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SuperStay Matte Ink Liquid Lipstick Savant dupes and alternatives Maybelline

Plum · Cool · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Closest shade matchClosest overall alternative: Laura Mercier Petal Soft Lipstick Crayon 343 Noémie

The equivalent shade and the most similar lipstick overall.

The match
Laura Mercier
343 Noémie
Colour family, undertone and depth: Plum · Cool · Medium
Finish and opacity: Matte · Sheer
Overall match
84out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
69
Wear (Wear & performance)
80
Comfort (Comfort & suitability)
40
Shade match
93out of 100
Colour
89
Depth
98
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$36SephoraSephora
Costs $23.01 more

Your shade $12.99 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Dior

    Rouge Dior Lipstick

    976 Daisy Plum
    Shade match 86
    $50Ulta BeautyUlta Beauty(product price)Costs $37.01 more

    Matches: Same cool undertoneSame opacity: opaqueClaims comfort

    No material differences in the data we have.

    Score details
    Shade match
    86
    Finish & visual result
    88
    Wear & performance
    80
    Comfort & suitability
    40

    Close colour · Satin · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Retailer shade note: a bright plum

    Medium confidence· Digital match

    View match
  2. #3 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Pushed Up
    Shade match 80
    $11Ulta BeautyUlta Beauty(product price)$1.99 less (15%)

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Mauve rather than plum

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 48% ingredient overlap

    Differences: Mauve rather than plum

    Retailer shade note: purple mauve

    Medium confidence· Digital match

    View match
  3. #4 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Unlaced
    Shade match 79
    $11Ulta BeautyUlta Beauty(product price)$1.99 less (15%)

    Matches: Very close colourSame cool undertoneSame finish: matte

    Differences: Pink rather than plum

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 48% ingredient overlap

    Differences: Pink rather than plum

    Retailer shade note: muted pink

    Medium confidence· Digital match

    View match
  4. #5 · NARS

    Explicit Lipstick

    AFTER PARTY - 883
    Shade match 86
    $42Ulta BeautyUlta BeautyCosts $29.01 more

    Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance

    Differences: Long-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    86
    Finish & visual result
    88
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour · Satin · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: bright plum

    Medium confidence· Digital match

    View match
  5. #6 · Valentino

    Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush

    500R - Plum It Up
    Shade match 80
    $40SephoraSephoraCosts $27.01 more

    Matches: Same cool undertoneSame finish: matteClaims comfort

    Differences: Buildable rather than opaque (opacity)

    Score details
    Shade match
    80
    Finish & visual result
    84
    Wear & performance
    80
    Comfort & suitability
    40

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 14% ingredient overlap

    Differences: Buildable rather than opaque (opacity)

    Retailer shade note: cool deep plum

    Medium confidence· Digital match

    View match
  6. #7 · Charlotte Tilbury

    Matte Revolution Hydrating Lipstick

    Secret Salma
    Shade match 81
    $37SephoraSephoraCosts $24.01 more

    Matches: Same cool undertoneSame finish: matteClaims hydration

    Differences: Buildable rather than opaque (opacity)10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    84
    Wear & performance
    70
    Comfort & suitability
    40

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Buildable rather than opaque (opacity) · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: deep rose plum

    Medium confidence· Digital match

    View match
  7. Shade match 78
    $40SephoraSephoraCosts $27.01 more

    Matches: Very close colourSame cool undertoneSame finish: matte

    Differences: Rose rather than plumBuildable rather than opaque (opacity)

    Score details
    Shade match
    78
    Finish & visual result
    84
    Wear & performance
    80
    Comfort & suitability
    40

    Very close colour · Matte · Buildable

    Ingredients (not scored): 14% ingredient overlap

    Differences: Rose rather than plum · Buildable rather than opaque (opacity)

    Retailer shade note: deep rosewood

    Medium confidence· Digital match

    View match
  8. #9 · ILIA

    Lip Sketch Hydrating Crayon

    Night Bloom
    Shade match 72
    $27SephoraSephoraCosts $14.01 more

    Matches: Same cool undertoneSame finish: matteClaims comfort

    Differences: Pink rather than plum

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    80
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 0% ingredient overlap

    Differences: Pink rather than plum

    Retailer shade note: Deep Magenta

    Medium confidence· Digital match

    View match
  9. #10 · Revlon

    ColorStay Overtime Lipcolor

    Infinite Raspberry
    Shade match 72
    $13.99Ulta BeautyUlta BeautyCosts $1 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear

    Differences: LighterBerry rather than plum

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Slight colour difference · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Lighter · Berry rather than plum

    Medium confidence· Digital match

    View match
  10. #11 · ILIA

    Lip Sketch Hydrating Crayon

    Rhyme
    Shade match 70
    $27SephoraSephoraCosts $14.01 more

    Matches: Same cool undertoneSame finish: matteClaims comfort

    Differences: DeeperMauve rather than plum

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    80
    Comfort & suitability
    40

    Slight colour difference · Matte

    Ingredients (not scored): 0% ingredient overlap

    Differences: Deeper · Mauve rather than plum

    Retailer shade note: Cool mauve

    Medium confidence· Digital match

    View match
  11. #12 · Maybelline

    SuperStay Ink Crayon Lipstick

    Chase Dreams
    Shade match 74
    $6.49$12.99Ulta BeautyUlta Beauty$6.50 less (50%)

    Matches: Same cool undertoneSame finish: matteClaims transfer resistance

    Differences: LighterPurple rather than plumLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    50

    Slight colour difference · Matte

    Ingredients (not scored): 18% ingredient overlap

    Differences: Lighter · Purple rather than plum · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: hibiscus purple

    Medium confidence· Digital match

    View match
  12. #13 · Too Faced

    Cloud Crush Whipped Lip & Cheek Color

    Bed Of Roses
    Shade match 83
    $29Ulta BeautyUlta BeautyCosts $16.01 more

    Matches: Very close colourSame cool undertoneClaims hydration

    Differences: Mauve rather than plum

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    80
    Comfort & suitability
    40

    Very close colour

    Ingredients (not scored): 16% ingredient overlap

    Differences: Mauve rather than plum

    Retailer shade note: blushing true mauve

    Medium confidence· Digital match

    View match
  13. #14 · Charlotte Tilbury

    K.I.S.S.I.N.G Satin Shine Lipstick

    Night Crimson
    Shade match 84
    $37SephoraSephoraCosts $24.01 more

    Matches: Near-identical swatch colourSame cool undertoneClaims hydration

    Differences: Red rather than plumBuildable rather than opaque (opacity)6-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    84
    Finish & visual result
    72
    Wear & performance
    48
    Comfort & suitability
    40

    Looks identical · Satin · Buildable

    Ingredients (not scored): 1% ingredient overlap

    Differences: Red rather than plum · Buildable rather than opaque (opacity) · 6-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: plum red

    Medium confidence· Digital match

    View match
  14. #15 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Push'd Up
    Shade match 67
    $10.97WalmartWalmart$2.02 less (16%)

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Noticeably different swatch colourMauve rather than plum

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 48% ingredient overlap

    Differences: Noticeably different swatch colour · Mauve rather than plum

    Medium confidence· Digital match

    View match
  15. #16 · MAC Cosmetics

    Powder Kiss Liquid Lip & Cheek Mousse

    Something Borrowed
    Shade match 74
    $27Ulta BeautyUlta Beauty(product price)Costs $14.01 more

    Matches: Same cool undertoneSame finish: matteClaims comfort

    Differences: Purple rather than plumBuildable rather than opaque (opacity)10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    84
    Wear & performance
    70
    Comfort & suitability
    40

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Purple rather than plum · Buildable rather than opaque (opacity) · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: soft lilac

    Medium confidence· Digital match

    View match
  16. #17 · Gucci

    Velvet Matte Lipstick

    403 Love before breakfast
    Shade match 71
    $49SephoraSephoraCosts $36.01 more

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Pink rather than plumLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Pink rather than plum · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: cranberry pink

    Medium confidence· Digital match

    View match
  17. #18 · L'Oréal Paris

    Colour Riche Original Satin Lipstick

    Paris.NY
    Shade match 82
    $12.49Ulta BeautyUlta Beauty$0.50 less (4%)

    Matches: Same cool undertoneClaims transfer resistanceClaims hydration

    Differences: Not listed rather than 16-hour wear (longevity)

    Score details
    Shade match
    82
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    40

    Close colour · Satin

    Ingredients (not scored): 2% ingredient overlap

    Differences: Not listed rather than 16-hour wear (longevity)

    Retailer shade note: medium plum

    Medium confidence· Digital match

    View match
  18. #19 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Pink Hit
    Shade match 66
    $11Ulta BeautyUlta Beauty(product price)$1.99 less (15%)

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Pink rather than plum

    Score details
    Shade match
    66
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 48% ingredient overlap

    Differences: Pink rather than plum

    Retailer shade note: cool toned hot pink

    Medium confidence· Digital match

    View match
  19. #20 · Pat McGrath Labs

    MatteTrance Lipstick

    Executive Realness
    Shade match 75
    $39SephoraSephoraCosts $26.01 more

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Pink rather than plumNot listed rather than 16-hour wear (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Pink rather than plum · Not listed rather than 16-hour wear (longevity)

    Retailer shade note: mulberry pink

    Medium confidence· Digital match

    View match
  20. #21 · NYX Professional Makeup

    Shine Loud High Shine Long-Lasting Liquid Lipstick

    Goal Getter
    Shade match 65
    $13Ulta BeautyUlta BeautyCosts $0.01 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear

    Differences: Noticeably different swatch colourDeeperBerry rather than plum

    Score details
    Shade match
    65
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Slight colour difference · Opaque

    Ingredients (not scored): 18% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Berry rather than plum

    Retailer shade note: deep raspberry

    Medium confidence· Digital match

    View match
  21. #22 · L'Oréal Paris

    Colour Riche Original Satin Lipstick

    Berry Parisienne
    Shade match 81
    $12.49Ulta BeautyUlta Beauty(product price)$0.50 less (4%)

    Matches: Near-identical swatch colourClaims transfer resistanceClaims hydration

    Differences: Warm rather than cool undertoneBerry rather than plumNot listed rather than 16-hour wear (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    40

    Looks identical · Satin

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than cool undertone · Berry rather than plum · Not listed rather than 16-hour wear (longevity)

    Retailer shade note: medium warm berry

    Medium confidence· Digital match

    View match
  22. Shade match 67
    $64SephoraSephoraCosts $51.01 more

    Matches: Same cool undertoneSame opacity: opaqueClaims hydration

    Differences: Rose rather than plum

    Score details
    Shade match
    67
    Finish & visual result
    88
    Wear & performance
    80
    Comfort & suitability
    40

    Slight colour difference · Satin · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Rose rather than plum

    Retailer shade note: Rose

    Medium confidence· Digital match

    View match
  23. #24 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    06 Pink Souffle
    Shade match 68
    $16SephoraSephoraCosts $3.01 more

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Pink rather than plum10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    68
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Pink rather than plum · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: matte deep berry pink

    Medium confidence· Digital match

    View match
  24. #25 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    124 Rose Instinct
    Shade match 68
    $16SephoraSephoraCosts $3.01 more

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Rose rather than plum10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    68
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Rose rather than plum · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: matte midtone rose

    Medium confidence· Digital match

    View match
  25. #26 · Valentino

    Spike Valentino Buttery Matte Lipstick

    508R - It's Valentino Baby
    Shade match 75
    $48SephoraSephoraCosts $35.01 more

    Matches: Same cool undertoneSame finish: matteClaims hydration

    Differences: Berry rather than plumSheer rather than opaque (opacity)10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    69
    Wear & performance
    70
    Comfort & suitability
    40

    Slight colour difference · Matte · Sheer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Berry rather than plum · Sheer rather than opaque (opacity) · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: rich deep berry

    Medium confidence· Digital match

    View match
  26. #27 · MAC Cosmetics

    Powder Kiss Liquid Lip & Cheek Mousse

    More The Mehr-Ier
    Shade match 70
    $27Ulta BeautyUlta Beauty(product price)Costs $14.01 more

    Matches: Same cool undertoneSame finish: matteClaims comfort

    Differences: Pink rather than plumBuildable rather than opaque (opacity)10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    70
    Finish & visual result
    84
    Wear & performance
    70
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Pink rather than plum · Buildable rather than opaque (opacity) · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: midtoned mauve pink

    Medium confidence· Digital match

    View match
  27. #28 · Buxom

    Full-On Plumping Lip Cream

    Rose Julep
    Shade match 88
    $26Ulta BeautyUlta Beauty(product price)Costs $13.01 more

    Matches: Very close colourSame cool undertoneClaims hydration

    Differences: Berry rather than plumNot listed rather than 16-hour wear (longevity)

    Score details
    Shade match
    88
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    40

    Very close colour

    Ingredients (not scored): 3% ingredient overlap

    Differences: Berry rather than plum · Not listed rather than 16-hour wear (longevity)

    Retailer shade note: rose berry

    Medium confidence· Digital match

    View match
  28. #29 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Bust Ed
    Shade match 62
    $11Ulta BeautyUlta Beauty$1.99 less (15%)

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Noticeably different swatch colourDeeperRose rather than plum

    Score details
    Shade match
    62
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 48% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Rose rather than plum

    Retailer shade note: cool toned dusty rose

    Medium confidence· Digital match

    View match
  29. Shade match 65
    $27Ulta BeautyUlta BeautyCosts $14.01 more

    Matches: Same cool undertoneSame finish: matteClaims comfort

    Differences: LighterRose rather than plum8-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    65
    Finish & visual result
    100
    Wear & performance
    60
    Comfort & suitability
    40

    Slight colour difference · Matte

    Ingredients (not scored): 16% ingredient overlap

    Differences: Lighter · Rose rather than plum · 8-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: cool rose

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

Laura Mercier Petal Soft Lipstick Crayon in 343 Noémie, against Maybelline SuperStay Matte Ink Liquid Lipstick in Savant. Every attribute compared, with its share of the score.

ComparedYour shadeSavantClosest match343 NoémieScore
Shade match60% of overall93
Colour89#a53b59#9a4158Very close colourColour difference 2.4 (0 is identical)
Depth98MediumMediumSameDepth difference 1.2 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100PlumPlumSameSame colour family
Finish & visual result20% of overall69
Finish100MatteMatteSameSame matte finish
Opacity30OpaqueSheerDifferentSheer rather than opaque
Wear & performance15% of overall · 1 of 2 compared80
Longevity8016-hour wear12-hour wearClose12-hour wear claimed against 16-hour wear
Transfer resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Comfort & suitability5% of overall40
Comfort40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 84/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Laura Mercier Petal Soft Lipstick Crayon in 343 Noémie.

Same or better

  • Very close colour
  • Same cool undertone
  • Same finish: matte
  • Claims comfort
  • Claims hydration

Different

  • Sheer opacity instead of opaque

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionsoft plummid tone plum
FormatLiquidCrayon
BaseSilicone-based, high siliconeOil-based, moderate silicone
FragranceListed (limonene)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy 343 Noémie

Best price
$36SephoraSephora
Costs $23.01 more

Your shade $12.99 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.