Beautler.Your beauty butler

ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil Coconut dupes and alternatives Tower 28 Beauty

Pink · Cool · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip gloss overall: shade match 50%, finish and visual result 25%, wear and performance 15%, comfort and suitability 10%.

Closest shade match: DIBS Beauty Go To Glossy Balm Effortless Pink

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Tower 28 Beauty
CoconutChange shade
Colour family, undertone and depth: Pink · Cool · Medium
Finish and opacity: High shine · Sheer
The match
DIBS Beauty
Effortless Pink
Colour family, undertone and depth: Pink · Neutral · Medium
Finish and opacity: Shimmer
Shade match
90out of 100
Colour
94
Depth
97
Undertone (Undertone and colour family)
80
Medium confidence· Digital matchWhy it matches
Best price
$24Ulta BeautyUlta Beauty
Costs $8 more

Your shade $16 at Sephora

Closest overall alternative: Morphe Dripglass Glazed High Shine Lip Gloss Shatterproof Mauve

The most similar lip gloss overall: shade match 50%, finish and visual result 25%, wear and performance 15%, comfort and suitability 10%.

Your shade
Tower 28 Beauty
CoconutChange shade
Colour family, undertone and depth: Pink · Cool · Medium
Finish and opacity: High shine · Sheer
The match
Morphe
Shatterproof Mauve
Colour family, undertone and depth: Mauve · Cool · Medium
Finish and opacity: High shine · Buildable
Overall match
84out of 100
Shade (Shade match)
83
Finish (Finish & visual result)
100
Wear (Wear & performance)
50
Comfort (Comfort & suitability)
100
Best price
$13Ulta BeautyUlta Beauty
$3 less (19%)

Your shade $16 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 83
    $18Ulta BeautyUlta BeautyCosts $2 more

    Matches: Same cool undertoneSame shine: high shineBoth claim non-sticky

    No material differences in the data we have.

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Retailer shade note: bright pink

    Medium confidence· Digital match

    View match
  2. #4 · Clarins

    Lip Comfort Hydrating Oil

    02 Raspberry
    Shade match 82
    $32SephoraSephoraCosts $16 more

    Matches: Same cool undertoneSame shine: high shineSame transparency: tinted

    No material differences in the data we have.

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Retailer shade note: Sheer soft pink

    Medium confidence· Digital match

    View match
  3. #5 · Glow Recipe

    Glass Balm Lip Treatment for Shine & Hydration

    Watermelon Bingsoo
    Shade match 86
    $22SephoraSephoraCosts $6 more

    Matches: Same cool undertoneSame shine: high shineSame transparency: tinted

    Differences: Long-wearing rather than not listed (longevity)Does not claim non-sticky

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · High shine · Sheer

    Ingredients (not scored): no ingredient list for one product

    Differences: Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: sheer soft pink

    Medium confidence· Digital match

    View match
  4. #6 · Tarte

    Maracuja Vegan Juicy Lip Balm

    Strawberry
    Shade match 77
    $27SephoraSephoraCosts $11 more

    Matches: Same cool undertoneSame shine: high shineBoth claim non-sticky

    Differences: Berry rather than pink

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · High shine · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Berry rather than pink

    Retailer shade note: pink berry

    Medium confidence· Digital match

    View match
  5. #7 · Too Faced

    Kissing Jelly Non-Sticky Lip Oil Gloss

    Raspberry
    Shade match 77
    $23SephoraSephoraCosts $7 more

    Matches: Same cool undertoneSame shine: high shineBoth claim non-sticky

    Differences: Noticeably different swatch colour

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour

    Retailer shade note: electric fuschia

    Medium confidence· Digital match

    View match
  6. #8 · L.A. Girl

    Lumilicious Lip Gloss

    Feelz
    Shade match 81
    $7Ulta BeautyUlta Beauty$9 less (56%)

    Matches: Same cool undertoneSame shine: high shineBoth claim non-sticky

    Differences: Does not claim hydration

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): no ingredient list for one product

    Differences: Does not claim hydration

    Medium confidence· Digital match

    View match
  7. #9 · NYX Professional Makeup

    Jelly Job Lip Gloss

    Juicy Jelly
    Shade match 81
    $12Ulta BeautyUlta Beauty(product price)$4 less (25%)

    Matches: Same cool undertoneSame shine: high shineBoth claim hydration

    Differences: Does not claim non-sticky

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): 11% ingredient overlap

    Differences: Does not claim non-sticky

    Retailer shade note: bright pink

    Medium confidence· Digital match

    View match
  8. #10 · Buxom

    Full-On Plumping Lip Polish

    Kanani
    Shade match 85
    $26Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration

    No material differences in the data we have.

    Score details
    Shade match
    85
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · Shimmer

    Ingredients (not scored): 8% ingredient overlap

    Retailer shade note: bright strawberry pink shimmer

    Medium confidence· Digital match

    View match
  9. #11 · NYX Professional Makeup

    Duck Plump High Pigment Lip Plumping Gloss

    Pick Me Pink
    Shade match 85
    $13Ulta BeautyUlta Beauty(product price)$3 less (19%)

    Matches: Same cool undertoneSame shine: high shine

    Differences: Does not claim non-stickyDoes not claim hydration

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    40

    Close colour · High shine · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Does not claim non-sticky · Does not claim hydration

    Retailer shade note: soft rose pink

    Medium confidence· Digital match

    View match
  10. #12 · Lancôme

    Lip Idôle JuicyTreat Oil-in-Gloss

    37 Red-y or Not
    Shade match 81
    $32SephoraSephoraCosts $16 more

    Matches: Same cool undertoneSame shine: high shineBoth claim hydration

    Differences: Long-wearing rather than not listed (longevity)Does not claim non-sticky

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: raspberry pink

    Medium confidence· Digital match

    View match
  11. Shade match 78
    $42SephoraSephoraCosts $26 more

    Matches: Same shine: high shineBoth claim hydration

    Differences: Neutral rather than cool undertoneDoes not claim non-sticky

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · High shine

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Does not claim non-sticky

    Retailer shade note: Glaze Finish

    Medium confidence· Digital match

    View match
  12. #14 · Maybelline

    Lifter Gloss with Hyaluronic Acid

    Heat
    Shade match 78
    $12.99Ulta BeautyUlta Beauty$3.01 less (19%)

    Matches: Same cool undertoneSame transparency: tintedBoth claim hydration

    Differences: Berry rather than pinkDoes not claim non-sticky

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · Sheer

    Ingredients (not scored): 6% ingredient overlap

    Differences: Berry rather than pink · Does not claim non-sticky

    Retailer shade note: true sheer raspberry

    Medium confidence· Digital match

    View match
  13. #15 · Dior

    Addict Lip Maximizer Plumping Gloss

    026 Intense Mauve
    Shade match 78
    $42SephoraSephoraCosts $26 more

    Matches: Same cool undertoneSame shine: high shineBoth claim hydration

    Differences: Mauve rather than pinkDoes not claim non-sticky

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · High shine

    Ingredients (not scored): 1% ingredient overlap

    Differences: Mauve rather than pink · Does not claim non-sticky

    Retailer shade note: A bold mauve

    Medium confidence· Digital match

    View match
  14. Shade match 80
    $24SephoraSephoraCosts $8 more

    Matches: Same cool undertoneSame shine: high shineBoth claim hydration

    Differences: Long-wearing rather than not listed (longevity)Does not claim non-sticky

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): 7% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: cool pink

    Medium confidence· Digital match

    View match
  15. #17 · Bobbi Brown

    Crushed Oil-Infused Tinted Lip Gloss

    New Romantic
    Shade match 71
    $33Ulta BeautyUlta BeautyCosts $17 more

    Matches: Same shine: high shineBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourNeutral rather than cool undertone

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than cool undertone

    Retailer shade note: a midtone neutral pink

    Medium confidence· Digital match

    View match
  16. #18 · Dior

    Addict Lip Maximizer Plumping Gloss

    038 Rose Nude
    Shade match 76
    $42SephoraSephoraCosts $26 more

    Matches: Same shine: high shineSame transparency: tintedBoth claim hydration

    Differences: Neutral rather than cool undertoneDoes not claim non-sticky

    Score details
    Shade match
    76
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · High shine · Sheer

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Does not claim non-sticky

    Retailer shade note: a sheer nude pink

    Medium confidence· Digital match

    View match
  17. #19 · NYX Professional Makeup

    Jelly Job Lip Gloss

    Jelly Blushin'
    Shade match 76
    $12Ulta BeautyUlta Beauty(product price)$4 less (25%)

    Matches: Same shine: high shineBoth claim hydration

    Differences: LighterNeutral rather than cool undertoneDoes not claim non-sticky

    Score details
    Shade match
    76
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · High shine

    Ingredients (not scored): 11% ingredient overlap

    Differences: Lighter · Neutral rather than cool undertone · Does not claim non-sticky

    Retailer shade note: pale pink

    Medium confidence· Digital match

    View match
  18. Shade match 80
    $24SephoraSephoraCosts $8 more

    Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration

    Differences: Mauve rather than pink

    Score details
    Shade match
    80
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · Shimmer · Sheer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Mauve rather than pink

    Retailer shade note: mauve shimmer

    Medium confidence· Digital match

    View match
  19. #21 · Buxom

    Full-On Plumping Lip Polish

    Nicole
    Shade match 79
    $26Ulta BeautyUlta BeautyCosts $10 more

    Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration

    Differences: Deeper

    Score details
    Shade match
    79
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · Shimmer

    Ingredients (not scored): 8% ingredient overlap

    Differences: Deeper

    Retailer shade note: raspberry pink w/golden shimmer

    Medium confidence· Digital match

    View match
  20. #22 · Yves Saint Laurent

    Loveshine Plumping Lip Oil Gloss with Hyaluronic Acid

    09 Cherry Flash
    Shade match 71
    $40SephoraSephoraCosts $24 more

    Matches: Same cool undertoneSame shine: high shineBoth claim non-sticky

    Differences: Red rather than pinkLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 6% ingredient overlap

    Differences: Red rather than pink · Long-wearing rather than not listed (longevity)

    Retailer shade note: soft cherry red

    Medium confidence· Digital match

    View match
  21. #23 · Dior

    Lip Glow Butter Hydrating Gloss Balm

    105 Lychee
    Shade match 82
    $42SephoraSephoraCosts $26 more

    Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration

    Differences: Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    82
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    100

    Slight colour difference · Shimmer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity)

    Retailer shade note: luminous fuchsia

    High confidence· Digital match

    View match
  22. #24 · Armani Beauty

    Prisma Flash Glossy Color Lip Balm

    34 Bloom Flash
    Shade match 76
    $38SephoraSephoraCosts $22 more

    Matches: Same cool undertoneSame shine: high shineBoth claim hydration

    Differences: Noticeably different swatch colourLong-wearing rather than not listed (longevity)Does not claim non-sticky

    Score details
    Shade match
    76
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: berry pink

    Medium confidence· Digital match

    View match
  23. #25 · Bobbi Brown

    Crushed Oil-Infused Tinted Lip Gloss

    Love Letter
    Shade match 67
    $33SephoraSephoraCosts $17 more

    Matches: Same shine: high shineSame transparency: tintedBoth claim non-sticky

    Differences: Neutral rather than cool undertoneRose rather than pink

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than pink

    Retailer shade note: sheer bright rose

    Medium confidence· Digital match

    View match
  24. #26 · NARS

    Afterglow Lip Shine Gloss

    Dolce Vita
    Shade match 73
    $32SephoraSephoraCosts $16 more

    Matches: Same shine: high shineBoth claim hydration

    Differences: Neutral rather than cool undertoneRose rather than pinkDoes not claim non-sticky

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · High shine · Buildable

    Ingredients (not scored): 19% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than pink · Does not claim non-sticky

    Retailer shade note: dusty rose

    Medium confidence· Digital match

    View match
  25. Shade match 73
    $26SephoraSephoraCosts $10 more

    Matches: Same cool undertoneSame shine: high shineBoth claim hydration

    Differences: Noticeably different swatch colourDeeperDoes not claim non-sticky

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Does not claim non-sticky

    Retailer shade note: a punchy watermelon

    Medium confidence· Digital match

    View match
  26. #28 · NYX Professional Makeup

    Duck Plump High Pigment Lip Plumping Gloss

    Strike a Rose
    Shade match 78
    $13Ulta BeautyUlta Beauty(product price)$3 less (19%)

    Matches: Same cool undertoneSame shine: high shine

    Differences: Rose rather than pinkDoes not claim non-stickyDoes not claim hydration

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    40

    Close colour · High shine · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Rose rather than pink · Does not claim non-sticky · Does not claim hydration

    Retailer shade note: dusty rose

    Medium confidence· Digital match

    View match
  27. #29 · CoverGirl

    Clean Fresh Yummy Lip Gloss

    But First a Cosmo
    Shade match 75
    $11.99Ulta BeautyUlta Beauty(product price)$4.01 less (25%)

    Matches: Same cool undertoneSame transparency: tintedBoth claim non-sticky

    Differences: Noticeably different swatch colourSheer tint rather than high shine (shine)

    Score details
    Shade match
    75
    Finish & visual result
    82
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · Sheer tint · Sheer

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Sheer tint rather than high shine (shine)

    Retailer shade note: sheer hot pink tint

    Medium confidence· Digital match

    View match
  28. #30 · Summer Fridays

    Dream Lip Oil for Moisturizing Sheer Coverage

    Pink Cloud
    Shade match 69
    $26SephoraSephoraCosts $10 more

    Matches: Same shine: high shineSame transparency: tintedBoth claim non-sticky

    Differences: Noticeably different swatch colourLighterNeutral rather than cool undertone

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Neutral rather than cool undertone · Long-wearing rather than not listed (longevity)

    Retailer shade note: A nourishing touch of sheer soft pink

    Medium confidence· Digital match

    View match
  29. #31 · Revlon

    PhotoReady Instant Plump Serum

    003 Magically Inflated
    Shade match 87
    $12.99Ulta BeautyUlta Beauty$3.01 less (19%)

    Matches: Very close colourBoth claim non-stickyBoth claim hydration

    Differences: Neutral rather than cool undertone

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Very close colour

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than cool undertone

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest shade match works

DIBS Beauty Go To Glossy Balm in Effortless Pink, against Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil in Coconut. Every attribute compared, with its share of the score.

ComparedYour shadeCoconutClosest shade matchEffortless PinkScore
Shade match50% of overall90
Colour94#d64f6d#d14e67Very close colourColour difference 1.6 (0 is identical)
Depth97MediumMediumSameDepth difference 1.6 on the 0–100 scale
Undertone60CoolNeutralSome differenceOne side neutral: partial agreement
Colour family100PinkPinkSameSame colour family
Finish & visual result25% of overall · 1 of 3 compared78
Shine78High shineShimmerCloseLess shine
Transparencynot comparableTintedNot listedNot listed for eitherA transparency not listed for one product
Shimmernot comparableNot listedShimmerNot listed for eitherShimmer not listed for one product
Wear & performance15% of overall · none of 1 comparable50
Longevitynot comparableNot listedNot listedNot listed for eitherNeither product lists long wear
Comfort & suitability10% of overall100
Non-sticky100ClaimedClaimedSameBoth products claim a non-sticky feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 82/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To DIBS Beauty Go To Glossy Balm in Effortless Pink.

Same or better

  • Very close colour
  • Neutral rather than cool undertone
  • Both claim non-sticky
  • Both claim hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionsemi-sheer, milky rosy pinkrose pink shimmer
FormatOilNot listed
BaseOil-based, moderate siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

Morphe Dripglass Glazed High Shine Lip Gloss in Shatterproof Mauve, against Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil in Coconut. Every attribute compared, with its share of the score.

ComparedYour shadeCoconutClosest overall alternativeShatterproof MauveScore
Shade match50% of overall83
Colour81#d64f6d#c55b6dClose colourColour difference 3.5 (0 is identical)
Depth99MediumMediumSameDepth difference 0.9 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family60PinkMauveSome differenceNeighbouring colour families
Finish & visual result25% of overall · 1 of 3 compared100
Shine100High shineHigh shineSameSame shine level
Transparencynot comparableTintedNot listedNot listed for eitherA transparency not listed for one product
Shimmernot comparableNot listedNot listedNot listed for eitherNeither product lists shimmer
Wear & performance15% of overall · none of 1 comparable50
Longevitynot comparableNot listedNot listedNot listed for eitherNeither product lists long wear
Comfort & suitability10% of overall100
Non-sticky100ClaimedClaimedSameBoth products claim a non-sticky feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 84/100Shade match 83/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Morphe Dripglass Glazed High Shine Lip Gloss in Shatterproof Mauve.

Same or better

  • $3 less
  • Same cool undertone
  • Same shine: high shine
  • Both claim non-sticky
  • Both claim hydration

Different

  • Small colour difference on the swatch

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionsemi-sheer, milky rosy pinkmauve
FormatOilNot listed
BaseOil-based, moderate siliconeno silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

DIBS Beauty Go To Glossy Balm Effortless Pink

Best price
$24Ulta BeautyUlta Beauty
Costs $8 more

Your shade $16 at Sephora

Closest overall alternative

Morphe Dripglass Glazed High Shine Lip Gloss Shatterproof Mauve

Best price
$13Ulta BeautyUlta Beauty
$3 less (19%)

Your shade $16 at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.