Color Tattoo Longwear Multi-Use Eyeshadow Stix I Am Unexpected dupes and alternatives Maybelline
4.6 (13,914)·Green · Light
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Differences: Noticeably different swatch colour· Deeper· Buildable rather than opaque (pigmentation)
Score details
Shade match
59
Finish, pigmentation & format
91
Wear & performance
59
Comfort & skin suitability
50
Visibly different colour · Matte · Buildable
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Buildable rather than opaque (pigmentation) · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance
Differences: Noticeably different swatch colour· Lighter· Golden rather than green
Score details
Shade match
49
Finish, pigmentation & format
91
Wear & performance
59
Comfort & skin suitability
50
Slight colour difference · Matte · Buildable
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Golden rather than green · Buildable rather than opaque (pigmentation) · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance
Differences: Noticeably different swatch colour· Golden rather than green· Buildable rather than opaque (pigmentation)
Score details
Shade match
43
Finish, pigmentation & format
91
Wear & performance
59
Comfort & skin suitability
50
Visibly different colour · Matte · Buildable
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Golden rather than green · Buildable rather than opaque (pigmentation) · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance
Matches: Same finish: matte· Same pigmentation: opaque
Differences: Noticeably different swatch colour· Deeper· Palette rather than stick (format)
Score details
Shade match
41
Finish, pigmentation & format
90
Wear & performance
59
Comfort & skin suitability
50
Visibly different colour · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Palette rather than stick (format) · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance
Matches: Same finish: matte· Same pigmentation: opaque
Differences: Noticeably different swatch colour· Palette rather than stick (format)· Not listed rather than 24-hour wear (longevity)
Score details
Shade match
40
Finish, pigmentation & format
90
Wear & performance
40
Comfort & skin suitability
50
Visibly different colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Palette rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance
Matches: Same finish: matte· Same pigmentation: opaque· Both claim crease resistance
Differences: Noticeably different swatch colour· Deeper· Golden rather than green
Score details
Shade match
22
Finish, pigmentation & format
92
Wear & performance
81
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Golden rather than green · Liquid rather than stick (format) · Long-wearing rather than 24-hour wear (longevity)
Matches: Same finish: matte· Same pigmentation: opaque· Claims waterproof
Differences: Noticeably different swatch colour· Lighter· Golden rather than green
Score details
Shade match
19
Finish, pigmentation & format
98
Wear & performance
55
Comfort & skin suitability
50
Visibly different colour · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Golden rather than green · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance
Matches: Same finish: matte· Same longevity: 24-hour wear· Claims comfort
Differences: Noticeably different swatch colour· Golden rather than green· Buildable rather than opaque (pigmentation)
Score details
Shade match
22
Finish, pigmentation & format
83
Wear & performance
78
Comfort & skin suitability
40
Visibly different colour · Matte · Buildable
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Golden rather than green · Buildable rather than opaque (pigmentation) · Powder rather than stick (format) · Does not claim crease resistance
Sold as bronzer, rated here for use as eyeshadow (suited)
Matches: Same pigmentation: opaque· Both claim crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Metallic rather than matte (finish)· Powder rather than stick (format)
Score details
Shade match
51
Finish, pigmentation & format
29
Wear & performance
62
Comfort & skin suitability
50
Visibly different colour · Metallic · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Metallic rather than matte (finish) · Powder rather than stick (format) · 14-hour wear rather than 24-hour wear (longevity)
Matches: Same finish: matte· Same pigmentation: opaque· Claims waterproof
Differences: Noticeably different swatch colour· Nude rather than green· Long-wearing rather than 24-hour wear (longevity)
Score details
Shade match
13
Finish, pigmentation & format
98
Wear & performance
55
Comfort & skin suitability
50
Visibly different colour · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Nude rather than green · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance
Differences: Noticeably different swatch colour· White rather than green· Buildable rather than opaque (pigmentation)
Score details
Shade match
15
Finish, pigmentation & format
91
Wear & performance
59
Comfort & skin suitability
50
Visibly different colour · Matte · Buildable
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · White rather than green · Buildable rather than opaque (pigmentation) · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance
Differences: Noticeably different swatch colour· Lighter· Golden rather than green
Score details
Shade match
19
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
50
Visibly different colour · Matte
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Golden rather than green · Powder rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance
Matches: Same finish: matte· Same pigmentation: opaque
Differences: Noticeably different swatch colour· Nude rather than green· Palette rather than stick (format)
Score details
Shade match
14
Finish, pigmentation & format
90
Wear & performance
59
Comfort & skin suitability
50
Visibly different colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Nude rather than green · Palette rather than stick (format) · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance
Differences: Noticeably different swatch colour· Lighter· Metallic rather than matte (finish)
Score details
Shade match
47
Finish, pigmentation & format
29
Wear & performance
59
Comfort & skin suitability
50
Visibly different colour · Metallic · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Metallic rather than matte (finish) · Buildable rather than opaque (pigmentation) · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance
Differences: Noticeably different swatch colour· Terracotta rather than green· Buildable rather than opaque (pigmentation)
Score details
Shade match
13
Finish, pigmentation & format
91
Wear & performance
59
Comfort & skin suitability
50
Visibly different colour · Matte · Buildable
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Terracotta rather than green · Buildable rather than opaque (pigmentation) · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance
Differences: Noticeably different swatch colour· Nude rather than green· Powder rather than stick (format)
Score details
Shade match
15
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
50
Visibly different colour · Matte
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Nude rather than green · Powder rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance
Differences: Noticeably different swatch colour· Shimmer rather than matte (finish)· Powder rather than stick (format)
Score details
Shade match
42
Finish, pigmentation & format
38
Wear & performance
40
Comfort & skin suitability
50
Visibly different colour · Shimmer · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Shimmer rather than matte (finish) · Powder rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance
Retailer shade note: shimmer mint with pink reflects
Differences: Noticeably different swatch colour· Golden rather than green· Sheer rather than opaque (pigmentation)
Score details
Shade match
22
Finish, pigmentation & format
76
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Sheer
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Golden rather than green · Sheer rather than opaque (pigmentation) · Powder rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance
Matches: Same pigmentation: opaque· Both claim crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Golden rather than green· Metallic rather than matte (finish)
Score details
Shade match
40
Finish, pigmentation & format
29
Wear & performance
62
Comfort & skin suitability
50
Visibly different colour · Metallic · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Golden rather than green · Metallic rather than matte (finish) · Powder rather than stick (format) · 14-hour wear rather than 24-hour wear (longevity)
$9Ulta Beauty(product price)$2.99 less (25%)4.2 (2,863)
Matches: Same finish: matte
Differences: Noticeably different swatch colour· Peach rather than green· Buildable rather than opaque (pigmentation)
Score details
Shade match
13
Finish, pigmentation & format
83
Wear & performance
40
Comfort & skin suitability
50
Visibly different colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Peach rather than green · Buildable rather than opaque (pigmentation) · Powder rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance
Urban Decay 24/7 Eyeshadow in Freak, against Maybelline Color Tattoo Longwear Multi-Use Eyeshadow Stix in I Am Unexpected. Every attribute compared, with its share of the score.
ComparedYour shadeI Am UnexpectedClosest matchFreakHow they compareScore
Shade match55% of overall76
Colour60%61#dbd54f#c5d462Slight colour differenceColour difference 6.1 (0 is identical)
Depth15%96LightLightSameDepth difference 2.6 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Colour family25%100GreenGreenSameSame colour family
Finish, pigmentation & format30% of overall38
Finish65%20MatteShimmerDifferentShimmer finish rather than matte
Overall match 60/100Shade match 76/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.