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11th Hour Cream Eyeshadow & Liner Stick Charcolit dupes and alternatives Alleyoop

Grey · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Closest shade match: Ulta Beauty Collection Eyeshadow Singles Modern Times

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Alleyoop
CharcolitChange shade
Colour family, undertone and depth: Grey · Medium
Finish and pigmentation: Shimmer · Opaque
The match
Ulta Beauty Collection
Modern Times
Colour family, undertone and depth: Grey · Medium
Finish and pigmentation: Matte · Buildable
Shade match
94out of 100
Colour
91
Depth
97
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Match price
$9Ulta BeautyUlta Beauty
$11 less (55%)

Your shade $20 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: Nudestix Magnetic Luminous Eye Color Smoke

The most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Your shade
Alleyoop
CharcolitChange shade
Colour family, undertone and depth: Grey · Medium
Finish and pigmentation: Shimmer · Opaque
The match
Nudestix
Smoke
Colour family, undertone and depth: Grey · Neutral · Light
Finish and pigmentation: Metallic
Overall match
85out of 100
Shade (Shade match)
91
Finish (Finish, pigmentation & format)
88
Wear (Wear & performance)
67
Comfort (Comfort & skin suitability)
40
Best price
$29Ulta BeautyUlta Beauty
Costs $9 more

Your shade $20 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Urban Decay

    24/7 Eyeshadow

    Mushroom
    Shade match 88
    $23SephoraSephoraCosts $3 more

    Matches: Same finish: shimmerSame pigmentation: opaque

    Differences: Powder rather than stick (format)12-hour wear rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    88
    Finish, pigmentation & format
    90
    Wear & performance
    55
    Comfort & skin suitability
    40

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Powder rather than stick (format) · 12-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: gunmetal shimmer

    Medium confidence· Digital match

    View match
  2. #4 · Anastasia Beverly Hills

    Glidr Eyeshadow Stick

    STARCLOUD
    Shade match 85
    $34SephoraSephoraCosts $14 more

    Matches: Same pigmentation: opaqueSame format: stickBoth claim waterproof

    Differences: Glitter rather than shimmer (finish)12-hour wear rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    85
    Finish, pigmentation & format
    79
    Wear & performance
    67
    Comfort & skin suitability
    40

    Close colour · Glitter · Opaque

    Ingredients (not scored): 16% ingredient overlap

    Differences: Glitter rather than shimmer (finish) · 12-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration

    Retailer shade note: metallic gunmetal grey with sparkling reflects

    Medium confidence· Digital match

    View match
  3. #5 · Make Up For Ever

    Aqua Resist Smoky Eyeshadow Stick

    13 Cinder
    Shade match 74
    $29SephoraSephoraCosts $9 more

    Matches: Same finish: shimmerSame pigmentation: opaqueSame format: stick

    Differences: Noticeably different swatch colour24-hour wear rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    74
    Finish, pigmentation & format
    100
    Wear & performance
    67
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 17% ingredient overlap

    Differences: Noticeably different swatch colour · 24-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration

    Retailer shade note: cool brownish grey

    Medium confidence· Digital match

    View match
  4. #6 · Sephora Collection

    Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick

    10 Grey Shimmer
    Shade match 73
    $15SephoraSephora$5 less (25%)

    Matches: Same finish: shimmerSame format: stickBoth claim waterproof

    Differences: Noticeably different swatch colour12-hour wear rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    73
    Finish, pigmentation & format
    100
    Wear & performance
    67
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · 12-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration

    Retailer shade note: 10 Grey Shimmer

    Medium confidence· Digital match

    View match
  5. #7 · Ulta Beauty Collection

    Eyeshadow Singles

    Mr. Wrong
    Shade match 84
    $9Ulta BeautyUlta Beauty(product price)$11 less (55%)

    Matches: Same finish: shimmer

    Differences: Buildable rather than opaque (pigmentation)Powder rather than stick (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    84
    Finish, pigmentation & format
    83
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Buildable rather than opaque (pigmentation) · Powder rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: medium brownish gray shimmer

    Medium confidence· Digital match

    View match
  6. #8 · e.l.f. Cosmetics

    Bite Size Eyeshadow Palette

    Total Smokeshow

    Matched on the deeper eyeshadow pan

    Shade match 76
    $4Ulta BeautyUlta Beauty$16 less (80%)

    Matches: Same pigmentation: opaqueSame longevity: long-wearing

    Differences: DeeperPowder rather than stick (format)Does not claim crease resistance

    Score details
    Shade match
    76
    Finish, pigmentation & format
    81
    Wear & performance
    70
    Comfort & skin suitability
    40

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Deeper · Powder rather than stick (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  7. #9 · Violette_Fr

    PLUME EYESHADOW Feather Matte Veil + Feather Shimmer Veil

    Poussière de Lune
    Shade match 78
    $32SephoraSephoraCosts $12 more

    Matches: Same finish: shimmer

    Differences: Sheer rather than opaque (pigmentation)Not listed rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    78
    Finish, pigmentation & format
    84
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Sheer

    Ingredients (not scored): 10% ingredient overlap

    Differences: Sheer rather than opaque (pigmentation) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: Cool Moonlit Graphite

    Medium confidence· Digital match

    View match
  8. #10 · NYX Professional Makeup

    Lid Lingerie Cream Eye Pigment

    Granite Grind
    Shade match 74
    $12Ulta BeautyUlta Beauty$8 less (40%)

    Metallic

    Differences: Noticeably different swatch colour24-hour wear rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    74
    Finish, pigmentation & format
    85
    Wear & performance
    55
    Comfort & skin suitability
    40

    Slight colour difference · Metallic

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · 24-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: granite

    Medium confidence· Digital match

    View match
  9. #11 · Clinique

    All About Shadow Duo Eyeshadow

    Blackberry Frost

    Matched on the deeper eyeshadow pan

    Shade match 64
    $35Ulta BeautyUlta BeautyCosts $15 more

    Matches: Same finish: shimmerSame longevity: long-wearingBoth claim crease resistance

    Differences: Noticeably different swatch colourPowder rather than stick (format)Does not claim waterproof

    Score details
    Shade match
    64
    Finish, pigmentation & format
    88
    Wear & performance
    88
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Powder rather than stick (format) · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  10. #12 · Sephora Collection

    Colorful Eyeshadow

    601 Silver Storm
    Shade match 70
    $8SephoraSephora$12 less (60%)

    Matches: Same finish: shimmerSame pigmentation: opaque

    Differences: Silver rather than greyPowder rather than stick (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    90
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Silver rather than grey · Powder rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: grey silver shimmer

    Medium confidence· Digital match

    View match
  11. #13 · L'Oréal Paris

    Le Shadow Stick

    Celestial Taupe
    Shade match 72
    $13.99Ulta BeautyUlta Beauty(product price)$6.01 less (30%)

    Metallic

    Differences: Taupe rather than greyNot listed rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    72
    Finish, pigmentation & format
    85
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Metallic

    Ingredients (not scored): 8% ingredient overlap

    Differences: Taupe rather than grey · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  12. #14 · about-face

    Fractal Glitter Eye Paint

    Glitch
    Shade match 69
    $18Ulta BeautyUlta Beauty(product price)$2 less (10%)

    Matches: Same longevity: long-wearingBoth claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colourDeeperGlitter rather than shimmer (finish)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    71
    Wear & performance
    100
    Comfort & skin suitability
    40

    Slight colour difference · Glitter

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Glitter rather than shimmer (finish) · Does not claim comfort · Does not claim hydration

    Retailer shade note: asphalt with rainbow sparkles

    Medium confidence· Digital match

    View match
  13. #15 · e.l.f. Cosmetics

    Bite Size Eyeshadow Palette

    Cold Brew

    Matched on pan 4

    Shade match 69
    $4Ulta BeautyUlta Beauty$16 less (80%)

    Matches: Same pigmentation: opaqueSame longevity: long-wearing

    Differences: Taupe rather than greyPowder rather than stick (format)Does not claim crease resistance

    Score details
    Shade match
    69
    Finish, pigmentation & format
    81
    Wear & performance
    70
    Comfort & skin suitability
    40

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Taupe rather than grey · Powder rather than stick (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  14. #16 · Winky Lux

    Rose Petal Liquid Eyeshadow

    Midnight Shimmer
    Shade match 59
    $19Ulta BeautyUlta Beauty$1 less (5%)

    Matches: Same finish: shimmerBoth claim crease resistanceBoth claim comfort

    Differences: Noticeably different swatch colourBuildable rather than opaque (pigmentation)Liquid rather than stick (format)

    Score details
    Shade match
    59
    Finish, pigmentation & format
    85
    Wear & performance
    73
    Comfort & skin suitability
    100

    Visibly different colour · Shimmer · Buildable

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Buildable rather than opaque (pigmentation) · Liquid rather than stick (format) · 12-hour wear rather than long-wearing (longevity) · Does not claim waterproof

    Retailer shade note: gunmetal gray shimmer

    Medium confidence· Digital match

    View match
  15. #17 · Revlon

    Glimmer Liquid Shadow

    Rock It
    Shade match 60
    $11.99Ulta BeautyUlta Beauty$8.01 less (40%)

    Matches: Same finish: shimmerBoth claim crease resistanceBoth claim comfort

    Differences: Noticeably different swatch colourDeeperBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    60
    Finish, pigmentation & format
    85
    Wear & performance
    73
    Comfort & skin suitability
    80

    Visibly different colour · Shimmer · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Buildable rather than opaque (pigmentation) · Liquid rather than stick (format) · 24-hour wear rather than long-wearing (longevity) · Does not claim waterproof · Does not claim hydration

    Medium confidence· Digital match

    View match
  16. #18 · Clinique

    All About Shadow Single Eyeshadow

    Foxier
    Shade match 59
    $27Ulta BeautyUlta BeautyCosts $7 more

    Matches: Same finish: shimmerSame longevity: long-wearingBoth claim crease resistance

    Differences: Noticeably different swatch colourTaupe rather than greyPowder rather than stick (format)

    Score details
    Shade match
    59
    Finish, pigmentation & format
    88
    Wear & performance
    88
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Taupe rather than grey · Powder rather than stick (format) · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: soft shimmer

    Medium confidence· Digital match

    View match
  17. #19 · Marc Jacobs Beauty

    Born Star Cream-to-Powder Long-Wear Eyeshadow

    200 Out Late
    Shade match 61
    $29SephoraSephoraCosts $9 more

    Matches: Same pigmentation: opaqueBoth claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colourBlack rather than greyPowder rather than stick (format)

    Score details
    Shade match
    61
    Finish, pigmentation & format
    81
    Wear & performance
    85
    Comfort & skin suitability
    40

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · Black rather than grey · Powder rather than stick (format) · 14-hour wear rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration

    Retailer shade note: metallic black

    Medium confidence· Digital match

    View match
  18. #20 · Revlon

    Glimmer Liquid Shadow

    Glimmerverse
    Shade match 57
    $11.99Ulta BeautyUlta Beauty$8.01 less (40%)

    Matches: Same finish: shimmerBoth claim crease resistanceBoth claim comfort

    Differences: Noticeably different swatch colourDeeperBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    57
    Finish, pigmentation & format
    85
    Wear & performance
    73
    Comfort & skin suitability
    80

    Visibly different colour · Shimmer · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Buildable rather than opaque (pigmentation) · Liquid rather than stick (format) · 24-hour wear rather than long-wearing (longevity) · Does not claim waterproof · Does not claim hydration

    Medium confidence· Digital match

    View match
  19. #21 · Laura Mercier

    Caviar Stick Eyeshadow

    Amethyst
    Shade match 43
    $34SephoraSephoraCosts $14 more

    Matches: Same finish: shimmerSame pigmentation: opaqueSame format: stick

    Differences: Noticeably different swatch colourMauve rather than grey24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    43
    Finish, pigmentation & format
    100
    Wear & performance
    85
    Comfort & skin suitability
    100

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Mauve rather than grey · 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: shimmering soft mauve with hidden pearl

    Medium confidence· Digital match

    View match
  20. #22 · Laura Mercier

    Caviar Stick Eyeshadow

    Aurora
    Shade match 43
    $34SephoraSephoraCosts $14 more

    Matches: Same finish: shimmerSame pigmentation: opaqueSame format: stick

    Differences: Noticeably different swatch colourGreen rather than grey24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    43
    Finish, pigmentation & format
    100
    Wear & performance
    85
    Comfort & skin suitability
    100

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Green rather than grey · 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: shimmering green

    Medium confidence· Digital match

    View match
  21. #23 · Jane Iredale

    ColorLuxe Eye Shadow Stick

    Bronze
    Shade match 47
    $28Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Same finish: shimmerSame pigmentation: opaqueSame format: stick

    Differences: Noticeably different swatch colourBrown rather than greyDoes not claim crease resistance

    Score details
    Shade match
    47
    Finish, pigmentation & format
    100
    Wear & performance
    70
    Comfort & skin suitability
    60

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 51% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than grey · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort

    Retailer shade note: brown pearl with subtle pink undertones

    Medium confidence· Digital match

    View match
  22. #24 · Smashbox

    Always On Cream Eye Shadow Stick

    Stone Fox
    Shade match 82
    $25Ulta BeautyUlta BeautyCosts $5 more

    Matches: Same longevity: long-wearing

    Differences: Matte rather than shimmer (finish)Buildable rather than opaque (pigmentation)Does not claim crease resistance

    Score details
    Shade match
    82
    Finish, pigmentation & format
    39
    Wear & performance
    70
    Comfort & skin suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than shimmer (finish) · Buildable rather than opaque (pigmentation) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: matte grey

    Medium confidence· Digital match

    View match
  23. #25 · Anastasia Beverly Hills

    Glidr Eyeshadow Stick

    GREYSTONE
    Shade match 78
    $34SephoraSephoraCosts $14 more

    Matches: Same pigmentation: opaqueSame format: stickBoth claim waterproof

    Differences: Matte rather than shimmer (finish)12-hour wear rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    78
    Finish, pigmentation & format
    48
    Wear & performance
    67
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 16% ingredient overlap

    Differences: Matte rather than shimmer (finish) · 12-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration

    Retailer shade note: matte stone grey

    Medium confidence· Digital match

    View match
  24. #26 · Laura Mercier

    Caviar Stick Eyeshadow

    Smoky Quartz
    Shade match 41
    $34Ulta BeautyUlta Beauty(product price)Costs $14 more

    Matches: Same finish: shimmerSame pigmentation: opaqueSame format: stick

    Differences: Noticeably different swatch colourLighterBrown rather than grey

    Score details
    Shade match
    41
    Finish, pigmentation & format
    100
    Wear & performance
    85
    Comfort & skin suitability
    100

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Brown rather than grey · 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: shimmering medium grey brown

    Medium confidence· Digital match

    View match
  25. #27 · MAC Cosmetics

    Frost Eyeshadow

    Satin Taupe
    Shade match 53
    $26Ulta BeautyUlta BeautyCosts $6 more

    Matches: Same finish: shimmerSame pigmentation: opaqueBoth claim crease resistance

    Differences: Noticeably different swatch colourLighterTaupe rather than grey

    Score details
    Shade match
    53
    Finish, pigmentation & format
    90
    Wear & performance
    73
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Taupe rather than grey · Powder rather than stick (format) · 8-hour wear rather than long-wearing (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: taupe w/ silver shimmer

    Medium confidence· Digital match

    View match
  26. #28 · Patrick Ta

    Major Dimension Eye Illusion Eyeshadow Duo

    Always On Your Mind

    Matched on pan 2

    Shade match 58
    $42SephoraSephoraCosts $22 more

    Matches: Same finish: shimmerSame pigmentation: opaque

    Differences: Noticeably different swatch colourLighterTaupe rather than grey

    Score details
    Shade match
    58
    Finish, pigmentation & format
    90
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Taupe rather than grey · Palette rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: slate sparkle

    Medium confidence· Digital match

    View match
  27. #29 · Clinique

    All About Shadow Duo Eyeshadow

    Starlight Starbright

    Matched on the deeper eyeshadow pan

    Shade match 51
    $35Ulta BeautyUlta BeautyCosts $15 more

    Matches: Same finish: shimmerSame longevity: long-wearingBoth claim crease resistance

    Differences: Noticeably different swatch colourLighterTaupe rather than grey

    Score details
    Shade match
    51
    Finish, pigmentation & format
    88
    Wear & performance
    88
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Taupe rather than grey · Powder rather than stick (format) · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  28. #30 · MAC Cosmetics

    Dazzleshadow Eye Shadow Stick

    Demure Diamonds
    Shade match 55
    $29SephoraSephoraCosts $9 more

    Matches: Same pigmentation: opaqueSame format: stickBoth claim crease resistance

    Differences: Noticeably different swatch colourLighterSilver rather than grey

    Score details
    Shade match
    55
    Finish, pigmentation & format
    79
    Wear & performance
    85
    Comfort & skin suitability
    40

    Slight colour difference · Glitter · Opaque

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Silver rather than grey · Glitter rather than shimmer (finish) · 12-hour wear rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration

    Retailer shade note: true silver

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

Ulta Beauty Collection Eyeshadow Singles in Modern Times, against Alleyoop 11th Hour Cream Eyeshadow & Liner Stick in Charcolit. Every attribute compared, with its share of the score.

ComparedYour shadeCharcolitClosest shade matchModern TimesScore
Shade match55% of overall94
Colour91#7d6f6c#7e736fVery close colourColour difference 2.1 (0 is identical)
Depth97MediumMediumSameDepth difference 1.9 on the 0–100 scale
Undertonenot comparableNot listedNot listedUndertone unknown on one side
Colour family100GreyGreySameSame colour family
Finish, pigmentation & format30% of overall31
Finish20ShimmerMatteDifferentMatte finish rather than shimmer
Pigmentation65OpaqueBuildableSome differenceBuildable rather than opaque
Format35StickPowderDifferentPowder rather than stick
Wear & performance10% of overall40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Crease resistance40ClaimedNot listedSome differenceOnly your product claims crease resistance; the match does not list it
Waterproof40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Comfort & skin suitability5% of overall · 2 of 3 compared40
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 67/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Ulta Beauty Collection Eyeshadow Singles in Modern Times.

Same or better

  • $11 less
  • Very close colour

Different

  • Matte finish instead of shimmer
  • Buildable pigmentation instead of opaque
  • Powder format instead of stick
  • Not listed longevity instead of long-wearing
  • Does not claim crease resistance
  • Does not claim waterproof
  • Does not claim comfort
  • Does not claim hydration

Description and ingredients (information only, not scored)

Weighted ingredient similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionGray Shimmermedium gray matte
BaseSilicone-based, high siliconePowder-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

Nudestix Magnetic Luminous Eye Color in Smoke, against Alleyoop 11th Hour Cream Eyeshadow & Liner Stick in Charcolit. Every attribute compared, with its share of the score.

ComparedYour shadeCharcolitClosest overall alternativeSmokeScore
Shade match55% of overall91
Colour85#7d6f6c#846f6bVery close colourColour difference 3.0 (0 is identical)
Depth98MediumLightCloseDepth difference 1.0 on the 0–100 scale
Undertonenot comparableNot listedNeutralUndertone unknown on one side
Colour family100GreyGreySameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared88
Finish85ShimmerMetallicCloseMetallic finish rather than shimmer
Pigmentationnot comparableOpaqueNot listedNot listed for eitherAn opacity not listed for one product
Format100StickStickSameBoth stick
Wear & performance10% of overall67
Longevity70Long-wearing11-hour wearSome differenceThe match claims 11-hour wear; your product says long-wearing without hours
Crease resistance40ClaimedNot listedSome differenceOnly your product claims crease resistance; the match does not list it
Waterproof100ClaimedClaimedSameBoth products claim waterproof wear
Comfort & skin suitability5% of overall · 2 of 3 compared40
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 85/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Nudestix Magnetic Luminous Eye Color in Smoke.

Same or better

  • Very close colour
  • Same format: stick
  • Both claim waterproof

Different

  • 11-hour wear longevity instead of long-wearing
  • Does not claim crease resistance
  • Does not claim comfort
  • Does not claim hydration

Description and ingredients (information only, not scored)

Weighted ingredient similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionGray Shimmerneutral pale grey
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

Ulta Beauty Collection Eyeshadow Singles Modern Times

Match price
$9Ulta BeautyUlta Beauty
$11 less (55%)

Your shade $20 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

Nudestix Magnetic Luminous Eye Color Smoke

Best price
$29Ulta BeautyUlta Beauty
Costs $9 more

Your shade $20 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.