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ColourPop BFF Crème Gel Liner in Joy Ride, product photo from Ulta Beauty
1 of 3 · Product · Ulta Beauty
ColourPop BFF Crème Gel Liner in Joy Ride, texture swatch from Ulta Beauty
2 of 3 · Texture · Ulta Beauty
ColourPop BFF Crème Gel Liner in Joy Ride, colour swatch from Ulta Beauty
3 of 3 · Swatch · Ulta Beauty

Official description

deepened burgundy

Standardised colour

Berry · Deep / dark · Cool undertone Details

Metallic finish · Gel · Shimmer

Price
$8Ulta BeautyUlta Beauty

Where to buy Joy Ride (1 store)

Ulta BeautyUlta Beauty$8
Ulta BeautyView at Ulta Beauty

Similar to ColourPop BFF Crème Gel Liner Joy Ride

The closest shade matches in other eyeliners. Price is never part of the score.

Blush, lip colours and eyeshadow to wear with Joy Ride

Open Complete My Look

Five ways to coordinate with ColourPop BFF Crème Gel Liner Joy Ride, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing.

Neighbouring colours with a compatible undertone.

Blush

  1. MAC Cosmetics Glow Play Cushiony Blush

    Big Diva Energy

    MAC Cosmetics Glow Play Cushiony Blush, shade Big Diva Energy

    • Neighbouring colour: plum with berry
    • Combination · Plum · Deep / dark · Cool

    $34

  2. R.E.M. Beauty Eclipse Cheek & Lip Stick

    Cab-eret

    R.E.M. Beauty Eclipse Cheek & Lip Stick, shade Cab-eret

    • Neighbouring colour: plum with berry
    • Combination · Plum · Deep / dark · Cool

    $26

Lipstick

  1. NYX Professional Makeup Lip IV Hydrating Gloss Stain

    Mauve N Moist

    NYX Professional Makeup Lip IV Hydrating Gloss Stain, shade Mauve N Moist

    • Neighbouring colour: red with berry
    • Combination · Red · Deep / dark · Cool

    $12

  2. e.l.f. Cosmetics Glossy Lip Stain

    Red

    e.l.f. Cosmetics Glossy Lip Stain, shade Red

    • Neighbouring colour: red with berry
    • Combination · Red · Deep / dark · Cool

    $7

Lip gloss

  1. Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm

    Figment

    Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm, shade Figment

    • Neighbouring colour: plum with berry
    • Combination · Plum · Deep / dark · Cool

    $18

  2. Dior Lip Glow Butter Hydrating Gloss Balm

    104 Black Cherry

    Dior Lip Glow Butter Hydrating Gloss Balm, shade 104 Black Cherry

    • Neighbouring colour: red with berry
    • Combination · Red · Deep / dark · Neutral

    $42

Lip liner

  1. Palladio Beauty Retractable Waterproof Lip Liner

    Raisin

    Palladio Beauty Retractable Waterproof Lip Liner, shade Raisin

    • Neighbouring colour: plum with berry
    • Combination · Plum · Deep / dark · Cool

    $14.99

  2. Hourglass Shape and Sculpt Lip Liner

    Silhouette 6

    Hourglass Shape and Sculpt Lip Liner, shade Silhouette 6

    • Neighbouring colour: red with berry
    • Combination · Red · Deep / dark · Cool

    $29

Eyeshadow

  1. Milani Gilded Eyeshadow Sticks

    Plum

    Milani Gilded Eyeshadow Sticks, shade Plum

    • Neighbouring colour: plum with berry
    • Combination · Plum · Deep / dark · Cool

    $11.99

  2. about-face Matte Fluid Eye Paint

    Infinity

    about-face Matte Fluid Eye Paint, shade Infinity

    • Neighbouring colour: plum with berry
    • Combination · Plum · Deep / dark · Cool

    $17

See this look in Complete My Look

The same colour family across lips, cheeks and eyes.

Blush

  1. Fenty Beauty Cheeks Out Freestyle Cream Blush

    Raisin Standardz

    Fenty Beauty Cheeks Out Freestyle Cream Blush, shade Raisin Standardz

    • Same colour family: berry
    • Combination · Berry · Deep / dark · Cool

    $28

  2. MAC Cosmetics Strobe Beam Liquid Blush

    Plummy Bare

    MAC Cosmetics Strobe Beam Liquid Blush, shade Plummy Bare

    • Same colour family: berry
    • Combination · Berry · Deep / dark · Cool

    $30

Lipstick

  1. Gucci Glow & Care Shine Lipstick

    714 Jody Wild Mauve

    Gucci Glow & Care Shine Lipstick, shade 714 Jody Wild Mauve

    • Close match
    • Colour match · Berry · Deep / dark · Cool

    $49

  2. Morphe Liplock Glossy Lipstick

    Berry Bolted

    Morphe Liplock Glossy Lipstick, shade Berry Bolted

    • Close match
    • Colour match · Berry · Deep / dark · Cool

    $15

Lip gloss

  1. Fenty Beauty Gloss Bomb Heat Universal Lip Luminizer + Plumper

    Purple Pepp'r

    Fenty Beauty Gloss Bomb Heat Universal Lip Luminizer + Plumper, shade Purple Pepp'r

    • Same colour family: berry
    • Combination · Berry · Deep / dark · Cool

    $26

  2. Hourglass Phantom Volumizing Glossy Lip Balm

    Lure 175

    Hourglass Phantom Volumizing Glossy Lip Balm, shade Lure 175

    • Same colour family: berry
    • Combination · Berry · Deep / dark · Cool

    $38

Lip liner

  1. Palladio Beauty Retractable Waterproof Lip Liner

    Black Berry

    Palladio Beauty Retractable Waterproof Lip Liner, shade Black Berry

    • Same colour family: berry
    • Combination · Berry · Deep / dark · Cool

    $14.99

  2. Tarte Maracuja Juicy Lip Liner

    Blackberry

    Tarte Maracuja Juicy Lip Liner, shade Blackberry

    • Same colour family: berry
    • Combination · Berry · Deep / dark · Cool

    $23

Eyeshadow

  1. L'Oréal Paris Le Shadow Stick

    Starry Bordeaux

    L'Oréal Paris Le Shadow Stick, shade Starry Bordeaux

    • Close match
    • Colour match · Berry · Deep / dark

    $13.99

  2. Stila Liqua-Play Eye Shadow

    Figgy Matte

    Stila Liqua-Play Eye Shadow, shade Figgy Matte

    • Same colour family: berry
    • Combination · Berry · Deep / dark

    $25

See this look in Complete My Look

A clear difference in colour or depth, on purpose.

Blush

  1. DIBS Beauty Desert Island Duo Blush + Bronzer Stick

    Shade 7 - That Girl / Bold Move

    DIBS Beauty Desert Island Duo Blush + Bronzer Stick, shade Shade 7 - That Girl / Bold Move

    • Contrast: lighter
    • Combination · The That Girl pan · Berry · Deep / dark · Cool

    $36

  2. Benefit Cosmetics Juice Stick Dewy Gel-Cream Blush

    Jam

    Benefit Cosmetics Juice Stick Dewy Gel-Cream Blush, shade Jam

    • Contrast: lighter
    • Combination · Berry · Deep / dark · Cool

    $34

Lipstick

  1. NYX Professional Makeup Lip IV Hydrating Gloss Stain

    Drippin In Rose

    NYX Professional Makeup Lip IV Hydrating Gloss Stain, shade Drippin In Rose

    • Contrast: lighter
    • Combination · Brown · Deep / dark · Cool

    $12

  2. Gucci Velvet Matte Lipstick

    509 Rosso Ancora

    Gucci Velvet Matte Lipstick, shade 509 Rosso Ancora

    • Contrast: lighter
    • Combination · Red · Deep / dark · Cool

    $49

Lip gloss

  1. NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss

    Pure Plum.p

    NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss, shade Pure Plum.p

    • Contrast: purple with berry
    • Combination · Purple · Deep / dark · Cool

    $13

  2. Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm

    Phantom

    Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm, shade Phantom

    • Contrast: purple with berry
    • Combination · Purple · Deep / dark · Cool

    $18

Lip liner

  1. Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner

    Amethyst

    Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner, shade Amethyst

    • Contrast: purple with berry
    • Combination · Purple · Deep / dark · Cool

    $22

  2. Bobbi Brown Lip Liner Pencil

    Brownstone

    Bobbi Brown Lip Liner Pencil, shade Brownstone

    • Contrast: brown with berry
    • Combination · Brown · Deep / dark · Cool

    $35

Eyeshadow

  1. Nudestix Magnetic Matte Eye Color

    Cocoa

    Nudestix Magnetic Matte Eye Color, shade Cocoa

    • Contrast: brown with berry
    • Combination · Brown · Deep / dark

    $29

  2. Patrick Ta Major Dimension Essential Artistry Edit Eyeshadow Palette

    Deep

    Patrick Ta Major Dimension Essential Artistry Edit Eyeshadow Palette, shade Deep

    • Contrast: copper with berry
    • Combination · Pan 4 · Copper · Deep / dark

    $46

See this look in Complete My Look

Soft colours close to a natural flush.

Blush

  1. NARS Talc-Free Powder Blush

    Mad Love

    NARS Talc-Free Powder Blush, shade Mad Love

    • Soft colour, close to a natural flush
    • Combination · Pink · Medium · Cool

    $36

  2. Saie Dew Blush Liquid Cream Blush

    Single shade

    Saie Dew Blush Liquid Cream Blush, shade Single shade

    • Soft colour, close to a natural flush
    • Combination · Pink · Medium · Neutral

    $32

Lipstick

  1. Ulta Beauty Collection Luxe Satin Lipstick

    More Mauve 371

    Ulta Beauty Collection Luxe Satin Lipstick, shade More Mauve 371

    • Soft colour, close to a natural flush
    • Combination · Pink · Medium · Cool

    $12

  2. Pat McGrath Labs MatteTrance Lipstick

    Femme Bot

    Pat McGrath Labs MatteTrance Lipstick, shade Femme Bot

    • Soft colour, close to a natural flush
    • Combination · Pink · Medium · Cool

    $39

Lip gloss

  1. rhode Peptide Lip Tint Nourishing Glaze

    Salty Tan - soft mauve

    rhode Peptide Lip Tint Nourishing Glaze, shade Salty Tan - soft mauve

    • Soft colour, close to a natural flush
    • Combination · Pink · Medium · Neutral

    $20

  2. Laneige Glaze Craze Tinted Polypeptide Lip Serum Treatment

    Cinnamon Sugar

    Laneige Glaze Craze Tinted Polypeptide Lip Serum Treatment, shade Cinnamon Sugar

    • Soft colour, close to a natural flush
    • Combination · Pink · Medium · Cool

    $22

Lip liner

  1. L.A. Girl Perfect Precision Lip Liner Pencil

    Blushing

    L.A. Girl Perfect Precision Lip Liner Pencil, shade Blushing

    • Soft colour, close to a natural flush
    • Combination · Pink · Medium · Neutral

    $4

  2. Kosas Hotliner Hyaluronic Acid Contouring Lip Liner

    Mega

    Kosas Hotliner Hyaluronic Acid Contouring Lip Liner, shade Mega

    • Soft colour, close to a natural flush
    • Combination · Pink · Medium · Cool

    $24

Eyeshadow

  1. e.l.f. Cosmetics Perfect 10 Eyeshadow Palette

    Need It Nude

    e.l.f. Cosmetics Perfect 10 Eyeshadow Palette, shade Need It Nude

    • Soft colour, close to a natural flush
    • Combination · Pan 8 · Taupe · Medium

    $11

  2. Tarte tartelette in bloom Amazonian clay eyeshadow palette

    Single shade

    Tarte tartelette in bloom Amazonian clay eyeshadow palette, shade Single shade

    • Soft colour, close to a natural flush
    • Combination · Pan 23 · Brown · Medium

    $49

See this look in Complete My Look

Saturated or deep colours that stand out.

Blush

  1. Fenty Beauty Cheeks Out Freestyle Cream Blush

    Raisin Standardz

    Fenty Beauty Cheeks Out Freestyle Cream Blush, shade Raisin Standardz

    • Deep colour that stands out
    • Combination · Berry · Deep / dark · Cool

    $28

  2. MAC Cosmetics Strobe Beam Liquid Blush

    Plummy Bare

    MAC Cosmetics Strobe Beam Liquid Blush, shade Plummy Bare

    • Deep colour that stands out
    • Combination · Berry · Deep / dark · Cool

    $30

Lipstick

  1. Pat McGrath Labs MatteTrance Lipstick

    Full Blooded

    Pat McGrath Labs MatteTrance Lipstick, shade Full Blooded

    • Deep colour that stands out
    • Combination · Berry · Deep / dark · Cool

    $39

  2. Juvia's Place The Berries Velvety Matte Lipstick

    Frenemy

    Juvia's Place The Berries Velvety Matte Lipstick, shade Frenemy

    • Deep colour that stands out
    • Combination · Berry · Deep / dark · Cool

    $15

Lip gloss

  1. Hourglass Phantom Volumizing Glossy Lip Balm

    Lure 175

    Hourglass Phantom Volumizing Glossy Lip Balm, shade Lure 175

    • Deep colour that stands out
    • Combination · Berry · Deep / dark · Cool

    $38

  2. MERIT Shade Slick Hydrating Tinted Lip Oil

    Sangria

    MERIT Shade Slick Hydrating Tinted Lip Oil, shade Sangria

    • Deep colour that stands out
    • Combination · Berry · Deep / dark · Cool

    $24

Lip liner

  1. Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner

    Blackberry

    Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner, shade Blackberry

    • Deep colour that stands out
    • Combination · Berry · Deep / dark · Cool

    $22

  2. Fenty Beauty Trace'd Out Pencil Lip Liner

    They So Vine

    Fenty Beauty Trace'd Out Pencil Lip Liner, shade They So Vine

    • Deep colour that stands out
    • Combination · Berry · Deep / dark · Cool

    $24

Eyeshadow

  1. Urban Decay Naked3 Soft Pink Eyeshadow Palette

    Single shade

    Urban Decay Naked3 Soft Pink Eyeshadow Palette, shade Single shade

    • Deep colour that stands out
    • Combination · Pan 24 · Berry · Deep / dark

    $59

  2. Kaja Beauty Bento Stacked Eyeshadow Trio

    Chai Latte Haze

    Kaja Beauty Bento Stacked Eyeshadow Trio, shade Chai Latte Haze

    • Deep colour that stands out
    • Combination · Pan 3 · Berry · Deep / dark

    $28

See this look in Complete My Look

Each pairing compares two shades’ colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks worn. It does not predict how the colours look together on you. Price never changes the order.

Shade details

Swatch colour
#400e19
L* 12.4 a* 25.0 b* 6.1
Colour family
Berry
stored classification
Colour depth
Deep / dark
from the swatch colour
Undertone
Cool
from the description (“burgundy”)
Colour description
Not listed
not stated
Finish
Metallic
the product's attributes
Shimmer
Yes
the product's attributes or finish
Form
Gel
brand claim, the product name or description (Ulta Beauty)
Waterproof
Brand claim
brand claim, the product name or description (Ulta Beauty)
Smudge-resistant
Brand claim
brand claim, the product name or description (Ulta Beauty)
Wear
18
brand claim, the product name or description (Ulta Beauty)
Texture
Creamy
brand claim, the product name or description (Ulta Beauty)
Data confidence
Medium
Swatch colour measured; little in the words to back it up
Source
Ulta Beauty
checked 5 Nov 2026

Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.

All shades in this range (8)

ColourPop BFF Crème Gel Liner