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Color Tattoo Longwear Multi-Use Eyeshadow Stix I Am Fearless dupes and alternatives Maybelline

Purple · Cool · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Closest shade matchClosest overall alternative: MAC Cosmetics Matte Eyeshadow Darkroom

The equivalent shade and the most similar eyeshadow overall.

The match
MAC Cosmetics
Darkroom
Colour family, undertone and depth: Purple · Cool · Deep / dark
Finish and pigmentation: Metallic · Opaque
Overall match
80out of 100
Shade (Shade match)
87
Finish (Finish, pigmentation & format)
81
Wear (Wear & performance)
50
Comfort (Comfort & skin suitability)
50
Shade match
87out of 100
Colour
81
Depth
91
Undertone (Undertone and colour family)
100
High confidence· Digital matchWhy it matches
Best price
$26Ulta BeautyUlta Beauty
Costs $14.01 more

Your shade $11.99 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Smashbox

    Always On Cream Eye Shadow Stick

    Big Flirt
    Shade match 83
    $25Ulta BeautyUlta BeautyCosts $13.01 more

    Matches: Same cool undertone

    Differences: Buildable rather than opaque (pigmentation)Long-wearing rather than 24-hour wear (longevity)Does not claim crease resistance

    Score details
    Shade match
    83
    Finish, pigmentation & format
    81
    Wear & performance
    59
    Comfort & skin suitability
    50

    Close colour · Metallic · Buildable

    Ingredients (not scored): 7% ingredient overlap

    Differences: Buildable rather than opaque (pigmentation) · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance

    Retailer shade note: metallic violet

    High confidence· Digital match

    View match
  2. #3 · Urban Decay

    24/7 Eyeshadow

    Free Bird
    Shade match 74
    $23Ulta BeautyUlta BeautyCosts $11.01 more

    Matches: Same cool undertoneSame finish: shimmer

    Differences: Noticeably different swatch colourSheer rather than opaque (pigmentation)Powder rather than stick (format)

    Score details
    Shade match
    74
    Finish, pigmentation & format
    76
    Wear & performance
    37
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer · Sheer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Sheer rather than opaque (pigmentation) · Powder rather than stick (format) · 12-hour wear rather than 24-hour wear (longevity) · Does not claim crease resistance

    Retailer shade note: sheer lilac shimmer

    High confidence· Digital match

    View match
  3. #4 · Laura Mercier

    Caviar Stick Eyeshadow

    Dusk
    Shade match 50
    $34SephoraSephoraCosts $22.01 more

    Matches: Same cool undertoneSame finish: shimmerSame pigmentation: opaque

    Differences: Noticeably different swatch colourDeeperPlum rather than purple

    Score details
    Shade match
    50
    Finish, pigmentation & format
    100
    Wear & performance
    88
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Plum rather than purple

    Retailer shade note: dusty plum

    High confidence· Digital match

    View match
  4. #5 · Lancôme

    Idôle Goddess Dimension Eyeshadow

    07 Midnight Eclipse
    Shade match 55
    $26Ulta BeautyUlta BeautyCosts $14.01 more

    Matches: Same cool undertoneSame finish: shimmerSame pigmentation: opaque

    Differences: Noticeably different swatch colourLighterPowder rather than stick (format)

    Score details
    Shade match
    55
    Finish, pigmentation & format
    90
    Wear & performance
    81
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Powder rather than stick (format) · Long-wearing rather than 24-hour wear (longevity)

    Retailer shade note: purple shimmer

    High confidence· Digital match

    View match
  5. #6 · NYX Professional Makeup

    Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil

    Eggplant
    Shade match 56
    $6Ulta BeautyUlta Beauty(product price)$5.99 less (50%)

    Matches: Same cool undertoneSame format: stickBoth claim crease resistance

    Differences: Noticeably different swatch colourLighterLong-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    56
    Finish, pigmentation & format
    88
    Wear & performance
    81
    Comfort & skin suitability
    50

    Visibly different colour · Metallic

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Long-wearing rather than 24-hour wear (longevity)

    Retailer shade note: violet

    High confidence· Digital match

    View match
  6. #7 · about-face

    Fractal Glitter Eye Paint

    Unfazed
    Shade match 56
    $18Ulta BeautyUlta Beauty(product price)Costs $6.01 more

    Matches: Both claim crease resistanceClaims waterproof

    Differences: Noticeably different swatch colourLighterLong-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    56
    Finish, pigmentation & format
    85
    Wear & performance
    73
    Comfort & skin suitability
    50

    Visibly different colour · Metallic

    Ingredients (not scored): 1% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Long-wearing rather than 24-hour wear (longevity)

    Retailer shade note: vibrant orchid

    Medium confidence· Digital match

    View match
  7. #8 · Clinique

    All About Shadow Duo Eyeshadow

    Beach Plum

    Matched on the deeper eyeshadow pan

    Shade match 51
    $35Ulta BeautyUlta BeautyCosts $23.01 more

    Matches: Same finish: shimmerBoth claim crease resistance

    Differences: Noticeably different swatch colourPowder rather than stick (format)Long-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    51
    Finish, pigmentation & format
    88
    Wear & performance
    81
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Powder rather than stick (format) · Long-wearing rather than 24-hour wear (longevity)

    Medium confidence· Digital match

    View match
  8. #9 · Bobbi Brown

    Long-Wear Waterproof Cream Eyeshadow Stick

    Lavender
    Shade match 51
    $34SephoraSephoraCosts $22.01 more

    Matches: Same cool undertoneSame format: stickSame longevity: 24-hour wear

    Differences: Noticeably different swatch colourBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    51
    Finish, pigmentation & format
    83
    Wear & performance
    88
    Comfort & skin suitability
    50

    Visibly different colour · Metallic · Buildable

    Ingredients (not scored): 18% ingredient overlap

    Differences: Noticeably different swatch colour · Buildable rather than opaque (pigmentation)

    Retailer shade note: a bright lavender

    High confidence· Digital match

    View match
  9. #10 · NYX Professional Makeup

    Ultimate Glow Shots Vitamin C Infused Liquid Eyeshadow

    Feelin' Grape
    Shade match 62
    $12Ulta BeautyUlta BeautyCosts $0.01 more

    Matches: Same cool undertoneClaims comfort

    Differences: Noticeably different swatch colourDeeperLiquid rather than stick (format)

    Score details
    Shade match
    62
    Finish, pigmentation & format
    78
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Metallic

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Liquid rather than stick (format) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance

    Medium confidence· Digital match

    View match
  10. #11 · Laura Mercier

    Caviar Stick Eyeshadow

    Lavender Slip
    Shade match 40
    $34SephoraSephoraCosts $22.01 more

    Matches: Same cool undertoneSame finish: shimmerSame pigmentation: opaque

    Differences: Noticeably different swatch colourLighter

    Score details
    Shade match
    40
    Finish, pigmentation & format
    100
    Wear & performance
    88
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter

    Retailer shade note: shimmering dusty lavender

    High confidence· Digital match

    View match
  11. #12 · Anastasia Beverly Hills

    Glidr Eyeshadow Stick

    WISTERIA GLOW
    Shade match 52
    $34SephoraSephoraCosts $22.01 more

    Matches: Same cool undertoneSame pigmentation: opaqueSame format: stick

    Differences: Noticeably different swatch colour12-hour wear rather than 24-hour wear (longevity)Does not claim crease resistance

    Score details
    Shade match
    52
    Finish, pigmentation & format
    90
    Wear & performance
    38
    Comfort & skin suitability
    50

    Visibly different colour · Metallic · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · 12-hour wear rather than 24-hour wear (longevity) · Does not claim crease resistance

    Retailer shade note: metallic royal purple

    Medium confidence· Digital match

    View match
  12. #13 · NYX Professional Makeup

    Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil

    Donut
    Shade match 45
    $6Ulta BeautyUlta Beauty$5.99 less (50%)

    Matches: Same cool undertoneSame format: stickBoth claim crease resistance

    Differences: Noticeably different swatch colourLighterLong-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    45
    Finish, pigmentation & format
    88
    Wear & performance
    81
    Comfort & skin suitability
    50

    Visibly different colour · Metallic

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Long-wearing rather than 24-hour wear (longevity)

    Retailer shade note: lilac

    High confidence· Digital match

    View match
  13. Shade match 51
    $32SephoraSephoraCosts $20.01 more

    Matches: Same cool undertoneSame finish: shimmer

    Differences: Noticeably different swatch colourLighterSheer rather than opaque (pigmentation)

    Score details
    Shade match
    51
    Finish, pigmentation & format
    84
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer · Sheer

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Sheer rather than opaque (pigmentation) · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance

    Retailer shade note: Muted Cool Violet

    High confidence· Digital match

    View match
  14. #15 · about-face

    Fractal Glitter Eye Paint

    Deep Space
    Shade match 44
    $18Ulta BeautyUlta Beauty(product price)Costs $6.01 more

    Matches: Same cool undertoneBoth claim crease resistanceClaims waterproof

    Differences: Noticeably different swatch colourPlum rather than purpleLong-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    44
    Finish, pigmentation & format
    85
    Wear & performance
    73
    Comfort & skin suitability
    50

    Visibly different colour · Metallic

    Ingredients (not scored): 1% ingredient overlap

    Differences: Noticeably different swatch colour · Plum rather than purple · Long-wearing rather than 24-hour wear (longevity)

    Retailer shade note: deep plum

    Medium confidence· Digital match

    View match
  15. #16 · MAC Cosmetics

    Dazzleshadow Eye Shadow Stick

    Haku Haze
    Shade match 37
    $29SephoraSephoraCosts $17.01 more

    Matches: Same cool undertoneSame finish: shimmerSame pigmentation: opaque

    Differences: Noticeably different swatch colourLighter12-hour wear rather than 24-hour wear (longevity)

    Score details
    Shade match
    37
    Finish, pigmentation & format
    100
    Wear & performance
    56
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · 12-hour wear rather than 24-hour wear (longevity)

    Retailer shade note: silver lilac

    High confidence· Digital match

    View match
  16. Shade match 43
    $22SephoraSephoraCosts $10.01 more

    Matches: Same cool undertoneSame pigmentation: opaqueClaims waterproof

    Differences: Noticeably different swatch colourLighterLong-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    43
    Finish, pigmentation & format
    88
    Wear & performance
    55
    Comfort & skin suitability
    50

    Visibly different colour · Metallic · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance

    Retailer shade note: electric violet metallic

    Medium confidence· Digital match

    View match
  17. #18 · Laura Mercier

    Caviar Stick Eyeshadow

    Amethyst
    Shade match 31
    $34SephoraSephoraCosts $22.01 more

    Matches: Same cool undertoneSame finish: shimmerSame pigmentation: opaque

    Differences: Noticeably different swatch colourMauve rather than purple

    Score details
    Shade match
    31
    Finish, pigmentation & format
    100
    Wear & performance
    88
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Mauve rather than purple

    Retailer shade note: shimmering soft mauve with hidden pearl

    High confidence· Digital match

    View match
  18. #19 · Half Magic

    Sparklestik Eye Crayon

    THE DREAMIES
    Shade match 35
    $26Ulta BeautyUlta BeautyCosts $14.01 more

    Matches: Same finish: shimmerSame format: stickBoth claim crease resistance

    Differences: Noticeably different swatch colourLighter12-hour wear rather than 24-hour wear (longevity)

    Score details
    Shade match
    35
    Finish, pigmentation & format
    100
    Wear & performance
    59
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer

    Ingredients (not scored): 19% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · 12-hour wear rather than 24-hour wear (longevity)

    Retailer shade note: the dreamies

    Medium confidence· Digital match

    View match
  19. #20 · about-face

    Matte Fluid Eye Paint

    New Karma
    Shade match 68
    $17Ulta BeautyUlta Beauty(product price)Costs $5.01 more

    Matches: Same cool undertone

    Differences: Noticeably different swatch colourMatte rather than shimmer (finish)Buildable rather than opaque (pigmentation)

    Score details
    Shade match
    68
    Finish, pigmentation & format
    39
    Wear & performance
    59
    Comfort & skin suitability
    50

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Matte rather than shimmer (finish) · Buildable rather than opaque (pigmentation) · Long-wearing rather than 24-hour wear (longevity) · Does not claim crease resistance

    Retailer shade note: bright purple

    High confidence· Digital match

    View match
  20. #21 · CoverGirl

    TruNaked Eyeshadow Palette

    That's Rad

    Matched on pan 3

    Shade match 62
    $9.78WalmartWalmart$2.21 less (18%)

    Matches: Same pigmentation: opaqueSame longevity: 24-hour wearBoth claim crease resistance

    Differences: Noticeably different swatch colourMatte rather than shimmer (finish)Powder rather than stick (format)

    Score details
    Shade match
    62
    Finish, pigmentation & format
    38
    Wear & performance
    100
    Comfort & skin suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Matte rather than shimmer (finish) · Powder rather than stick (format)

    Medium confidence· Digital match

    View match
  21. #22 · ColourPop

    Jelly Much Gel Eyeshadow

    Duckling
    Shade match 48
    $9Ulta BeautyUlta Beauty$2.99 less (25%)

    Matches: Same cool undertoneBoth claim crease resistance

    Differences: Noticeably different swatch colourLighterGlitter rather than shimmer (finish)

    Score details
    Shade match
    48
    Finish, pigmentation & format
    68
    Wear & performance
    81
    Comfort & skin suitability
    50

    Visibly different colour · Glitter

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Glitter rather than shimmer (finish) · Long-wearing rather than 24-hour wear (longevity)

    Retailer shade note: violet with blue & hot pink pinpoints

    High confidence· Digital match

    View match
  22. #23 · Sephora Collection

    Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick

    13 Iris Shimmer
    Shade match 38
    $15SephoraSephoraCosts $3.01 more

    Matches: Same finish: shimmerSame format: stickClaims waterproof

    Differences: Noticeably different swatch colourDeeper12-hour wear rather than 24-hour wear (longevity)

    Score details
    Shade match
    38
    Finish, pigmentation & format
    100
    Wear & performance
    38
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · 12-hour wear rather than 24-hour wear (longevity) · Does not claim crease resistance

    Retailer shade note: 13 Iris Shimmer

    Medium confidence· Digital match

    View match
  23. #24 · Ulta Beauty Collection

    Glitter Gaze 2-in-1 Shimmer Crayon & Liquid Eye Shadow

    Lavendar Luster
    Shade match 38
    $16Ulta BeautyUlta BeautyCosts $4.01 more

    Matches: Same finish: shimmer

    Differences: Noticeably different swatch colourPlum rather than purpleNot listed rather than 24-hour wear (longevity)

    Score details
    Shade match
    38
    Finish, pigmentation & format
    97
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Plum rather than purple · Not listed rather than 24-hour wear (longevity) · Does not claim crease resistance

    Medium confidence· Digital match

    View match
  24. #25 · IT Cosmetics

    Superhero No-Tug Longwear Eyeshadow Stick

    Epic Amethyst
    Shade match 36
    $25Ulta BeautyUlta BeautyCosts $13.01 more

    Matches: Same cool undertoneSame finish: shimmerSame format: stick

    Differences: Noticeably different swatch colourLighterBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    36
    Finish, pigmentation & format
    93
    Wear & performance
    68
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer · Buildable

    Ingredients (not scored): 15% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Buildable rather than opaque (pigmentation) · 16-hour wear rather than 24-hour wear (longevity)

    Retailer shade note: pearl lavender

    High confidence· Digital match

    View match
  25. #26 · Revlon

    Glimmer Liquid Shadow

    Once In A Blue Moon
    Shade match 34
    $11.99Ulta BeautyUlta BeautySame price

    Matches: Same cool undertoneSame finish: shimmerSame longevity: 24-hour wear

    Differences: Noticeably different swatch colourBlue rather than purpleBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    34
    Finish, pigmentation & format
    85
    Wear & performance
    100
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Blue rather than purple · Buildable rather than opaque (pigmentation) · Liquid rather than stick (format)

    Medium confidence· Digital match

    View match
  26. #27 · MAC Cosmetics

    Frost Eyeshadow

    Cranberry
    Shade match 39
    $26Ulta BeautyUlta BeautyCosts $14.01 more

    Matches: Same cool undertoneSame finish: shimmerSame pigmentation: opaque

    Differences: Noticeably different swatch colourDeeperPlum rather than purple

    Score details
    Shade match
    39
    Finish, pigmentation & format
    90
    Wear & performance
    50
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Plum rather than purple · Powder rather than stick (format) · 8-hour wear rather than 24-hour wear (longevity)

    Retailer shade note: red-plum with pink shimmer

    Medium confidence· Digital match

    View match
  27. #28 · Sephora Collection

    Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick

    14 Purple Shimmer
    Shade match 35
    $15SephoraSephoraCosts $3.01 more

    Matches: Same cool undertoneSame finish: shimmerSame format: stick

    Differences: Noticeably different swatch colourDeeper12-hour wear rather than 24-hour wear (longevity)

    Score details
    Shade match
    35
    Finish, pigmentation & format
    100
    Wear & performance
    38
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · 12-hour wear rather than 24-hour wear (longevity) · Does not claim crease resistance

    Retailer shade note: 14 Purple Shimmer

    Medium confidence· Digital match

    View match
  28. #29 · Milani

    Gilded Eyeshadow Sticks

    Lily
    Shade match 40
    $11.99Ulta BeautyUlta BeautySame price

    Matches: Same cool undertoneBoth claim crease resistanceClaims waterproof

    Differences: Noticeably different swatch colour12-hour wear rather than 24-hour wear (longevity)

    Score details
    Shade match
    40
    Finish, pigmentation & format
    85
    Wear & performance
    56
    Comfort & skin suitability
    40

    Visibly different colour · Metallic

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · 12-hour wear rather than 24-hour wear (longevity)

    Retailer shade note: violet

    Medium confidence· Digital match

    View match
  29. #30 · Clinique

    All About Shadow Duo Eyeshadow

    Twilight Mauve/Brandied

    Matched on the Brandied pan

    Shade match 32
    $35Ulta BeautyUlta BeautyCosts $23.01 more

    Matches: Same finish: shimmerBoth claim crease resistance

    Differences: Noticeably different swatch colourLighterPowder rather than stick (format)

    Score details
    Shade match
    32
    Finish, pigmentation & format
    88
    Wear & performance
    81
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Powder rather than stick (format) · Long-wearing rather than 24-hour wear (longevity)

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

MAC Cosmetics Matte Eyeshadow in Darkroom, against Maybelline Color Tattoo Longwear Multi-Use Eyeshadow Stix in I Am Fearless. Every attribute compared, with its share of the score.

ComparedYour shadeI Am FearlessClosest matchDarkroomScore
Shade match55% of overall87
Colour81#9f63a5#975d96Close colourColour difference 3.5 (0 is identical)
Depth91MediumDeep / darkCloseDepth difference 4.2 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100PurplePurpleSameSame colour family
Finish, pigmentation & format30% of overall81
Finish85ShimmerMetallicCloseMetallic finish rather than shimmer
Pigmentation100OpaqueOpaqueSameSame opaque opacity
Format35StickPowderDifferentPowder rather than stick
Wear & performance10% of overall · 2 of 3 compared50
Longevity2024-hour wear8-hour wearDifferent8-hour wear claimed against 24-hour wear
Crease resistance100ClaimedClaimedSameBoth products claim crease resistance
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Comfort & skin suitability5% of overall · none of 3 comparable50
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 80/100Shade match 87/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Matte Eyeshadow in Darkroom.

Same or better

  • Same cool undertone
  • Same pigmentation: opaque
  • Both claim crease resistance

Different

  • Small colour difference on the swatch
  • Powder format instead of stick
  • 8-hour wear longevity instead of 24-hour wear

Description and ingredients (information only, not scored)

Weighted ingredient similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionshimmer lilaccool purple
BaseSilicone-based, high siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy Darkroom

Best price
$26Ulta BeautyUlta Beauty
Costs $14.01 more

Your shade $11.99 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.