Camo Hydrating CC Cream SPF 30 Light 240 W dupes and alternatives e.l.f. Cosmetics
4.3 (2,230)·Light · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same warm undertone· Claims a blurring effect
Differences: Natural rather than radiant finish· Medium rather than full coverage· Not marketed for combination skin
Score details
Shade match
96
Finish & visual result
62
Wear & performance
51
Skin suitability
75
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than full coverage · Not marketed for combination skin · Contains listed fragrance · Contains drying alcohol · No SPF
Matches: Very close colour· Claims a blurring effect· Both claim long-wearing
Differences: Olive rather than warm undertone· Natural rather than radiant finish· Medium rather than full coverage
Score details
Shade match
91
Finish & visual result
55
Wear & performance
80
Skin suitability
75
Very close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Olive rather than warm undertone · Natural rather than radiant finish · Medium rather than full coverage · Not marketed for oily skin · Contains listed fragrance · Contains drying alcohol · No SPF
Retailer shade note: for light to medium skin with warm olive undertones
Matches: Near-identical swatch colour· Claims a blurring effect· Both claim long-wearing
Differences: Neutral rather than warm undertone· Natural rather than radiant finish· Medium rather than full coverage
Score details
Shade match
88
Finish & visual result
55
Wear & performance
80
Skin suitability
75
Looks identical · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Medium rather than full coverage · Not marketed for oily skin · Contains listed fragrance · Contains drying alcohol · No SPF
Retailer shade note: for light to medium skin with neutral undertones
Matches: Very close colour· Claims a blurring effect· Both claim long-wearing
Differences: Neutral rather than warm undertone· Natural rather than radiant finish· Medium rather than full coverage
Score details
Shade match
83
Finish & visual result
55
Wear & performance
80
Skin suitability
75
Very close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Medium rather than full coverage · Not marketed for oily skin · Contains listed fragrance · Contains drying alcohol · No SPF
Retailer shade note: for light skin with golden neutral undertones
Matches: Very close colour· Same warm undertone· Claims not settling into lines
Differences: Natural rather than radiant finish· Medium rather than full coverage· No long-wear claim
Score details
Shade match
96
Finish & visual result
58
Wear & performance
40
Skin suitability
0
Very close colour · Natural · Medium coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than full coverage · No long-wear claim · Not marketed for combination/dry/normal/oily skin · Contains drying alcohol
The closest shade to e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30 Light 240 W (Light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Maybelline Instant Age Rewind Eraser Treatment Foundation in 210, against e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30 in Light 240 W. Every attribute compared, with its share of the score.
ComparedYour shadeLight 240 WClosest shade match210How they compareScore
Shade match55% of overall98
Colour60%97#ecb87e#ebb882Looks identicalColour difference 0.9 (0 is identical)
Depth15%100LightLightSameDepth difference: 0.1
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 3 of 4 compared62
Finish35%56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage30%80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity30%40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall0
Skin type100%0Combination, dry, normal, oilySensitiveMarketed for different skin types
Overall match 76/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 220W Ecru, against e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30 in Light 240 W. Every attribute compared, with its share of the score.
ComparedYour shadeLight 240 WClosest overall alternative220W EcruHow they compareScore
Shade match55% of overall97
Colour60%96#ecb87e#ecb576Looks identicalColour difference 1.3 (0 is identical)
Depth15%98LightLightSameDepth difference: 1.2
Retailer descriptionLightLight mediumSome differenceRetailer descriptions one depth band apart
Overall match 83/100Shade match 97/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.