Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same neutral undertone· Both claim 24-hour wear
Differences: Natural rather than matte finish· Medium rather than full coverage· Does not claim colour stability
Score details
Shade match
95
Finish & visual result
58
Wear & performance
80
Skin suitability
84
Looks identical · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim colour stability · Contains listed fragrance · No SPF
Retailer shade note: medium skin with neutral beige undertones
Matches: Near-identical swatch colour· Same matte finish· Claims a blurring effect
Differences: Slightly warmer undertone· Buildable rather than full coverage· Does not claim colour stability
Score details
Shade match
84
Finish & visual result
81
Wear & performance
80
Skin suitability
60
Looks identical · Matte · Buildable coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly warmer undertone · Buildable rather than full coverage · Does not claim colour stability · Not marketed for normal skin · Contains listed fragrance · Contains drying alcohol · No SPF
Retailer shade note: medium skin with warm undertones
Matches: Near-identical swatch colour· Similar undertone (cool vs neutral)· Claims a blurring effect
Differences: Natural rather than matte finish· Medium rather than full coverage· Does not claim colour stability
Score details
Shade match
94
Finish & visual result
62
Wear & performance
58
Skin suitability
100
Looks identical · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim colour stability · Contains listed fragrance · Contains drying alcohol · No SPF
Matches: Very close colour· Same neutral undertone· Claims not settling into lines
Differences: Natural rather than matte finish· Medium rather than full coverage· Does not claim colour stability
Score details
Shade match
91
Finish & visual result
67
Wear & performance
51
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim colour stability · Not marketed for dry skin · No SPF
Matches: Very close colour· Similar undertone (cool vs neutral)· Claims a blurring effect
Differences: Natural rather than matte finish· Medium rather than full coverage· Does not claim colour stability
Score details
Shade match
91
Finish & visual result
62
Wear & performance
55
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim colour stability · Not marketed for oily skin · No SPF
Retailer shade note: M6 - medium to medium-deep with cool undertones
Matches: Near-identical swatch colour· Claims a blurring effect· Both claim 24-hour wear
Differences: Slightly warmer undertone· Natural rather than matte finish· Medium rather than full coverage
Score details
Shade match
83
Finish & visual result
62
Wear & performance
58
Skin suitability
100
Looks identical · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · Does not claim colour stability · Contains listed fragrance · Contains drying alcohol · No SPF
Matches: Very close colour· Claims a blurring effect· Claims a lightweight feel
Differences: Olive rather than neutral undertone· Natural rather than matte finish· Buildable rather than full coverage
Score details
Shade match
83
Finish & visual result
62
Wear & performance
55
Skin suitability
100
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Olive rather than neutral undertone · Natural rather than matte finish · Buildable rather than full coverage · Does not claim colour stability · No SPF
Retailer shade note: Medium skin with neutral-olive undertones
The closest shade to Clinique Even Better Clinical Serum Foundation Broad Spectrum SPF 25 CN 78 Nutty (Medium · Neutral · neutral pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
MAC Cosmetics Studio Radiance Serum Powered Foundation in NC37, against Clinique Even Better Clinical Serum Foundation Broad Spectrum SPF 25 in CN 78 Nutty. Every attribute compared, with its share of the score.
ComparedYour shadeCN 78 NuttyClosest shade matchNC37How they compareScore
Shade match55% of overall96
Colour60%99#d19b6d#d19c6fLooks identicalColour difference 0.4 (0 is identical)
Overall match 75/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
NARS Natural Matte Longwear Foundation in ARUBA, against Clinique Even Better Clinical Serum Foundation Broad Spectrum SPF 25 in CN 78 Nutty. Every attribute compared, with its share of the score.
ComparedYour shadeCN 78 NuttyClosest overall alternativeARUBAHow they compareScore
Shade match55% of overall94
Colour60%96#d19b6d#d49e6dLooks identicalColour difference 1.2 (0 is identical)
Transfer resistance20%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type100%60Normal, dry, oilyNormal, combination, oilyBoth marketed for normal/oily skin
Overall match 86/100Shade match 94/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty$39.20 less (80%)
Target
