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Lip Cheat Long-Lasting Waterproof Lip Liner M.I.KISS dupes and alternatives Charlotte Tilbury

Red · Cool · Light

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

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30 matches

Closest shade match: L'Oréal Paris Blurfiller Blurring Lip Contour Worth It Medium

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Charlotte Tilbury
M.I.KISSChange shade
Colour family, undertone and depth: Red · Cool · Light
Finish and opacity: Matte
The match
L'Oréal Paris
Worth It Medium
Colour family, undertone and depth: Berry · Cool · Medium
Finish and opacity: —
Shade match
94out of 100
Colour
98
Depth
99
Undertone (Undertone and colour family)
80
Medium confidence· Digital matchWhy it matches
Match price
$12.99Ulta BeautyUlta Beauty
$15.01 less (54%)

Your shade $28 at Sephora · lowest price $9.99 at Target

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Milk Makeup Line + Fill Lip Liner and Allover Lip Color Shread

The most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

Your shade
Charlotte Tilbury
M.I.KISSChange shade
Colour family, undertone and depth: Red · Cool · Light
Finish and opacity: Matte
The match
Milk Makeup
Shread
Colour family, undertone and depth: Red · Neutral · Medium
Finish and opacity: Matte · Opaque
Overall match
82out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
100
Wear (Wear & performance)
51
Comfort (Comfort & suitability)
70
Medium confidence· Digital matchWhy it matches
Best price
$22SephoraSephora
$6 less (21%)

Your shade $28 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Huda Beauty

    Lip Contour 2.0 Automatic Matte Lip Pencil

    Vivid Pink
    Shade match 70
    $23SephoraSephora$5 less (18%)

    Matches: Same finish: matteBoth claim smudge and transferBoth claim waterproof

    Differences: Warm rather than cool undertonePink rather than red

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    94
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 16% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than red

    Medium confidence· Digital match

    View match
  2. #4 · Huda Beauty

    Lip Contour 2.0 Automatic Matte Lip Pencil

    Muted Pink
    Shade match 67
    $23SephoraSephora$5 less (18%)

    Matches: Same finish: matteBoth claim smudge and transferBoth claim waterproof

    Differences: Neutral rather than cool undertonePink rather than red

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    94
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 16% ingredient overlap

    Differences: Neutral rather than cool undertone · Pink rather than red

    Medium confidence· Digital match

    View match
  3. #5 · AORA México

    HÁBLAME Longwear Creamy Lip Liner with Vitamins C & E

    Rosa.05
    Shade match 74
    $25SephoraSephora$3 less (11%)

    Matches: Both claim smudge and transferBoth claim waterproofBoth claim comfort

    Differences: Neutral rather than cool undertonePink rather than redLong-wearing rather than 6-hour wear (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    50
    Wear & performance
    89
    Comfort & suitability
    100

    Close colour · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Pink rather than red · Long-wearing rather than 6-hour wear (longevity)

    Retailer shade note: nude pink

    Medium confidence· Digital match

    View match
  4. #6 · NARS

    Lip Liner

    BABYLON PINK
    Shade match 75
    $26Ulta BeautyUlta Beauty$2 less (7%)

    Matches: Same cool undertoneBoth claim smudge and transferBoth claim waterproof

    Differences: Pink rather than redLong-wearing rather than 6-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    89
    Comfort & suitability
    70

    Close colour · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Pink rather than red · Long-wearing rather than 6-hour wear (longevity) · Does not claim hydration

    Retailer shade note: cool light pink

    Medium confidence· Digital match

    View match
  5. #7 · Tom Ford

    Runway Matte Lip Liner Pencil for Sculpted Definition

    Headline
    Shade match 73
    $47SephoraSephoraCosts $19 more

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Noticeably different swatch colourLong-wearing rather than 6-hour wear (longevity)Does not claim waterproof

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    70

    Slight colour difference · Matte

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Long-wearing rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim hydration

    Retailer shade note: Vivid Red

    Medium confidence· Digital match

    View match
  6. #8 · Ulta Beauty Collection

    Automatic Retractable Lip Liner

    Raspberry
    Shade match 82
    $9.50Ulta BeautyUlta Beauty$18.50 less (66%)

    Matches: Same cool undertoneBoth claim smudge and transferBoth claim waterproof

    Differences: Berry rather than redNot listed rather than 6-hour wear (longevity)Does not claim comfort

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    78
    Comfort & suitability
    40

    Close colour · Opaque

    Ingredients (not scored): 30% ingredient overlap

    Differences: Berry rather than red · Not listed rather than 6-hour wear (longevity) · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  7. #9 · Huda Beauty

    Lip Contour 2.0 Automatic Matte Lip Pencil

    Pinky Brown
    Shade match 60
    $23SephoraSephora$5 less (18%)

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Noticeably different swatch colourBrown rather than red

    Score details
    Shade match
    60
    Finish & visual result
    100
    Wear & performance
    94
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than red

    Medium confidence· Digital match

    View match
  8. #10 · NYX Professional Makeup

    Line Loud Longwear Lip Liner

    On A Mission
    Shade match 72
    $8Ulta BeautyUlta Beauty(product price)$20 less (71%)

    Matches: Same cool undertoneBoth claim smudge and transferBoth claim waterproof

    Differences: DeeperLong-wearing rather than 6-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    72
    Finish & visual result
    50
    Wear & performance
    89
    Comfort & suitability
    70

    Slight colour difference

    Ingredients (not scored): 77% ingredient overlap

    Differences: Deeper · Long-wearing rather than 6-hour wear (longevity) · Does not claim hydration

    Retailer shade note: blue red

    High confidence· Digital match

    View match
  9. #11 · NYX Professional Makeup

    Line Loud Longwear Lip Liner

    Rebel Red
    Shade match 72
    $8Ulta BeautyUlta Beauty(product price)$20 less (71%)

    Matches: Both claim smudge and transferBoth claim waterproofBoth claim comfort

    Differences: Warm rather than cool undertoneLong-wearing rather than 6-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    72
    Finish & visual result
    50
    Wear & performance
    89
    Comfort & suitability
    70

    Slight colour difference

    Ingredients (not scored): 77% ingredient overlap

    Differences: Warm rather than cool undertone · Long-wearing rather than 6-hour wear (longevity) · Does not claim hydration

    Retailer shade note: warm red

    Medium confidence· Digital match

    View match
  10. #12 · NYX Professional Makeup

    Slim Lip Pencil Lip Liner

    Rose
    Shade match 87
    $6Ulta BeautyUlta Beauty(product price)$22 less (79%)

    Matches: Same cool undertoneBoth claim hydration

    Differences: Long-wearing rather than 6-hour wear (longevity)Does not claim smudge and transferDoes not claim waterproof

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    51
    Comfort & suitability
    70

    Close colour · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Long-wearing rather than 6-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort

    Retailer shade note: blue toned pink-red pearl

    Medium confidence· Digital match

    View match
  11. #13 · Revlon

    PhotoReady Blur Lip Liner

    005 Misty
    Shade match 80
    $12.99Ulta BeautyUlta Beauty$15.01 less (54%)

    Matches: Same cool undertoneSame finish: matteBoth claim comfort

    Differences: Pink rather than redNot listed rather than 6-hour wear (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Matte

    Ingredients (not scored): 11% ingredient overlap

    Differences: Pink rather than red · Not listed rather than 6-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof

    Medium confidence· Digital match

    View match
  12. #14 · Givenchy

    Lip Liner

    7 Franboise Velours
    Shade match 71
    $33SephoraSephoraCosts $5 more

    Matches: Same cool undertoneSame finish: matteBoth claim waterproof

    Differences: DeeperBerry rather than redLong-wearing rather than 6-hour wear (longevity)

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    66
    Comfort & suitability
    70

    Slight colour difference · Matte

    Ingredients (not scored): 0% ingredient overlap

    Differences: Deeper · Berry rather than red · Long-wearing rather than 6-hour wear (longevity) · Does not claim smudge and transfer · Does not claim comfort

    Retailer shade note: berry

    Medium confidence· Digital match

    View match
  13. #15 · Urban Decay

    Lip Toy Staining Brush Lip Liner

    Sass
    Shade match 79
    $25SephoraSephora$3 less (11%)

    Matches: Same cool undertoneBoth claim smudge and transfer

    Differences: Pink rather than redLong-wearing rather than 6-hour wear (longevity)Does not claim waterproof

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    74
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 0% ingredient overlap

    Differences: Pink rather than red · Long-wearing rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: nude-pink

    Medium confidence· Digital match

    View match
  14. #16 · NARS

    Long Lasting Matte Lip Liner

    Immaculate Red
    Shade match 70
    $26SephoraSephora$2 less (7%)

    Matches: Same finish: matteBoth claim smudge and transfer

    Differences: Noticeably different swatch colourNeutral rather than cool undertoneLong-wearing rather than 6-hour wear (longevity)

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Long-wearing rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: true red

    Medium confidence· Digital match

    View match
  15. #17 · Huda Beauty

    Lip Contour 2.0 Automatic Matte Lip Pencil

    Deep Rose
    Shade match 56
    $23SephoraSephora$5 less (18%)

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Noticeably different swatch colourDeeperRose rather than red

    Score details
    Shade match
    56
    Finish & visual result
    100
    Wear & performance
    94
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Rose rather than red

    Medium confidence· Digital match

    View match
  16. #18 · NARS

    Powermatte High Intensity Lip Pencil

    American Woman - 112
    Shade match 67
    $32SephoraSephoraCosts $4 more

    Matches: Same finish: matteBoth claim smudge and transferBoth claim comfort

    Differences: Neutral rather than cool undertoneRose rather than red12-hour wear rather than 6-hour wear (longevity)

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than red · 12-hour wear rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim hydration

    Retailer shade note: chestnut rose

    Medium confidence· Digital match

    View match
  17. #19 · Huda Beauty

    Lip Contour Lip Stain for 12-Hour Wear

    Cherry Red
    Shade match 67
    $25SephoraSephora$3 less (11%)

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Noticeably different swatch colourDeeper12-hour wear rather than 6-hour wear (longevity)

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    70

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Noticeably different swatch colour · Deeper · 12-hour wear rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim hydration

    Retailer shade note: blue-toned red

    High confidence· Digital match

    View match
  18. #20 · Make Up For Ever

    Artist Color Pencil Extreme Smudge-Proof Lip Liner

    164 Sassy Rhubarb
    Shade match 61
    $27SephoraSephora$1 less (4%)

    Matches: Same finish: matteBoth claim smudge and transferBoth claim waterproof

    Differences: Neutral rather than cool undertoneRose rather than redLong-wearing rather than 6-hour wear (longevity)

    Score details
    Shade match
    61
    Finish & visual result
    100
    Wear & performance
    89
    Comfort & suitability
    70

    Slight colour difference · Matte

    Ingredients (not scored): 77% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than red · Long-wearing rather than 6-hour wear (longevity) · Does not claim hydration

    Retailer shade note: bright rose

    Medium confidence· Digital match

    View match
  19. #21 · Fenty Beauty

    Trace'd Out Pencil Lip Liner

    Bubble Tini
    Shade match 60
    $24SephoraSephora$4 less (14%)

    Matches: Same finish: matteBoth claim smudge and transferBoth claim waterproof

    Differences: Warm rather than cool undertonePink rather than redDoes not claim comfort

    Score details
    Shade match
    60
    Finish & visual result
    100
    Wear & performance
    96
    Comfort & suitability
    40

    Slight colour difference · Matte

    Ingredients (not scored): 15% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than red · Does not claim comfort · Does not claim hydration

    Retailer shade note: light beige pink

    Medium confidence· Digital match

    View match
  20. #22 · Sacheu

    Peel Off Lip Liner STAY-N

    First Bloom
    Shade match 84
    $14Ulta BeautyUlta Beauty(product price)$14 less (50%)

    Matches: Very close colourSame cool undertoneBoth claim hydration

    Differences: Pink rather than redLong-wearing rather than 6-hour wear (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    51
    Comfort & suitability
    70

    Very close colour

    Ingredients (not scored): 0% ingredient overlap

    Differences: Pink rather than red · Long-wearing rather than 6-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort

    Retailer shade note: cool pink

    Medium confidence· Digital match

    View match
  21. #23 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    206 Dreamy Pink
    Shade match 66
    $26SephoraSephora$2 less (7%)

    Matches: Same finish: matteBoth claim smudge and transferBoth claim comfort

    Differences: Warm rather than cool undertonePink rather than redLong-wearing rather than 6-hour wear (longevity)

    Score details
    Shade match
    66
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than red · Long-wearing rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim hydration

    Retailer shade note: Warm Medium Pink

    Medium confidence· Digital match

    View match
  22. #24 · Fenty Beauty

    Trace'd Out Pencil Lip Liner

    RIRI
    Shade match 59
    $24SephoraSephora$4 less (14%)

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Noticeably different swatch colourDeeperMauve rather than red

    Score details
    Shade match
    59
    Finish & visual result
    100
    Wear & performance
    96
    Comfort & suitability
    40

    Slight colour difference · Matte

    Ingredients (not scored): 15% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Mauve rather than red · Does not claim comfort · Does not claim hydration

    Retailer shade note: rose mauve

    High confidence· Digital match

    View match
  23. #25 · Hourglass

    Shape and Sculpt Lip Liner

    Tease 1.5
    Shade match 60
    $29SephoraSephoraCosts $1 more

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Noticeably different swatch colourPink rather than redLong-wearing rather than 6-hour wear (longevity)

    Score details
    Shade match
    60
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 71% ingredient overlap

    Differences: Noticeably different swatch colour · Pink rather than red · Long-wearing rather than 6-hour wear (longevity) · Does not claim waterproof

    Retailer shade note: Cool Nude Pink

    High confidence· Digital match

    View match
  24. #26 · L'Oréal Paris

    Blurfiller Blurring Lip Contour

    Worth It
    Shade match 87
    $12.99Ulta BeautyUlta Beauty$15.01 less (54%)

    Matches: Near-identical swatch colourSame cool undertone

    Differences: Nude rather than redNot listed rather than 6-hour wear (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    40

    Looks identical

    Ingredients (not scored): 11% ingredient overlap

    Differences: Nude rather than red · Not listed rather than 6-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: pinky nude

    Medium confidence· Digital match

    View match
  25. #27 · Natasha Denona

    I Need A Nude Lip Liner

    Cherry Blossom
    Shade match 56
    $25SephoraSephora$3 less (11%)

    Matches: Same finish: matteBoth claim smudge and transferBoth claim waterproof

    Differences: Noticeably different swatch colourNeutral rather than cool undertonePink rather than red

    Score details
    Shade match
    56
    Finish & visual result
    100
    Wear & performance
    89
    Comfort & suitability
    70

    Slight colour difference · Matte

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Pink rather than red · Long-wearing rather than 6-hour wear (longevity) · Does not claim hydration

    Retailer shade note: natural nude pink

    Medium confidence· Digital match

    View match
  26. #28 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    234 Wherever Walnut Light
    Shade match 62
    $26SephoraSephora$2 less (7%)

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Noticeably different swatch colourNude rather than redLong-wearing rather than 6-hour wear (longevity)

    Score details
    Shade match
    62
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    70

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Nude rather than red · Long-wearing rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim hydration

    Retailer shade note: Cool Pink Nude

    Medium confidence· Digital match

    View match
  27. #29 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    250 Daring Candy
    Shade match 62
    $26SephoraSephora$2 less (7%)

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Noticeably different swatch colourPink rather than redLong-wearing rather than 6-hour wear (longevity)

    Score details
    Shade match
    62
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    70

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Pink rather than red · Long-wearing rather than 6-hour wear (longevity) · Does not claim waterproof · Does not claim hydration

    Retailer shade note: Intense Fuchsia (Not suitable for use on eyes)

    Medium confidence· Digital match

    View match
  28. #30 · Lancôme

    Lip Idôle Lip Shaper

    36 Nude Now
    Shade match 72
    $25Ulta BeautyUlta Beauty$3 less (11%)

    Matches: Same cool undertoneBoth claim waterproof

    Differences: Nude rather than redDoes not claim smudge and transferDoes not claim comfort

    Score details
    Shade match
    72
    Finish & visual result
    50
    Wear & performance
    74
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 62% ingredient overlap

    Differences: Nude rather than red · Does not claim smudge and transfer · Does not claim comfort · Does not claim hydration

    Retailer shade note: cool pinky nude

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

L'Oréal Paris Blurfiller Blurring Lip Contour in Worth It Medium, against Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner in M.I.KISS. Every attribute compared, with its share of the score.

ComparedYour shadeM.I.KISSClosest shade matchWorth It MediumScore
Shade match60% of overall94
Colour98#da6376#d76377Looks identicalColour difference 0.8 (0 is identical)
Depth99LightMediumCloseDepth difference 0.6 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family60RedBerrySome differenceNeighbouring colour families
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableMatteNot listedNot listed for eitherA finish not listed for one product
Wear & performance25% of overall · 3 of 4 compared40
Longevity406-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Smudge and transfer40ClaimedNot listedSome differenceOnly your product claims smudge or transfer resistance; the match does not list it
Waterproof40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Format and precisionnot comparableNot listedNot listedNot listed for eitherNeither product lists a format
Comfort & suitability5% of overall40
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 74/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Blurfiller Blurring Lip Contour in Worth It Medium.

Same or better

  • $15.01 less
  • Near-identical swatch colour
  • Same cool undertone

Different

  • Not listed longevity instead of 6-hour wear
  • Does not claim smudge and transfer
  • Does not claim waterproof
  • Does not claim comfort
  • Does not claim hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionberry redmedium berry
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Why the closest overall alternative works

Milk Makeup Line + Fill Lip Liner and Allover Lip Color in Shread, against Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner in M.I.KISS. Every attribute compared, with its share of the score.

ComparedYour shadeM.I.KISSClosest overall alternativeShreadScore
Shade match60% of overall92
Colour95#da6376#d65f74Looks identicalColour difference 1.4 (0 is identical)
Depth97LightMediumCloseDepth difference 2.0 on the 0–100 scale
Undertone60CoolNeutralSome differenceOne side neutral: partial agreement
Colour family100RedRedSameSame colour family
Finish & visual result10% of overall100
Finish100MatteMatteSameSame matte finish
Wear & performance25% of overall · 3 of 4 compared51
Longevity706-hour wearLong-wearingSome differenceYour product claims 6-hour wear; the match says long-wearing without hours
Smudge and transfer40ClaimedNot listedSome differenceOnly your product claims smudge or transfer resistance; the match does not list it
Waterproof40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Format and precisionnot comparableNot listedPencilNot listed for eitherA format not listed for one product
Comfort & suitability5% of overall70
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 82/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milk Makeup Line + Fill Lip Liner and Allover Lip Color in Shread.

Same or better

  • $6 less
  • Near-identical swatch colour
  • Neutral rather than cool undertone
  • Same finish: matte
  • Both claim hydration

Different

  • Long-wearing longevity instead of 6-hour wear
  • Does not claim smudge and transfer
  • Does not claim waterproof
  • Does not claim comfort

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionberry redtrue red
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy

Closest shade match

L'Oréal Paris Blurfiller Blurring Lip Contour Worth It Medium

Match price
$12.99Ulta BeautyUlta Beauty
$15.01 less (54%)

Your shade $28 at Sephora · lowest price $9.99 at Target

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Milk Makeup Line + Fill Lip Liner and Allover Lip Color Shread

Best price
$22SephoraSephora
$6 less (21%)

Your shade $28 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.