Matte Fluid Eye Paint Freaked dupes and alternatives about-face
4.2 (339)·Purple · Cool · Light
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same cool undertone· Same finish: matte· Same pigmentation: buildable
Differences: Noticeably different swatch colour· Lighter· Mauve rather than purple
Score details
Shade match
51
Finish, pigmentation & format
94
Wear & performance
59
Comfort & skin suitability
40
Visibly different colour · Matte · Buildable
Ingredients (not scored): 17% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Mauve rather than purple · Liquid rather than cream (format) · 16-hour wear rather than long-wearing (longevity)
Matches: Same finish: matte· Same longevity: long-wearing
Differences: Noticeably different swatch colour· Pink rather than purple· Opaque rather than buildable (pigmentation)
Score details
Shade match
48
Finish, pigmentation & format
83
Wear & performance
100
Comfort & skin suitability
50
Slight colour difference · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Pink rather than purple · Opaque rather than buildable (pigmentation) · Palette rather than cream (format)
Differences: Noticeably different swatch colour· Mauve rather than purple· Powder rather than cream (format)
Score details
Shade match
53
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
50
Slight colour difference · Matte
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than purple · Powder rather than cream (format) · Not listed rather than long-wearing (longevity)
Matches: Same finish: matte· Same longevity: long-wearing
Differences: Noticeably different swatch colour· Rose rather than purple· Opaque rather than buildable (pigmentation)
Score details
Shade match
43
Finish, pigmentation & format
83
Wear & performance
100
Comfort & skin suitability
50
Slight colour difference · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Rose rather than purple · Opaque rather than buildable (pigmentation) · Palette rather than cream (format)
Matches: Same finish: matte· Same longevity: long-wearing
Differences: Noticeably different swatch colour· Lighter· Pink rather than purple
Score details
Shade match
43
Finish, pigmentation & format
83
Wear & performance
100
Comfort & skin suitability
50
Slight colour difference · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Pink rather than purple · Opaque rather than buildable (pigmentation) · Palette rather than cream (format)
Differences: Pink rather than purple· Satin rather than matte (finish)· Palette rather than cream (format)
Score details
Shade match
57
Finish, pigmentation & format
68
Wear & performance
70
Comfort & skin suitability
40
Close colour · Satin
Ingredients (not scored): 7% ingredient overlap
Differences: Pink rather than purple · Satin rather than matte (finish) · Palette rather than cream (format) · 10-hour wear rather than long-wearing (longevity)
Retailer shade note: delicate beiges illuminated by a powder pink holo twist.
Matches: Same finish: matte· Claims crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Pink rather than purple· Opaque rather than buildable (pigmentation)
Score details
Shade match
46
Finish, pigmentation & format
91
Wear & performance
55
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 18% ingredient overlap
Differences: Noticeably different swatch colour · Pink rather than purple · Opaque rather than buildable (pigmentation) · 24-hour wear rather than long-wearing (longevity)
Differences: Noticeably different swatch colour· Lighter· Metallic rather than matte (finish)
Score details
Shade match
72
Finish, pigmentation & format
29
Wear & performance
61
Comfort & skin suitability
50
Slight colour difference · Metallic · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Metallic rather than matte (finish) · Opaque rather than buildable (pigmentation) · 12-hour wear rather than long-wearing (longevity)
Matches: Same cool undertone· Same pigmentation: buildable· Claims crease resistance
Differences: Noticeably different swatch colour· Shimmer rather than matte (finish)· Liquid rather than cream (format)
Score details
Shade match
65
Finish, pigmentation & format
42
Wear & performance
59
Comfort & skin suitability
40
Visibly different colour · Shimmer · Buildable
Ingredients (not scored): 22% ingredient overlap
Differences: Noticeably different swatch colour · Shimmer rather than matte (finish) · Liquid rather than cream (format) · 12-hour wear rather than long-wearing (longevity)
Matches: Very close colour· Same pigmentation: buildable
Differences: Pink rather than purple· Glitter rather than matte (finish)· Powder rather than cream (format)
Score details
Shade match
69
Finish, pigmentation & format
25
Wear & performance
70
Comfort & skin suitability
50
Very close colour · Glitter · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Pink rather than purple · Glitter rather than matte (finish) · Powder rather than cream (format) · 16-hour wear rather than long-wearing (longevity)
Matches: Same cool undertone· Same pigmentation: buildable· Claims crease resistance
Differences: Noticeably different swatch colour· Deeper· Mauve rather than purple
Score details
Shade match
62
Finish, pigmentation & format
36
Wear & performance
55
Comfort & skin suitability
40
Slight colour difference · Metallic · Buildable
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Mauve rather than purple · Metallic rather than matte (finish) · 16-hour wear rather than long-wearing (longevity)
Differences: Pink rather than purple· Shimmer rather than matte (finish)· Powder rather than cream (format)
Score details
Shade match
62
Finish, pigmentation & format
38
Wear & performance
40
Comfort & skin suitability
50
Close colour · Shimmer · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Pink rather than purple · Shimmer rather than matte (finish) · Powder rather than cream (format) · Not listed rather than long-wearing (longevity)
Differences: Nude rather than purple· Shimmer rather than matte (finish)· Powder rather than cream (format)
Score details
Shade match
61
Finish, pigmentation & format
38
Wear & performance
40
Comfort & skin suitability
50
Close colour · Shimmer · Buildable
Ingredients (not scored): 15% ingredient overlap
Differences: Nude rather than purple · Shimmer rather than matte (finish) · Powder rather than cream (format) · Not listed rather than long-wearing (longevity)
Clinique All About Shadow Quad Eyeshadow in Going Steady, against about-face Matte Fluid Eye Paint in Freaked. Matched on pan 3. Every attribute compared, with its share of the score.
ComparedYour shadeFreakedClosest shade matchGoing SteadyHow they compareScore
Shade match55% of overall79
Colour60%66#c99da9#c3a3baSlight colour differenceColour difference 5.5 (0 is identical)
Depth15%97LightLightSameDepth difference 1.9 on the 0–100 scale
Undertone—not comparableCoolNot listedUndertone unknown on one side
Colour family25%100PurplePurpleSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared23
Finish65%20MatteShimmerDifferentShimmer finish rather than matte
Pigmentation20%—not comparableBuildableNot listedNot listed for eitherAn opacity not listed for one product
Format15%35CreamPowderDifferentPowder rather than cream
Wear & performance10% of overall · 2 of 3 compared78
Longevity50%100Long-wearingLong-wearingSameBoth products claim long wear
Crease resistance30%40Not listedClaimedSome differenceThe match claims crease resistance; your product does not list it
Comfort & skin suitability5% of overall · none of 3 comparable50
Comfort40%—not comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration20%—not comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin types40%—not comparableNot listedSensitiveNot listed for eitherSkin types not listed for one product
Overall match 61/100Shade match 79/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Kaja Beauty Bento Stacked Eyeshadow Trio in Taro Bubble Tea, against about-face Matte Fluid Eye Paint in Freaked. Matched on pan 2. Every attribute compared, with its share of the score.
ComparedYour shadeFreakedClosest overall alternativeTaro Bubble TeaHow they compareScore
Shade match55% of overall74
Colour60%63#c99da9#b58c9fSlight colour differenceColour difference 5.9 (0 is identical)
Depth15%73LightMediumSome differenceDepth difference 9.3 on the 0–100 scale
Undertone—not comparableCoolNot listedUndertone unknown on one side
Colour family25%100PurplePurpleSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared88
Finish65%100MatteMatteSameSame matte finish
Pigmentation20%—not comparableBuildableNot listedNot listed for eitherAn opacity not listed for one product
Format15%35CreamPowderDifferentPowder rather than cream
Wear & performance10% of overall · 1 of 3 compared40
Longevity50%40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Overall match 73/100Shade match 74/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.