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Matte Fluid Eye Paint Blue Monday dupes and alternatives about-face

Blue · Cool · Light

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Closest shade match: Half Magic Sparklestik Eye Crayon CLOUD KID

The equivalent shade: scored on colour, depth, undertone and colour family only.

The match
Half Magic
CLOUD KID
Colour family, undertone and depth: Blue · Cool · Light
Finish and pigmentation: Shimmer
Shade match
59out of 100
Colour
40
Depth
63
Undertone (Undertone and colour family)
100
Best price
$26Ulta BeautyUlta Beauty
Costs $9 more

Your shade $17 at Ulta Beauty

No match is close enough in colour to recommend as an overall alternative (shade match under 70).

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Stila

    Liqua-Play Eye Shadow

    Peekablue Matte
    Shade match 51
    $25Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Same cool undertoneSame finish: matteSame pigmentation: buildable

    Differences: Noticeably different swatch colourLiquid rather than cream (format)

    Score details
    Shade match
    51
    Finish, pigmentation & format
    94
    Wear & performance
    78
    Comfort & skin suitability
    40

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Liquid rather than cream (format)

    Retailer shade note: muted pastel blue

    High confidence· Digital match

    View match
  2. #3 · Laura Mercier

    Caviar Stick Eyeshadow

    Tailored Denim
    Shade match 56
    $34SephoraSephoraCosts $17 more

    Matches: Same cool undertoneSame finish: matteClaims crease resistance

    Differences: Noticeably different swatch colourOpaque rather than buildable (pigmentation)24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    56
    Finish, pigmentation & format
    91
    Wear & performance
    55
    Comfort & skin suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 18% ingredient overlap

    Differences: Noticeably different swatch colour · Opaque rather than buildable (pigmentation) · 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: soft matte dusty blue

    High confidence· Digital match

    View match
  3. #4 · Sephora Collection

    Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick

    21 Baby Blue Matte
    Shade match 45
    $15SephoraSephora$2 less (12%)

    Matches: Same cool undertoneSame finish: matteClaims waterproof

    Differences: Noticeably different swatch colourLighter12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    45
    Finish, pigmentation & format
    97
    Wear & performance
    61
    Comfort & skin suitability
    50

    Visibly different colour · Matte

    Ingredients (not scored): 24% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: 21 Baby Blue Matte

    Medium confidence· Digital match

    View match
  4. #5 · Kaja

    Beauty Bento Stacked Eyeshadow Trio

    Blueberry Bingsu

    Matched on pan 2

    Shade match 50
    $28Ulta BeautyUlta BeautyCosts $11 more

    Matches: Same finish: matte

    Differences: Noticeably different swatch colourPowder rather than cream (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    50
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Matte

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Powder rather than cream (format) · Not listed rather than long-wearing (longevity)

    Retailer shade note: cool icy blues

    Medium confidence· Digital match

    View match
  5. #6 · e.l.f. Cosmetics

    Perfect 10 Eyeshadow Palette

    So Bright Now

    Matched on pan 7

    Shade match 37
    $11Ulta BeautyUlta Beauty$6 less (35%)

    Matches: Same finish: matte

    Differences: Noticeably different swatch colourLighterOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    37
    Finish, pigmentation & format
    83
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Opaque rather than buildable (pigmentation) · Palette rather than cream (format) · Not listed rather than long-wearing (longevity)

    Retailer shade note: bright colors & warm-tone mattes

    Medium confidence· Digital match

    View match
  6. #7 · about-face

    Fractal Glitter Eye Paint

    Above Santorini
    Shade match 57
    $18Ulta BeautyUlta BeautyCosts $1 more

    Matches: Same format: creamSame longevity: long-wearingClaims crease resistance

    Differences: Noticeably different swatch colourDeeperShimmer rather than matte (finish)

    Score details
    Shade match
    57
    Finish, pigmentation & format
    35
    Wear & performance
    70
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Shimmer rather than matte (finish)

    Retailer shade note: shimmering sapphire

    Medium confidence· Digital match

    View match
  7. #8 · Maybelline

    Color Tattoo Longwear Multi-Use Eyeshadow Stix

    I Am Extravagant
    Shade match 28
    $11.99Ulta BeautyUlta Beauty(product price)$5.01 less (29%)

    Matches: Same finish: matteClaims crease resistance

    Differences: Noticeably different swatch colourDeeperOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    28
    Finish, pigmentation & format
    91
    Wear & performance
    59
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Opaque rather than buildable (pigmentation) · 24-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  8. Shade match 22
    $22SephoraSephoraCosts $5 more

    Matches: Same finish: matteSame format: creamSame longevity: long-wearing

    Differences: Noticeably different swatch colourGreen rather than blueOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    22
    Finish, pigmentation & format
    93
    Wear & performance
    83
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Green rather than blue · Opaque rather than buildable (pigmentation)

    Retailer shade note: olive green matte

    Medium confidence· Digital match

    View match
  9. #10 · Ulta Beauty Collection

    Cream Eye Shadow Stick

    Why So Blue?
    Shade match 27
    $10.50Ulta BeautyUlta Beauty(product price)$6.50 less (38%)

    Matches: Same cool undertoneSame finish: matteSame format: cream

    Differences: Noticeably different swatch colourLighterNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    27
    Finish, pigmentation & format
    100
    Wear & performance
    40
    Comfort & skin suitability
    40

    Visibly different colour · Matte

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Not listed rather than long-wearing (longevity)

    Retailer shade note: light blue matte

    High confidence· Digital match

    View match
  10. #11 · MAC Cosmetics

    Satin Eyeshadow

    Triennial Wave
    Shade match 56
    $26Ulta BeautyUlta BeautyCosts $9 more

    Matches: Same cool undertoneClaims crease resistance

    Differences: Noticeably different swatch colourDeeperShimmer rather than matte (finish)

    Score details
    Shade match
    56
    Finish, pigmentation & format
    31
    Wear & performance
    59
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Shimmer rather than matte (finish) · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · 8-hour wear rather than long-wearing (longevity)

    Retailer shade note: bright medium blue w/ cool undertone

    High confidence· Digital match

    View match
  11. #12 · Morphe

    ChromaPlus 6-Pan Eyeshadow Palette

    Cyber Chrome

    Matched on pan 2

    Shade match 15
    $16Ulta BeautyUlta Beauty$1 less (6%)

    Matches: Same finish: matteSame longevity: long-wearing

    Differences: Noticeably different swatch colourSilver rather than blueOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    15
    Finish, pigmentation & format
    83
    Wear & performance
    100
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Silver rather than blue · Opaque rather than buildable (pigmentation) · Palette rather than cream (format)

    Medium confidence· Digital match

    View match
  12. #13 · L.A. Girl

    4Play Eye Shadow Quad Palette

    All Nighter

    Matched on pan 2

    Shade match 25
    $6Ulta BeautyUlta Beauty$11 less (65%)

    Matches: Same finish: matteClaims comfort

    Differences: Noticeably different swatch colourDeeperOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    25
    Finish, pigmentation & format
    83
    Wear & performance
    40
    Comfort & skin suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · Not listed rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  13. #14 · Ulta Beauty Collection

    Eyeshadow Singles

    Highkey
    Shade match 20
    $9Ulta BeautyUlta Beauty(product price)$8 less (47%)

    Matches: Same cool undertoneSame finish: matteSame pigmentation: buildable

    Differences: Noticeably different swatch colourDeeperGreen rather than blue

    Score details
    Shade match
    20
    Finish, pigmentation & format
    90
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Green rather than blue · Powder rather than cream (format) · Not listed rather than long-wearing (longevity)

    Retailer shade note: medium blue green matte

    Medium confidence· Digital match

    View match
  14. #15 · Anastasia Beverly Hills

    Glidr Eyeshadow Stick

    STAR
    Shade match 49
    $34SephoraSephoraCosts $17 more

    Matches: Same cool undertoneClaims waterproof

    Differences: Noticeably different swatch colourDeeperMetallic rather than matte (finish)

    Score details
    Shade match
    49
    Finish, pigmentation & format
    29
    Wear & performance
    61
    Comfort & skin suitability
    50

    Visibly different colour · Metallic · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Metallic rather than matte (finish) · Opaque rather than buildable (pigmentation) · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: metallic sky blue

    High confidence· Digital match

    View match
  15. #16 · Maybelline

    Color Tattoo Longwear Multi-Use Eyeshadow Stix

    I am Giving
    Shade match 11
    $6WalmartWalmart$11 less (65%)

    Matches: Same finish: matteClaims crease resistance

    Differences: Noticeably different swatch colourLighterGreen rather than blue

    Score details
    Shade match
    11
    Finish, pigmentation & format
    91
    Wear & performance
    59
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Green rather than blue · Opaque rather than buildable (pigmentation) · 24-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  16. #17 · ColourPop

    Jelly Much Gel Eyeshadow Stick

    Happy Tears
    Shade match 46
    $10Ulta BeautyUlta Beauty$7 less (41%)

    Matches: Same cool undertoneSame pigmentation: buildable

    Differences: Noticeably different swatch colourLighterGlitter rather than matte (finish)

    Score details
    Shade match
    46
    Finish, pigmentation & format
    33
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Glitter · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Glitter rather than matte (finish) · Not listed rather than long-wearing (longevity)

    Retailer shade note: icy baby blue with silver and aqua sparkle

    Medium confidence· Digital match

    View match
  17. #18 · Ulta Beauty Collection

    Eyeshadow Singles

    Titanium
    Shade match 15
    $9Ulta BeautyUlta Beauty(product price)$8 less (47%)

    Matches: Same cool undertoneSame finish: matteSame pigmentation: buildable

    Differences: Noticeably different swatch colourDeeperTerracotta rather than blue

    Score details
    Shade match
    15
    Finish, pigmentation & format
    90
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Terracotta rather than blue · Powder rather than cream (format) · Not listed rather than long-wearing (longevity)

    Retailer shade note: deep cool brick matte

    Medium confidence· Digital match

    View match
  18. #19 · CoverGirl

    TruNaked Eyeshadow Palette

    That's Rad

    Matched on pan 5

    Shade match 15
    $9.78WalmartWalmart$7.22 less (42%)

    Matches: Same finish: matteClaims crease resistanceClaims comfort

    Differences: Noticeably different swatch colourLighterGreen rather than blue

    Score details
    Shade match
    15
    Finish, pigmentation & format
    83
    Wear & performance
    59
    Comfort & skin suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Green rather than blue · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · 24-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  19. #20 · CoverGirl

    TruNaked Eyeshadow Palette

    Smokey

    Matched on pan 2

    Shade match 14
    $9.78WalmartWalmart$7.22 less (42%)

    Matches: Same finish: matteClaims crease resistanceClaims comfort

    Differences: Noticeably different swatch colourSilver rather than blueOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    14
    Finish, pigmentation & format
    83
    Wear & performance
    59
    Comfort & skin suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Silver rather than blue · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · 24-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  20. Shade match 31
    $22SephoraSephoraCosts $5 more

    Matches: Same cool undertoneSame format: creamSame longevity: long-wearing

    Differences: Noticeably different swatch colourLighterShimmer rather than matte (finish)

    Score details
    Shade match
    31
    Finish, pigmentation & format
    41
    Wear & performance
    83
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Shimmer rather than matte (finish) · Opaque rather than buildable (pigmentation)

    Retailer shade note: sky blue pastel

    High confidence· Digital match

    View match
  21. #22 · Urban Decay

    24/7 Glaze-On Liquid Eyeshadow

    Frost Boss
    Shade match 40
    $18.20$26SephoraSephoraCosts $1.20 more

    Matches: Same cool undertoneSame pigmentation: buildableClaims crease resistance

    Differences: Noticeably different swatch colourMetallic rather than matte (finish)Liquid rather than cream (format)

    Score details
    Shade match
    40
    Finish, pigmentation & format
    32
    Wear & performance
    59
    Comfort & skin suitability
    50

    Visibly different colour · Metallic · Buildable

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Metallic rather than matte (finish) · Liquid rather than cream (format) · 15-hour wear rather than long-wearing (longevity)

    Retailer shade note: light blue to lavendar duo chrome

    Medium confidence· Digital match

    View match
  22. #23 · Smashbox

    Always On Cream Eye Shadow Stick

    Night Rider
    Shade match 28
    $25Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same pigmentation: buildableSame format: creamSame longevity: long-wearing

    Differences: Noticeably different swatch colourDeeperMetallic rather than matte (finish)

    Score details
    Shade match
    28
    Finish, pigmentation & format
    38
    Wear & performance
    100
    Comfort & skin suitability
    50

    Visibly different colour · Metallic · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Metallic rather than matte (finish)

    Retailer shade note: metallic cobalt

    Medium confidence· Digital match

    View match
  23. #24 · Half Magic

    Eyeshadow Singles

    Unicorncore
    Shade match 49
    $15Ulta BeautyUlta Beauty(product price)$2 less (12%)

    Matches: Same cool undertone

    Differences: Noticeably different swatch colourLighterDuochrome rather than matte (finish)

    Score details
    Shade match
    49
    Finish, pigmentation & format
    18
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Duochrome · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Duochrome rather than matte (finish) · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · Not listed rather than long-wearing (longevity)

    Retailer shade note: duochrome icy blue with pink reflects

    Medium confidence· Digital match

    View match
  24. Shade match 28
    $22SephoraSephoraCosts $5 more

    Matches: Same cool undertoneSame format: creamSame longevity: long-wearing

    Differences: Noticeably different swatch colourDeeperPlum rather than blue

    Score details
    Shade match
    28
    Finish, pigmentation & format
    41
    Wear & performance
    83
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Plum rather than blue · Shimmer rather than matte (finish) · Opaque rather than buildable (pigmentation)

    Retailer shade note: dark teal plum sparkler

    Medium confidence· Digital match

    View match
  25. #26 · Ulta Beauty Collection

    Cream Eye Shadow Stick

    Make A Splash
    Shade match 36
    $10.50Ulta BeautyUlta Beauty$6.50 less (38%)

    Matches: Same cool undertoneSame format: creamClaims crease resistance

    Differences: Noticeably different swatch colourLighterGreen rather than blue

    Score details
    Shade match
    36
    Finish, pigmentation & format
    35
    Wear & performance
    40
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Green rather than blue · Shimmer rather than matte (finish) · Not listed rather than long-wearing (longevity)

    Retailer shade note: medium blue green shimmer

    High confidence· Digital match

    View match
  26. #27 · Revlon

    Glimmer Liquid Shadow

    Once In A Blue Moon
    Shade match 29
    $11.99Ulta BeautyUlta Beauty$5.01 less (29%)

    Matches: Same cool undertoneSame pigmentation: buildableClaims crease resistance

    Differences: Noticeably different swatch colourDeeperShimmer rather than matte (finish)

    Score details
    Shade match
    29
    Finish, pigmentation & format
    42
    Wear & performance
    59
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer · Buildable

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Shimmer rather than matte (finish) · Liquid rather than cream (format) · 24-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match

Showing 12 of 26 matches

Why the closest shade match works

Half Magic Sparklestik Eye Crayon in CLOUD KID, against about-face Matte Fluid Eye Paint in Blue Monday. Every attribute compared, with its share of the score.

ComparedYour shadeBlue MondayClosest shade matchCLOUD KIDScore
Shade match55% of overall59
Colour40#32ade8#83c1e2Visibly different colourColour difference 8.8 (0 is identical)
Depth63LightLightSome differenceDepth difference 11.8 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100BlueBlueSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared32
Finish20MatteShimmerDifferentShimmer finish rather than matte
Pigmentationnot comparableBuildableNot listedNot listed for eitherAn opacity not listed for one product
Format85CreamStickCloseStick rather than cream
Wear & performance10% of overall · 2 of 3 compared59
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Crease resistance40Not listedClaimedSome differenceThe match claims crease resistance; your product does not list it
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Comfort & skin suitability5% of overall · none of 3 comparable50
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 50/100Shade match 59/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Half Magic Sparklestik Eye Crayon in CLOUD KID.

Same or better

  • Same cool undertone
  • Claims crease resistance

Different

  • Visibly different colour
  • Runs lighter
  • Shimmer finish instead of matte
  • 12-hour wear longevity instead of long-wearing

Description and ingredients (information only, not scored)

Weighted ingredient similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionbright sky blueicy light blue
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy CLOUD KID

Best price
$26Ulta BeautyUlta Beauty
Costs $9 more

Your shade $17 at Ulta Beauty

How these matches are scored

27 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.