevity)

    Retailer shade note: chestnut

    Medium confidence· Digital match

    View match
  24. #25 · MAC Cosmetics

    M·A·Cximal Sleek Satin Lipstick

    Truth Be Untold
    Shade match 71
    $25Ulta BeautyUlta Beauty(product price)Costs $15.18 more

    Matches: Same opacity: opaqueClaims comfortClaims hydration

    Differences: Warm rather than neutral undertoneNude rather than brownLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    71
    Finish & visual result
    88
    Wear & performance
    70
    Comfort & suitability
    40

    Slight colour difference · Satin · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Warm rather than neutral undertone · Nude rather than brown · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: deeper wam nude

    Medium confidence· Digital match

    View match
  25. #26 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    25 Coral Sunset
    Shade match 70
    $16SephoraSephoraCosts $6.18 more

    Matches: Same finish: matteSame opacity: opaqueClaims transfer resistance

    Differences: DeeperWarm rather than neutral undertone10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Deeper · Warm rather than neutral undertone · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: matte orange brown

    High confidence· Digital match

    View match
  26. #27 · Dior

    Rouge Dior On Stage

    550 Red Shock
    Shade match 67
    $48SephoraSephoraCosts $38.18 more

    Matches: Same opacity: opaqueClaims hydration

    Differences: Warm rather than neutral undertoneRed rather than brownLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    40

    Close colour · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Warm rather than neutral undertone · Red rather than brown · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: A deep red

    Medium confidence· Digital match

    View match
  27. #28 · Juvia's Place

    The Reds Cherry Velvety Matte Lipstick

    Afrik
    Shade match 67
    $15Ulta BeautyUlta BeautyCosts $5.18 more

    Matches: Same neutral undertoneSame finish: matteSame opacity: opaque

    Differences: Red rather than brownLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Red rather than brown · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: blood red

    Medium confidence· Digital match

    View match
  28. Shade match 67
    $64SephoraSephoraCosts $54.18 more

    Matches: Same opacity: opaqueClaims hydration

    Differences: Cool rather than neutral undertoneRed rather than brown

    Score details
    Shade match
    67
    Finish & visual result
    88
    Wear & performance
    80
    Comfort & suitability
    40

    Close colour · Satin · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Cool rather than neutral undertone · Red rather than brown

    Retailer shade note: Cool Berry Red

    Medium confidence· Digital match

    View match
  29. Shade match 66
    $64SephoraSephoraCosts $54.18 more

    Matches: Same opacity: opaqueClaims hydration

    Differences: Warm rather than neutral undertoneRed rather than brown

    Score details
    Shade match
    66
    Finish & visual result
    88
    Wear & performance
    80
    Comfort & suitability
    40

    Close colour · Satin · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Warm rather than neutral undertone · Red rather than brown

    Retailer shade note: Warm Red

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

Revlon ColorStay Overtime Lipcolor in Everlasting Rum, against Maybelline SuperStay Matte Ink Liquid Lipstick in Ground-Breaker. Every attribute compared, with its share of the score.

ComparedYour shadeGround-BreakerClosest matchEverlasting RumScore
Shade match60% of overall93
Colour90#882e24#85352dVery close colourColour difference 2.4 (0 is identical)
Depth98Deep / darkDeep / darkSameDepth difference 1.2 on the 0–100 scale
Undertone100NeutralNeutralSameSame product undertone
Colour family100BrownBrownSameSame colour family
Finish & visual result20% of overall · 1 of 2 compared100
Finishnot comparableMatteNot listedNot listed for eitherA finish not listed for one product
Opacity100OpaqueOpaqueSameSame opaque opacity
Wear & performance15% of overall76
Longevity10016-hour wear16-hour wearSameBoth claim 16-hour wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Comfort & suitability5% of overall · 1 of 2 compared40
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 89/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Revlon ColorStay Overtime Lipcolor in Everlasting Rum.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same opacity: opaque
  • Same longevity: 16-hour wear
  • Claims transfer resistance
  • Claims hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionNot listedNot listed
FormatLiquidLiquid
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceListed (limonene)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy Everlasting Rum

Best price
$10.28AmazonAmazon
Costs $0.46 more

Your shade $9.82 at Walmart

AmazonView at Amazon

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.