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Super Serum Skin Tint SPF 40 Porto Covo ST15 dupes and alternatives ILIA

Deep tan · Neutral · neutral pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Milani Conceal + Perfect 2-in-1 Foundation Hazelnut

The equivalent shade: scored on colour, depth and undertone only.

The match
Milani
Hazelnut
Depth and undertone: Deep tan · Neutral
Finish and coverage: Matte · Full coverage
Shade match
93out of 100
Colour
96
Depth
99
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$11.97WalmartWalmart
$36.03 less (75%)

Your shade $48 at Sephora

Closest overall alternative: L'Oréal Paris True Match Nude Hyaluronic Tinted Serum 7.5-8.5 Cool Deep

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
L'Oréal Paris
7.5-8.5 Cool Deep
Depth and undertone: Deep tan · Cool
Finish and coverage: Radiant · Light coverage
Overall match
83out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
89
Wear (Wear & performance)
50
Skin (Skin suitability)
84
Best price
$20.99Ulta BeautyUlta Beauty
$27.01 less (56%)

Your shade $48 at Sephora

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 93
    $48SephoraSephoraSame price

    Matches: Near-identical swatch colourSame neutral undertoneSame radiant finish

    Differences: Not marketed for sensitive skinNo SPF

    Score details
    Shade match
    93
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    60

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Not marketed for sensitive skin · No SPF

    Retailer shade note: tan-deep with neutral undertones

    Medium confidence· Digital match

    View match
  2. #4 · L'Oréal Paris

    True Match Hyaluron Tinted Balm Foundation

    Tan Deep
    Shade match 88
    $17.99Ulta BeautyUlta Beauty$30.01 less (63%)

    Matches: Very close colourSame neutral undertoneSame radiant finish

    Differences: No blurring effect claimedContains listed fragranceNo SPF

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: No blurring effect claimed · Contains listed fragrance · No SPF

    Retailer shade note: 8 tan deep

    Medium confidence· Digital match

    View match
  3. Shade match 83
    $13.99Ulta BeautyUlta Beauty$34.01 less (71%)

    Matches: Very close colourSame radiant finishSame light coverage

    Differences: No blurring effect claimedNo SPF

    Score details
    Shade match
    83
    Finish & visual result
    89
    Wear & performance
    50
    Skin suitability
    50

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: No blurring effect claimed · No SPF

    Medium confidence· Digital match

    View match
  4. #6 · MAC Cosmetics

    Studio Radiance Skin Tint Stick

    DEEP 2
    Shade match 89
    $38SephoraSephora$10 less (21%)

    Matches: Very close colourSimilar undertone (cool vs neutral)Same radiant finish

    Differences: No blurring effect claimedNot marketed for sensitive skinNo SPF

    Score details
    Shade match
    89
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    67

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: No blurring effect claimed · Not marketed for sensitive skin · No SPF

    Retailer shade note: deep with rosy undertones

    Medium confidence· Digital match

    View match
  5. Shade match 90
    $28SephoraSephora$20 less (42%)

    Matches: Very close colourSame neutral undertoneSame radiant finish

    Differences: Medium rather than light coverageNot marketed for normal/sensitive skinNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    28

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for normal/sensitive skin · No SPF

    Retailer shade note: hazelnut - dark brown skin with neutral undertones

    Medium confidence· Digital match

    View match
  6. #8 · Juvia's Place

    I am Magic Natural Radiance Foundation

    415 Mombasa
    Shade match 88
    $24Ulta BeautyUlta Beauty(product price)$24 less (50%)

    Matches: Very close colourSame neutral undertoneSame radiant finish

    Differences: Medium rather than light coverageNo blurring effect claimedContains listed fragrance

    Score details
    Shade match
    88
    Finish & visual result
    74
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Medium rather than light coverage · No blurring effect claimed · Contains listed fragrance · No SPF

    Medium confidence· Digital match

    View match
  7. #9 · SUBTL. Beauty

    Stackable BB Powder Foundation Single

    Deep 1N
    Shade match 90
    $24Ulta BeautyUlta Beauty$24 less (50%)

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than radiant finishMedium rather than light coverageNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than light coverage · No SPF

    Retailer shade note: Deep with neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 79
    $52Ulta BeautyUlta Beauty(product price)Costs $4 more

    Matches: Very close colourSame radiant finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneMedium rather than light coverageContains drying alcohol

    Score details
    Shade match
    79
    Finish & visual result
    85
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than light coverage · Contains drying alcohol · No SPF

    Retailer shade note: dark peach

    Medium confidence· Digital match

    View match
  9. Shade match 90
    $63Ulta BeautyUlta Beauty(product price)Costs $15 more

    Matches: Near-identical swatch colourClaims long-wearingClaims transfer resistance

    Differences: Luminous rather than radiant finishFull rather than light coverageNo blurring effect claimed

    Score details
    Shade match
    90
    Finish & visual result
    57
    Wear & performance
    40
    Skin suitability
    84

    Looks identical · Luminous · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Luminous rather than radiant finish · Full rather than light coverage · No blurring effect claimed

    Medium confidence· Digital match

    View match
  10. #12 · J.Cat Beauty

    Perfextion Long Wearing Foundation

    Toffee
    Shade match 88
    $3.89$5.99Ulta BeautyUlta Beauty$44.11 less (92%)

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than radiant finishFull rather than light coverageNo SPF

    Score details
    Shade match
    88
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than light coverage · No SPF

    Medium confidence· Digital match

    View match
  11. #13 · J.Cat Beauty

    Perfextion Long Wearing Foundation

    Mocha
    Shade match 87
    $3.89$5.99Ulta BeautyUlta Beauty$44.11 less (92%)

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than radiant finishFull rather than light coverageNo SPF

    Score details
    Shade match
    87
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than light coverage · No SPF

    Medium confidence· Digital match

    View match
  12. #14 · J.Cat Beauty

    Aquasurance Compact Foundation

    Caramel
    Shade match 92
    $15.99Ulta BeautyUlta Beauty(product price)$32.01 less (67%)

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than radiant finishFull rather than light coverageNo SPF

    Score details
    Shade match
    92
    Finish & visual result
    51
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than light coverage · No SPF

    Medium confidence· Digital match

    View match
  13. #15 · Palladio Beauty

    Skin Tint

    Dark Caramel
    Shade match 86
    $15.99Ulta BeautyUlta Beauty$32.01 less (67%)

    Matches: Very close colourSame light coverageClaims a skin-like finish

    Differences: Dewy rather than radiant finishNo blurring effect claimedNo SPF

    Score details
    Shade match
    86
    Finish & visual result
    64
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Dewy · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Dewy rather than radiant finish · No blurring effect claimed · No SPF

    Medium confidence· Digital match

    View match
  14. Shade match 81
    $39SephoraSephora$9 less (19%)

    Matches: Very close colourSame radiant finishClaims a skin-like finish

    Differences: Slightly warmer undertoneMedium rather than light coverageNo blurring effect claimed

    Score details
    Shade match
    81
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than light coverage · No blurring effect claimed · Not marketed for normal skin · Contains listed fragrance

    Retailer shade note: deep complexion with warm golden undertone

    Medium confidence· Digital match

    View match
  15. #17 · Poom

    Natural Glow Hydrating Foundation

    #500 - Deep Tan Neutral
    Shade match 88
    $48Ulta BeautyUlta BeautySame price

    Matches: Very close colourSame neutral undertoneSame light coverage

    Differences: Matte rather than radiant finishNo blurring effect claimedNo SPF

    Score details
    Shade match
    88
    Finish & visual result
    48
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Matte · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than radiant finish · No blurring effect claimed · No SPF

    Retailer shade note: deep tan neutral

    Medium confidence· Digital match

    View match
  16. #18 · Iconic London

    Super Smoother Blurring Skin Tint

    Warm Deep
    Shade match 81
    $35Ulta BeautyUlta Beauty$13 less (27%)

    Matches: Very close colourClaims a skin-like finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural rather than radiant finishMedium rather than light coverage

    Score details
    Shade match
    81
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · No SPF

    Medium confidence· Digital match

    View match
  17. Shade match 84
    $39.50Ulta BeautyUlta Beauty(product price)$8.50 less (18%)

    Matches: Near-identical swatch colourBoth claim a blurring effectClaims not settling into lines

    Differences: Slightly warmer undertoneMatte rather than radiant finishBuildable rather than light coverage

    Score details
    Shade match
    84
    Finish & visual result
    54
    Wear & performance
    40
    Skin suitability
    84

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than radiant finish · Buildable rather than light coverage

    Retailer shade note: for deep warm skin with a golden hue

    Medium confidence· Digital match

    View match
  18. Shade match 81
    $17.99Ulta BeautyUlta Beauty(product price)$30.01 less (63%)

    Matches: Very close colourSame neutral undertoneSame radiant finish

    Differences: Full rather than light coverageNo blurring effect claimedContains drying alcohol

    Score details
    Shade match
    81
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Full rather than light coverage · No blurring effect claimed · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  19. #21 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    Honey
    Shade match 91
    $16Ulta BeautyUlta Beauty$32 less (67%)

    Matches: Very close colourSame neutral undertone

    Differences: Matte rather than radiant finishBuildable rather than light coverageNo blurring effect claimed

    Score details
    Shade match
    91
    Finish & visual result
    43
    Wear & performance
    50
    Skin suitability
    28

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Matte rather than radiant finish · Buildable rather than light coverage · No blurring effect claimed · Not marketed for dry/sensitive skin · No SPF

    Retailer shade note: honey with neutral undertone

    Medium confidence· Digital match

    View match
  20. Shade match 80
    $46SephoraSephora$2 less (4%)

    Matches: Very close colourBoth claim a blurring effectClaims 24-hour wear

    Differences: Slightly warmer undertoneNatural rather than radiant finishMedium rather than light coverage

    Score details
    Shade match
    80
    Finish & visual result
    66
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · Not marketed for sensitive skin · No SPF

    Retailer shade note: deep skin with warm/yellow undertones

    Medium confidence· Digital match

    View match
  21. #23 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    Cinnamon
    Shade match 90
    $12.60WalmartWalmart$35.40 less (74%)

    Matches: Very close colourSame neutral undertone

    Differences: Matte rather than radiant finishBuildable rather than light coverageNo blurring effect claimed

    Score details
    Shade match
    90
    Finish & visual result
    43
    Wear & performance
    50
    Skin suitability
    28

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Matte rather than radiant finish · Buildable rather than light coverage · No blurring effect claimed · Not marketed for dry/sensitive skin · No SPF

    Medium confidence· Digital match

    View match
  22. Shade match 80
    $53Ulta BeautyUlta Beauty(product price)Costs $5 more

    Matches: Very close colourClaims 24-hour wearClaims transfer resistance

    Differences: Slightly warmer undertoneNatural rather than radiant finishMedium rather than light coverage

    Score details
    Shade match
    80
    Finish & visual result
    62
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · No blurring effect claimed · Not marketed for dry skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: deep with warm golden undertones

    Medium confidence· Digital match

    View match
  23. Shade match 83
    $44SephoraSephora$4 less (8%)

    Matches: Very close colourSame neutral undertoneClaims long-wearing

    Differences: Natural rather than radiant finishMedium rather than light coverageNo blurring effect claimed

    Score details
    Shade match
    83
    Finish & visual result
    55
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than light coverage · No blurring effect claimed · Not marketed for sensitive skin · No SPF

    Retailer shade note: warm neutral

    Medium confidence· Digital match

    View match
  24. #26 · IT Cosmetics

    CC+ Cream Illumination SPF 50+

    Rich Honey
    Shade match 77
    $39SephoraSephora$9 less (19%)

    Matches: Very close colourSame radiant finish

    Differences: Slightly warmer undertoneFull rather than light coverageNo blurring effect claimed

    Score details
    Shade match
    77
    Finish & visual result
    59
    Wear & performance
    50
    Skin suitability
    67

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than light coverage · No blurring effect claimed · Not marketed for sensitive skin · Contains listed fragrance

    Retailer shade note: caramel brown shade with warm undertones

    Medium confidence· Digital match

    View match
  25. #27 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    40 Deep Neutral
    Shade match 83
    $38SephoraSephora$10 less (21%)

    Matches: Very close colourSame neutral undertoneClaims a skin-like finish

    Differences: Matte rather than radiant finishMedium rather than light coverageNot marketed for dry skin

    Score details
    Shade match
    83
    Finish & visual result
    51
    Wear & performance
    40
    Skin suitability
    56

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Matte rather than radiant finish · Medium rather than light coverage · Not marketed for dry skin · No SPF

    Retailer shade note: neutral peach

    High confidence· Digital match

    View match
  26. Shade match 92
    $45Ulta BeautyUlta Beauty(product price)$3 less (6%)

    Matches: Very close colourSame neutral undertoneClaims a skin-like finish

    Differences: Matte rather than radiant finishFull rather than light coverageNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    24
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than light coverage · No blurring effect claimed · Contains drying alcohol

    Retailer shade note: for deep neutral skin with a subtle red hue

    Medium confidence· Digital match

    View match
  27. Shade match 78
    $44SephoraSephora$4 less (8%)

    Matches: Very close colourClaims a skin-like finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural rather than radiant finishMedium rather than light coverage

    Score details
    Shade match
    78
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    28

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · Not marketed for dry/sensitive skin

    Retailer shade note: honey

    Medium confidence· Digital match

    View match
  28. Shade match 77
    $69SephoraSephoraCosts $21 more

    Matches: Very close colourBoth claim a blurring effectClaims a lightweight feel

    Differences: Slightly warmer undertoneNatural rather than radiant finishMedium rather than light coverage

    Score details
    Shade match
    77
    Finish & visual result
    66
    Wear & performance
    40
    Skin suitability
    30

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · Not marketed for dry/sensitive skin · No SPF

    Retailer shade note: tan to deep peach

    Medium confidence· Digital match

    View match
  29. #31 · Ulta Beauty Collection

    Complexion Crush Foundation

    Tan To Dark Warm
    Shade match 79
    $16Ulta BeautyUlta Beauty$32 less (67%)

    Matches: Very close colourClaims a skin-like finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneMatte rather than radiant finishMedium rather than light coverage

    Score details
    Shade match
    79
    Finish & visual result
    51
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than radiant finish · Medium rather than light coverage · No SPF

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Looking for a concealer in your shade?

The closest shade to ILIA Super Serum Skin Tint SPF 40 Porto Covo ST15 (Deep tan · Neutral · neutral pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    N9

    L'Oréal Paris True Match Radiant Serum Concealer, shade N9

    • Looks identical
    • Deep tan · Neutral undertone

    $16.99

  2. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Brandy 10

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Brandy 10

    • Looks identical
    • Deep tan · Cool · pink undertone

    $39

  3. Dior Forever Skin Correct Full-Coverage Concealer

    6.5 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 6.5 Neutral

    • Very close colour
    • Deep tan · Neutral undertone

    $42

  4. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    5.5N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 5.5N

    • Very close colour
    • Deep tan · Cool undertone

    $38

  5. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    470

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 470

    • Close colour
    • Tan · Neutral · neutral pink undertone

    $30

  6. Maybelline Fit Me Natural Finish Concealer

    055 Hazelnut

    Maybelline Fit Me Natural Finish Concealer, shade 055 Hazelnut

    • Very close colour
    • Deep tan

    $10.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Milani Conceal + Perfect 2-in-1 Foundation in Hazelnut, against ILIA Super Serum Skin Tint SPF 40 in Porto Covo ST15. Every attribute compared, with its share of the score.

ComparedYour shadePorto Covo ST15Closest shade matchHazelnutScore
Shade match55% of overall93
Colour96#ae6639#ac693cLooks identicalColour difference 1.3 (0 is identical)
Depth99Deep tanDeep tanSameDepth difference: 0.7
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral pinkNeutralClosecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared20
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage20LightFullDifferentFull coverage rather than light
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 1 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Normal, dry, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 65/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milani Conceal + Perfect 2-in-1 Foundation in Hazelnut.

Same or better

  • $36.03 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Claims long-wearing

Different

  • Matte finish instead of radiant
  • Full rather than light coverage
  • No blurring effect claimed
  • No SPF

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, no siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 40Not listed
OverlapOil-based vs water-based; silicone none vs high

Why the closest overall alternative works

L'Oréal Paris True Match Nude Hyaluronic Tinted Serum in 7.5-8.5 Cool Deep, against ILIA Super Serum Skin Tint SPF 40 in Porto Covo ST15. Every attribute compared, with its share of the score.

ComparedYour shadePorto Covo ST15Closest overall alternative7.5-8.5 Cool DeepScore
Shade match55% of overall90
Colour90#ae6639#b36b39Very close colourColour difference 2.3 (0 is identical)
Depth96Deep tanDeep tanSameDepth difference: 2.6
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100RadiantRadiantSameSame radiant finish
Coverage100LightLightSameSame light coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · none of 5 comparable50
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​sensitive skin
Overall match 83/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Nude Hyaluronic Tinted Serum in 7.5-8.5 Cool Deep.

Same or better

  • $27.01 less
  • Very close colour
  • Similar undertone (cool vs neutral)
  • Same radiant finish
  • Same light coverage

Different

  • No blurring effect claimed
  • Contains alcohol denat.
  • No SPF

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFSPF 40Not listed
OverlapOil-based vs silicone-based; silicone none vs high

Where to buy

Closest shade match

Milani Conceal + Perfect 2-in-1 Foundation Hazelnut

Best price
$11.97WalmartWalmart
$36.03 less (75%)

Your shade $48 at Sephora

Closest overall alternative

L'Oréal Paris True Match Nude Hyaluronic Tinted Serum 7.5-8.5 Cool Deep

Best price
$20.99Ulta BeautyUlta Beauty
$27.01 less (56%)

Your shade $48 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.