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Pretty Fresh Hyaluronic Hydrating Foundation Deep Dark 215N dupes and alternatives ColourPop

Very deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NW60

The equivalent shade: scored on colour, depth and undertone only.

The match
MAC Cosmetics
NW60
Depth and undertone: Very deep · Neutral
Finish and coverage: Matte · Full coverage
Shade match
99out of 100
Colour
99
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
Costs $37.80 more

Your shade $1.20 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Well People Skinforia Serum Foundation 46 Rich Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Well People
46 Rich Neutral
Depth and undertone: Very deep · Neutral
Finish and coverage: Natural · Buildable coverage
Overall match
87out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
100
Wear (Wear & performance)
60
Skin (Skin suitability)
80
Best price
$21Ulta BeautyUlta Beauty
Costs $19.80 more

Your shade $1.20 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Kryolan Professional Makeup

    Natural Fluid Foundation

    NY 10
    Shade match 80
    $51.50Ulta BeautyUlta Beauty(product price)Costs $50.30 more

    Matches: Same natural finishBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Slightly warmer undertoneLight rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    93
    Wear & performance
    100
    Skin suitability
    100

    Close colour · Natural · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage

    Retailer shade note: Yellow

    Medium confidence· Digital match

    View match
  2. Shade match 97
    $55SephoraSephoraCosts $53.80 more

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNot marketed for oily/sensitive skin

    Score details
    Shade match
    97
    Finish & visual result
    79
    Wear & performance
    54
    Skin suitability
    60

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Not marketed for oily/sensitive skin

    Retailer shade note: D8 - Very rich deep with neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · Ogee

    Complexion Perfecting Serum Foundation

    Spruce 12.75N
    Shade match 78
    $49Ulta BeautyUlta Beauty(product price)Costs $47.80 more

    Matches: Same natural finishSame medium coverageBoth claim a skin-like finish

    Differences: Not marketed for combination/dry/normal/oily skin

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    100
    Skin suitability
    20

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Not marketed for combination/dry/normal/oily skin

    Retailer shade note: deep, bronze undertones

    Medium confidence· Digital match

    View match
  4. #6 · Tarte

    Timeless Hydrating Foundation

    61N Espresso Neutral
    Shade match 90
    $42Ulta BeautyUlta Beauty(product price)Costs $40.80 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Slightly deeperBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly deeper · Buildable rather than medium coverage · No skin-like finish claimed

    Medium confidence· Digital match

    View match
  5. #7 · Polite Society

    More Than a Pretty Face Skin-Caring Foundation

    Very Deep Neutral 2
    Shade match 97
    $42Ulta BeautyUlta Beauty(product price)Costs $40.80 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims long-wearing

    Differences: Radiant rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    97
    Finish & visual result
    61
    Wear & performance
    51
    Skin suitability
    100

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Radiant rather than natural finish · Full rather than medium coverage · No skin-like finish claimed

    Retailer shade note: very deep with neutral undertone for very rich skin

    Medium confidence· Digital match

    View match
  6. #8 · Smashbox

    Halo Healthy Glow Tinted Moisturizer SPF 25

    Deep Rich Neutral
    Shade match 86
    $41Ulta BeautyUlta Beauty(product price)Costs $39.80 more

    Matches: Same neutral undertoneSame natural finishClaims long-wearing

    Differences: Light rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    100

    Close colour · Natural · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Light rather than medium coverage · No skin-like finish claimed

    Retailer shade note: deep-rich with a neutral undertone

    Medium confidence· Digital match

    View match
  7. Shade match 87
    $49SephoraSephoraCosts $47.80 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: Does not claim a lightweight feelNot marketed for combination/oily/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    40

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Does not claim a lightweight feel · Not marketed for combination/oily/sensitive skin

    Retailer shade note: richest with neutral undertones

    Medium confidence· Digital match

    View match
  8. #10 · Clinique

    Acne Solutions Liquid Makeup Foundation

    CN 126 Espresso
    Shade match 86
    $39Ulta BeautyUlta Beauty(product price)Costs $37.80 more

    Matches: Same neutral undertoneSame medium coverageClaims a blurring effect

    Differences: Matte rather than natural finishNo skin-like finish claimedNot marketed for normal/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    64
    Wear & performance
    100
    Skin suitability
    60

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Matte rather than natural finish · No skin-like finish claimed · Not marketed for normal/sensitive skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  9. #11 · Essence

    Foundation Stick

    280
    Shade match 95
    $6.99Ulta BeautyUlta Beauty(product price)Costs $5.79 more

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Matte rather than natural finishNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    95
    Finish & visual result
    68
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  10. Shade match 88
    $32SephoraSephoraCosts $30.80 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: No skin-like finish claimedNot marketed for combination/normal/oily/sensitive skinContains listed fragrance

    Score details
    Shade match
    88
    Finish & visual result
    86
    Wear & performance
    60
    Skin suitability
    20

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: No skin-like finish claimed · Not marketed for combination/normal/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: neutral rich

    Medium confidence· Digital match

    View match
  11. #13 · L'Oréal Paris

    True Match Super-Blendable Foundation

    W10.5 Warm Deep
    Shade match 80
    $13.99Ulta BeautyUlta Beauty(product price)Costs $12.79 more

    Matches: Same natural finishSame medium coverageBoth claim a skin-like finish

    Differences: Slightly warmer undertoneDoes not claim a lightweight feel

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  12. #14 · Tarte

    Timeless Hydrating Foundation

    59W Rich Warm
    Shade match 83
    $42Ulta BeautyUlta Beauty(product price)Costs $40.80 more

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Slightly warmer undertoneBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    83
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than medium coverage · No skin-like finish claimed

    Medium confidence· Digital match

    View match
  13. #15 · Anastasia Beverly Hills

    Impeccable Blurring Second-Skin Matte Foundation

    8N
    Shade match 92
    $49SephoraSephoraCosts $47.80 more

    Matches: Very close colourSame neutral undertoneBoth claim a skin-like finish

    Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for dry/sensitive skin

    Score details
    Shade match
    92
    Finish & visual result
    70
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: deep skin with neutral undertones

    Medium confidence· Digital match

    View match
  14. #16 · Tarte

    Timeless Hydrating Foundation

    62H Espresso Honey
    Shade match 82
    $42Ulta BeautyUlta Beauty(product price)Costs $40.80 more

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Slightly deeperSlightly warmer undertoneBuildable rather than medium coverage

    Score details
    Shade match
    82
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Buildable rather than medium coverage · No skin-like finish claimed

    Medium confidence· Digital match

    View match
  15. #17 · Tower 28 Beauty

    SunnyDays Skin Tint

    65 Topanga
    Shade match 76
    $32SephoraSephoraCosts $30.80 more

    Matches: Same natural finishBoth claim a skin-like finishClaims colour stability

    Differences: Slightly deeperSlightly cooler undertoneLight rather than medium coverage

    Score details
    Shade match
    76
    Finish & visual result
    93
    Wear & performance
    70
    Skin suitability
    60

    Close colour · Natural · Light coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Light rather than medium coverage · Not marketed for combination/oily skin

    Retailer shade note: rich with red undertones

    Medium confidence· Digital match

    View match
  16. Shade match 85
    $52SephoraSephoraCosts $50.80 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: Slightly deeperNo skin-like finish claimedNot marketed for combination/oily skin

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · No skin-like finish claimed · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  17. Shade match 83
    $22Ulta BeautyUlta Beauty(product price)Costs $20.80 more

    Matches: Same neutral undertoneSame natural finish

    Differences: Slightly lighterBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    83
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly lighter · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  18. #20 · Tarte

    Maracuja Juicy Glow Tint

    59N Rich Neutral
    Shade match 88
    $42Ulta BeautyUlta Beauty(product price)Costs $40.80 more

    Matches: Very close colourSame medium coverageClaims a blurring effect

    Differences: Slightly cooler undertoneRadiant rather than natural finishNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    64
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly cooler undertone · Radiant rather than natural finish · No skin-like finish claimed

    Retailer shade note: deeper skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  19. #21 · Charlotte Tilbury

    Beautiful Skin Medium Coverage Foundation

    17 Neutral
    Shade match 84
    $52SephoraSephoraCosts $50.80 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: No skin-like finish claimedNot marketed for oily/sensitive skin

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: No skin-like finish claimed · Not marketed for oily/sensitive skin

    Retailer shade note: deepest with neutral undertones

    Medium confidence· Digital match

    View match
  20. Shade match 81
    $36SephoraSephoraCosts $34.80 more

    Matches: Same neutral undertoneBoth claim a lightweight feel

    Differences: Radiant rather than natural finishLight rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    81
    Finish & visual result
    61
    Wear & performance
    100
    Skin suitability
    60

    Close colour · Radiant · Light coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · Not marketed for oily/sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for very deep skin with neutral warm underones

    Medium confidence· Digital match

    View match
  21. Shade match 79
    $21.49Ulta BeautyUlta BeautyCosts $20.29 more

    Matches: Same natural finishBoth claim a skin-like finish

    Differences: Slightly deeperSlightly cooler undertoneLight rather than medium coverage

    Score details
    Shade match
    79
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Natural · Light coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Light rather than medium coverage · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  22. Shade match 86
    $69Ulta BeautyUlta Beauty(product price)Costs $67.80 more

    Matches: Very close colourClaims a blurring effectClaims 24-hour wear

    Differences: Slightly cooler undertoneMatte rather than natural finishBuildable rather than medium coverage

    Score details
    Shade match
    86
    Finish & visual result
    64
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly cooler undertone · Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Contains listed fragrance

    Retailer shade note: intense dark-deep shade, red undertone

    Medium confidence· Digital match

    View match
  23. #25 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Dark Cool
    Shade match 85
    $16Ulta BeautyUlta Beauty(product price)Costs $14.80 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · No skin-like finish claimed · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  24. #26 · Essence

    Foundation Stick

    320
    Shade match 89
    $6.99Ulta BeautyUlta Beauty(product price)Costs $5.79 more

    Matches: Near-identical swatch colourSame medium coverage

    Differences: Slightly cooler undertoneMatte rather than natural finishNo skin-like finish claimed

    Score details
    Shade match
    89
    Finish & visual result
    68
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Matte rather than natural finish · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: deep with cool undertones

    Medium confidence· Digital match

    View match
  25. #27 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    540 Mahogany
    Shade match 81
    $18.99Ulta BeautyUlta Beauty(product price)Costs $17.79 more

    Matches: Same natural finishClaims 32-hour wearClaims transfer resistance

    Differences: Full rather than medium coverageNo skin-like finish claimedContains listed fragrance

    Score details
    Shade match
    81
    Finish & visual result
    79
    Wear & performance
    51
    Skin suitability
    100

    Close colour · Natural · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  26. #28 · Anastasia Beverly Hills

    Impeccable Blurring Second-Skin Matte Foundation

    7.5N
    Shade match 88
    $49SephoraSephoraCosts $47.80 more

    Matches: Same neutral undertoneBoth claim a skin-like finishClaims a blurring effect

    Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for dry/sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    54
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: deep skin with neutral red undertones

    Medium confidence· Digital match

    View match
  27. #29 · Juvia's Place

    I am Magic Powder Foundation

    Angola - Dark 1
    Shade match 87
    $20Ulta BeautyUlta Beauty(product price)Costs $18.80 more

    Matches: Same neutral undertoneClaims long-wearingBoth claim a lightweight feel

    Differences: Matte rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    61
    Wear & performance
    60
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed

    Medium confidence· Digital match

    View match
  28. #30 · Sephora Collection

    Reveal The Real 12HR Soft Radiant Skin Tint

    290 N
    Shade match 88
    $24SephoraSephoraCosts $22.80 more

    Matches: Same neutral undertoneBoth claim a skin-like finishClaims a blurring effect

    Differences: Slightly lighterRadiant rather than natural finishLight rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    60

    Close colour · Radiant · Light coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly lighter · Radiant rather than natural finish · Light rather than medium coverage · Not marketed for oily/sensitive skin · Contains drying alcohol

    Retailer shade note: deep skin with neutral undertones

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to ColourPop Pretty Fresh Hyaluronic Hydrating Foundation Deep Dark 215N (Very deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    16 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 16 Deep

    • Very close colour
    • Very deep · Neutral undertone

    $36

  2. Rare Beauty Liquid Touch Brightening Concealer

    560W

    Rare Beauty Liquid Touch Brightening Concealer, shade 560W

    • Very close colour
    • Very deep · Neutral · neutral golden undertone

    $24

  3. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    52 Deep Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 52 Deep Neutral

    • Close colour
    • Very deep · Neutral undertone

    $32

  4. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    498

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 498

    • Close colour
    • Deep · Neutral undertone

    $30

  5. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    45.5 Deep Ebony

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 45.5 Deep Ebony

    • Close colour
    • Very deep · Cool undertone

    $30

  6. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    15

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 15

    • Slight colour difference
    • Deep · Neutral undertone

    $42

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NW60, against ColourPop Pretty Fresh Hyaluronic Hydrating Foundation in Deep Dark 215N. Every attribute compared, with its share of the score.

ComparedYour shadeDeep Dark 215NClosest shade matchNW60Score
Shade match55% of overall99
Colour99#674239#664138Looks identicalColour difference 0.3 (0 is identical)
Depth99Very deepVery deepSameDepth difference: 0.6
Retailer descriptionNot statedRich deepNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared61
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall49
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall40
Skin type40Combination, dry, normal, oily, sensitiveNormal, oilyBoth marketed for normal/​oily skin
Overall match 79/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NW60.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Full rather than medium coverage
  • Claims 24-hour wear
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel
  • Adds SPF 15

Different

  • Matte finish instead of natural
  • No skin-like finish claimed
  • Not marketed for combination/dry/sensitive skin

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

Well People Skinforia Serum Foundation in 46 Rich Neutral, against ColourPop Pretty Fresh Hyaluronic Hydrating Foundation in Deep Dark 215N. Every attribute compared, with its share of the score.

ComparedYour shadeDeep Dark 215NClosest overall alternative46 Rich NeutralScore
Shade match55% of overall90
Colour85#674239#71493dVery close colourColour difference 3.0 (0 is identical)
Depth89Very deepVery deepSameDepth difference: 4.7
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall80
Skin type80Combination, dry, normal, oily, sensitiveCombination, dry, normal, oilyBoth marketed for combination/​dry/​normal/​oily skin
Overall match 87/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Well People Skinforia Serum Foundation in 46 Rich Neutral.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same natural finish
  • Buildable rather than medium coverage
  • Both claim a skin-like finish
  • Claims long-wearing
  • Both claim a lightweight feel

Different

  • Runs slightly lighter
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs none

Where to buy

Closest shade match

MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NW60

Best price
$39SephoraSephora
Costs $37.80 more

Your shade $1.20 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Well People Skinforia Serum Foundation 46 Rich Neutral

Best price
$21Ulta BeautyUlta Beauty
Costs $19.80 more

Your shade $1.20 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.