Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar bronzer overall: shade match 55%, finish, pigmentation and format 25%, wear and performance 15%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar bronzer on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar bronzer on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same finish: natural· Same longevity: long-wearing· Both claim comfort
Differences: Buildable rather than opaque (pigmentation)· Stick rather than liquid (format)· Dry, Combination, Oily rather than combination, dry, normal, oily, sensitive (skin types)
Score details
Shade match
89
Finish, pigmentation & format
78
Wear & performance
100
Comfort & skin suitability
72
Close colour · Natural · Buildable
Ingredients (not scored): 1% ingredient overlap
Differences: Buildable rather than opaque (pigmentation) · Stick rather than liquid (format) · Dry, Combination, Oily rather than combination, dry, normal, oily, sensitive (skin types)
Retailer shade note: warm undertone, natural finish for deep skin tones
Matches: Very close colour· Same longevity: long-wearing· Both claim comfort
Differences: Bronze rather than brown· Dewy rather than natural (finish)· Buildable rather than opaque (pigmentation)
Score details
Shade match
82
Finish, pigmentation & format
55
Wear & performance
100
Comfort & skin suitability
88
Very close colour · Dewy · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Bronze rather than brown · Dewy rather than natural (finish) · Buildable rather than opaque (pigmentation) · Powder rather than liquid (format)
Matches: Same format: liquid· Same longevity: long-wearing· Both claim comfort
Differences: Noticeably different swatch colour· Lighter· Buildable rather than opaque (pigmentation)
Score details
Shade match
71
Finish, pigmentation & format
80
Wear & performance
100
Comfort & skin suitability
56
Slight colour difference · Matte · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Buildable rather than opaque (pigmentation) · Sensitive rather than combination, dry, normal, oily, sensitive (skin types)
Sold as contour, rated here for use as bronzer (suited)
Matches: Very close colour· Same format: liquid· Claims hydration
Differences: Bronze rather than brown· Dewy rather than natural (finish)· Buildable rather than opaque (pigmentation)
Score details
Shade match
88
Finish, pigmentation & format
75
Wear & performance
40
Comfort & skin suitability
64
Very close colour · Dewy · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Bronze rather than brown · Dewy rather than natural (finish) · Buildable rather than opaque (pigmentation) · Not listed rather than long-wearing (longevity) · Does not claim comfort
Matches: Same finish: natural· Both claim comfort· Claims hydration
Differences: Sheer rather than opaque (pigmentation)· Stick rather than liquid (format)· Not listed rather than long-wearing (longevity)
Score details
Shade match
87
Finish, pigmentation & format
69
Wear & performance
40
Comfort & skin suitability
72
Close colour · Natural · Sheer
Ingredients (not scored): 4% ingredient overlap
Differences: Sheer rather than opaque (pigmentation) · Stick rather than liquid (format) · Not listed rather than long-wearing (longevity) · Normal, Dry, Combination rather than combination, dry, normal, oily, sensitive (skin types)
Matches: Same finish: natural· Same longevity: long-wearing· Both claim comfort
Differences: Noticeably different swatch colour· Buildable rather than opaque (pigmentation)· Cream rather than liquid (format)
Score details
Shade match
65
Finish, pigmentation & format
81
Wear & performance
100
Comfort & skin suitability
72
Visibly different colour · Natural · Buildable
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Buildable rather than opaque (pigmentation) · Cream rather than liquid (format) · Dry, Combination, Oily rather than combination, dry, normal, oily, sensitive (skin types)
Matches: Same finish: natural· Same longevity: long-wearing
Differences: Noticeably different swatch colour· Lighter· Buildable rather than opaque (pigmentation)
Score details
Shade match
69
Finish, pigmentation & format
78
Wear & performance
100
Comfort & skin suitability
40
Slight colour difference · Natural · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Buildable rather than opaque (pigmentation) · Stick rather than liquid (format) · Does not claim comfort
Sold as contour, rated here for use as bronzer (suited)
Matches: Same finish: natural· Same longevity: long-wearing
Differences: Noticeably different swatch colour· Buildable rather than opaque (pigmentation)· Stick rather than liquid (format)
Score details
Shade match
68
Finish, pigmentation & format
78
Wear & performance
100
Comfort & skin suitability
40
Visibly different colour · Natural · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Buildable rather than opaque (pigmentation) · Stick rather than liquid (format) · Does not claim comfort
Sold as contour, rated here for use as bronzer (suited)
Matches: Same finish: natural· Claims hydration· Same skin types: combination, dry, normal, oily, sensitive
Differences: Nude rather than brown· Buildable rather than opaque (pigmentation)· Balm rather than liquid (format)
Score details
Shade match
81
Finish, pigmentation & format
79
Wear & performance
40
Comfort & skin suitability
64
Close colour · Natural · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Nude rather than brown · Buildable rather than opaque (pigmentation) · Balm rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim comfort
Sold as blush, rated here for use as bronzer (suited)
Differences: Noticeably different swatch colour· Buildable rather than opaque (pigmentation)· Powder rather than liquid (format)
Score details
Shade match
72
Finish, pigmentation & format
60
Wear & performance
100
Comfort & skin suitability
40
Slight colour difference · Matte · Buildable
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Buildable rather than opaque (pigmentation) · Powder rather than liquid (format) · Does not claim comfort
Matches: Same longevity: long-wearing· Claims hydration
Differences: Bronze rather than brown· Powder rather than liquid (format)· Does not claim comfort
Score details
Shade match
71
Finish, pigmentation & format
59
Wear & performance
100
Comfort & skin suitability
48
Slight colour difference · Matte
Ingredients (not scored): 1% ingredient overlap
Differences: Bronze rather than brown · Powder rather than liquid (format) · Does not claim comfort · Normal, Combination, Oily rather than combination, dry, normal, oily, sensitive (skin types)
Matches: Same longevity: long-wearing· Both claim comfort· Claims hydration
Differences: Noticeably different swatch colour· Buildable rather than opaque (pigmentation)· Cream rather than liquid (format)
Score details
Shade match
67
Finish, pigmentation & format
63
Wear & performance
100
Comfort & skin suitability
72
Visibly different colour · Buildable
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Buildable rather than opaque (pigmentation) · Cream rather than liquid (format) · Normal, Dry, Combination rather than combination, dry, normal, oily, sensitive (skin types)
Use as bronzer: possible
Retailer shade note: rich to very rich neutral undertone
Matches: Same finish: natural· Same longevity: long-wearing
Differences: Noticeably different swatch colour· Deeper· Buildable rather than opaque (pigmentation)
Score details
Shade match
63
Finish, pigmentation & format
78
Wear & performance
100
Comfort & skin suitability
40
Visibly different colour · Natural · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Buildable rather than opaque (pigmentation) · Stick rather than liquid (format) · Does not claim comfort
Sold as contour, rated here for use as bronzer (suited)
Makeup By Mario SoftSculpt Cream Contour & Bronzer Shaping Stick in Dark Deep, against e.l.f. Cosmetics Camo Liquid Bronzer & Contour in 7 Tan/Deep. Every attribute compared, with its share of the score.
ComparedYour shade7 Tan/DeepClosest shade matchDark DeepHow they compareScore
Shade match55% of overall95
Colour55%93#674335#6d4635Very close colourColour difference 1.9 (0 is identical)
Depth25%96Deep / darkDeep / darkSameDepth difference 2.2 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Colour family20%100BrownBrownSameSame colour family
Finish, pigmentation & format25% of overall75
Finish50%78NaturalMatteCloseMatte finish rather than natural
Overall match 80/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Morphe Sudden Heat Creamy Bronzer Stick in Smolder, against e.l.f. Cosmetics Camo Liquid Bronzer & Contour in 7 Tan/Deep. Every attribute compared, with its share of the score.
ComparedYour shade7 Tan/DeepClosest overall alternativeSmolderHow they compareScore
Shade match55% of overall91
Colour55%86#674335#5f4037Very close colourColour difference 2.9 (0 is identical)
Depth25%96Deep / darkDeep / darkSameDepth difference 2.6 on the 0–100 scale
Undertone—not comparableNot listedWarmUndertone unknown on one side
Colour family20%100BrownBrownSameSame colour family
Finish, pigmentation & format25% of overall75
Finish50%78NaturalMatteCloseMatte finish rather than natural
Comfort & skin suitability5% of overall · 2 of 3 compared80
Comfort40%100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration20%40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Skin types40%—not comparableCombination, Dry, Normal, Oily, SensitiveNot listedNot listed for eitherSkin types not listed for one product
Overall match 88/100Shade match 91/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
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