Medium · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
31 matches
31 matches
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $49 at Sephora · product price; shade not separately priced
Tarte Amazonian Clay Blurring Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $40 · product priceView at Ulta Beauty
Macy's$40View at Macy'sThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $49 at Sephora
Youthforia DATE NIGHT Skin Tint Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$48View at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Sephora$1 less (2%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: Medium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Medium rather than full coverage
Retailer shade note: medium deep with golden bronze undertones
Medium confidence· Digital match
Ogee Multi-Use Sculpted Foundation and Concealer Stick
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraSephoraCosts $1 moreMatches: Near-identical swatch colourSame natural finishClaims a blurring effect
Differences: Neutral rather than warm undertoneMedium rather than full coverageNot marketed for dry skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than warm undertone · Medium rather than full coverage · Not marketed for dry skin
Retailer shade note: Medium-deep with neutral undertones
Medium confidence· Digital match
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beautyfrom $50 · product priceView at Ulta BeautySephora$7 less (14%)Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same natural finish
Differences: Does not claim a lightweight feelNot marketed for combination skin
Looks identical · Natural · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: Medium with Warm Neutral Undertones
Medium confidence· Digital match
Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraSephora$2 less (4%)Matches: Very close colourSimilar undertone (neutral vs warm)Same natural finish
Differences: Not marketed for normal/dry skinContains drying alcohol
Very close colour · Natural · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Not marketed for normal/dry skin · Contains drying alcohol
Retailer shade note: tan with neutral-golden undertones
Medium confidence· Digital match
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraSephoraCosts $1 moreMatches: Very close colourSame natural finishClaims a blurring effect
Differences: Neutral rather than warm undertoneMedium rather than full coverageNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than warm undertone · Medium rather than full coverage · Not marketed for dry skin
Retailer shade note: Medium-deep with neutral undertones
High confidence· Digital match
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beautyfrom $50 · product priceView at Ulta BeautySephora$1 less (2%)Matches: Near-identical swatch colourSame natural finishClaims colour stability
Differences: Neutral rather than warm undertoneMedium rather than full coverage
Looks identical · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than warm undertone · Medium rather than full coverage
Retailer shade note: medium with neutral undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Luminous Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beauty$29 less (59%)Matches: Near-identical swatch colourSame full coverageBoth claim a lightweight feel
Differences: Neutral rather than warm undertoneMatte rather than natural finish
Looks identical · Matte · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone · Matte rather than natural finish
Medium confidence· Digital match
Juvia's Place I am Magic Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$20View at Ulta BeautyUlta Beauty$28 less (57%)Matches: Very close colourSame natural finishClaims a skin-like finish
Differences: Neutral rather than warm undertoneBuildable rather than full coverage
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than warm undertone · Buildable rather than full coverage
Medium confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$21View at Ulta Beauty
Target$30View at TargetSephora$4 less (8%)Matches: Very close colourSimilar undertone (neutral vs warm)Same natural finish
Differences: Medium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Medium rather than full coverage
Retailer shade note: Medium Deep with neutral peach undertones
Medium confidence· Digital match
Kosas Revealer Skin-Improving Foundation SPF 25
Every store that sells this shade · prices as last checked
Sephora$45View at SephoraUlta Beauty(product price)Costs $4 moreMatches: Very close colourSame warm undertoneSame natural finish
Differences: Medium rather than full coverageDoes not claim a lightweight feelNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Medium rather than full coverage · Does not claim a lightweight feel · Not marketed for dry skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: medium - deep with warm golden undertones
Medium confidence· Digital match
Lancôme Teint Idole Ultra Wear Care and Glow Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $53 · product priceView at Ulta BeautyUlta Beauty(product price)$33 less (67%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: Medium rather than full coverageNo long-wear claimDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Medium rather than full coverage · No long-wear claim · Does not claim a lightweight feel
Medium confidence· Digital match
Ulta Beauty Collection Moisturizing Complexion Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautyUlta Beauty$30.01 less (61%)Matches: Very close colourSame warm undertoneSame full coverage
Differences: Matte rather than natural finishContains listed fragrance
Very close colour · Matte · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Matte rather than natural finish · Contains listed fragrance
Medium confidence· Digital match
L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder
Every store that sells this shade · prices as last checked
Ulta Beauty(product price)Costs $4 moreMatches: Very close colourSimilar undertone (neutral vs warm)Same natural finish
Differences: Medium rather than full coverageDoes not claim a lightweight feelNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Medium rather than full coverage · Does not claim a lightweight feel · Not marketed for dry skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: medium deep with neutral golden undertones
Medium confidence· Digital match
Lancôme Teint Idole Ultra Wear Care and Glow Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $53 · product priceView at Ulta BeautySephora$8 less (16%)Matches: Near-identical swatch colourSame natural finishSame full coverage
Differences: Slightly cooler undertoneNot marketed for combination skin
Looks identical · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly cooler undertone · Not marketed for combination skin
Retailer shade note: medium, cool-neutral undertones
Medium confidence· Digital match
Clinique Beyond Perfecting Foundation + Concealer
Every store that sells this shade · prices as last checked
Sephora$41View at SephoraUlta Beautyfrom $41 · product priceView at Ulta BeautySephora$9.50 less (19%)Matches: Near-identical swatch colourSame natural finishClaims a blurring effect
Differences: Neutral rather than warm undertoneMedium rather than full coverageNo long-wear claim
Looks identical · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than warm undertone · Medium rather than full coverage · No long-wear claim
Retailer shade note: medium-tan neutral skin with subtle rosy undertones
Medium confidence· Digital match
bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$39.50View at SephoraUlta Beautyfrom $39.50 · product priceView at Ulta BeautySephora$5 less (10%)Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same natural finish
Differences: Medium rather than full coverageNo long-wear claimNot marketed for dry skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Medium rather than full coverage · No long-wear claim · Not marketed for dry skin
Retailer shade note: tan
Medium confidence· Digital match
Ciele tint & PROTECT medium coverage serum foundation
Every store that sells this shade · prices as last checked
Sephora$44View at Sephora
Walmart$37.03 less (76%)Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same full coverage
Differences: Matte rather than natural finishDoes not claim a lightweight feel
Looks identical · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Matte rather than natural finish · Does not claim a lightweight feel
Medium confidence· Digital match
Milani Conceal + Perfect 2-in-1 Foundation
Every store that sells this shade · prices as last checked
Walmart$11.97View at WalmartSephoraSame priceMatches: Very close colourSame warm undertoneClaims a blurring effect
Differences: Radiant rather than natural finishMedium rather than full coverageDoes not claim a lightweight feel
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Radiant rather than natural finish · Medium rather than full coverage · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: for tan skin with yellow undertones
Medium confidence· Digital match
Make Up For Ever HD Skin Hydra Glow Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$49 · low stockView at SephoraMacy's$49 · low stockView at Macy'sSephora$1 less (2%)Matches: Very close colourSame natural finishClaims a skin-like finish
Differences: Neutral rather than warm undertoneMedium rather than full coverageNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than warm undertone · Medium rather than full coverage · Not marketed for dry skin · Contains drying alcohol
Retailer shade note: medium with neutral undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Natural Finish Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraTarget$19 less (39%)Matches: Same warm undertoneSame natural finishClaims a skin-like finish
Differences: Buildable rather than full coverage
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Buildable rather than full coverage
Low confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Target$30View at TargetUlta Beauty(product price)$3 less (6%)Matches: Very close colourSame full coverageClaims a blurring effect
Differences: Neutral rather than warm undertoneRadiant rather than natural finish
Very close colour · Radiant · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than natural finish
Retailer shade note: tanned neutral beige with peach undertone for medium skin
High confidence· Digital match
MAC Cosmetics Studio Radiance Serum Powered Foundation
Every store that sells this shade · prices as last checked
Macy's$46View at Macy'sUlta Beautyfrom $46 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $14 moreMatches: Near-identical swatch colourSame full coverageClaims transfer resistance
Differences: Luminous rather than natural finish
Looks identical · Luminous · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Luminous rather than natural finish
Medium confidence· Digital match
Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27
Every store that sells this shade · prices as last checked
Macy's$63View at Macy'sUlta Beautyfrom $63 · product priceView at Ulta BeautyUlta Beauty(product price)$7 less (14%)Matches: Very close colourSame full coverageClaims transfer resistance
Differences: Neutral rather than warm undertoneRadiant rather than natural finish
Very close colour · Radiant · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than natural finish
Retailer shade note: medium tan with neutral to rosy undertone for medium to light tan skin
Medium confidence· Digital match
Polite Society More Than a Pretty Face Skin-Caring Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautySephora$30 less (61%)Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same natural finish
Differences: Light rather than full coverageNo long-wear claimNot marketed for combination skin
Looks identical · Natural · Light coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Light rather than full coverage · No long-wear claim · Not marketed for combination skin
Retailer shade note: medium neutral warm
Medium confidence· Digital match
Nudestix Tinted Cover Foundation
Every store that sells this shade · prices as last checked
Sephora$19View at SephoraUlta Beautyfrom $40 · product priceView at Ulta BeautySephora$7 less (14%)Matches: Near-identical swatch colourSame full coverageClaims transfer resistance
Differences: Neutral rather than warm undertoneMatte rather than natural finish
Looks identical · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than natural finish
Retailer shade note: for medium-tan neutral skin with a peach hue
High confidence· Digital match
bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beautyfrom $42 · product priceView at Ulta BeautyMacy's$42View at Macy'sUlta Beauty(product price)$30.01 less (61%)Matches: Very close colourSame natural finish
Differences: Medium rather than full coverageNo long-wear claimDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Medium rather than full coverage · No long-wear claim · Does not claim a lightweight feel · Contains listed fragrance
Medium confidence· Digital match
CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation
Every store that sells this shade · prices as last checked
Walmart$14.78View at WalmartUlta Beautyfrom $18.99 · product priceView at Ulta Beauty
CVS$18.99View at CVS
Walgreens$19.99View at WalgreensSephora$1 less (2%)Matches: Near-identical swatch colourSame natural finishClaims a skin-like finish
Differences: Neutral rather than warm undertoneMedium rather than full coverageNot marketed for dry skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than warm undertone · Medium rather than full coverage · Not marketed for dry skin
Retailer shade note: for medium skintones with neutral undertones
High confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beauty$48View at Ulta BeautySephoraSame priceMatches: Very close colourSame full coverageClaims a skin-like finish
Differences: Neutral rather than warm undertoneMatte rather than natural finishNot marketed for dry skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than natural finish · Not marketed for dry skin · Contains drying alcohol
Retailer shade note: medium skin with neutral undertones
High confidence· Digital match
Anastasia Beverly Hills Impeccable Blurring Second-Skin Matte Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beautyfrom $49 · product priceView at Ulta BeautyUlta Beauty$8 less (16%)Matches: Very close colourSame warm undertoneBoth claim a lightweight feel
Differences: Matte rather than natural finishLight rather than full coverageNot marketed for normal skin
Very close colour · Matte · Light coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Matte rather than natural finish · Light rather than full coverage · Not marketed for normal skin
Medium confidence· Digital match
Clinique Stay-Matte Sheer Pressed Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$41View at Ulta BeautyMacy's$41View at Macy'sShowing 12 of 29 matches
The closest shade to Hourglass Vanish Seamless Finish Foundation Stick 12.5 Amber (Medium · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Beech 6
$39
Golden Amber
$12.99
Warm Sand
$36
44H tan
$32
Caramel
Medium Golden
$12
Tone 07 N
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Tarte Amazonian Clay Blurring Powder Foundation in 32H medium honey, against Hourglass Vanish Seamless Finish Foundation Stick in 12.5 Amber. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Tarte Amazonian Clay Blurring Powder Foundation in 32H medium honey.
3 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
Youthforia DATE NIGHT Skin Tint Serum Foundation in 345, against Hourglass Vanish Seamless Finish Foundation Stick in 12.5 Amber. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Youthforia DATE NIGHT Skin Tint Serum Foundation in 345.
6 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.
Tarte Amazonian Clay Blurring Powder Foundation 32H medium honey
Ulta BeautyYour shade $49 at Sephora · product price; shade not separately priced
Youthforia DATE NIGHT Skin Tint Serum Foundation 345
Ulta BeautyYour shade $49 at Sephora
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
