Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same neutral undertone· Both claim a blurring effect
Differences: Matte rather than radiant finish· Medium rather than light coverage· Not marketed for dry/sensitive skin
Score details
Shade match
92
Finish & visual result
54
Wear & performance
40
Skin suitability
28
Very close colour · Matte · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Matte rather than radiant finish · Medium rather than light coverage · Not marketed for dry/sensitive skin · Contains drying alcohol · No SPF
Matches: Near-identical swatch colour· Both claim a blurring effect· Claims a lightweight feel
Differences: Slightly warmer undertone· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
84
Finish & visual result
66
Wear & performance
40
Skin suitability
30
Looks identical · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · Not marketed for dry/sensitive skin · No SPF
Matches: Near-identical swatch colour· Claims not settling into lines· Claims a lightweight feel
Differences: Natural rather than radiant finish· Medium rather than light coverage· No blurring effect claimed
Score details
Shade match
89
Finish & visual result
55
Wear & performance
40
Skin suitability
33
Looks identical · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · No blurring effect claimed · Not marketed for normal/dry skin · Contains drying alcohol
$18.99Ulta Beauty(product price)$29.01 less (60%)4.4 (40,035)
Matches: Very close colour· Claims 32-hour wear· Claims transfer resistance
Differences: Natural rather than radiant finish· Full rather than light coverage· No blurring effect claimed
Score details
Shade match
87
Finish & visual result
47
Wear & performance
40
Skin suitability
84
Very close colour · Natural · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Natural rather than radiant finish · Full rather than light coverage · No blurring effect claimed · Contains listed fragrance · Contains drying alcohol
Matches: Very close colour· Claims not settling into lines· Claims a lightweight feel
Differences: Natural rather than radiant finish· Medium rather than light coverage· No blurring effect claimed
Score details
Shade match
88
Finish & visual result
55
Wear & performance
40
Skin suitability
33
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · No blurring effect claimed · Not marketed for normal/dry skin · Contains drying alcohol
Matches: Near-identical swatch colour· Similar undertone (cool vs neutral)· Claims long-wearing
Differences: Matte rather than radiant finish· Medium rather than light coverage· No blurring effect claimed
Score details
Shade match
93
Finish & visual result
35
Wear & performance
40
Skin suitability
28
Looks identical · Matte · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Matte rather than radiant finish · Medium rather than light coverage · No blurring effect claimed · Not marketed for dry/sensitive skin · Contains listed fragrance
Matches: Same neutral undertone· Claims a skin-like finish· Claims long-wearing
Differences: Slightly deeper· Natural rather than radiant finish· Buildable rather than light coverage
Score details
Shade match
80
Finish & visual result
58
Wear & performance
40
Skin suitability
56
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly deeper · Natural rather than radiant finish · Buildable rather than light coverage · No blurring effect claimed · Not marketed for sensitive skin · No SPF
Matches: Very close colour· Claims long-wearing· Claims transfer resistance
Differences: Slightly warmer undertone· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
81
Finish & visual result
55
Wear & performance
40
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · No blurring effect claimed · Not marketed for sensitive skin · No SPF
Matches: Very close colour· Claims not settling into lines· Claims a lightweight feel
Differences: Slightly warmer undertone· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
82
Finish & visual result
55
Wear & performance
40
Skin suitability
33
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · No blurring effect claimed · Not marketed for normal/dry skin · Contains drying alcohol
Matches: Very close colour· Claims long-wearing· Claims a lightweight feel
Differences: Slightly warmer undertone· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
81
Finish & visual result
55
Wear & performance
40
Skin suitability
33
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · No blurring effect claimed · Not marketed for normal/sensitive skin · Contains listed fragrance · No SPF
The closest shade to ILIA Super Serum Skin Tint SPF 40 Balos ST3 (Fair · Neutral · neutral pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Clinique Redness Solutions Makeup SPF 15 in Calming Alabaster, against ILIA Super Serum Skin Tint SPF 40 in Balos ST3. Every attribute compared, with its share of the score.
ComparedYour shadeBalos ST3Closest shade matchCalming AlabasterHow they compareScore
Shade match55% of overall96
Colour60%95#edc79f#edc39bLooks identicalColour difference 1.5 (0 is identical)
Depth15%98FairLightCloseDepth difference: 1.5
Retailer descriptionVery fairVery fairBoth described as very fairThe retailers describe the same depth
Finish & visual result25% of overall · 3 of 4 compared55
Finish35%56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage30%60LightMediumSome differenceMedium coverage rather than light
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · none of 5 comparable50
Longevity30%—not comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall28
Skin type100%28Normal, dry, sensitiveCombination, dry, oilyBoth marketed for dry skin
Overall match 76/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Revolution Beauty Superdewy Cushion Foundation in Fair Cool, against ILIA Super Serum Skin Tint SPF 40 in Balos ST3. Every attribute compared, with its share of the score.
ComparedYour shadeBalos ST3Closest overall alternativeFair CoolHow they compareScore
Shade match55% of overall92
Colour60%94#edc79f#e5c29cVery close colourColour difference 1.6 (0 is identical)
Depth15%95FairLightCloseDepth difference: 2.9
Retailer descriptionVery fairNot statedNo depth word in one descriptionNot compared
Overall match 81/100Shade match 92/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty$39.26 less (82%)
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