Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same natural finish· Both claim long-wearing
Differences: Neutral rather than olive undertone· Medium rather than light coverage· Not marketed for combination/normal/oily/sensitive skin
Score details
Shade match
91
Finish & visual result
82
Wear & performance
100
Skin suitability
20
Looks identical · Natural · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Neutral rather than olive undertone · Medium rather than light coverage · Not marketed for combination/normal/oily/sensitive skin · Contains listed fragrance · No SPF
Matches: Near-identical swatch colour· Same natural finish· Claims transfer resistance
Differences: Slightly warmer undertone· Medium rather than light coverage· Does not claim a lightweight feel
Score details
Shade match
88
Finish & visual result
91
Wear & performance
54
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than light coverage · Does not claim a lightweight feel · Not marketed for dry/oily skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: fair with warm yellow undertones
Matches: Near-identical swatch colour· Same natural finish· Claims a blurring effect
Differences: Slightly warmer undertone· Medium rather than light coverage· Not marketed for combination/sensitive skin
Score details
Shade match
90
Finish & visual result
81
Wear & performance
61
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than light coverage · Not marketed for combination/sensitive skin · Contains listed fragrance · Contains drying alcohol · No SPF
$8.74$12.49Ulta Beauty$32.26 less (79%)4.1 (11,038)
Matches: Near-identical swatch colour· Same light coverage· Claims not settling into lines
Differences: Radiant rather than natural finish· No long-wear claim· Not marketed for sensitive skin
Score details
Shade match
90
Finish & visual result
76
Wear & performance
54
Skin suitability
80
Looks identical · Radiant · Light coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Radiant rather than natural finish · No long-wear claim · Not marketed for sensitive skin · Contains listed fragrance · Contains drying alcohol · No SPF
Differences: Slightly warmer undertone· Radiant rather than natural finish· Buildable rather than light coverage
Score details
Shade match
90
Finish & visual result
67
Wear & performance
60
Skin suitability
100
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Slightly warmer undertone · Radiant rather than natural finish · Buildable rather than light coverage · Does not claim a lightweight feel · Contains listed fragrance · Contains drying alcohol · No SPF
$29Ulta Beauty(product price)$12 less (29%)4.6 (558)
Matches: Near-identical swatch colour· Both claim long-wearing· Claims not settling into lines
Differences: Neutral rather than olive undertone· Natural matte rather than natural finish· Full rather than light coverage
Score details
Shade match
89
Finish & visual result
61
Wear & performance
82
Skin suitability
80
Looks identical · Natural matte · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than olive undertone · Natural matte rather than natural finish · Full rather than light coverage · Not marketed for sensitive skin · No SPF
Matches: Near-identical swatch colour· Same natural finish
Differences: Slightly warmer undertone· Medium rather than light coverage· No long-wear claim
Score details
Shade match
90
Finish & visual result
82
Wear & performance
40
Skin suitability
80
Looks identical · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than light coverage · No long-wear claim · Does not claim a lightweight feel · Not marketed for sensitive skin · Contains listed fragrance · No SPF
$38Ulta Beauty(product price)$3 less (7%)4.4 (657)
Matches: Near-identical swatch colour· Claims a blurring effect· Claims not settling into lines
Differences: Slightly warmer undertone· Matte rather than natural finish· Medium rather than light coverage
Score details
Shade match
92
Finish & visual result
62
Wear & performance
63
Skin suitability
80
Looks identical · Matte · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Medium rather than light coverage · Not marketed for sensitive skin · No SPF
Retailer shade note: fair with warm neutral undertones
Matches: Near-identical swatch colour· Same natural finish· Claims a blurring effect
Differences: Slightly cooler undertone· Medium rather than light coverage· Not marketed for combination/sensitive skin
Score details
Shade match
83
Finish & visual result
81
Wear & performance
61
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly cooler undertone · Medium rather than light coverage · Not marketed for combination/sensitive skin · Contains listed fragrance · Contains drying alcohol · No SPF
The closest shade to Smashbox Halo Healthy Glow Tinted Moisturizer SPF 25 Light Olive (Light · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Palladio Beauty Build + Blend Foundation Stick in Natural Ivory, against Smashbox Halo Healthy Glow Tinted Moisturizer SPF 25 in Light Olive. Every attribute compared, with its share of the score.
ComparedYour shadeLight OliveClosest shade matchNatural IvoryHow they compareScore
Shade match55% of overall92
Colour60%99#e8bd9a#e7bc99Looks identicalColour difference 0.3 (0 is identical)
Depth15%99LightLightSameDepth difference: 0.5
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 2 of 4 compared64
Finish35%—not comparableNaturalNot listedNot comparedFinish not listed for one product
Coverage30%80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finish20%40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type100%50Combination, dry, normal, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 84/100Shade match 92/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
ILIA True Skin Serum Foundation in Tavarua SF2, against Smashbox Halo Healthy Glow Tinted Moisturizer SPF 25 in Light Olive. Every attribute compared, with its share of the score.
ComparedYour shadeLight OliveClosest overall alternativeTavarua SF2How they compareScore
Shade match55% of overall89
Colour60%94#e8bd9a#e4be9bVery close colourColour difference 1.6 (0 is identical)
Depth15%100LightLightSameDepth difference: 0.2
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Overall match 87/100Shade match 89/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
Sephora$9 less (22%)
Target
