Deep tan · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade and the most similar concealer overall.
Ulta BeautyYour shade $12.99 at Ulta Beauty
e.l.f. Cosmetics 16HR Camo Concealer
Every store that sells this shade · prices as last checked
Ulta Beauty$8View at Ulta BeautyRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $17.01 moreMatches: Same matte finishSame full coverageBoth claim long-wearing
Differences: Neutral rather than warm undertone
Close colour · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Neutral rather than warm undertone
Retailer shade note: for deep skin w/ neutral undertones
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraSephoraCosts $17.01 moreMatches: Same matte finishSame full coverageBoth claim long-wearing
Differences: Slightly deeperNeutral rather than warm undertone
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Slightly deeper · Neutral rather than warm undertone
Retailer shade note: for deep skin w/ neutral undertones
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraSephoraCosts $19.01 moreMatches: Same warm undertoneClaims a blurring effectBoth claim long-wearing
Differences: Natural rather than matte finishMedium rather than full coverage
Close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage
Retailer shade note: medium with golden undertones
Medium confidence· Digital match
Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty(product price)Costs $17.01 moreMatches: Same warm undertoneSame full coverageBoth claim long-wearing
Differences: Noticeably different swatch colourNatural rather than matte finish
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Natural rather than matte finish
Retailer shade note: for warm undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $30 · product priceView at Ulta BeautySephora$30 · out of stockView at SephoraSephoraCosts $23.01 moreMatches: Same warm undertoneSame full coverageBoth claim long-wearing
Differences: Natural rather than matte finish
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Natural rather than matte finish
Retailer shade note: rich tan with golden undertones
Medium confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty$36View at Ulta BeautySephoraCosts $19.01 moreMatches: Claims a blurring effectBoth claim long-wearingClaims a lightweight feel
Differences: Slightly deeperOlive rather than warm undertoneNatural rather than matte finish
Close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly deeper · Olive rather than warm undertone · Natural rather than matte finish · Medium rather than full coverage
Retailer shade note: medium with golden-olive undertones
Medium confidence· Digital match
Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraSephoraCosts $19.01 moreMatches: Same warm undertoneSame matte finishSame full coverage
Differences: Noticeably different swatch colourSlightly lighterContains listed fragrance
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · Contains listed fragrance
Retailer shade note: deep skin with warm, golden undertones
Medium confidence· Digital match
Tarte Shape Tape Full Coverage Matte Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautySephoraCosts $9.01 moreMatches: Similar undertone (neutral vs warm)Claims a blurring effectBoth claim long-wearing
Differences: Natural rather than matte finishMedium rather than full coverage
Close colour · Natural · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage
Retailer shade note: deep, warm-neutral undertones
Medium confidence· Digital match
Clinique Even Better All-Over Concealer + Eraser
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautySephoraCosts $19.01 moreMatches: Same warm undertoneSame matte finishClaims a blurring effect
Differences: Medium rather than full coverage
Slight colour difference · Matte · Medium coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Medium rather than full coverage
Retailer shade note: medium-deep with golden undertones
Medium confidence· Digital match
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$32 · low stockView at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautyUlta BeautyCosts $23.01 moreMatches: Similar undertone (neutral vs warm)Same matte finishSame full coverage
Differences: Noticeably different swatch colourSlightly lighter
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter
Retailer shade note: Tan-Deep with neutral warm undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Ulta Beauty$36View at Ulta BeautySephora$36 · out of stockView at SephoraSephoraCosts $19.01 moreMatches: Same warm undertoneSame matte finishSame full coverage
Differences: Noticeably different swatch colourContains listed fragrance
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Noticeably different swatch colour · Contains listed fragrance
Retailer shade note: tan to deep skin with very warm, rosy undertones
Medium confidence· Digital match
Tarte Shape Tape Full Coverage Matte Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautySephoraCosts $17.01 moreMatches: Same warm undertoneSame full coverageBoth claim long-wearing
Differences: Noticeably different swatch colourSlightly lighterNatural rather than matte finish
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · Natural rather than matte finish
Retailer shade note: for warm undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephoraCosts $17.01 moreMatches: Same warm undertoneSame full coverageBoth claim long-wearing
Differences: Noticeably different swatch colourSlightly lighterNatural rather than matte finish
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · Natural rather than matte finish
Retailer shade note: for warm undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephoraCosts $9.01 moreMatches: Similar undertone (neutral vs warm)Claims a blurring effectBoth claim long-wearing
Differences: Natural rather than matte finishMedium rather than full coverage
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage
Retailer shade note: deep, warm-neutral undertones
Medium confidence· Digital match
Clinique Even Better All-Over Concealer + Eraser
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautySephoraCosts $19.01 moreMatches: Same warm undertoneSame matte finishClaims a blurring effect
Differences: Noticeably different swatch colourSlightly deeperMedium rather than full coverage
Slight colour difference · Matte · Medium coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · Medium rather than full coverage
Retailer shade note: deep with golden undertones
Medium confidence· Digital match
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautySephoraCosts $23.01 moreMatches: Same warm undertoneSame matte finishClaims a blurring effect
Differences: Noticeably different swatch colourMedium rather than full coverage
Slight colour difference · Matte · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Medium rather than full coverage
Retailer shade note: D0 - Medium-deep to deep with warm undertones
Medium confidence· Digital match
NARS Soft Matte Complete Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $23.01 moreMatches: Same full coverageBoth claim long-wearingClaims not settling into lines
Differences: Noticeably different swatch colourNeutral rather than warm undertoneNatural rather than matte finish
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than warm undertone · Natural rather than matte finish
Retailer shade note: rich tan with neutral undertones
Medium confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $18.01 moreMatches: Same warm undertoneSame matte finishSame full coverage
Differences: Noticeably different swatch colourSlightly lighter
Visibly different colour · Matte · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter
Retailer shade note: deep-tan skin tones with light-golden undertones
Medium confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraUlta Beauty(product price)$4.99 less (38%)Matches: Same matte finishSame full coverageClaims not settling into lines
Differences: Slightly lighterSlightly cooler undertone
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 32% ingredient overlap
Differences: Slightly lighter · Slightly cooler undertone
Retailer shade note: deep w/ rosy cool undertone - online only
Medium confidence· Digital match
e.l.f. Cosmetics 16HR Camo Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautySephoraCosts $17.01 moreMatches: Same matte finishSame full coverageBoth claim long-wearing
Differences: Noticeably different swatch colourSlightly deeperNeutral rather than warm undertone
Visibly different colour · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · Neutral rather than warm undertone
Retailer shade note: for very deep skin w/ neutral undertones
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraSephoraCosts $22.01 moreMatches: Similar undertone (neutral vs warm)Same matte finishSame full coverage
Differences: Noticeably different swatch colour
Visibly different colour · Matte · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour
Retailer shade note: for very tan to deep skin with neutral warm undertones
Medium confidence· Digital match
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$35View at SephoraSephoraCosts $22.01 moreMatches: Similar undertone (neutral vs warm)Same matte finishSame full coverage
Differences: Noticeably different swatch colourSlightly deeper
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper
Retailer shade note: for deep skin with neutral warm undertones
Medium confidence· Digital match
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$35View at SephoraSephoraCosts $25.01 moreMatches: Same warm undertoneSame full coverageClaims a blurring effect
Differences: Noticeably different swatch colourNatural rather than matte finish
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Noticeably different swatch colour · Natural rather than matte finish
Retailer shade note: extra deep with warm golden undertones
Medium confidence· Digital match
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beautyfrom $38 · product priceView at Ulta BeautySephoraCosts $23.01 moreMatches: Similar undertone (neutral vs warm)Same matte finishSame full coverage
Differences: Noticeably different swatch colour
Visibly different colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour
Retailer shade note: Deep with neutral warm undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautyUlta BeautyCosts $2 moreMatches: Claims transfer resistanceClaims a lightweight feelNo drying alcohol listed
Differences: Slightly lighterNatural rather than matte finishBuildable rather than full coverage
Slight colour difference · Natural · Buildable coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly lighter · Natural rather than matte finish · Buildable rather than full coverage
Medium confidence· Digital match
Revlon ColorStay Skin Awaken Concealer
Every store that sells this shade · prices as last checked
Ulta Beauty$14.99View at Ulta BeautySephoraCosts $9.01 moreMatches: Same warm undertoneBoth claim long-wearingClaims not settling into lines
Differences: Slightly deeperRadiant rather than matte finishBuildable rather than full coverage
Slight colour difference · Radiant · Buildable coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly deeper · Radiant rather than matte finish · Buildable rather than full coverage
Retailer shade note: golden undertone
Medium confidence· Digital match
Glossier Stretch Concealer for Dewy Buildable Coverage
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta Beauty(product price)$0.99 less (8%)Matches: Same warm undertoneClaims a skin-like finishClaims not settling into lines
Differences: Natural rather than matte finishMedium rather than full coverageNo long-wear claim
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · No long-wear claim
Medium confidence· Digital match
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $12 · product priceView at Ulta BeautySephoraCosts $23.01 moreMatches: Same full coverageBoth claim long-wearingClaims not settling into lines
Differences: Noticeably different swatch colourSlightly deeperNeutral rather than warm undertone
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · Neutral rather than warm undertone · Natural rather than matte finish
Retailer shade note: deep with neutral undertones
Medium confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $23.01 moreMatches: Same matte finishClaims a blurring effectClaims not settling into lines
Differences: Noticeably different swatch colourNeutral rather than warm undertoneMedium rather than full coverage
Slight colour difference · Matte · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than warm undertone · Medium rather than full coverage
Retailer shade note: MD3 - Medium-deep to deep with neutral undertones
Medium confidence· Digital match
NARS Soft Matte Complete Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautyShowing 12 of 29 matches
The closest shade to CoverGirl TruBlend Undercover Concealer Golden Caramel (Deep tan · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
WN 112 Ginger
$39
620 Deep
$10.49
55
$35
BD131
$69
Deep Tan
015
$18.49
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
e.l.f. Cosmetics 16HR Camo Concealer in Rich Chocolate, against CoverGirl TruBlend Undercover Concealer in Golden Caramel. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To e.l.f. Cosmetics 16HR Camo Concealer in Rich Chocolate.
11 shared ingredients; weighted similarity 32%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $12.99 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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