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Long-Wear Waterproof Cream Eyeshadow Stick Mulberry dupes and alternatives Bobbi Brown

Brown · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Closest shade match: about-face Fractal Glitter Eye Paint Digital Demise

The equivalent shade: scored on colour, depth, undertone and colour family only.

The match
about-face
Digital Demise
Colour family, undertone and depth: Brown · Warm · Medium
Finish and pigmentation: Shimmer
Shade match
76out of 100
Colour
60
Depth
99
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$18Ulta BeautyUlta Beauty
$16 less (47%)

Your shade $34 at Sephora

Closest overall alternative: Laura Mercier Caviar Stick Eyeshadow Strike A Rose

The most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

The match
Laura Mercier
Strike A Rose
Colour family, undertone and depth: Terracotta · Warm · Medium
Finish and pigmentation: Shimmer · Opaque
Overall match
80out of 100
Shade (Shade match)
75
Finish (Finish, pigmentation & format)
83
Wear (Wear & performance)
100
Comfort (Comfort & skin suitability)
64
Match price
$34Ulta BeautyUlta Beauty
Same price

Your shade $34 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Bobbi Brown

    Dual-Ended Long-Wear Waterproof Cream Eyeshadow Stick

    Pyrite / Muted Taupe

    Matched on the lighter eyeshadow pan

    Shade match 64
    $43SephoraSephoraCosts $9 more

    Matches: Same finish: metallicSame pigmentation: buildableSame format: stick

    Differences: Mauve rather than brown

    Score details
    Shade match
    64
    Finish, pigmentation & format
    100
    Wear & performance
    100
    Comfort & skin suitability
    100

    Close colour · Metallic · Buildable

    Ingredients (not scored): 83% ingredient overlap

    Differences: Mauve rather than brown

    Retailer shade note: a shimmering taupe with silver, pink & gold sparkle / a neutral taupe

    Medium confidence· Digital match

    View match
  2. #4 · MAC Cosmetics

    Satin Eyeshadow

    Haux
    Match not determinedLow data confidence
    $26Ulta BeautyUlta Beauty$8 less (24%)

    Matches: Both claim crease resistance

    Differences: Opaque rather than buildable (pigmentation)Powder rather than stick (format)8-hour wear rather than 24-hour wear (longevity)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Opaque rather than buildable (pigmentation) · Powder rather than stick (format) · 8-hour wear rather than 24-hour wear (longevity) · Does not claim waterproof

    Retailer shade note: soft muted rosy brown

    Low confidence· Digital match

    View match
  3. #5 · RMS Beauty

    Eyelights Cream Eyeshadow

    Halo
    Match not determinedLow data confidence
    $30Ulta BeautyUlta Beauty$4 less (12%)

    Matches: Same finish: metallicSame pigmentation: buildableBoth claim crease resistance

    Differences: Noticeably different swatch colourLong-wearing rather than 24-hour wear (longevity)Does not claim waterproof

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Slight colour difference · Metallic · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Long-wearing rather than 24-hour wear (longevity) · Does not claim waterproof

    Retailer shade note: rich ruby brown

    Low confidence· Digital match

    View match
  4. #6 · Ulta Beauty Collection

    Cream Eye Shadow Stick

    You Rock!
    Shade match 76
    $10.50Ulta BeautyUlta Beauty(product price)$23.50 less (69%)

    Matches: Both claim crease resistanceBoth claim waterproofClaims comfort

    Differences: Noticeably different swatch colourNot listed rather than 24-hour wear (longevity)

    Score details
    Shade match
    76
    Finish, pigmentation & format
    85
    Wear & performance
    70
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · Not listed rather than 24-hour wear (longevity)

    Retailer shade note: medium golden brown shimmer

    Medium confidence· Digital match

    View match
  5. #7 · RMS Beauty

    Eyelights Cream Eyeshadow

    Blaze
    Shade match 67
    $30Ulta BeautyUlta Beauty$4 less (12%)

    Matches: Same finish: metallicSame pigmentation: buildableBoth claim crease resistance

    Differences: Mauve rather than brownLong-wearing rather than 24-hour wear (longevity)Does not claim waterproof

    Score details
    Shade match
    67
    Finish, pigmentation & format
    98
    Wear & performance
    73
    Comfort & skin suitability
    40

    Close colour · Metallic · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Mauve rather than brown · Long-wearing rather than 24-hour wear (longevity) · Does not claim waterproof

    Retailer shade note: muted silvery mauve

    Medium confidence· Digital match

    View match
  6. #8 · Bobbi Brown

    Dual-Ended Long-Wear Waterproof Cream Eyeshadow Stick

    Radiant Rose / Brazen

    Matched on the lighter eyeshadow pan

    Shade match 55
    $43SephoraSephoraCosts $9 more

    Matches: Same finish: metallicSame pigmentation: buildableSame format: stick

    Differences: LighterPink rather than brown

    Score details
    Shade match
    55
    Finish, pigmentation & format
    100
    Wear & performance
    100
    Comfort & skin suitability
    100

    Close colour · Metallic · Buildable

    Ingredients (not scored): 83% ingredient overlap

    Differences: Lighter · Pink rather than brown

    Retailer shade note: a shimmering medium pink / a blackened cherry

    Medium confidence· Digital match

    View match
  7. #9 · Danessa Myricks Beauty

    Twin Flames Liquid Eyeshadow

    Mystic Fire
    Shade match 66
    $28SephoraSephora$6 less (18%)

    Matches: Very close colourSame finish: metallicBoth claim crease resistance

    Differences: Green rather than brownOpaque rather than buildable (pigmentation)Liquid rather than stick (format)

    Score details
    Shade match
    66
    Finish, pigmentation & format
    85
    Wear & performance
    85
    Comfort & skin suitability
    50

    Very close colour · Metallic · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Green rather than brown · Opaque rather than buildable (pigmentation) · Liquid rather than stick (format) · Long-wearing rather than 24-hour wear (longevity)

    Retailer shade note: plum + forest green

    Medium confidence· Digital match

    View match
  8. #10 · IT Cosmetics

    Superhero No-Tug Longwear Eyeshadow Stick

    Might Mauve
    Shade match 60
    $25Ulta BeautyUlta Beauty(product price)$9 less (26%)

    Matches: Same finish: metallicSame pigmentation: buildableSame format: stick

    Differences: Mauve rather than brown16-hour wear rather than 24-hour wear (longevity)Sensitive rather than normal, dry, combination (skin types)

    Score details
    Shade match
    60
    Finish, pigmentation & format
    100
    Wear & performance
    80
    Comfort & skin suitability
    20

    Slight colour difference · Metallic · Buildable

    Ingredients (not scored): 17% ingredient overlap

    Differences: Mauve rather than brown · 16-hour wear rather than 24-hour wear (longevity) · Sensitive rather than normal, dry, combination (skin types)

    Medium confidence· Digital match

    View match
  9. #11 · Alleyoop

    11th Hour Cream Eyeshadow & Liner Stick

    Gotta Guava
    Shade match 65
    $20Ulta BeautyUlta Beauty(product price)$14 less (41%)

    Matches: Same format: stickBoth claim crease resistanceBoth claim waterproof

    Differences: Rose rather than brownOpaque rather than buildable (pigmentation)Long-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    65
    Finish, pigmentation & format
    83
    Wear & performance
    85
    Comfort & skin suitability
    40

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Rose rather than brown · Opaque rather than buildable (pigmentation) · Long-wearing rather than 24-hour wear (longevity)

    Retailer shade note: Rose Shimmer

    Medium confidence· Digital match

    View match
  10. #12 · Danessa Myricks Beauty

    Colorfix Stix - Multi-Use Pearl Pigment Stick for Eye, Cheek & Lip

    Duo #2 Orion Nebula & Twilight Cream
    Shade match 71
    $38SephoraSephoraCosts $4 more

    Matches: Same format: stickBoth claim waterproof

    Differences: Plum rather than brownDuochrome rather than metallic (finish)Long-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    81
    Wear & performance
    67
    Comfort & skin suitability
    28

    Close colour · Duochrome

    Ingredients (not scored): 6% ingredient overlap

    Differences: Plum rather than brown · Duochrome rather than metallic (finish) · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance · Dry, Oily, Sensitive rather than normal, dry, combination (skin types)

    Retailer shade note: burgundy metallic with taupe shimmer/copper rose foil with shifts of pink and gold sparkle

    Medium confidence· Digital match

    View match
  11. #13 · Morphe

    ChromaPlus Eyeshadow Trio

    Cut to the Lace

    Matched on the Nightie Night pan

    Shade match 69
    $13Ulta BeautyUlta Beauty$21 less (62%)

    Matches: Same finish: metallicBoth claim crease resistance

    Differences: Noticeably different swatch colourOpaque rather than buildable (pigmentation)Powder rather than stick (format)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    83
    Wear & performance
    58
    Comfort & skin suitability
    33

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Opaque rather than buildable (pigmentation) · Powder rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim waterproof · Dry rather than normal, dry, combination (skin types)

    Retailer shade note: blue-brown shift

    Medium confidence· Digital match

    View match
  12. #14 · Laura Mercier

    Caviar Stick Eyeshadow

    Lavender Slip
    Shade match 59
    $34SephoraSephoraSame price

    Matches: Same format: stickSame longevity: 24-hour wearBoth claim crease resistance

    Differences: Purple rather than brownOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    59
    Finish, pigmentation & format
    83
    Wear & performance
    100
    Comfort & skin suitability
    64

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 26% ingredient overlap

    Differences: Purple rather than brown · Opaque rather than buildable (pigmentation)

    Retailer shade note: shimmering dusty lavender

    Medium confidence· Digital match

    View match
  13. #15 · Laura Mercier

    Caviar Stick Eyeshadow

    Modern Rose
    Shade match 59
    $34SephoraSephoraSame price

    Matches: Same format: stickSame longevity: 24-hour wearBoth claim crease resistance

    Differences: Pink rather than brownOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    59
    Finish, pigmentation & format
    83
    Wear & performance
    100
    Comfort & skin suitability
    64

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 26% ingredient overlap

    Differences: Pink rather than brown · Opaque rather than buildable (pigmentation)

    Retailer shade note: roseglow shimmering dusty rosy pink

    Medium confidence· Digital match

    View match
  14. #16 · ColourPop

    Shadow Stix

    Next Spot
    Shade match 64
    $9Ulta BeautyUlta Beauty$25 less (74%)

    Matches: Same finish: metallic

    Differences: Mauve rather than brownOpaque rather than buildable (pigmentation)Long-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    64
    Finish, pigmentation & format
    91
    Wear & performance
    55
    Comfort & skin suitability
    50

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 20% ingredient overlap

    Differences: Mauve rather than brown · Opaque rather than buildable (pigmentation) · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof

    Retailer shade note: metallic silvery mauve

    Medium confidence· Digital match

    View match
  15. #17 · about-face

    Fractal Glitter Eye Paint

    Smolder
    Shade match 61
    $18Ulta BeautyUlta Beauty(product price)$16 less (47%)

    Matches: Both claim crease resistanceBoth claim waterproof

    Differences: LighterMauve rather than brownLong-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    61
    Finish, pigmentation & format
    85
    Wear & performance
    85
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Lighter · Mauve rather than brown · Long-wearing rather than 24-hour wear (longevity)

    Retailer shade note: shimmering mauve

    Medium confidence· Digital match

    View match
  16. #18 · e.l.f. Cosmetics

    Fine As Fleck Glitter Eyeshadow

    Pop Off Pink
    Shade match 72
    $7Ulta BeautyUlta Beauty$27 less (79%)

    Matches: Near-identical swatch colour

    Differences: Pink rather than brownSheer rather than buildable (pigmentation)Powder rather than stick (format)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    72
    Wear & performance
    55
    Comfort & skin suitability
    50

    Looks identical · Glitter · Sheer

    Ingredients (not scored): 11% ingredient overlap

    Differences: Pink rather than brown · Sheer rather than buildable (pigmentation) · Powder rather than stick (format) · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof

    Retailer shade note: pink sparkle

    Medium confidence· Digital match

    View match
  17. #19 · Laura Mercier

    Caviar Stick Eyeshadow

    Wild Rose
    Shade match 55
    $34SephoraSephoraSame price

    Matches: Same format: stickSame longevity: 24-hour wearBoth claim crease resistance

    Differences: Noticeably different swatch colourRose rather than brownOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    55
    Finish, pigmentation & format
    83
    Wear & performance
    100
    Comfort & skin suitability
    64

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 26% ingredient overlap

    Differences: Noticeably different swatch colour · Rose rather than brown · Opaque rather than buildable (pigmentation)

    Retailer shade note: shimmering champagne rose

    Medium confidence· Digital match

    View match
  18. Shade match 65
    $30SephoraSephora$4 less (12%)

    Matches: Both claim crease resistanceClaims comfortClaims hydration

    Differences: Noticeably different swatch colourTaupe rather than brownOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    65
    Finish, pigmentation & format
    79
    Wear & performance
    73
    Comfort & skin suitability
    40

    Slight colour difference · Glitter · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Noticeably different swatch colour · Taupe rather than brown · Opaque rather than buildable (pigmentation) · Long-wearing rather than 24-hour wear (longevity) · Does not claim waterproof

    Retailer shade note: taupe topper shimmer with silver flecks

    Medium confidence· Digital match

    View match
  19. #21 · Laura Mercier

    Caviar Stick Eyeshadow

    Brick
    Match not determinedLow data confidence
    $34SephoraSephoraSame price

    Matches: Same format: stickSame longevity: 24-hour wearBoth claim crease resistance

    Differences: Matte rather than metallic (finish)Opaque rather than buildable (pigmentation)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Close colour · Matte · Opaque

    Ingredients (not scored): 26% ingredient overlap

    Differences: Matte rather than metallic (finish) · Opaque rather than buildable (pigmentation)

    Retailer shade note: matte chestnut brown

    Low confidence· Digital match

    View match
  20. #22 · Nudestix

    Magnetic Luminous Eye Color

    Bright Eyes
    Shade match 63
    $29Ulta BeautyUlta Beauty$5 less (15%)

    Matches: Same format: stickBoth claim waterproof

    Differences: Noticeably different swatch colourDeeperTaupe rather than brown

    Score details
    Shade match
    63
    Finish, pigmentation & format
    88
    Wear & performance
    48
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer

    Ingredients (not scored): 14% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Taupe rather than brown · 11-hour wear rather than 24-hour wear (longevity) · Does not claim crease resistance

    Retailer shade note: shimmery cool nude taupe

    Medium confidence· Digital match

    View match
  21. #23 · Ulta Beauty Collection

    Bouncy Cream Eyeshadow

    Italian Ice
    Shade match 67
    $10.50Ulta BeautyUlta Beauty$23.50 less (69%)

    Matches: Same pigmentation: buildable

    Differences: LighterNude rather than brownPowder rather than stick (format)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    81
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Lighter · Nude rather than brown · Powder rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof

    Medium confidence· Digital match

    View match
  22. Match not determinedLow data confidence
    $24SephoraSephora$10 less (29%)

    Matches: Both claim crease resistanceClaims comfortClaims hydration

    Differences: Noticeably different swatch colourTaupe rather than brownPowder rather than stick (format)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Slight colour difference · Shimmer

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Taupe rather than brown · Powder rather than stick (format) · 16-hour wear rather than 24-hour wear (longevity) · Does not claim waterproof · Normal, Dry, Sensitive rather than normal, dry, combination (skin types)

    Retailer shade note: taupe low-lit shimmer

    Low confidence· Digital match

    View match
  23. #25 · Sephora Collection

    Colorful Eyeshadow

    308 Smell Of Roses
    Shade match 71
    $8SephoraSephora$26 less (76%)

    Glitter · Opaque

    Differences: Rose rather than brownOpaque rather than buildable (pigmentation)Powder rather than stick (format)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    72
    Wear & performance
    40
    Comfort & skin suitability
    50

    Close colour · Glitter · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Rose rather than brown · Opaque rather than buildable (pigmentation) · Powder rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof

    Retailer shade note: dusty rose glitter

    Medium confidence· Digital match

    View match
  24. #26 · bareMinerals

    GEN NUDE Liquid Mineral Eyeshadow

    Rose Quartz
    Shade match 53
    $25Ulta BeautyUlta Beauty$9 less (26%)

    Matches: Same finish: metallicSame format: stickBoth claim crease resistance

    Differences: Noticeably different swatch colourLighterRose rather than brown

    Score details
    Shade match
    53
    Finish, pigmentation & format
    100
    Wear & performance
    60
    Comfort & skin suitability
    40

    Slight colour difference · Metallic

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Rose rather than brown · 8-hour wear rather than 24-hour wear (longevity)

    Retailer shade note: rose gold

    Medium confidence· Digital match

    View match
  25. #27 · Make Up For Ever

    Aqua Resist Smoky Eyeshadow Stick

    11 Pink Canyon
    Shade match 53
    $29SephoraSephora$5 less (15%)

    Matches: Same format: stickSame longevity: 24-hour wearBoth claim waterproof

    Differences: Noticeably different swatch colourRose rather than brownOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    53
    Finish, pigmentation & format
    83
    Wear & performance
    82
    Comfort & skin suitability
    100

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Noticeably different swatch colour · Rose rather than brown · Opaque rather than buildable (pigmentation) · Does not claim crease resistance

    Retailer shade note: rosewood

    Medium confidence· Digital match

    View match
  26. #28 · Clinique

    All About Shadow Quad Eyeshadow

    Pink Chocolate

    Matched on pan 3

    Shade match 67
    $44Ulta BeautyUlta BeautyCosts $10 more

    Matches: Very close colourBoth claim crease resistance

    Differences: Pink rather than brownPowder rather than stick (format)Long-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    76
    Wear & performance
    73
    Comfort & skin suitability
    0

    Very close colour · Shimmer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Pink rather than brown · Powder rather than stick (format) · Long-wearing rather than 24-hour wear (longevity) · Does not claim waterproof · Sensitive rather than normal, dry, combination (skin types)

    Medium confidence· Digital match

    View match
  27. #29 · e.l.f. Cosmetics

    Bite Size Eyeshadow Palette

    Rose Water

    Matched on pan 1

    Shade match 61
    $4Ulta BeautyUlta Beauty$30 less (88%)

    Matches: Same finish: metallic

    Differences: Pink rather than brownOpaque rather than buildable (pigmentation)Powder rather than stick (format)

    Score details
    Shade match
    61
    Finish, pigmentation & format
    83
    Wear & performance
    55
    Comfort & skin suitability
    50

    Close colour · Metallic · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Pink rather than brown · Opaque rather than buildable (pigmentation) · Powder rather than stick (format) · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof

    Medium confidence· Digital match

    View match
  28. #30 · Laura Mercier

    Caviar Stick Eyeshadow

    Forbidden Rose
    Shade match 52
    $34SephoraSephoraSame price

    Matches: Same format: stickSame longevity: 24-hour wearBoth claim crease resistance

    Differences: Noticeably different swatch colourCopper rather than brownOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    52
    Finish, pigmentation & format
    83
    Wear & performance
    100
    Comfort & skin suitability
    64

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 26% ingredient overlap

    Differences: Noticeably different swatch colour · Copper rather than brown · Opaque rather than buildable (pigmentation)

    Retailer shade note: roseglow shimmering copper

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

about-face Fractal Glitter Eye Paint in Digital Demise, against Bobbi Brown Long-Wear Waterproof Cream Eyeshadow Stick in Mulberry. Every attribute compared, with its share of the score.

ComparedYour shadeMulberryClosest shade matchDigital DemiseScore
Shade match55% of overall76
Colour60#b8878d#be887fSlight colour differenceColour difference 6.3 (0 is identical)
Depth99MediumMediumSameDepth difference 0.8 on the 0–100 scale
Undertonenot comparableNot listedWarmUndertone unknown on one side
Colour family100BrownBrownSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared85
Finish85MetallicShimmerCloseShimmer finish rather than metallic
Pigmentationnot comparableBuildableNot listedNot listed for eitherAn opacity not listed for one product
Format85StickCreamCloseCream rather than stick
Wear & performance10% of overall85
Longevity7024-hour wearLong-wearingSome differenceYour product claims 24-hour wear; the match says long-wearing without hours
Crease resistance100ClaimedClaimedSameBoth products claim crease resistance
Waterproof100ClaimedClaimedSameBoth products claim waterproof wear
Comfort & skin suitability5% of overall · none of 3 comparable50
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableNormal, Dry, CombinationNot listedNot listed for eitherSkin types not listed for one product
Overall match 78/100Shade match 76/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To about-face Fractal Glitter Eye Paint in Digital Demise.

Same or better

  • $16 less
  • Both claim crease resistance
  • Both claim waterproof

Different

  • Slight colour difference
  • Long-wearing longevity instead of 24-hour wear

Description and ingredients (information only, not scored)

Weighted ingredient similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionred brownshimmering golden cinnamon
BaseSilicone-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

Laura Mercier Caviar Stick Eyeshadow in Strike A Rose, against Bobbi Brown Long-Wear Waterproof Cream Eyeshadow Stick in Mulberry. Every attribute compared, with its share of the score.

ComparedYour shadeMulberryClosest overall alternativeStrike A RoseScore
Shade match55% of overall75
Colour76#b8878d#c08885Close colourColour difference 4.1 (0 is identical)
Depth98MediumMediumSameDepth difference 1.3 on the 0–100 scale
Undertonenot comparableNot listedWarmUndertone unknown on one side
Colour family60BrownTerracottaSome differenceNeighbouring colour families
Finish, pigmentation & format30% of overall83
Finish85MetallicShimmerCloseShimmer finish rather than metallic
Pigmentation65BuildableOpaqueSome differenceOpaque rather than buildable
Format100StickStickSameBoth stick
Wear & performance10% of overall100
Longevity10024-hour wear24-hour wearSameBoth claim 24-hour wear
Crease resistance100ClaimedClaimedSameBoth products claim crease resistance
Waterproof100ClaimedClaimedSameBoth products claim waterproof wear
Comfort & skin suitability5% of overall64
Comfort40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Skin types100Normal, Dry, CombinationNormal, Dry, CombinationSameBoth marketed for normal, dry, combination skin
Overall match 80/100Shade match 75/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Laura Mercier Caviar Stick Eyeshadow in Strike A Rose.

Same or better

  • Same format: stick
  • Same longevity: 24-hour wear
  • Both claim crease resistance
  • Both claim waterproof
  • Claims comfort
  • Claims hydration
  • Same skin types: normal, dry, combination

Different

  • Small colour difference on the swatch
  • Opaque pigmentation instead of buildable

Description and ingredients (information only, not scored)

Weighted ingredient similarity 26%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionred brownroseglow shimmering terracotta
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

about-face Fractal Glitter Eye Paint Digital Demise

Best price
$18Ulta BeautyUlta Beauty
$16 less (47%)

Your shade $34 at Sephora

Closest overall alternative

Laura Mercier Caviar Stick Eyeshadow Strike A Rose

Match price
$34Ulta BeautyUlta Beauty
Same price

Your shade $34 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.