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ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil Pistachio dupes and alternatives Tower 28 Beauty

Pink · Neutral · Light

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip gloss overall: shade match 50%, finish and visual result 25%, wear and performance 15%, comfort and suitability 10%.

Closest shade matchClosest overall alternative: Lancôme Lip Idôle Squalane-12 Butterglow Hydrating Lip Balm 10 Pink ÔH LA LA

The equivalent shade and the most similar lip gloss overall.

Your shade
Tower 28 Beauty
PistachioChange shade
Colour family, undertone and depth: Pink · Neutral · Light
Finish and opacity: High shine · Sheer
The match
Lancôme
10 Pink ÔH LA LA
Colour family, undertone and depth: Pink · Neutral · Light
Finish and opacity: High shine · Sheer
Overall match
87out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
100
Wear (Wear & performance)
40
Comfort (Comfort & suitability)
100
Shade match
93out of 100
Colour
88
Depth
93
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$32SephoraSephora
Costs $16 more

Your shade $16 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 89
    $45Ulta BeautyUlta Beauty(product price)Costs $29 more

    Matches: Very close colourSame shine: high shineBoth claim non-sticky

    Differences: Cool rather than neutral undertoneLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · High shine

    Ingredients (not scored): 7% ingredient overlap

    Differences: Cool rather than neutral undertone · Long-wearing rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  2. #3 · Gisou

    Honey Infused Hydrating Lip Oil

    SKU 3015542
    Shade match 86
    $35SephoraSephoraCosts $19 more

    Matches: Same neutral undertoneSame shine: high shineBoth claim non-sticky

    Differences: Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 3% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  3. #4 · Buxom

    Full-On Plumping Lip Polish

    Kristen
    Shade match 92
    $26Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Very close colourSame neutral undertoneBoth claim non-sticky

    No material differences in the data we have.

    Score details
    Shade match
    92
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    100

    Very close colour · Shimmer

    Ingredients (not scored): 8% ingredient overlap

    Retailer shade note: petal pink shimmer

    Medium confidence· Digital match

    View match
  4. Shade match 81
    $26SephoraSephoraCosts $10 more

    Matches: Same neutral undertoneSame shine: high shineSame transparency: tinted

    Differences: Deeper

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 12% ingredient overlap

    Differences: Deeper

    Retailer shade note: sheer pink

    Medium confidence· Digital match

    View match
  5. #6 · MAC Cosmetics

    Lipglass Air Non-Sticky Lipgloss

    Snobbish
    Shade match 81
    $25SephoraSephoraCosts $9 more

    Matches: Same neutral undertoneSame shine: high shineBoth claim non-sticky

    Differences: Lighter

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 18% ingredient overlap

    Differences: Lighter

    Retailer shade note: bubblegum pink

    Medium confidence· Digital match

    View match
  6. #7 · Summer Fridays

    Dream Lip Oil for Moisturizing Sheer Coverage

    Rose Bud
    Shade match 82
    $26SephoraSephoraCosts $10 more

    Matches: Same shine: high shineSame transparency: tintedBoth claim non-sticky

    Differences: Cool rather than neutral undertoneLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 20% ingredient overlap

    Differences: Cool rather than neutral undertone · Long-wearing rather than not listed (longevity)

    Retailer shade note: a nourishing touch of sheer cool pink

    Medium confidence· Digital match

    View match
  7. #8 · Maybelline

    Lifter Gloss with Hyaluronic Acid

    Brass
    Shade match 90
    $12.99Ulta BeautyUlta Beauty$3.01 less (19%)

    Matches: Very close colourSame transparency: tintedBoth claim hydration

    Differences: Cool rather than neutral undertoneDoes not claim non-sticky

    Score details
    Shade match
    90
    Finish & visual result
    88
    Wear & performance
    50
    Comfort & suitability
    70

    Very close colour · Shimmer · Sheer

    Ingredients (not scored): 6% ingredient overlap

    Differences: Cool rather than neutral undertone · Does not claim non-sticky

    Retailer shade note: transluscent pink with gold pearl

    Medium confidence· Digital match

    View match
  8. #9 · Bobbi Brown

    Extra Plump Hydrating Lip Oil

    Bare Rose
    Shade match 86
    $39SephoraSephoraCosts $23 more

    Matches: Same neutral undertoneSame shine: high shineBoth claim hydration

    Differences: 8-hour wear rather than not listed (longevity)Does not claim non-sticky

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · High shine

    Ingredients (not scored): 14% ingredient overlap

    Differences: 8-hour wear rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: milky nude pink

    Medium confidence· Digital match

    View match
  9. #10 · MAC Cosmetics

    Lipglass High Shine Lip Gloss

    All Things Magical
    Shade match 82
    $25SephoraSephoraCosts $9 more

    Matches: Same neutral undertoneSame shine: high shineBoth claim hydration

    Differences: LighterDoes not claim non-sticky

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · High shine

    Ingredients (not scored): 12% ingredient overlap

    Differences: Lighter · Does not claim non-sticky

    Retailer shade note: muted rose pink

    Medium confidence· Digital match

    View match
  10. #11 · Tarte

    Maracuja Vegan Juicy Lip Balm

    Orchid
    Shade match 75
    $27SephoraSephoraCosts $11 more

    Matches: Same shine: high shineBoth claim non-stickyBoth claim hydration

    Differences: Cool rather than neutral undertoneMauve rather than pink

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · High shine · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Cool rather than neutral undertone · Mauve rather than pink

    Retailer shade note: mauve

    Medium confidence· Digital match

    View match
  11. Shade match 75
    $24SephoraSephoraCosts $8 more

    Matches: Same neutral undertoneSame shine: high shineBoth claim non-sticky

    Differences: Noticeably different swatch colourLighter

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter

    Retailer shade note: watermelon

    Medium confidence· Digital match

    View match
  12. #13 · R.E.M. Beauty

    On Your Collar Plumping Lipgloss

    7 Rings
    Shade match 85
    $22Ulta BeautyUlta BeautyCosts $6 more

    Matches: Both claim non-stickyBoth claim hydration

    Differences: Warm rather than neutral undertone

    Score details
    Shade match
    85
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · Shimmer

    Ingredients (not scored): 12% ingredient overlap

    Differences: Warm rather than neutral undertone

    Retailer shade note: warm pink shimmer

    Medium confidence· Digital match

    View match
  13. #14 · Huda Beauty

    Faux Filler Shiny Non-Sticky Lip Gloss

    Sugar Baby
    Shade match 73
    $21SephoraSephoraCosts $5 more

    Matches: Same shine: high shineBoth claim non-stickyBoth claim hydration

    Differences: Warm rather than neutral undertone

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than neutral undertone

    Retailer shade note: light pink

    Medium confidence· Digital match

    View match
  14. Shade match 75
    $45Ulta BeautyUlta Beauty(product price)Costs $29 more

    Matches: Same neutral undertoneSame shine: high shineBoth claim non-sticky

    Differences: Rose rather than pinkLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Slight colour difference · High shine

    Ingredients (not scored): 7% ingredient overlap

    Differences: Rose rather than pink · Long-wearing rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  15. #16 · Fenty Beauty

    Gloss Bomb Universal Lip Luminizer

    FU$$Y
    Shade match 86
    $23SephoraSephoraCosts $7 more

    Matches: Very close colourBoth claim non-stickyBoth claim hydration

    Differences: Cool rather than neutral undertoneLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    86
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · Shimmer

    Ingredients (not scored): 10% ingredient overlap

    Differences: Cool rather than neutral undertone · Long-wearing rather than not listed (longevity)

    Retailer shade note: shimmering pink

    Medium confidence· Digital match

    View match
  16. Shade match 81
    $26SephoraSephoraCosts $10 more

    Matches: Both claim non-stickyBoth claim hydration

    Differences: Warm rather than neutral undertone

    Score details
    Shade match
    81
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · Shimmer · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Warm rather than neutral undertone

    Retailer shade note: sparkling dusty pink

    Medium confidence· Digital match

    View match
  17. #18 · rhode

    Peptide Lip Tint Nourishing Glaze

    Ribbon - sheer pink
    Shade match 82
    $20SephoraSephoraCosts $4 more

    Matches: Same neutral undertoneSame transparency: tintedBoth claim hydration

    Differences: LighterDoes not claim non-sticky

    Score details
    Shade match
    82
    Finish & visual result
    88
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · Shimmer · Sheer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Lighter · Does not claim non-sticky

    Medium confidence· Digital match

    View match
  18. #19 · Pat McGrath Labs

    Lust: Gloss

    Divine Rose
    Shade match 80
    $29SephoraSephoraCosts $13 more

    Matches: Very close colourBoth claim non-stickyBoth claim hydration

    Differences: Cool rather than neutral undertoneRose rather than pink

    Score details
    Shade match
    80
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    100

    Very close colour · Shimmer · Sheer

    Ingredients (not scored): 8% ingredient overlap

    Differences: Cool rather than neutral undertone · Rose rather than pink

    Retailer shade note: ultimate plum rose with reflective pearl

    Medium confidence· Digital match

    View match
  19. #20 · NARS

    Afterglow Lip Shine Gloss

    Break for Love
    Shade match 75
    $32SephoraSephoraCosts $16 more

    Matches: Same shine: high shineBoth claim hydration

    Differences: Cool rather than neutral undertoneMauve rather than pinkDoes not claim non-sticky

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · High shine · Buildable

    Ingredients (not scored): 19% ingredient overlap

    Differences: Cool rather than neutral undertone · Mauve rather than pink · Does not claim non-sticky

    Retailer shade note: mauve

    Medium confidence· Digital match

    View match
  20. #21 · MAC Cosmetics

    Lipglass High Shine Lip Gloss

    Love Child
    Shade match 74
    $25Ulta BeautyUlta BeautyCosts $9 more

    Matches: Very close colourSame shine: high shineBoth claim hydration

    Differences: Cool rather than neutral undertonePlum rather than pinkDoes not claim non-sticky

    Score details
    Shade match
    74
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Very close colour · High shine

    Ingredients (not scored): 12% ingredient overlap

    Differences: Cool rather than neutral undertone · Plum rather than pink · Does not claim non-sticky

    Retailer shade note: coppered plum

    Medium confidence· Digital match

    View match
  21. #22 · Buxom

    Full-On Plumping Lip Polish

    Kimberly
    Shade match 74
    $26Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Same transparency: tintedBoth claim non-stickyBoth claim hydration

    Differences: Cool rather than neutral undertone

    Score details
    Shade match
    74
    Finish & visual result
    88
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · Shimmer · Sheer

    Ingredients (not scored): 8% ingredient overlap

    Differences: Cool rather than neutral undertone

    Retailer shade note: sheer soft pink sparkle

    Medium confidence· Digital match

    View match
  22. #23 · Milk Makeup

    Odyssey Hydrating Lip Oil Gloss

    Soul Search
    Shade match 79
    $26SephoraSephoraCosts $10 more

    Matches: Both claim non-stickyBoth claim hydration

    Differences: Warm rather than neutral undertone

    Score details
    Shade match
    79
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · Shimmer · Sheer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than neutral undertone

    Retailer shade note: light pink shimmer

    Medium confidence· Digital match

    View match
  23. #24 · Dior

    Addict Lip Glow Balm

    077 Candy
    Shade match 73
    $42SephoraSephoraCosts $26 more

    Matches: Same shine: high shineBoth claim hydration

    Differences: LighterWarm rather than neutral undertoneDoes not claim non-sticky

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 1% ingredient overlap

    Differences: Lighter · Warm rather than neutral undertone · Does not claim non-sticky

    Retailer shade note: a light candy pink warm undertone

    Medium confidence· Digital match

    View match
  24. Shade match 67
    $24SephoraSephoraCosts $8 more

    Matches: Same shine: high shineBoth claim non-stickyBoth claim hydration

    Differences: Cool rather than neutral undertoneMauve rather than pink

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Cool rather than neutral undertone · Mauve rather than pink

    Retailer shade note: Nude Mauve

    Medium confidence· Digital match

    View match
  25. #26 · Dior

    Addict Lip Glow Balm

    001 Pink
    Shade match 71
    $42SephoraSephoraCosts $26 more

    Matches: Same shine: high shineBoth claim hydration

    Differences: LighterCool rather than neutral undertoneDoes not claim non-sticky

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 1% ingredient overlap

    Differences: Lighter · Cool rather than neutral undertone · Does not claim non-sticky

    Retailer shade note: a light pink cool undertone

    Medium confidence· Digital match

    View match
  26. Shade match 71
    $38SephoraSephoraCosts $22 more

    Matches: Same shine: high shineBoth claim hydration

    Differences: LighterCool rather than neutral undertoneMauve rather than pink

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · High shine · Buildable

    Ingredients (not scored): 11% ingredient overlap

    Differences: Lighter · Cool rather than neutral undertone · Mauve rather than pink · Does not claim non-sticky

    Medium confidence· Digital match

    View match
  27. Shade match 92
    $24SephoraSephoraCosts $8 more

    Matches: Near-identical swatch colourBoth claim non-stickyBoth claim hydration

    Differences: Cool rather than neutral undertoneLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    92
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Looks identical

    Ingredients (not scored): no ingredient list for one product

    Differences: Cool rather than neutral undertone · Long-wearing rather than not listed (longevity)

    Retailer shade note: Petal Pink | Guava Fruit Scent

    Medium confidence· Digital match

    View match
  28. #29 · Buxom

    Full-On Plumping Lip Polish

    Sophia
    Shade match 75
    $26Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Both claim non-stickyBoth claim hydration

    Differences: Cool rather than neutral undertone

    Score details
    Shade match
    75
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · Shimmer

    Ingredients (not scored): 8% ingredient overlap

    Differences: Cool rather than neutral undertone

    Retailer shade note: mauve pink shimmer

    Medium confidence· Digital match

    View match
  29. #30 · NARS

    Afterglow Lip Shine Gloss

    Unbroken
    Shade match 81
    $32SephoraSephoraCosts $16 more

    Matches: Very close colourBoth claim hydration

    Differences: Cool rather than neutral undertoneMauve rather than pinkDoes not claim non-sticky

    Score details
    Shade match
    81
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    70

    Very close colour · Shimmer · Buildable

    Ingredients (not scored): 19% ingredient overlap

    Differences: Cool rather than neutral undertone · Mauve rather than pink · Does not claim non-sticky

    Retailer shade note: shimmering mauve

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

Lancôme Lip Idôle Squalane-12 Butterglow Hydrating Lip Balm in 10 Pink ÔH LA LA, against Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil in Pistachio. Every attribute compared, with its share of the score.

ComparedYour shadePistachioClosest match10 Pink ÔH LA LAScore
Shade match50% of overall93
Colour88#d6848d#df8a8fVery close colourColour difference 2.6 (0 is identical)
Depth93LightLightSameDepth difference 3.5 on the 0–100 scale
Undertone100NeutralNeutralSameSame product undertone
Colour family100PinkPinkSameSame colour family
Finish & visual result25% of overall · 2 of 3 compared100
Shine100High shineHigh shineSameSame shine level
Transparency100TintedTintedSameBoth tinted
Shimmernot comparableNot listedNot listedNot listed for eitherNeither product lists shimmer
Wear & performance15% of overall40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Comfort & suitability10% of overall100
Non-sticky100ClaimedClaimedSameBoth products claim a non-sticky feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 87/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Lip Idôle Squalane-12 Butterglow Hydrating Lip Balm in 10 Pink ÔH LA LA.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same shine: high shine
  • Same transparency: tinted
  • Both claim non-sticky
  • Both claim hydration

Different

  • Long-wearing longevity instead of not listed

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionsemi-sheer, milky nude pinksheer pink
FormatOilNot listed
BaseOil-based, moderate siliconeOil-based, no silicone
FragranceNot listedListed (limonene)
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy 10 Pink ÔH LA LA

Best price
$32SephoraSephora
Costs $16 more

Your shade $16 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.