Pink · Cool · Medium
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.
Opacity
Brand
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth, undertone and colour family only.
Ulta BeautyYour shade $28 at Ulta Beauty · product price; shade not separately priced · lowest price $5.99 at Walgreens
NYX Professional Makeup Slim Lip Pencil Lip Liner
Every store that sells this shade · prices as last checked
Walgreens$5.99View at WalgreensUlta Beautyfrom $6 · product priceView at Ulta BeautyThe most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.
Ulta BeautyYour shade $28 at Ulta Beauty
Urban Decay 24/7 Glide-On Waterproof Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautyRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
CVS$23.01 less (82%)Matches: Same cool undertoneSame finish: matteBoth claim waterproof
Differences: Does not claim smudge and transferDoes not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Does not claim smudge and transfer · Does not claim hydration
Medium confidence· Digital match
Essence 8H Matte Comfort Lipliner
Every store that sells this shade · prices as last checked
CVS$4.99View at CVS
Walmart$7.39View at Walmart
Sephora$2 less (7%)Matches: Very close colourSame finish: matteBoth claim smudge and transfer
Differences: Neutral rather than cool undertoneRed rather than pinkLong-wearing rather than 6-hour wear (longevity)
Very close colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Red rather than pink · Long-wearing rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim hydration
Retailer shade note: True Red
Medium confidence· Digital match
Make Up For Ever Artist Color Pencil Long-Lasting Lip Liner
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta Beauty$8 less (29%)Matches: Very close colourSame cool undertoneBoth claim smudge and transfer
Differences: Plum rather than pinkLong-wearing rather than 6-hour wear (longevity)Does not claim comfort
Very close colour
Ingredients (not scored): 7% ingredient overlap
Differences: Plum rather than pink · Long-wearing rather than 6-hour wear (longevity) · Does not claim comfort · Does not claim hydration
Retailer shade note: cherry red & burgundy plum
Medium confidence· Digital match
Half Magic Sculptitude 2-in-1 Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$20View at Ulta BeautySephora$3 less (11%)Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer
Differences: Lighter16-hour wear rather than 6-hour wear (longevity)Does not claim comfort
Slight colour difference · Matte
Ingredients (not scored): 18% ingredient overlap
Differences: Lighter · 16-hour wear rather than 6-hour wear (longevity) · Does not claim comfort
Retailer shade note: mauve nude pink
High confidence· Digital match
Urban Decay 24/7 Glide-On Waterproof Lip Liner
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$25View at Ulta BeautyUlta Beauty(product price)$22 less (79%)Matches: Same cool undertoneSame finish: matte
Differences: Long-wearing rather than 6-hour wear (longevity)Does not claim smudge and transferDoes not claim waterproof
Close colour · Matte · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Long-wearing rather than 6-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Retailer shade note: fuschia
Medium confidence· Digital match
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $6 · product priceView at Ulta BeautySephora$2 less (7%)Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer
Differences: Berry rather than pinkLong-wearing rather than 6-hour wear (longevity)Does not claim waterproof
Slight colour difference · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Berry rather than pink · Long-wearing rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim hydration
Retailer shade note: Medium Berry
Medium confidence· Digital match
Make Up For Ever Artist Color Pencil Long-Lasting Lip Liner
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraSephora$3 less (11%)Matches: Same cool undertoneBoth claim hydration
Differences: Long-wearing rather than 6-hour wear (longevity)Does not claim smudge and transferDoes not claim waterproof
Close colour · Satin · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Long-wearing rather than 6-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort
Retailer shade note: blue pink
Medium confidence· Digital match
MAC Cosmetics Lipglazer Glossy Liner
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty$16.01 less (57%)Matches: Both claim smudge and transferBoth claim comfortBoth claim hydration
Differences: Warm rather than cool undertoneDoes not claim waterproof
Close colour · Opaque
Ingredients (not scored): 13% ingredient overlap
Differences: Warm rather than cool undertone · Does not claim waterproof
Retailer shade note: warm mauve pink
Medium confidence· Digital match
Milani Keep It Full Plumping Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$4 less (14%)Matches: Same cool undertoneBoth claim waterproofBoth claim comfort
Differences: Mauve rather than pinkDoes not claim smudge and transfer
Slight colour difference · Opaque
Ingredients (not scored): 16% ingredient overlap
Differences: Mauve rather than pink · Does not claim smudge and transfer
Retailer shade note: mauve
High confidence· Digital match
Buxom Power Line Plumping Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$24View at Ulta BeautyUlta Beauty(product price)$20 less (71%)Matches: Same cool undertoneBoth claim smudge and transferBoth claim waterproof
Differences: Berry rather than pinkLong-wearing rather than 6-hour wear (longevity)Does not claim hydration
Slight colour difference
Ingredients (not scored): 77% ingredient overlap
Differences: Berry rather than pink · Long-wearing rather than 6-hour wear (longevity) · Does not claim hydration
Retailer shade note: deep raspberry
High confidence· Digital match
NYX Professional Makeup Line Loud Longwear Lip Liner
Every store that sells this shade · prices as last checked
Walmart$7.97View at Walmart
Target$7.99View at TargetWalgreens$7.99View at WalgreensUlta Beautyfrom $8 · product priceView at Ulta BeautyUlta Beauty$3 less (11%)Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer
Differences: Noticeably different swatch colourLighterRose rather than pink
Slight colour difference · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Rose rather than pink · Long-wearing rather than 6-hour wear (longevity) · Does not claim comfort · Does not claim hydration
Retailer shade note: dusty rose
Medium confidence· Digital match
Too Faced Lip Injection Extreme Lip Shaper Plumping Lip Liner
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$25View at Ulta BeautyUlta Beauty(product price)$24.01 less (86%)Matches: Same cool undertoneSame finish: matteBoth claim waterproof
Differences: Noticeably different swatch colourMauve rather than pinkDoes not claim smudge and transfer
Slight colour difference · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than pink · Does not claim smudge and transfer · Does not claim hydration
Medium confidence· Digital match
Essence 8H Matte Comfort Lipliner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $3.99 · product priceView at Ulta BeautyUlta Beauty$4 less (14%)Matches: Same cool undertoneBoth claim smudge and transferBoth claim waterproof
Differences: Noticeably different swatch colourLong-wearing rather than 6-hour wear (longevity)Does not claim hydration
Slight colour difference
Ingredients (not scored): 69% ingredient overlap
Differences: Noticeably different swatch colour · Long-wearing rather than 6-hour wear (longevity) · Does not claim hydration
Retailer shade note: fuchsia pink
High confidence· Digital match
Buxom Power Line Pout Sculpt Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$24View at Ulta BeautyUlta BeautySame priceMatches: Very close colourSame cool undertoneBoth claim smudge and transfer
Differences: Nude rather than pink24-hour wear rather than 6-hour wear (longevity)Does not claim waterproof
Very close colour · Sheer
Ingredients (not scored): 0% ingredient overlap
Differences: Nude rather than pink · 24-hour wear rather than 6-hour wear (longevity) · Does not claim waterproof
Retailer shade note: a mauve nude
High confidence· Digital match
Bobbi Brown Lip Tint Liner & Sheer Lip Stain
Every store that sells this shade · prices as last checked
Ulta Beauty$28View at Ulta BeautyUlta Beauty(product price)$24.01 less (86%)Matches: Same cool undertoneSame finish: matteBoth claim waterproof
Differences: Red rather than pinkDoes not claim smudge and transferDoes not claim hydration
Slight colour difference · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Red rather than pink · Does not claim smudge and transfer · Does not claim hydration
Retailer shade note: red
Medium confidence· Digital match
Essence 8H Matte Comfort Lipliner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $3.99 · product priceView at Ulta BeautyCVS$4.99View at CVSWalmart$7.04View at WalmartSephora$3 less (11%)Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer
Differences: Noticeably different swatch colourMauve rather than pink16-hour wear rather than 6-hour wear (longevity)
Slight colour difference · Matte
Ingredients (not scored): 18% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than pink · 16-hour wear rather than 6-hour wear (longevity) · Does not claim comfort
Retailer shade note: pink-mauve w/soft pearl
High confidence· Digital match
Urban Decay 24/7 Glide-On Waterproof Lip Liner
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautySephora$2 less (7%)Matches: Same cool undertoneSame finish: matte
Differences: Berry rather than pinkLong-wearing rather than 6-hour wear (longevity)Does not claim smudge and transfer
Close colour · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Berry rather than pink · Long-wearing rather than 6-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Retailer shade note: rich wine bordeaux
Medium confidence· Digital match
Makeup By Mario Ultra Suede Sculpting Lip Pencil
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta Beauty(product price)$22 less (79%)Matches: Both claim smudge and transferBoth claim hydration
Differences: Neutral rather than cool undertoneLong-wearing rather than 6-hour wear (longevity)Does not claim waterproof
Slight colour difference
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Long-wearing rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim comfort
Retailer shade note: neutral pink
Medium confidence· Digital match
NYX Professional Makeup Retractable Long-Lasting Mechanical Lip Liner
Every store that sells this shade · prices as last checked
Target$5.99View at TargetUlta Beautyfrom $6 · product priceView at Ulta BeautySephora$2 less (7%)Matches: Same finish: matteBoth claim smudge and transfer
Differences: Neutral rather than cool undertoneBerry rather than pinkLong-wearing rather than 6-hour wear (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than cool undertone · Berry rather than pink · Long-wearing rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Retailer shade note: rich mulberry
Medium confidence· Digital match
NARS Long Lasting Matte Lip Liner
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraSephoraCosts $4 moreMatches: Same cool undertoneSame finish: matteBoth claim smudge and transfer
Differences: Red rather than pink12-hour wear rather than 6-hour wear (longevity)Does not claim waterproof
Slight colour difference · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Red rather than pink · 12-hour wear rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim hydration
Retailer shade note: passionate scarlet red
Medium confidence· Digital match
NARS Powermatte High Intensity Lip Pencil
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$32View at Ulta BeautySephora$3 less (11%)Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer
Differences: Noticeably different swatch colourBrown rather than pinkLong-wearing rather than 6-hour wear (longevity)
Slight colour difference · Matte
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than pink · Long-wearing rather than 6-hour wear (longevity) · Does not claim hydration
Retailer shade note: dark burgundy brown
Medium confidence· Digital match
Natasha Denona I Need A Nude Lip Liner
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty(product price)$24.01 less (86%)Matches: Same cool undertoneSame finish: matteBoth claim waterproof
Differences: DeeperPlum rather than pinkDoes not claim smudge and transfer
Slight colour difference · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Deeper · Plum rather than pink · Does not claim smudge and transfer · Does not claim hydration
Medium confidence· Digital match
Essence 8H Matte Comfort Lipliner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $3.99 · product priceView at Ulta BeautySephora$5 less (18%)Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer
Differences: Noticeably different swatch colourDeeperBerry rather than pink
Slight colour difference · Matte · Opaque
Ingredients (not scored): 16% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Berry rather than pink
Medium confidence· Digital match
Huda Beauty Lip Contour 2.0 Automatic Matte Lip Pencil
Every store that sells this shade · prices as last checked
Sephora$23View at SephoraUlta Beauty$18.50 less (66%)Matches: Same cool undertoneBoth claim smudge and transferBoth claim waterproof
Differences: LighterNot listed rather than 6-hour wear (longevity)Does not claim comfort
Slight colour difference · Opaque
Ingredients (not scored): 30% ingredient overlap
Differences: Lighter · Not listed rather than 6-hour wear (longevity) · Does not claim comfort · Does not claim hydration
Medium confidence· Digital match
Ulta Beauty Collection Automatic Retractable Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$9.50View at Ulta BeautySephora$10 less (36%)Matches: Same finish: matteBoth claim smudge and transferBoth claim waterproof
Differences: Noticeably different swatch colourWarm rather than cool undertoneMauve rather than pink
Slight colour difference · Matte
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Warm rather than cool undertone · Mauve rather than pink · Long-wearing rather than 6-hour wear (longevity)
Retailer shade note: warm mauve
High confidence· Digital match
Rare Beauty Kind Words Matte Lip Liner
Every store that sells this shade · prices as last checked
Sephora$18View at SephoraUlta Beauty$18View at Ulta BeautyUlta Beauty$22 less (79%)Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer
Differences: Noticeably different swatch colourBerry rather than pinkLong-wearing rather than 6-hour wear (longevity)
Slight colour difference · Matte
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Berry rather than pink · Long-wearing rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Medium confidence· Digital match
L.A. Girl Ultimate Lip Intense Stay Auto Lipliner
Every store that sells this shade · prices as last checked
Ulta Beauty$6View at Ulta BeautyWalgreens$6.49View at WalgreensUlta Beauty$22 less (79%)Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer
Differences: Noticeably different swatch colourDeeperMauve rather than pink
Slight colour difference · Matte
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Mauve rather than pink · Long-wearing rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Medium confidence· Digital match
L.A. Girl Ultimate Lip Intense Stay Auto Lipliner
Every store that sells this shade · prices as last checked
Ulta Beauty$6View at Ulta BeautyWalgreens$6.49View at WalgreensUlta Beauty$23 less (82%)Matches: Very close colourSame cool undertone
Differences: Plum rather than pinkLong-wearing rather than 6-hour wear (longevity)Does not claim smudge and transfer
Very close colour · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Plum rather than pink · Long-wearing rather than 6-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Medium confidence· Digital match
e.l.f. Cosmetics Love Triangle Lip Filler Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$5View at Ulta BeautyTarget$5View at TargetShowing 12 of 28 matches
NYX Professional Makeup Slim Lip Pencil Lip Liner in Pinky, against Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner in Crazy In Love. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To NYX Professional Makeup Slim Lip Pencil Lip Liner in Pinky.
Weighted ingredient similarity 2%. Ingredients only affect results through the filters.
Urban Decay 24/7 Glide-On Waterproof Lip Liner in Jilted, against Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner in Crazy In Love. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Urban Decay 24/7 Glide-On Waterproof Lip Liner in Jilted.
Weighted ingredient similarity 18%. Ingredients only affect results through the filters.
NYX Professional Makeup Slim Lip Pencil Lip Liner Pinky
Ulta BeautyYour shade $28 at Ulta Beauty · product price; shade not separately priced · lowest price $5.99 at Walgreens
Urban Decay 24/7 Glide-On Waterproof Lip Liner Jilted
Ulta BeautyYour shade $28 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
