Revealer Skin-Improving Foundation SPF 25 Medium Deep Neutral Cool 310 dupes and alternatives Kosas
3.6 (2,005)·Medium · Cool · pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same cool undertone· Both claim a blurring effect
Differences: Matte rather than natural finish· Buildable rather than medium coverage· No skin-like finish claimed
Score details
Shade match
92
Finish & visual result
73
Wear & performance
80
Skin suitability
84
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Contains listed fragrance · No SPF
Retailer shade note: intense medium shade, rosy undertone
Matches: Very close colour· Same cool undertone· Same medium coverage
Differences: Slightly deeper· Matte rather than natural finish· No skin-like finish claimed
Score details
Shade match
91
Finish & visual result
73
Wear & performance
80
Skin suitability
60
Very close colour · Matte · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly deeper · Matte rather than natural finish · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for dry skin · No SPF
Retailer shade note: medium to tan skin with a balance of warm & cool undertones
Matches: Very close colour· Same cool undertone· Both claim long-wearing
Differences: Radiant rather than natural finish· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
95
Finish & visual result
52
Wear & performance
80
Skin suitability
84
Very close colour · Radiant · Light coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance · No SPF
Retailer shade note: intense medium shade, rosy undertone
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Slightly lighter· Olive rather than cool undertone· No skin-like finish claimed
Score details
Shade match
75
Finish & visual result
88
Wear & performance
100
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly lighter · Olive rather than cool undertone · No skin-like finish claimed · Not marketed for combination skin · Contains drying alcohol · No SPF
Matches: Very close colour· Both claim a blurring effect· Both claim a lightweight feel
Differences: Neutral rather than cool undertone· Matte rather than natural finish· Buildable rather than medium coverage
Score details
Shade match
83
Finish & visual result
73
Wear & performance
80
Skin suitability
84
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Contains listed fragrance · No SPF
$25Ulta Beauty(product price)$20 less (44%)4.3 (340)
Matches: Very close colour· Same cool undertone· Claims transfer resistance
Differences: Matte rather than natural finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
95
Finish & visual result
52
Wear & performance
61
Skin suitability
84
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Contains listed fragrance · No SPF
Retailer shade note: medium deep with cool undertone
Matches: Near-identical swatch colour· Same medium coverage· Both claim a blurring effect
Differences: Slightly warmer undertone· Radiant rather than natural finish· No skin-like finish claimed
Score details
Shade match
78
Finish & visual result
73
Wear & performance
80
Skin suitability
100
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly warmer undertone · Radiant rather than natural finish · No skin-like finish claimed · Does not claim a lightweight feel · Contains listed fragrance · No SPF
Retailer shade note: for medium to tan skin with yellow undertones
$15Ulta Beauty(product price)$30 less (67%)3.9 (223)
Matches: Very close colour· Similar undertone (neutral vs cool)· Both claim a skin-like finish
Differences: Radiant rather than natural finish· Light rather than medium coverage· No blurring effect claimed
Score details
Shade match
89
Finish & visual result
64
Wear & performance
60
Skin suitability
84
Very close colour · Radiant · Light coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than medium coverage · No blurring effect claimed · No long-wear claim · Contains listed fragrance · No SPF
Retailer shade note: For tan skin tones with a cool neutral undertone
The closest shade to Kosas Revealer Skin-Improving Foundation SPF 25 Medium Deep Neutral Cool 310 (Medium · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Youngblood Loose Mineral Foundation in Rose Beige, against Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Deep Neutral Cool 310. Every attribute compared, with its share of the score.
ComparedYour shadeMedium Deep Neutral Cool 310Closest shade matchRose BeigeHow they compareScore
Shade match55% of overall97
Colour60%96#c69a80#c5987bLooks identicalColour difference 1.2 (0 is identical)
Depth15%98MediumMediumSameDepth difference: 1.0
Retailer descriptionMedium tanTanSome differenceRetailer descriptions one depth band apart
Finish & visual result25% of overall · 3 of 4 compared68
Finish35%—not comparableNaturalNot listedNot comparedFinish not listed for one product
Coverage30%100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared60
Longevity30%40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type100%0Normal, dry, combinationSensitiveMarketed for different skin types
Overall match 80/100Shade match 97/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Hourglass Ambient Soft Glow Foundation in 9.5, against Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Deep Neutral Cool 310. Every attribute compared, with its share of the score.
ComparedYour shadeMedium Deep Neutral Cool 310Closest overall alternative9.5How they compareScore
Shade match55% of overall96
Colour60%94#c69a80#c0957bVery close colourColour difference 1.6 (0 is identical)
Depth15%95MediumMediumSameDepth difference: 2.8
Retailer descriptionMedium tanMediumSome differenceRetailer descriptions one depth band apart
Overall match 91/100Shade match 96/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)$3 less (7%)
