Very fair · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $49 at Sephora · product price; shade not separately priced
Kryolan Professional Makeup Natural Fluid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $51.50 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $49 at Sephora
NARS Natural Radiant Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta Beauty
Macy's$55 · low stockView at Macy'sRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $6 moreMatches: Very close colourSame cool undertoneSame natural finish
Differences: Medium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Medium rather than full coverage
Retailer shade note: L1 - very light with cool undertones
High confidence· Digital match
NARS Light Reflecting Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautyMacy's$55View at Macy'sSephora$25 less (51%)Matches: Very close colourSame cool undertoneSame natural finish
Differences: Medium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Medium rather than full coverage
Retailer shade note: very fair with pink undertones
Medium confidence· Digital match
Sephora Collection Best Skin Ever Liquid Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephora$17 less (35%)Matches: Very close colourSame cool undertoneSame natural finish
Differences: Medium rather than full coverageNot marketed for normal/combination skinContains listed fragrance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Medium rather than full coverage · Not marketed for normal/combination skin · Contains listed fragrance
Retailer shade note: cool fair pink
Medium confidence· Digital match
Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraSephoraCosts $14 moreMatches: Near-identical swatch colourSame cool undertoneSame natural finish
Differences: Medium rather than full coverageContains listed fragranceContains drying alcohol
Looks identical · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Medium rather than full coverage · Contains listed fragrance · Contains drying alcohol
Retailer shade note: fair to light with cool undertones
Medium confidence· Digital match
Givenchy Prisme Libre Glow Serum Blurring Foundation
Every store that sells this shade · prices as last checked
Sephora$63View at SephoraMacy's$63View at Macy'sSephoraCosts $6 moreMatches: Near-identical swatch colourSame natural finishClaims a blurring effect
Differences: Neutral rather than cool undertoneMedium rather than full coverage
Looks identical · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than cool undertone · Medium rather than full coverage
Retailer shade note: L1.5 - very light with neutral undertones, and a light pink tone
High confidence· Digital match
NARS Light Reflecting Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautyMacy's$55 · low stockView at Macy'sUlta Beauty(product price)$7 less (14%)Matches: Near-identical swatch colourSame cool undertoneSame full coverage
Differences: Matte rather than natural finishNot marketed for dry skinContains listed fragrance
Looks identical · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Matte rather than natural finish · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: fair skin with cool, pink or rosy undertones
Medium confidence· Digital match
Tarte Amazonian Clay 16-Hour Full Coverage Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyMacy's$42View at Macy'sUlta Beauty(product price)Costs $3 moreMatches: Very close colourSame cool undertoneSame full coverage
Differences: Matte rather than natural finishNot marketed for dry skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Matte rather than natural finish · Not marketed for dry skin
Retailer shade note: light with cool rosy peach undertones
Medium confidence· Digital match
Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $52 · product priceView at Ulta BeautyMacy's$52View at Macy'sSephora$2 less (4%)Matches: Very close colourSame natural finishSame full coverage
Differences: Neutral rather than cool undertoneNot marketed for normal/dry skinContains drying alcohol
Very close colour · Natural · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than cool undertone · Not marketed for normal/dry skin · Contains drying alcohol
Retailer shade note: fair with neutral undertones
Medium confidence· Digital match
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraSephoraCosts $14 moreMatches: Very close colourSame cool undertoneSame natural finish
Differences: Medium rather than full coverageContains listed fragranceContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Medium rather than full coverage · Contains listed fragrance · Contains drying alcohol
Retailer shade note: very fair with cool undertones
Medium confidence· Digital match
Givenchy Prisme Libre Glow Serum Blurring Foundation
Every store that sells this shade · prices as last checked
Sephora$63View at SephoraMacy's$63View at Macy'sUlta Beauty$2 less (4%)Matches: Very close colourSame cool undertoneSame natural finish
Differences: Medium rather than full coverageNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Medium rather than full coverage · Not marketed for dry skin
Retailer shade note: fair cool
High confidence· Digital match
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beauty$47View at Ulta BeautySephoraCosts $6 moreMatches: Near-identical swatch colourSame cool undertoneBoth claim a lightweight feel
Differences: Radiant rather than natural finishMedium rather than full coverageNo long-wear claim
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Radiant rather than natural finish · Medium rather than full coverage · No long-wear claim · Not marketed for combination skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: fair skin with cool rosy undertones
Medium confidence· Digital match
Dior Backstage Glow-Up Skin Tint Hydrating Tinted Moisturizer SPF 20
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beauty$7 less (14%)Matches: Very close colourSame cool undertoneSame full coverage
Differences: Matte rather than natural finishNot marketed for dry skinContains listed fragrance
Very close colour · Matte · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Matte rather than natural finish · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: very fair skin with cool, pink or rosy undertones
High confidence· Digital match
Tarte Face Tape Full Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beauty$42View at Ulta BeautySephoraCosts $14 moreMatches: Very close colourSame cool undertoneSame natural finish
Differences: Medium rather than full coverageContains listed fragranceContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Medium rather than full coverage · Contains listed fragrance · Contains drying alcohol
Retailer shade note: light with cool undertones
Medium confidence· Digital match
Givenchy Prisme Libre Glow Serum Blurring Foundation
Every store that sells this shade · prices as last checked
Sephora$63View at SephoraMacy's$63View at Macy'sUlta Beauty(product price)$24 less (49%)Matches: Very close colourSame natural finishClaims a skin-like finish
Differences: Neutral rather than cool undertoneMedium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than cool undertone · Medium rather than full coverage
Retailer shade note: fair with neutral undertones
Medium confidence· Digital match
about-face THE PERFORMER Skin-Focused Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)$33.01 less (67%)Matches: Very close colourSame cool undertoneSame full coverage
Differences: Matte rather than natural finishContains drying alcohol
Very close colour · Matte · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Matte rather than natural finish · Contains drying alcohol
Retailer shade note: cool undertones
Medium confidence· Digital match
Maybelline Super Stay Lumi-Matte Foundation
Every store that sells this shade · prices as last checked
Walmart$11.97View at Walmart
Target$11.99View at TargetUlta Beautyfrom $15.99 · product priceView at Ulta Beauty
AmazonSee price at AmazonView at AmazonSephora$10 less (20%)Matches: Very close colourSimilar undertone (neutral vs cool)Same natural finish
Differences: Medium rather than full coverageDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Medium rather than full coverage · Does not claim a lightweight feel
Retailer shade note: very fair, cool-neutral undertones
Medium confidence· Digital match
Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation
Every store that sells this shade · prices as last checked
Macy's$39View at Macy'sUlta Beautyfrom $39 · product priceView at Ulta BeautySephora$39View at SephoraSephora$1 less (2%)Matches: Very close colourSame natural finishClaims colour stability
Differences: Neutral rather than cool undertoneMedium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than cool undertone · Medium rather than full coverage
Retailer shade note: fair with neutral undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Luminous Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraSephoraCosts $6 moreMatches: Near-identical swatch colourSame cool undertoneSame full coverage
Differences: Matte rather than natural finishNot marketed for dry skin
Looks identical · Matte · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Matte rather than natural finish · Not marketed for dry skin
Retailer shade note: L1 - Very light with cool undertones
Medium confidence· Digital match
NARS Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$15 less (31%)Matches: Very close colourSame natural finishClaims not settling into lines
Differences: Neutral rather than cool undertoneMedium rather than full coverageNo long-wear claim
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Medium rather than full coverage · No long-wear claim
Retailer shade note: light with neutral undertones
Medium confidence· Digital match
PÜR 4-in-1 Pressed Mineral Makeup SPF 15
Every store that sells this shade · prices as last checked
Ulta Beauty$34View at Ulta BeautySephora$17 less (35%)Matches: Very close colourSame natural finishBoth claim a lightweight feel
Differences: Neutral rather than cool undertoneMedium rather than full coverageNot marketed for normal/combination skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than cool undertone · Medium rather than full coverage · Not marketed for normal/combination skin · Contains listed fragrance
Retailer shade note: neutral fair
Medium confidence· Digital match
Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty(product price)Costs $3 moreMatches: Very close colourSame full coverageBoth claim 12-hour wear
Differences: Neutral rather than cool undertoneMatte rather than natural finishNot marketed for dry skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than natural finish · Not marketed for dry skin
Retailer shade note: very light with neutral undertones
Medium confidence· Digital match
Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $52 · product priceView at Ulta BeautyMacy's$52View at Macy'sSephora$10 less (20%)Matches: Very close colourSimilar undertone (neutral vs cool)Same natural finish
Differences: Medium rather than full coverageDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Medium rather than full coverage · Does not claim a lightweight feel
Retailer shade note: very fair, cool-neutral undertones
Medium confidence· Digital match
Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation
Every store that sells this shade · prices as last checked
Macy's$39View at Macy'sUlta Beautyfrom $39 · product priceView at Ulta BeautySephora$39View at SephoraUlta Beauty$33.60 less (69%)Matches: Very close colourSame natural finish
Differences: Neutral rather than cool undertoneBuildable rather than full coverageNo long-wear claim
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than cool undertone · Buildable rather than full coverage · No long-wear claim · Does not claim a lightweight feel
Medium confidence· Digital match
Pixi On-the-Glow BASE Foundation Moisture Stick
Every store that sells this shade · prices as last checked
Ulta Beauty$15.40View at Ulta BeautyUlta Beauty(product price)$2.10 less (4%)Matches: Very close colourClaims a blurring effectBoth claim a lightweight feel
Differences: Matte rather than natural finishBuildable rather than full coverageContains drying alcohol
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than full coverage · Contains drying alcohol
Medium confidence· Digital match
Kryolan Professional Makeup Digital Complexion Fluid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $46.90 · product priceView at Ulta BeautySephoraCosts $14 moreMatches: Very close colourSame natural finishClaims a blurring effect
Differences: Neutral rather than cool undertoneMedium rather than full coverageContains listed fragrance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than cool undertone · Medium rather than full coverage · Contains listed fragrance · Contains drying alcohol
Retailer shade note: light with neutral undertones
Medium confidence· Digital match
Givenchy Prisme Libre Glow Serum Blurring Foundation
Every store that sells this shade · prices as last checked
Sephora$63View at SephoraMacy's$63 · low stockView at Macy'sUlta Beauty$37.01 less (76%)Matches: Near-identical swatch colourBoth claim 12-hour wearBoth claim a lightweight feel
Differences: Neutral rather than cool undertoneMatte rather than natural finishMedium rather than full coverage
Looks identical · Matte · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than natural finish · Medium rather than full coverage · Not marketed for dry/combination skin · Contains drying alcohol
Medium confidence· Digital match
Maybelline Fit Me Matte + Poreless Foundation
Every store that sells this shade · prices as last checked
Walmart$7.97View at WalmartTarget$8.99View at Target
CVS$11.89View at CVSUlta Beauty$11.99View at Ulta BeautyAmazonSee price at AmazonView at AmazonUlta Beauty$7 less (14%)Matches: Very close colourSame natural finishSame full coverage
Differences: No long-wear claimDoes not claim a lightweight feel
Very close colour · Natural · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: No long-wear claim · Does not claim a lightweight feel
Retailer shade note: porcelain
Medium confidence· Digital match
IT Cosmetics CC+ Airbrush Perfecting Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta BeautyMacy's$42View at Macy'sSephoraCosts $5 moreMatches: Very close colourSame natural finishClaims a blurring effect
Differences: Neutral rather than cool undertoneMedium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · Medium rather than full coverage
Retailer shade note: very fair with neutral undertones
High confidence· Digital match
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
Showing 12 of 28 matches
The closest shade to Hourglass Vanish Seamless Finish Foundation Stick 1.5 Cream (Very fair · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Stone 1.3
$39
110
$30
8B porcelain beige
$32
Affogato
001 Cool Ivory
$10.99
10.5 Light
$30
140C
$24
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Kryolan Professional Makeup Natural Fluid Foundation in NP 4, against Hourglass Vanish Seamless Finish Foundation Stick in 1.5 Cream. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Kryolan Professional Makeup Natural Fluid Foundation in NP 4.
3 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
NARS Natural Radiant Longwear Foundation in Oslo - Light 1, against Hourglass Vanish Seamless Finish Foundation Stick in 1.5 Cream. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To NARS Natural Radiant Longwear Foundation in Oslo - Light 1.
5 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.
Kryolan Professional Makeup Natural Fluid Foundation NP 4
Ulta BeautyYour shade $49 at Sephora · product price; shade not separately priced
NARS Natural Radiant Longwear Foundation Oslo - Light 1
SephoraYour shade $49 at Sephora
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
