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GoGo Cooling Shimmer Stick 8H Eyeshadow Avalon dupes and alternatives Tower 28 Beauty

Pink · Neutral · Light

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Closest shade match: bareMinerals Talc-Free Loose Mineral Eyeshadow Cultured Pearl

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Tower 28 Beauty
AvalonChange shade
Colour family, undertone and depth: Pink · Neutral · Light
Finish and pigmentation: Metallic
The match
bareMinerals
Cultured Pearl
Colour family, undertone and depth: Pink · Light
Finish and pigmentation: Shimmer · Sheer
Shade match
92out of 100
Colour
88
Depth
97
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$22Ulta BeautyUlta Beauty
Costs $2 more

Your shade $20 at Sephora

Closest overall alternative: ColourPop Jelly Much Gel Eyeshadow Buzzy

The most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Your shade
Tower 28 Beauty
AvalonChange shade
Colour family, undertone and depth: Pink · Neutral · Light
Finish and pigmentation: Metallic
The match
ColourPop
Buzzy
Colour family, undertone and depth: Pink · Warm · Light
Finish and pigmentation: Metallic
Overall match
83out of 100
Shade (Shade match)
81
Finish (Finish, pigmentation & format)
100
Wear (Wear & performance)
59
Comfort (Comfort & skin suitability)
40
Best price
$9Ulta BeautyUlta Beauty
$11 less (55%)

Your shade $20 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · e.l.f. Cosmetics

    Bite Size Eyeshadow Palette

    Take Your Pink

    Matched on pan 1

    Shade match 85
    $4Ulta BeautyUlta Beauty$16 less (80%)

    Matches: Very close colourSame finish: metallic

    Differences: Rose rather than pinkPowder rather than stick (format)Long-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    85
    Finish, pigmentation & format
    88
    Wear & performance
    70
    Comfort & skin suitability
    40

    Very close colour · Metallic · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Rose rather than pink · Powder rather than stick (format) · Long-wearing rather than 8-hour wear (longevity) · Does not claim hydration

    Medium confidence· Digital match

    View match
  2. #4 · Jane Iredale

    ColorLuxe Eye Shadow Stick

    Prima
    Shade match 79
    $28Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same format: stickBoth claim hydration

    Differences: DeeperLong-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    79
    Finish, pigmentation & format
    88
    Wear & performance
    70
    Comfort & skin suitability
    100

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Deeper · Long-wearing rather than 8-hour wear (longevity)

    Retailer shade note: light pink pearl

    Medium confidence· Digital match

    View match
  3. #5 · Kaja

    Wink Dazzle Dual-Ended Eyeshadow Stick

    Peach Sprinkle

    Matched on the deeper eyeshadow pan

    Shade match 80
    $22SephoraSephoraCosts $2 more

    Matches: Both claim hydration

    Differences: Long-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    80
    Finish, pigmentation & format
    83
    Wear & performance
    70
    Comfort & skin suitability
    100

    Close colour · Glitter

    Ingredients (not scored): 5% ingredient overlap

    Differences: Long-wearing rather than 8-hour wear (longevity)

    Retailer shade note: peach

    Medium confidence· Digital match

    View match
  4. #6 · IT Cosmetics

    Superhero No-Tug Longwear Eyeshadow Stick

    Silk Armour
    Shade match 85
    $25Ulta BeautyUlta BeautyCosts $5 more

    Matches: Very close colourSame format: stickClaims crease resistance

    Differences: Warm rather than neutral undertoneRose rather than pink16-hour wear rather than 8-hour wear (longevity)

    Score details
    Shade match
    85
    Finish, pigmentation & format
    88
    Wear & performance
    50
    Comfort & skin suitability
    37

    Very close colour · Shimmer · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Warm rather than neutral undertone · Rose rather than pink · 16-hour wear rather than 8-hour wear (longevity) · Does not claim hydration · Sensitive rather than normal, dry, sensitive (skin types)

    Retailer shade note: pearl rose gold

    High confidence· Digital match

    View match
  5. #7 · MAC Cosmetics

    Frost Eyeshadow

    Naked Lunch
    Shade match 86
    $26Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Same longevity: 8-hour wearClaims crease resistance

    Differences: Powder rather than stick (format)Does not claim hydration

    Score details
    Shade match
    86
    Finish, pigmentation & format
    76
    Wear & performance
    78
    Comfort & skin suitability
    40

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Powder rather than stick (format) · Does not claim hydration

    Retailer shade note: minimal pink w/ shimmer

    Medium confidence· Digital match

    View match
  6. #8 · Makeup By Mario

    Long-Wear Cream Eyeshadow

    Pink Pearl
    Shade match 85
    $25SephoraSephoraCosts $5 more

    Matches: Claims crease resistanceClaims waterproofClaims comfort

    Differences: DeeperLong-wearing rather than 8-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    85
    Finish, pigmentation & format
    85
    Wear & performance
    55
    Comfort & skin suitability
    40

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Deeper · Long-wearing rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: opal pink

    Medium confidence· Digital match

    View match
  7. #9 · Nudestix

    Magnetic Luminous Eye Color

    Angel
    Shade match 73
    $29Ulta BeautyUlta BeautyCosts $9 more

    Matches: Same neutral undertoneSame finish: metallicSame format: stick

    Differences: DeeperRose rather than pinkDoes not claim hydration

    Score details
    Shade match
    73
    Finish, pigmentation & format
    100
    Wear & performance
    72
    Comfort & skin suitability
    40

    Close colour · Metallic

    Ingredients (not scored): 0% ingredient overlap

    Differences: Deeper · Rose rather than pink · Does not claim hydration

    Retailer shade note: neutral nude rose gold

    Medium confidence· Digital match

    View match
  8. #10 · IT Cosmetics

    Superhero No-Tug Longwear Eyeshadow Stick

    Resilient Rose
    Shade match 82
    $25Ulta BeautyUlta Beauty(product price)Costs $5 more

    Matches: Very close colourSame format: stickClaims crease resistance

    Differences: Rose rather than pink16-hour wear rather than 8-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    82
    Finish, pigmentation & format
    88
    Wear & performance
    50
    Comfort & skin suitability
    37

    Very close colour · Shimmer · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Rose rather than pink · 16-hour wear rather than 8-hour wear (longevity) · Does not claim hydration · Sensitive rather than normal, dry, sensitive (skin types)

    Retailer shade note: pearl rose

    Medium confidence· Digital match

    View match
  9. Shade match 75
    $22SephoraSephoraCosts $2 more

    Matches: Very close colourSame finish: metallicClaims waterproof

    Differences: Warm rather than neutral undertoneGolden rather than pinkLong-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    75
    Finish, pigmentation & format
    97
    Wear & performance
    61
    Comfort & skin suitability
    36

    Very close colour · Metallic · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Warm rather than neutral undertone · Golden rather than pink · Long-wearing rather than 8-hour wear (longevity) · Does not claim hydration · Dry rather than normal, dry, sensitive (skin types)

    Retailer shade note: rosy gold foil

    Medium confidence· Digital match

    View match
  10. #12 · RMS Beauty

    Eyelights Cream Eyeshadow

    Supernova
    Shade match 69
    $30Ulta BeautyUlta BeautyCosts $10 more

    Matches: Very close colourSame finish: metallicClaims crease resistance

    Differences: Brown rather than pinkLong-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    97
    Wear & performance
    59
    Comfort & skin suitability
    100

    Very close colour · Metallic · Buildable

    Ingredients (not scored): 15% ingredient overlap

    Differences: Brown rather than pink · Long-wearing rather than 8-hour wear (longevity)

    Retailer shade note: sterling chocolate

    Medium confidence· Digital match

    View match
  11. Shade match 79
    $22SephoraSephoraCosts $2 more

    Matches: Near-identical swatch colourClaims waterproof

    Differences: Warm rather than neutral undertonePeach rather than pinkLong-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    79
    Finish, pigmentation & format
    85
    Wear & performance
    61
    Comfort & skin suitability
    36

    Looks identical · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Warm rather than neutral undertone · Peach rather than pink · Long-wearing rather than 8-hour wear (longevity) · Does not claim hydration · Dry rather than normal, dry, sensitive (skin types)

    Retailer shade note: pinky peach sparkler

    Medium confidence· Digital match

    View match
  12. Shade match 78
    $33SephoraSephoraCosts $13 more

    Matches: Same format: stickClaims crease resistanceClaims waterproof

    Differences: Warm rather than neutral undertoneDoes not claim hydrationSensitive rather than normal, dry, sensitive (skin types)

    Score details
    Shade match
    78
    Finish, pigmentation & format
    88
    Wear & performance
    60
    Comfort & skin suitability
    36

    Close colour · Shimmer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than neutral undertone · Does not claim hydration · Sensitive rather than normal, dry, sensitive (skin types)

    Retailer shade note: shimmer peach pink

    High confidence· Digital match

    View match
  13. #15 · Rare Beauty

    All of the Above Weightless Eyeshadow Stick

    Well-Being
    Shade match 89
    $22SephoraSephoraCosts $2 more

    Matches: Same format: stickClaims crease resistanceClaims waterproof

    Differences: Dewy rather than metallic (finish)Long-wearing rather than 8-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    89
    Finish, pigmentation & format
    63
    Wear & performance
    55
    Comfort & skin suitability
    40

    Close colour · Dewy

    Ingredients (not scored): 5% ingredient overlap

    Differences: Dewy rather than metallic (finish) · Long-wearing rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: soft pink

    Medium confidence· Digital match

    View match
  14. #16 · Kaja

    Eye Bento Bouncy Eyeshadow Trio

    Coral Sunrise

    Matched on pan 2

    Shade match 82
    $28SephoraSephoraCosts $8 more

    Matches: Very close colour

    Differences: Rose rather than pinkPalette rather than stick (format)Not listed rather than 8-hour wear (longevity)

    Score details
    Shade match
    82
    Finish, pigmentation & format
    76
    Wear & performance
    40
    Comfort & skin suitability
    40

    Very close colour · Shimmer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Rose rather than pink · Palette rather than stick (format) · Not listed rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: white aurora (light coral glitter) , coral starlight (coral peach matte), Flaming Sunset (neutral peach brown matte)

    Medium confidence· Digital match

    View match
  15. #17 · Kaja

    Wink Dazzle Dual-Ended Eyeshadow Stick

    Ice Illusion

    Matched on pan 4

    Shade match 67
    $22SephoraSephoraCosts $2 more

    Matches: Both claim hydration

    Differences: LighterRose rather than pinkLong-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    83
    Wear & performance
    70
    Comfort & skin suitability
    100

    Slight colour difference · Glitter

    Ingredients (not scored): 5% ingredient overlap

    Differences: Lighter · Rose rather than pink · Long-wearing rather than 8-hour wear (longevity)

    Retailer shade note: icy white

    Medium confidence· Digital match

    View match
  16. Shade match 69
    $28Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same finish: metallicSame format: stickClaims waterproof

    Differences: LighterRose rather than pinkNot listed rather than 8-hour wear (longevity)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    100
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Metallic · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Lighter · Rose rather than pink · Not listed rather than 8-hour wear (longevity) · Does not claim hydration

    Medium confidence· Digital match

    View match
  17. #19 · MERIT

    Solo Shadow Cream Eyeshadow

    Glacé
    Shade match 72
    $26SephoraSephoraCosts $6 more

    Matches: Claims crease resistanceClaims waterproofClaims comfort

    Differences: DeeperRose rather than pinkDoes not claim hydration

    Score details
    Shade match
    72
    Finish, pigmentation & format
    85
    Wear & performance
    60
    Comfort & skin suitability
    40

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 4% ingredient overlap

    Differences: Deeper · Rose rather than pink · Does not claim hydration

    Retailer shade note: soft rose

    Medium confidence· Digital match

    View match
  18. #20 · Make Up For Ever

    Aqua Resist Smoky Eyeshadow Stick

    15 Quartz
    Shade match 75
    $29SephoraSephoraCosts $9 more

    Matches: Same format: stickClaims waterproof

    Differences: Warm rather than neutral undertoneRose rather than pink24-hour wear rather than 8-hour wear (longevity)

    Score details
    Shade match
    75
    Finish, pigmentation & format
    88
    Wear & performance
    26
    Comfort & skin suitability
    53

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than neutral undertone · Rose rather than pink · 24-hour wear rather than 8-hour wear (longevity) · Does not claim hydration · Normal, Dry, Combination rather than normal, dry, sensitive (skin types)

    Retailer shade note: rose gold

    Medium confidence· Digital match

    View match
  19. #21 · Morphe

    ChromaPlus Eyeshadow Trio

    Dream Sequins

    Matched on pan 3

    Shade match 74
    $13Ulta BeautyUlta Beauty$7 less (35%)

    Matches: Same finish: metallicClaims crease resistance

    Differences: Rose rather than pinkPowder rather than stick (format)Not listed rather than 8-hour wear (longevity)

    Score details
    Shade match
    74
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    36

    Close colour · Metallic · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Rose rather than pink · Powder rather than stick (format) · Not listed rather than 8-hour wear (longevity) · Does not claim hydration · Dry rather than normal, dry, sensitive (skin types)

    Retailer shade note: peachy coral duochrome

    Medium confidence· Digital match

    View match
  20. #22 · Laura Mercier

    Caviar Stick Eyeshadow

    Rosegold
    Shade match 73
    $34SephoraSephoraCosts $14 more

    Matches: Same format: stickClaims crease resistanceClaims waterproof

    Differences: DeeperRose rather than pink24-hour wear rather than 8-hour wear (longevity)

    Score details
    Shade match
    73
    Finish, pigmentation & format
    88
    Wear & performance
    30
    Comfort & skin suitability
    60

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Deeper · Rose rather than pink · 24-hour wear rather than 8-hour wear (longevity) · Normal, Dry, Combination rather than normal, dry, sensitive (skin types)

    Retailer shade note: shimmering rosegold

    Medium confidence· Digital match

    View match
  21. #23 · Patrick Ta

    Major Dimension Eye Illusion Eyeshadow Duo

    Slow Burn

    Matched on the lighter eyeshadow pan

    Shade match 79
    $42SephoraSephoraCosts $22 more

    Shimmer · Opaque

    Differences: Rose rather than pinkPalette rather than stick (format)Not listed rather than 8-hour wear (longevity)

    Score details
    Shade match
    79
    Finish, pigmentation & format
    76
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Rose rather than pink · Palette rather than stick (format) · Not listed rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: burgundy sparkles

    Medium confidence· Digital match

    View match
  22. #24 · Urban Decay

    24/7 Glaze-On Liquid Eyeshadow

    Sugar Twist
    Shade match 75
    $18.20$26SephoraSephora$1.80 less (9%)

    Matches: Claims crease resistance

    Differences: Warm rather than neutral undertoneRose rather than pinkLiquid rather than stick (format)

    Score details
    Shade match
    75
    Finish, pigmentation & format
    78
    Wear & performance
    56
    Comfort & skin suitability
    40

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than neutral undertone · Rose rather than pink · Liquid rather than stick (format) · 15-hour wear rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: rose gold shimmer

    Medium confidence· Digital match

    View match
  23. #25 · Armani Beauty

    Eye Tint Long-Lasting Liquid Eyeshadow

    40S tearose
    Shade match 75
    $39SephoraSephoraCosts $19 more

    Matches: Claims crease resistanceClaims comfort

    Differences: Warm rather than neutral undertoneRose rather than pinkLiquid rather than stick (format)

    Score details
    Shade match
    75
    Finish, pigmentation & format
    78
    Wear & performance
    53
    Comfort & skin suitability
    40

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than neutral undertone · Rose rather than pink · Liquid rather than stick (format) · 16-hour wear rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: rose gold shimmer

    Medium confidence· Digital match

    View match
  24. #26 · Ulta Beauty Collection

    Color Snack Eyeshadow Duo

    Peach Mochi

    Matched on pan 2

    Shade match 78
    $12Ulta BeautyUlta Beauty$8 less (40%)

    Shimmer · Buildable

    Differences: Rose rather than pinkPowder rather than stick (format)Not listed rather than 8-hour wear (longevity)

    Score details
    Shade match
    78
    Finish, pigmentation & format
    76
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 10% ingredient overlap

    Differences: Rose rather than pink · Powder rather than stick (format) · Not listed rather than 8-hour wear (longevity) · Does not claim hydration

    Medium confidence· Digital match

    View match
  25. #27 · Makeup By Mario

    Long-Wear Cream Eyeshadow

    Ballet Blush
    Shade match 70
    $25SephoraSephoraCosts $5 more

    Matches: Claims crease resistanceClaims waterproofClaims comfort

    Differences: Warm rather than neutral undertoneRose rather than pinkLong-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    85
    Wear & performance
    55
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Warm rather than neutral undertone · Rose rather than pink · Long-wearing rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: rose gold

    Medium confidence· Digital match

    View match
  26. #28 · MAC Cosmetics

    Small Glitter Eyeshadow

    Last Dance
    Shade match 73
    $26Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Claims crease resistanceClaims comfort

    Differences: Rose rather than pinkPowder rather than stick (format)Does not claim hydration

    Score details
    Shade match
    73
    Finish, pigmentation & format
    74
    Wear & performance
    65
    Comfort & skin suitability
    40

    Close colour · Glitter

    Ingredients (not scored): no ingredient list for one product

    Differences: Rose rather than pink · Powder rather than stick (format) · Does not claim hydration

    Medium confidence· Digital match

    View match
  27. #29 · Winky Lux

    Rose Petal Liquid Eyeshadow

    Sunflower Shimmer
    Shade match 68
    $19Ulta BeautyUlta Beauty$1 less (5%)

    Matches: Claims crease resistanceClaims comfortBoth claim hydration

    Differences: LighterWarm rather than neutral undertoneRose rather than pink

    Score details
    Shade match
    68
    Finish, pigmentation & format
    78
    Wear & performance
    65
    Comfort & skin suitability
    60

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Lighter · Warm rather than neutral undertone · Rose rather than pink · Liquid rather than stick (format)

    Retailer shade note: rose gold shimmer

    High confidence· Digital match

    View match
  28. #30 · Kaja

    Eye Bento Bouncy Eyeshadow Trio

    Peach Madeline

    Matched on pan 2

    Shade match 74
    $28SephoraSephoraCosts $8 more

    Shimmer

    Differences: Rose rather than pinkPalette rather than stick (format)Not listed rather than 8-hour wear (longevity)

    Score details
    Shade match
    74
    Finish, pigmentation & format
    76
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Shimmer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Rose rather than pink · Palette rather than stick (format) · Not listed rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: apricot soda, peach sorbet, mandarin crumble

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

bareMinerals Talc-Free Loose Mineral Eyeshadow in Cultured Pearl, against Tower 28 Beauty GoGo Cooling Shimmer Stick 8H Eyeshadow in Avalon. Every attribute compared, with its share of the score.

ComparedYour shadeAvalonClosest shade matchCultured PearlScore
Shade match55% of overall92
Colour88#e2afa2#e6b3a0Very close colourColour difference 2.6 (0 is identical)
Depth97LightLightSameDepth difference 1.9 on the 0–100 scale
Undertonenot comparableNeutralNot listedUndertone unknown on one side
Colour family100PinkPinkSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared76
Finish85MetallicShimmerCloseShimmer finish rather than metallic
Pigmentationnot comparableNot listedSheerNot listed for eitherAn opacity not listed for one product
Format35StickPowderDifferentPowder rather than stick
Wear & performance10% of overall · 1 of 3 compared40
Longevity408-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Crease resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists crease resistance
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Comfort & skin suitability5% of overall58
Comfort40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Skin types84Normal, Dry, SensitiveDry, Normal, Combination, Oily, SensitiveCloseBoth marketed for normal, dry, sensitive skin
Overall match 80/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals Talc-Free Loose Mineral Eyeshadow in Cultured Pearl.

Same or better

  • Very close colour
  • Claims comfort

Different

  • Powder format instead of stick
  • Not listed longevity instead of 8-hour wear
  • Does not claim hydration

Description and ingredients (information only, not scored)

Weighted ingredient similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptiontrue pinklight pearl pink
BaseWater-based, no siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

ColourPop Jelly Much Gel Eyeshadow in Buzzy, against Tower 28 Beauty GoGo Cooling Shimmer Stick 8H Eyeshadow in Avalon. Every attribute compared, with its share of the score.

ComparedYour shadeAvalonClosest overall alternativeBuzzyScore
Shade match55% of overall81
Colour76#e2afa2#f3ad9eClose colourColour difference 4.1 (0 is identical)
Depth97LightLightSameDepth difference 1.7 on the 0–100 scale
Undertone60NeutralWarmSome differenceOne side neutral: partial agreement
Colour family100PinkPinkSameSame colour family
Finish, pigmentation & format30% of overall · 1 of 3 compared100
Finish100MetallicMetallicSameSame metallic finish
Pigmentationnot comparableNot listedNot listedNot listed for eitherNeither product lists an opacity
Formatnot comparableStickNot listedNot listed for eitherFormat not listed for one product
Wear & performance10% of overall · 2 of 3 compared59
Longevity708-hour wearLong-wearingSome differenceYour product claims 8-hour wear; the match says long-wearing without hours
Crease resistance40Not listedClaimedSome differenceThe match claims crease resistance; your product does not list it
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Comfort & skin suitability5% of overall · 1 of 3 compared40
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Skin typesnot comparableNormal, Dry, SensitiveNot listedNot listed for eitherSkin types not listed for one product
Overall match 83/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ColourPop Jelly Much Gel Eyeshadow in Buzzy.

Same or better

  • $11 less
  • Warm rather than neutral undertone
  • Same finish: metallic
  • Claims crease resistance

Different

  • Small colour difference on the swatch
  • Long-wearing longevity instead of 8-hour wear
  • Does not claim hydration

Description and ingredients (information only, not scored)

Weighted ingredient similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptiontrue pinkcoral pink with a gold flip
BaseWater-based, no siliconeWater-based, low silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

bareMinerals Talc-Free Loose Mineral Eyeshadow Cultured Pearl

Best price
$22Ulta BeautyUlta Beauty
Costs $2 more

Your shade $20 at Sephora

Closest overall alternative

ColourPop Jelly Much Gel Eyeshadow Buzzy

Best price
$9Ulta BeautyUlta Beauty
$11 less (55%)

Your shade $20 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.