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Liquid Touch Brightening Concealer 340C dupes and alternatives Rare Beauty

Medium light · Neutral · neutral pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Formulation

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0
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7 of 30

Only showing matches with buildable coverage.

Closest shade matchClosest overall alternative: Glossier Stretch Concealer for Dewy Buildable Coverage Medium Tan 2

The equivalent shade and the most similar concealer overall.

Your shade
Rare Beauty
340CChange shade
Depth and undertone: Medium light · Neutral · neutral pink
Finish and coverage: Radiant · Medium coverage
The match
Glossier
Medium Tan 2
Depth and undertone: Medium · Neutral
Finish and coverage: Radiant · Buildable coverage
Overall match
90out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
86
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Shade match
93out of 100
Colour
95
Depth
98
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$22SephoraSephora
$2 less (8%)

Your shade $24 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5C
    Shade match 93
    $31Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Very close colourSimilar undertone (cool vs neutral)Both claim long-wearing

    Differences: Luminous rather than radiant finishBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    93
    Finish & visual result
    77
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Luminous · Buildable coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Luminous rather than radiant finish · Buildable rather than medium coverage · No skin-like finish claimed

    Retailer shade note: for medium-tan cool skin with rosy undertones

    Medium confidence· Digital match

    View match
  2. Shade match 88
    $30Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Very close colourSame neutral undertoneBoth claim a skin-like finish

    Differences: Natural rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural rather than radiant finish · Buildable rather than medium coverage

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  3. #4 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5N
    Shade match 80
    $31Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Same neutral undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly lighterLuminous rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    77
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Luminous · Buildable coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly lighter · Luminous rather than radiant finish · Buildable rather than medium coverage · No skin-like finish claimed

    Retailer shade note: for medium-tan neutral skin with peach undertones

    Medium confidence· Digital match

    View match
  4. Shade match 76
    $30Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Both claim a skin-like finishBoth claim long-wearingBoth claim not settling into lines

    Differences: Olive rather than neutral undertoneNatural rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    76
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Olive rather than neutral undertone · Natural rather than radiant finish · Buildable rather than medium coverage

    Retailer shade note: medium with olive undertones

    Medium confidence· Digital match

    View match
  5. Shade match 73
    $30Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Both claim a skin-like finishBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly warmer undertoneNatural rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    73
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Buildable rather than medium coverage

    Retailer shade note: medium with warm undertones

    Medium confidence· Digital match

    View match
  6. #7 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5W
    Shade match 71
    $31Ulta BeautyUlta BeautyCosts $7 more

    Matches: Both claim long-wearingBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Slightly lighterSlightly warmer undertoneLuminous rather than radiant finish

    Score details
    Shade match
    71
    Finish & visual result
    77
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Luminous · Buildable coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Luminous rather than radiant finish · Buildable rather than medium coverage · No skin-like finish claimed

    Retailer shade note: for medium-tan warm skin with golden undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Rare Beauty Liquid Touch Brightening Concealer 340C (Medium light · Neutral · neutral pink undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. Armani Beauty Luminous Silk Foundation

    5.9

    Armani Beauty Luminous Silk Foundation, shade 5.9

    • Looks identical
    • Medium light · Neutral · neutral pink undertone

    $69

  2. Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation

    CN 74 Beige

    Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation, shade CN 74 Beige

    • Very close colour
    • Medium light · Neutral · neutral pink undertone

    $39

  3. Sephora Collection Reveal The Real 12HR Soft Radiant Skin Tint

    200 N

    Sephora Collection Reveal The Real 12HR Soft Radiant Skin Tint, shade 200 N

    • Looks identical
    • Medium light · Neutral undertone

    $24

  4. Clinique Beyond Perfecting Powder Foundation + Concealer

    18 Sand

    Clinique Beyond Perfecting Powder Foundation + Concealer, shade 18 Sand

    • Very close colour
    • Medium · Neutral · neutral pink undertone

    $41

  5. Clinique Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    CN 78 Nutty

    Clinique Even Better Clinical Serum Foundation Broad Spectrum SPF 25, shade CN 78 Nutty

    • Very close colour
    • Medium · Neutral · neutral pink undertone

    $49

  6. TIRTIR Mask Fit AI Filter Cushion

    33N MACCHIATO

    TIRTIR Mask Fit AI Filter Cushion, shade 33N MACCHIATO

    • Looks identical
    • Medium light · Neutral undertone

    $25

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Glossier Stretch Concealer for Dewy Buildable Coverage in Medium Tan 2, against Rare Beauty Liquid Touch Brightening Concealer in 340C. Every attribute compared, with its share of the score.

ComparedYour shade340CClosest matchMedium Tan 2Score
Shade match55% of overall93
Colour95#cf9f75#ca9d72Looks identicalColour difference 1.3 (0 is identical)
Depth98Medium lightMediumCloseDepth difference: 1.5
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral pinkNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared86
Finish100RadiantRadiantSameSame radiant finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Oily, dry, combination, normalNot publishedSkin-type suitability not published for one product
Overall match 90/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Glossier Stretch Concealer for Dewy Buildable Coverage in Medium Tan 2.

Same or better

  • $2 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same radiant finish
  • Buildable rather than medium coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs oil-based; silicone high vs none

Where to buy Medium Tan 2

Best price
$22SephoraSephora
$2 less (8%)

Your shade $24 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.