Color Tattoo Longwear Multi-Use Eyeshadow Stix I Am Shining dupes and alternatives Maybelline
4.6 (13,914)·Nude · Light
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$9Ulta Beauty(product price)$2.99 less (25%)4.2 (2,863)
Matches: Same finish: shimmer
Differences: Buildable rather than opaque (pigmentation)· Powder rather than stick (format)· Not listed rather than 24-hour wear (longevity)
Score details
Shade match
82
Finish, pigmentation & format
83
Wear & performance
40
Comfort & skin suitability
50
Close colour · Shimmer · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Buildable rather than opaque (pigmentation) · Powder rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance
Differences: Buildable rather than opaque (pigmentation)· Powder rather than stick (format)· Not listed rather than 24-hour wear (longevity)
Score details
Shade match
80
Finish, pigmentation & format
83
Wear & performance
40
Comfort & skin suitability
50
Close colour · Shimmer · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Buildable rather than opaque (pigmentation) · Powder rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance
Matches: Same finish: shimmer· Same pigmentation: opaque
Differences: Noticeably different swatch colour· Palette rather than stick (format)· Not listed rather than 24-hour wear (longevity)
Score details
Shade match
76
Finish, pigmentation & format
90
Wear & performance
40
Comfort & skin suitability
50
Slight colour difference · Shimmer · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Palette rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance
Differences: Buildable rather than opaque (pigmentation)· Powder rather than stick (format)· Not listed rather than 24-hour wear (longevity)
Score details
Shade match
79
Finish, pigmentation & format
83
Wear & performance
40
Comfort & skin suitability
50
Slight colour difference · Shimmer · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Buildable rather than opaque (pigmentation) · Powder rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance
Matches: Same finish: shimmer· Both claim crease resistance· Claims comfort
Differences: Deeper· Golden rather than nude· Buildable rather than opaque (pigmentation)
Score details
Shade match
66
Finish, pigmentation & format
85
Wear & performance
81
Comfort & skin suitability
40
Close colour · Shimmer · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Deeper · Golden rather than nude · Buildable rather than opaque (pigmentation) · Liquid rather than stick (format) · Long-wearing rather than 24-hour wear (longevity)
Differences: Golden rather than nude· Palette rather than stick (format)· Not listed rather than 24-hour wear (longevity)
Score details
Shade match
70
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
50
Close colour · Shimmer
Ingredients (not scored): 10% ingredient overlap
Differences: Golden rather than nude · Palette rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance
Retailer shade note: white chocolate, rosy velvet, & brownie bite
Differences: Matte rather than shimmer (finish)· Powder rather than stick (format)· Not listed rather than 24-hour wear (longevity)
Score details
Shade match
87
Finish, pigmentation & format
38
Wear & performance
40
Comfort & skin suitability
50
Close colour · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Matte rather than shimmer (finish) · Powder rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance
Sephora Collection Colorful Eyeshadow in 109 Secret Boudoir, against Maybelline Color Tattoo Longwear Multi-Use Eyeshadow Stix in I Am Shining. Every attribute compared, with its share of the score.
ComparedYour shadeI Am ShiningClosest shade match109 Secret BoudoirHow they compareScore
Shade match55% of overall96
Colour60%93#f0caae#f7cbaeVery close colourColour difference 1.8 (0 is identical)
Depth15%98LightLightSameDepth difference 1.3 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Colour family25%100NudeNudeSameSame colour family
Finish, pigmentation & format30% of overall38
Finish65%20ShimmerMatteDifferentMatte finish rather than shimmer
Overall match 71/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Laura Mercier Caviar Stick Eyeshadow in Sugarfrost, against Maybelline Color Tattoo Longwear Multi-Use Eyeshadow Stix in I Am Shining. Every attribute compared, with its share of the score.
ComparedYour shadeI Am ShiningClosest overall alternativeSugarfrostHow they compareScore
Shade match55% of overall84
Colour60%76#f0caae#ddc1abClose colourColour difference 4.1 (0 is identical)
Depth15%86LightMediumCloseDepth difference 5.7 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Waterproof20%40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Comfort & skin suitability5% of overall · 2 of 3 compared40
Comfort40%40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration20%40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Skin types40%—not comparableNot listedNormal, Dry, CombinationNot listed for eitherSkin types not listed for one product
Overall match 87/100Shade match 84/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
34 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.