Liqua-Play Eye Shadow Figgy Matte dupes and alternatives Stila
4.8 (290)·Berry · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same finish: matte· Same format: liquid
Differences: Brown rather than berry· Opaque rather than buildable (pigmentation)· 24-hour wear rather than long-wearing (longevity)
Score details
Shade match
68
Finish, pigmentation & format
93
Wear & performance
73
Comfort & skin suitability
80
Very close colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Brown rather than berry · Opaque rather than buildable (pigmentation) · 24-hour wear rather than long-wearing (longevity) · Does not claim hydration
Retailer shade note: deep blackened brown with purple undertones
$17Ulta Beauty(product price)$8 less (32%)4.2 (339)
Matches: Same finish: matte· Same pigmentation: buildable· Same longevity: long-wearing
Differences: Noticeably different swatch colour· Lighter· Cream rather than liquid (format)
Score details
Shade match
60
Finish, pigmentation & format
94
Wear & performance
78
Comfort & skin suitability
40
Visibly different colour · Matte · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Cream rather than liquid (format) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Powder rather than liquid (format)· Not listed rather than long-wearing (longevity)
Score details
Shade match
69
Finish, pigmentation & format
85
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Matte
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Powder rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
$17Ulta Beauty(product price)$8 less (32%)4.2 (339)
Matches: Same finish: matte· Same pigmentation: buildable· Same longevity: long-wearing
Differences: Noticeably different swatch colour· Brown rather than berry· Cream rather than liquid (format)
Score details
Shade match
47
Finish, pigmentation & format
94
Wear & performance
78
Comfort & skin suitability
40
Slight colour difference · Matte · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than berry · Cream rather than liquid (format) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Same pigmentation: buildable· Both claim crease resistance
Differences: Noticeably different swatch colour· Brown rather than berry· Cream rather than liquid (format)
Score details
Shade match
47
Finish, pigmentation & format
94
Wear & performance
73
Comfort & skin suitability
40
Slight colour difference · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than berry · Cream rather than liquid (format) · 16-hour wear rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration
Matches: Same pigmentation: buildable· Same format: liquid· Both claim crease resistance
Differences: Lighter· Plum rather than berry· Shimmer rather than matte (finish)
Score details
Shade match
68
Finish, pigmentation & format
48
Wear & performance
81
Comfort & skin suitability
40
Slight colour difference · Shimmer · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Lighter · Plum rather than berry · Shimmer rather than matte (finish) · 15-hour wear rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Same pigmentation: buildable
Differences: Noticeably different swatch colour· Lighter· Plum rather than berry
Score details
Shade match
53
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Matte · Buildable
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Plum rather than berry · Powder rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Both claim crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Brown rather than berry· Opaque rather than buildable (pigmentation)
Score details
Shade match
43
Finish, pigmentation & format
85
Wear & performance
73
Comfort & skin suitability
100
Slight colour difference · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than berry · Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · 24-hour wear rather than long-wearing (longevity)
Matches: Same finish: matte· Same pigmentation: buildable· Both claim crease resistance
Differences: Noticeably different swatch colour· Deeper· Plum rather than berry
Score details
Shade match
43
Finish, pigmentation & format
94
Wear & performance
73
Comfort & skin suitability
40
Visibly different colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Plum rather than berry · Cream rather than liquid (format) · 16-hour wear rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Same pigmentation: buildable· Same longevity: long-wearing
Differences: Noticeably different swatch colour· Brown rather than berry· Cream rather than liquid (format)
Score details
Shade match
42
Finish, pigmentation & format
94
Wear & performance
78
Comfort & skin suitability
40
Visibly different colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than berry · Cream rather than liquid (format) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Lighter· Plum rather than berry
Score details
Shade match
53
Finish, pigmentation & format
85
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Plum rather than berry · Powder rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Same longevity: long-wearing· Both claim crease resistance
Differences: Noticeably different swatch colour· Brown rather than berry· Opaque rather than buildable (pigmentation)
Score details
Shade match
40
Finish, pigmentation & format
85
Wear & performance
88
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than berry · Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · Does not claim comfort · Does not claim hydration
$20Ulta Beauty(product price)$5 less (20%)4.5 (1,480)
Matches: Same finish: matte· Same longevity: long-wearing· Both claim crease resistance
Differences: Noticeably different swatch colour· Deeper· Brown rather than berry
Score details
Shade match
33
Finish, pigmentation & format
85
Wear & performance
88
Comfort & skin suitability
100
Visibly different colour · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Brown rather than berry · Opaque rather than buildable (pigmentation) · Stick rather than liquid (format)
Matches: Same finish: matte· Same pigmentation: buildable· Both claim crease resistance
Differences: Noticeably different swatch colour· Deeper· Brown rather than berry
Score details
Shade match
33
Finish, pigmentation & format
92
Wear & performance
73
Comfort & skin suitability
80
Visibly different colour · Matte · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Brown rather than berry · Stick rather than liquid (format) · 16-hour wear rather than long-wearing (longevity) · Does not claim hydration
Matches: Same finish: matte· Same format: liquid· Both claim crease resistance
Differences: Noticeably different swatch colour· Brown rather than berry· Opaque rather than buildable (pigmentation)
Score details
Shade match
31
Finish, pigmentation & format
93
Wear & performance
73
Comfort & skin suitability
80
Visibly different colour · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than berry · Opaque rather than buildable (pigmentation) · 12-hour wear rather than long-wearing (longevity) · Does not claim hydration
Matches: Same finish: matte· Both claim crease resistance
Differences: Noticeably different swatch colour· Brown rather than berry· Opaque rather than buildable (pigmentation)
Score details
Shade match
37
Finish, pigmentation & format
85
Wear & performance
81
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than berry · Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · 24-hour wear rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Both claim crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Lighter· Brown rather than berry
Score details
Shade match
37
Finish, pigmentation & format
81
Wear & performance
73
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Brown rather than berry · Opaque rather than buildable (pigmentation) · Powder rather than liquid (format) · 14-hour wear rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Same pigmentation: buildable· Same format: liquid
Differences: Noticeably different swatch colour· Lighter· Brown rather than berry
Score details
Shade match
25
Finish, pigmentation & format
100
Wear & performance
55
Comfort & skin suitability
80
Visibly different colour · Matte · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Brown rather than berry · 16-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim hydration
Matches: Same finish: matte· Same format: liquid· Same longevity: long-wearing
Differences: Noticeably different swatch colour· Lighter· Rose rather than berry
Score details
Shade match
21
Finish, pigmentation & format
93
Wear & performance
100
Comfort & skin suitability
80
Visibly different colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Rose rather than berry · Opaque rather than buildable (pigmentation) · Does not claim hydration
Matches: Same finish: matte· Same format: liquid· Both claim crease resistance
Differences: Noticeably different swatch colour· Lighter· Brown rather than berry
Score details
Shade match
24
Finish, pigmentation & format
93
Wear & performance
73
Comfort & skin suitability
80
Visibly different colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Brown rather than berry · Opaque rather than buildable (pigmentation) · 24-hour wear rather than long-wearing (longevity) · Does not claim hydration
Retailer shade note: rich dark brown with red undertones
Differences: Noticeably different swatch colour· Brown rather than berry· Opaque rather than buildable (pigmentation)
Score details
Shade match
40
Finish, pigmentation & format
81
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than berry · Opaque rather than buildable (pigmentation) · Palette rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
$10.50Ulta Beauty(product price)$14.50 less (58%)4.2 (1,248)
Matches: Same finish: matte· Both claim crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Lighter· Brown rather than berry
Score details
Shade match
22
Finish, pigmentation & format
93
Wear & performance
58
Comfort & skin suitability
100
Visibly different colour · Matte
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Brown rather than berry · Cream rather than liquid (format) · Not listed rather than long-wearing (longevity)
Marc Jacobs Beauty Born Star Cream-to-Powder Long-Wear Eyeshadow in 120 Delete That, against Stila Liqua-Play Eye Shadow in Figgy Matte. Every attribute compared, with its share of the score.
ComparedYour shadeFiggy MatteClosest match120 Delete ThatHow they compareScore
Shade match55% of overall72
Colour60%75#69292e#703837Close colourColour difference 4.3 (0 is identical)
Depth15%82Deep / darkDeep / darkSome differenceDepth difference 6.7 on the 0–100 scale
Undertone—not comparableNot listedCoolUndertone unknown on one side
Waterproof20%40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Comfort & skin suitability5% of overall · 2 of 3 compared40
Comfort40%40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration20%40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Skin types40%—not comparableNot listedSensitiveNot listed for eitherSkin types not listed for one product
Overall match 73/100Shade match 72/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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