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GoGo Cooling Shimmer Stick 8H Eyeshadow Roxy dupes and alternatives Tower 28 Beauty

Pink · Warm · Light

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Closest shade matchClosest overall alternative: Urban Decay Naked Eyeshadow Stick Peach Bum

The equivalent shade and the most similar eyeshadow overall.

Your shade
Tower 28 Beauty
RoxyChange shade
Colour family, undertone and depth: Pink · Warm · Light
Finish and pigmentation: Metallic
The match
Urban Decay
Peach Bum
Colour family, undertone and depth: Pink · Warm · Light
Finish and pigmentation: Shimmer · Buildable
Overall match
86out of 100
Shade (Shade match)
89
Finish (Finish, pigmentation & format)
88
Wear (Wear & performance)
55
Comfort (Comfort & skin suitability)
100
Shade match
89out of 100
Colour
82
Depth
99
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$25SephoraSephora
Costs $5 more

Your shade $20 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Kaja

    Wink Dazzle Dual-Ended Eyeshadow Stick

    Ice Illusion

    Matched on pan 2

    Shade match 85
    $22SephoraSephoraCosts $2 more

    Matches: Very close colourBoth claim hydration

    Differences: Rose rather than pinkLong-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    85
    Finish, pigmentation & format
    83
    Wear & performance
    70
    Comfort & skin suitability
    100

    Very close colour · Glitter

    Ingredients (not scored): 5% ingredient overlap

    Differences: Rose rather than pink · Long-wearing rather than 8-hour wear (longevity)

    Retailer shade note: icy white

    Medium confidence· Digital match

    View match
  2. #3 · e.l.f. Cosmetics

    Bite Size Eyeshadow Palette

    Cold Brew

    Matched on pan 1

    Shade match 83
    $4Ulta BeautyUlta Beauty$16 less (80%)

    Matches: Very close colourSame finish: metallic

    Differences: Rose rather than pinkPowder rather than stick (format)Long-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    83
    Finish, pigmentation & format
    88
    Wear & performance
    70
    Comfort & skin suitability
    40

    Very close colour · Metallic · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Rose rather than pink · Powder rather than stick (format) · Long-wearing rather than 8-hour wear (longevity) · Does not claim hydration

    Medium confidence· Digital match

    View match
  3. #4 · Ulta Beauty Collection

    Solar Flare Gel Chrome Eyeshadow

    Nebula
    Shade match 88
    $12.50Ulta BeautyUlta Beauty$7.50 less (38%)

    Glitter

    Differences: Not listed rather than 8-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    88
    Finish, pigmentation & format
    83
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Glitter

    Ingredients (not scored): 12% ingredient overlap

    Differences: Not listed rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: pink glitter

    Medium confidence· Digital match

    View match
  4. #5 · ColourPop

    Jelly Much Gel Eyeshadow Stick

    Real Talk
    Shade match 83
    $10Ulta BeautyUlta Beauty$10 less (50%)

    Matches: Same format: stick

    Differences: Not listed rather than 8-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    83
    Finish, pigmentation & format
    86
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Glitter · Sheer

    Ingredients (not scored): 18% ingredient overlap

    Differences: Not listed rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: sheer silvery baby pink with silver and pink sparkle

    Medium confidence· Digital match

    View match
  5. Shade match 79
    $33SephoraSephoraCosts $13 more

    Matches: Same warm undertoneSame format: stickClaims crease resistance

    Differences: DeeperDoes not claim hydrationSensitive rather than normal, dry, sensitive (skin types)

    Score details
    Shade match
    79
    Finish, pigmentation & format
    88
    Wear & performance
    60
    Comfort & skin suitability
    36

    Close colour · Shimmer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Deeper · Does not claim hydration · Sensitive rather than normal, dry, sensitive (skin types)

    Retailer shade note: shimmer peach pink

    High confidence· Digital match

    View match
  6. #7 · Winky Lux

    Rose Petal Liquid Eyeshadow

    Primrose Shimmer
    Shade match 79
    $19Ulta BeautyUlta Beauty$1 less (5%)

    Matches: Claims crease resistanceClaims comfortBoth claim hydration

    Differences: Liquid rather than stick (format)

    Score details
    Shade match
    79
    Finish, pigmentation & format
    78
    Wear & performance
    65
    Comfort & skin suitability
    60

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Liquid rather than stick (format)

    Retailer shade note: baby pink shimmer

    Medium confidence· Digital match

    View match
  7. #8 · bareMinerals

    GEN NUDE Liquid Mineral Eyeshadow

    Sandstone
    Shade match 68
    $25Ulta BeautyUlta BeautyCosts $5 more

    Matches: Very close colourSame finish: metallicSame format: stick

    Differences: Nude rather than pinkDoes not claim hydration

    Score details
    Shade match
    68
    Finish, pigmentation & format
    100
    Wear & performance
    70
    Comfort & skin suitability
    40

    Very close colour · Metallic

    Ingredients (not scored): 0% ingredient overlap

    Differences: Nude rather than pink · Does not claim hydration

    Retailer shade note: champagne beige

    Medium confidence· Digital match

    View match
  8. Shade match 73
    $28Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same finish: metallicSame format: stickClaims waterproof

    Differences: Rose rather than pinkNot listed rather than 8-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    73
    Finish, pigmentation & format
    100
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Metallic · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Rose rather than pink · Not listed rather than 8-hour wear (longevity) · Does not claim hydration

    Medium confidence· Digital match

    View match
  9. #10 · ColourPop

    Jelly Much Gel Eyeshadow

    Field of Fairies
    Shade match 77
    $9Ulta BeautyUlta Beauty$11 less (55%)

    Matches: Very close colourSame warm undertoneClaims crease resistance

    Differences: Golden rather than pinkLong-wearing rather than 8-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    77
    Finish, pigmentation & format
    83
    Wear & performance
    59
    Comfort & skin suitability
    40

    Very close colour · Glitter

    Ingredients (not scored): 10% ingredient overlap

    Differences: Golden rather than pink · Long-wearing rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: warm champagne with silver & pink pinpoints

    Medium confidence· Digital match

    View match
  10. #11 · Ulta Beauty Collection

    Glitter Gaze 2-in-1 Shimmer Crayon & Liquid Eye Shadow

    Opulence
    Shade match 77
    $16Ulta BeautyUlta Beauty$4 less (20%)

    Shimmer

    Differences: Rose rather than pinkNot listed rather than 8-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    77
    Finish, pigmentation & format
    85
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Shimmer

    Ingredients (not scored): 17% ingredient overlap

    Differences: Rose rather than pink · Not listed rather than 8-hour wear (longevity) · Does not claim hydration

    Medium confidence· Digital match

    View match
  11. #12 · Winky Lux

    Rose Petal Liquid Eyeshadow

    Sunflower Shimmer
    Shade match 74
    $19Ulta BeautyUlta Beauty$1 less (5%)

    Matches: Same warm undertoneClaims crease resistanceClaims comfort

    Differences: Rose rather than pinkLiquid rather than stick (format)

    Score details
    Shade match
    74
    Finish, pigmentation & format
    78
    Wear & performance
    65
    Comfort & skin suitability
    60

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Rose rather than pink · Liquid rather than stick (format)

    Retailer shade note: rose gold shimmer

    High confidence· Digital match

    View match
  12. #13 · ColourPop

    Shadow Stix

    Honey BB
    Shade match 63
    $9Ulta BeautyUlta Beauty$11 less (55%)

    Matches: Same warm undertoneSame finish: metallic

    Differences: Golden rather than pinkLong-wearing rather than 8-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    63
    Finish, pigmentation & format
    97
    Wear & performance
    70
    Comfort & skin suitability
    40

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Golden rather than pink · Long-wearing rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: metallic warm champagne

    Medium confidence· Digital match

    View match
  13. #14 · ColourPop

    Shadow Stix

    Socialite
    Shade match 60
    $9Ulta BeautyUlta Beauty$11 less (55%)

    Matches: Same finish: metallic

    Differences: DeeperCool rather than warm undertoneTaupe rather than pink

    Score details
    Shade match
    60
    Finish, pigmentation & format
    97
    Wear & performance
    70
    Comfort & skin suitability
    40

    Close colour · Metallic · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Deeper · Cool rather than warm undertone · Taupe rather than pink · Long-wearing rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: metallic icy taupe

    Medium confidence· Digital match

    View match
  14. #15 · Kaja

    Wink Dazzle Dual-Ended Eyeshadow Stick

    Peach Sprinkle

    Matched on the deeper eyeshadow pan

    Shade match 62
    $22SephoraSephoraCosts $2 more

    Matches: Both claim hydration

    Differences: Noticeably different swatch colourDeeperLong-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    62
    Finish, pigmentation & format
    83
    Wear & performance
    70
    Comfort & skin suitability
    100

    Visibly different colour · Glitter

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Long-wearing rather than 8-hour wear (longevity)

    Retailer shade note: peach

    Medium confidence· Digital match

    View match
  15. #16 · Maybelline

    Shadow Drip Eye Tint Liquid Eye Shadow

    Quartz Drip
    Shade match 72
    $8.99Ulta BeautyUlta Beauty$11.01 less (55%)

    Matches: Near-identical swatch colourClaims comfort

    Differences: Golden rather than pinkLiquid rather than stick (format)16-hour wear rather than 8-hour wear (longevity)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    78
    Wear & performance
    60
    Comfort & skin suitability
    40

    Looks identical · Shimmer

    Ingredients (not scored): 24% ingredient overlap

    Differences: Golden rather than pink · Liquid rather than stick (format) · 16-hour wear rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: champagne with silver and copper pearls

    Medium confidence· Digital match

    View match
  16. #17 · Ulta Beauty Collection

    Color Snack Eyeshadow Duo

    Lollipop

    Matched on the lighter eyeshadow pan

    Shade match 76
    $12Ulta BeautyUlta Beauty$8 less (40%)

    Shimmer · Buildable

    Differences: LighterRose rather than pinkPowder rather than stick (format)

    Score details
    Shade match
    76
    Finish, pigmentation & format
    76
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 10% ingredient overlap

    Differences: Lighter · Rose rather than pink · Powder rather than stick (format) · Not listed rather than 8-hour wear (longevity) · Does not claim hydration

    Medium confidence· Digital match

    View match
  17. #18 · MAC Cosmetics

    Satin Eyeshadow

    Orb
    Shade match 69
    $26Ulta BeautyUlta BeautyCosts $6 more

    Matches: Same warm undertoneSame longevity: 8-hour wearClaims crease resistance

    Differences: Nude rather than pinkPowder rather than stick (format)Does not claim hydration

    Score details
    Shade match
    69
    Finish, pigmentation & format
    76
    Wear & performance
    78
    Comfort & skin suitability
    40

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Nude rather than pink · Powder rather than stick (format) · Does not claim hydration

    Retailer shade note: soft peachy-beige

    Medium confidence· Digital match

    View match
  18. #19 · ColourPop

    Super Shock Shadow

    Frog
    Shade match 71
    $7Ulta BeautyUlta Beauty$13 less (65%)

    Glitter

    Differences: Cool rather than warm undertonePowder rather than stick (format)Long-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    74
    Wear & performance
    70
    Comfort & skin suitability
    40

    Slight colour difference · Glitter

    Ingredients (not scored): 0% ingredient overlap

    Differences: Cool rather than warm undertone · Powder rather than stick (format) · Long-wearing rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: icy silvery baby pink with rainbow glitter

    Medium confidence· Digital match

    View match
  19. #20 · RMS Beauty

    Eyelights Cream Eyeshadow

    Moondust
    Shade match 54
    $30Ulta BeautyUlta BeautyCosts $10 more

    Matches: Same finish: metallicClaims crease resistanceBoth claim hydration

    Differences: Golden rather than pinkLong-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    54
    Finish, pigmentation & format
    97
    Wear & performance
    59
    Comfort & skin suitability
    100

    Slight colour difference · Metallic · Buildable

    Ingredients (not scored): 15% ingredient overlap

    Differences: Golden rather than pink · Long-wearing rather than 8-hour wear (longevity)

    Retailer shade note: starlight champagne

    Medium confidence· Digital match

    View match
  20. #21 · Lancôme

    Idôle Goddess Dimension Eyeshadow

    10 Celestial Spark
    Shade match 71
    $26Ulta BeautyUlta BeautyCosts $6 more

    Matches: Same warm undertoneClaims crease resistance

    Differences: LighterGolden rather than pinkPowder rather than stick (format)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    74
    Wear & performance
    59
    Comfort & skin suitability
    40

    Close colour · Glitter · Sheer

    Ingredients (not scored): 8% ingredient overlap

    Differences: Lighter · Golden rather than pink · Powder rather than stick (format) · Long-wearing rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: sheer gold sparkle

    Medium confidence· Digital match

    View match
  21. #22 · Urban Decay

    Naked Eyeshadow Stick

    Top Off
    Shade match 58
    $25Ulta BeautyUlta BeautyCosts $5 more

    Matches: Same format: stickClaims crease resistanceClaims waterproof

    Differences: LighterGolden rather than pinkLong-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    58
    Finish, pigmentation & format
    88
    Wear & performance
    55
    Comfort & skin suitability
    100

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 0% ingredient overlap

    Differences: Lighter · Golden rather than pink · Long-wearing rather than 8-hour wear (longevity)

    Retailer shade note: champagne shimmer

    Medium confidence· Digital match

    View match
  22. #23 · IT Cosmetics

    Superhero No-Tug Longwear Eyeshadow Stick

    Passionate Pearl
    Shade match 65
    $25Ulta BeautyUlta BeautyCosts $5 more

    Matches: Very close colourSame format: stickClaims crease resistance

    Differences: White rather than pink16-hour wear rather than 8-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    65
    Finish, pigmentation & format
    88
    Wear & performance
    50
    Comfort & skin suitability
    37

    Very close colour · Shimmer · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: White rather than pink · 16-hour wear rather than 8-hour wear (longevity) · Does not claim hydration · Sensitive rather than normal, dry, sensitive (skin types)

    Retailer shade note: pearl ivory

    Medium confidence· Digital match

    View match
  23. #24 · Marc Jacobs Beauty

    Born Star Cream-to-Powder Long-Wear Eyeshadow

    140 Shady
    Shade match 63
    $29SephoraSephoraCosts $9 more

    Matches: Same finish: metallicClaims crease resistanceClaims waterproof

    Differences: Golden rather than pinkPowder rather than stick (format)14-hour wear rather than 8-hour wear (longevity)

    Score details
    Shade match
    63
    Finish, pigmentation & format
    88
    Wear & performance
    55
    Comfort & skin suitability
    36

    Close colour · Metallic · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Golden rather than pink · Powder rather than stick (format) · 14-hour wear rather than 8-hour wear (longevity) · Does not claim hydration · Sensitive rather than normal, dry, sensitive (skin types)

    Retailer shade note: metallic champagne

    Medium confidence· Digital match

    View match
  24. #25 · Ulta Beauty Collection

    Bouncy Cream Eyeshadow

    Buttercream
    Shade match 72
    $10.50Ulta BeautyUlta Beauty$9.50 less (48%)

    Matches: Near-identical swatch colour

    Differences: Nude rather than pinkPowder rather than stick (format)Not listed rather than 8-hour wear (longevity)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    76
    Wear & performance
    40
    Comfort & skin suitability
    40

    Looks identical · Shimmer · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Nude rather than pink · Powder rather than stick (format) · Not listed rather than 8-hour wear (longevity) · Does not claim hydration

    Medium confidence· Digital match

    View match
  25. #26 · Bobbi Brown

    Crystal Eyes Shimmer Eyeshadow Stick

    Moonstone
    Shade match 58
    $34SephoraSephoraCosts $14 more

    Matches: Same format: stickClaims crease resistanceBoth claim hydration

    Differences: Golden rather than pinkNormal, Dry, Combination rather than normal, dry, sensitive (skin types)

    Score details
    Shade match
    58
    Finish, pigmentation & format
    86
    Wear & performance
    65
    Comfort & skin suitability
    73

    Close colour · Glitter · Sheer

    Ingredients (not scored): 45% ingredient overlap

    Differences: Golden rather than pink · Normal, Dry, Combination rather than normal, dry, sensitive (skin types)

    Retailer shade note: sparkling pale champagne

    Medium confidence· Digital match

    View match
  26. #27 · Clinique

    All About Shadow Quad Eyeshadow

    Morning Java

    Matched on pan 1

    Shade match 68
    $44Ulta BeautyUlta BeautyCosts $24 more

    Matches: Very close colourClaims crease resistance

    Differences: Nude rather than pinkPowder rather than stick (format)Long-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    68
    Finish, pigmentation & format
    76
    Wear & performance
    59
    Comfort & skin suitability
    36

    Very close colour · Shimmer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Nude rather than pink · Powder rather than stick (format) · Long-wearing rather than 8-hour wear (longevity) · Does not claim hydration · Sensitive rather than normal, dry, sensitive (skin types)

    Medium confidence· Digital match

    View match
  27. #28 · ColourPop

    Super Shock Shadow

    Sailor
    Shade match 67
    $7Ulta BeautyUlta Beauty(product price)$13 less (65%)

    Matches: Same warm undertone

    Differences: Nude rather than pinkPowder rather than stick (format)Long-wearing rather than 8-hour wear (longevity)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    74
    Wear & performance
    70
    Comfort & skin suitability
    40

    Close colour · Glitter

    Ingredients (not scored): 0% ingredient overlap

    Differences: Nude rather than pink · Powder rather than stick (format) · Long-wearing rather than 8-hour wear (longevity) · Does not claim hydration

    Retailer shade note: warm beige with multi-colored glitter

    Medium confidence· Digital match

    View match
  28. Shade match 61
    $33SephoraSephoraCosts $13 more

    Matches: Same format: stickClaims crease resistanceClaims waterproof

    Differences: DeeperNude rather than pinkDoes not claim hydration

    Score details
    Shade match
    61
    Finish, pigmentation & format
    88
    Wear & performance
    60
    Comfort & skin suitability
    36

    Close colour · Shimmer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Deeper · Nude rather than pink · Does not claim hydration · Sensitive rather than normal, dry, sensitive (skin types)

    Retailer shade note: shimmer soft pearl

    Medium confidence· Digital match

    View match
  29. #30 · MAC Cosmetics

    Satin Eyeshadow

    Shroom
    Shade match 64
    $26Ulta BeautyUlta BeautyCosts $6 more

    Matches: Same longevity: 8-hour wearClaims crease resistance

    Differences: Nude rather than pinkPowder rather than stick (format)Does not claim hydration

    Score details
    Shade match
    64
    Finish, pigmentation & format
    76
    Wear & performance
    78
    Comfort & skin suitability
    40

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Nude rather than pink · Powder rather than stick (format) · Does not claim hydration

    Retailer shade note: soft beige w/ shimmer

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

Urban Decay Naked Eyeshadow Stick in Peach Bum, against Tower 28 Beauty GoGo Cooling Shimmer Stick 8H Eyeshadow in Roxy. Every attribute compared, with its share of the score.

ComparedYour shadeRoxyClosest matchPeach BumScore
Shade match55% of overall89
Colour82#e7ccc4#efccbdClose colourColour difference 3.3 (0 is identical)
Depth99LightLightSameDepth difference 0.8 on the 0–100 scale
Undertone100WarmWarmSameSame product undertone
Colour family100PinkPinkSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared88
Finish85MetallicShimmerCloseShimmer finish rather than metallic
Pigmentationnot comparableNot listedBuildableNot listed for eitherAn opacity not listed for one product
Format100StickStickSameBoth stick
Wear & performance10% of overall55
Longevity708-hour wearLong-wearingSome differenceYour product claims 8-hour wear; the match says long-wearing without hours
Crease resistance40Not listedClaimedSome differenceThe match claims crease resistance; your product does not list it
Waterproof40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Comfort & skin suitability5% of overall · 1 of 3 compared100
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Skin typesnot comparableNormal, Dry, SensitiveNot listedNot listed for eitherSkin types not listed for one product
Overall match 86/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Urban Decay Naked Eyeshadow Stick in Peach Bum.

Same or better

  • Same warm undertone
  • Same format: stick
  • Claims crease resistance
  • Claims waterproof
  • Both claim hydration

Different

  • Small colour difference on the swatch
  • Long-wearing longevity instead of 8-hour wear

Description and ingredients (information only, not scored)

Weighted ingredient similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptiongolden pinkpeachy pink shimmer
BaseWater-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy Peach Bum

Best price
$25SephoraSephora
Costs $5 more

Your shade $20 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.