Brown · Warm · Medium
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
31 matches
31 matches
The equivalent shade: scored on colour, depth, undertone and colour family only.
Ulta BeautyYour shade $34 at Sephora · product price; shade not separately priced
Stila Liqua-Play Eye Shadow
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyThe most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
SephoraYour shade $34 at Sephora
ILIA Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$33View at SephoraUlta Beauty$33View at Ulta BeautyRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Sephora$1 less (3%)Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof
No material differences in the data we have.
Close colour · Matte
Ingredients (not scored): 39% ingredient overlap
Retailer shade note: matte taupe brown
Medium confidence· Digital match
ILIA Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$33View at SephoraUlta Beautyfrom $33 · product priceView at Ulta BeautySephora$9 less (26%)Matches: Very close colourSame finish: matteSame pigmentation: buildable
Differences: Neutral rather than warm undertoneNude rather than brownLong-wearing rather than 16-hour wear (longevity)
Very close colour · Matte · Buildable
Ingredients (not scored): 18% ingredient overlap
Differences: Neutral rather than warm undertone · Nude rather than brown · Long-wearing rather than 16-hour wear (longevity)
Retailer shade note: neutral beige matte
High confidence· Digital match
Urban Decay Naked Eyeshadow Stick
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$25View at Ulta BeautySephoraSame priceMatches: Same finish: matteBoth claim crease resistanceBoth claim waterproof
Differences: Neutral rather than warm undertoneOpaque rather than buildable (pigmentation)24-hour wear rather than 16-hour wear (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 53% ingredient overlap
Differences: Neutral rather than warm undertone · Opaque rather than buildable (pigmentation) · 24-hour wear rather than 16-hour wear (longevity)
Retailer shade note: matte neutral light brown
Medium confidence· Digital match
Laura Mercier Caviar Stick Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beautyfrom $34 · product priceView at Ulta BeautyUlta BeautyCosts $4 moreMatches: Same finish: matteBoth claim crease resistanceClaims hydration
Differences: Powder rather than cream (format)Long-wearing rather than 16-hour wear (longevity)Does not claim waterproof
Close colour · Matte
Ingredients (not scored): 0% ingredient overlap
Differences: Powder rather than cream (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim waterproof
Retailer shade note: matte ivory, taupe pearl, matte soft chestnut
Medium confidence· Digital match
Jane Iredale PurePressed Eye Shadow Triple
Every store that sells this shade · prices as last checked
Ulta Beauty$38View at Ulta BeautySephoraCosts $5 moreMatches: Same warm undertoneSame finish: matteSame pigmentation: buildable
Differences: Nude rather than brownLiquid rather than cream (format)Does not claim waterproof
Close colour · Matte · Buildable
Ingredients (not scored): 12% ingredient overlap
Differences: Nude rather than brown · Liquid rather than cream (format) · Does not claim waterproof
Retailer shade note: warm tan matte
Medium confidence· Digital match
Armani Beauty Eye Tint Long-Lasting Liquid Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraSephoraCosts $5 moreMatches: Very close colourSame finish: matteSame pigmentation: buildable
Differences: Cool rather than warm undertoneTaupe rather than brownLiquid rather than cream (format)
Very close colour · Matte · Buildable
Ingredients (not scored): 12% ingredient overlap
Differences: Cool rather than warm undertone · Taupe rather than brown · Liquid rather than cream (format) · Does not claim waterproof
Retailer shade note: cool taupe matte
High confidence· Digital match
Armani Beauty Eye Tint Long-Lasting Liquid Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraSephora$4 less (12%)Matches: Very close colourSame pigmentation: buildableBoth claim crease resistance
Differences: Cool rather than warm undertoneLiquid rather than cream (format)Long-wearing rather than 16-hour wear (longevity)
Very close colour · Natural · Buildable
Ingredients (not scored): 13% ingredient overlap
Differences: Cool rather than warm undertone · Liquid rather than cream (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim waterproof
Sold as contour, rated here for use as eyeshadow (suited)
Retailer shade note: light (cool brown)
Medium confidence· Digital match
Rare Beauty Soft Pinch Liquid Contour
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautySephora$10 less (29%)Matches: Very close colourSame finish: matteSame longevity: 16-hour wear
Differences: Neutral rather than warm undertoneNude rather than brownPowder rather than cream (format)
Very close colour · Matte
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than warm undertone · Nude rather than brown · Powder rather than cream (format) · Does not claim waterproof
Retailer shade note: neutral beige demi-matte
High confidence· Digital match
Saie SuperSuede Baked Eyeshadow with 16hr Wear
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephoraSame priceMatches: Very close colourSame warm undertoneSame finish: matte
Differences: Golden rather than brownOpaque rather than buildable (pigmentation)Does not claim crease resistance
Very close colour · Matte · Opaque
Ingredients (not scored): 37% ingredient overlap
Differences: Golden rather than brown · Opaque rather than buildable (pigmentation) · Does not claim crease resistance
Retailer shade note: matte golden ochre
High confidence· Digital match
Anastasia Beverly Hills Glidr Eyeshadow Stick
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beautyfrom $34 · product priceView at Ulta BeautyUlta BeautySame priceMatches: Same warm undertoneSame finish: matteBoth claim crease resistance
Differences: Nude rather than brownOpaque rather than buildable (pigmentation)24-hour wear rather than 16-hour wear (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 53% ingredient overlap
Differences: Nude rather than brown · Opaque rather than buildable (pigmentation) · 24-hour wear rather than 16-hour wear (longevity)
Retailer shade note: matte warm sand
High confidence· Digital match
Laura Mercier Caviar Stick Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$34View at Ulta BeautyUlta Beauty$23 less (68%)Matches: Same finish: matte
Differences: Opaque rather than buildable (pigmentation)Palette rather than cream (format)Not listed rather than 16-hour wear (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 14% ingredient overlap
Differences: Opaque rather than buildable (pigmentation) · Palette rather than cream (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof
Retailer shade note: shimmery rose golds & cool-toned matte neutrals
Medium confidence· Digital match
e.l.f. Cosmetics Perfect 10 Eyeshadow Palette
Every store that sells this shade · prices as last checked
Amazon$11View at AmazonUlta Beauty$11View at Ulta BeautyUlta Beauty(product price)$17 less (50%)Matches: Same finish: matteSame pigmentation: buildableSame format: cream
Differences: Taupe rather than brownLong-wearing rather than 16-hour wear (longevity)Does not claim crease resistance
Close colour · Matte · Buildable
Ingredients (not scored): 20% ingredient overlap
Differences: Taupe rather than brown · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof
Retailer shade note: taupe
Medium confidence· Digital match
about-face Matte Fluid Eye Paint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $17 · product priceView at Ulta BeautyUlta Beauty(product price)$17 less (50%)Matches: Same finish: matteSame pigmentation: buildableSame format: cream
Differences: Nude rather than brownLong-wearing rather than 16-hour wear (longevity)Does not claim crease resistance
Close colour · Matte · Buildable
Ingredients (not scored): 20% ingredient overlap
Differences: Nude rather than brown · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof
Retailer shade note: matte beige
Medium confidence· Digital match
about-face Matte Fluid Eye Paint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $17 · product priceView at Ulta BeautySephora$4 less (12%)Matches: Very close colourSame pigmentation: buildableBoth claim crease resistance
Differences: Cool rather than warm undertoneTaupe rather than brownLiquid rather than cream (format)
Very close colour · Natural · Buildable
Ingredients (not scored): 13% ingredient overlap
Differences: Cool rather than warm undertone · Taupe rather than brown · Liquid rather than cream (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim waterproof
Sold as contour, rated here for use as eyeshadow (suited)
Retailer shade note: fair (cool taupe)
Medium confidence· Digital match
Rare Beauty Soft Pinch Liquid Contour
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautyUlta Beauty$15 less (44%)Matches: Same finish: matteSame pigmentation: buildableBoth claim crease resistance
Differences: Cool rather than warm undertoneNude rather than brownLiquid rather than cream (format)
Close colour · Matte · Buildable
Ingredients (not scored): 18% ingredient overlap
Differences: Cool rather than warm undertone · Nude rather than brown · Liquid rather than cream (format) · Does not claim waterproof
Retailer shade note: cool beige matte
High confidence· Digital match
Winky Lux Rose Petal Liquid Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$19View at Ulta BeautySephoraSame priceMatches: Same finish: matteBoth claim crease resistanceBoth claim waterproof
Differences: LighterNeutral rather than warm undertoneNude rather than brown
Close colour · Matte · Opaque
Ingredients (not scored): 53% ingredient overlap
Differences: Lighter · Neutral rather than warm undertone · Nude rather than brown · Opaque rather than buildable (pigmentation) · 24-hour wear rather than 16-hour wear (longevity)
Retailer shade note: matte neutral beige
High confidence· Digital match
Laura Mercier Caviar Stick Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beauty$34View at Ulta BeautySephora$26 less (76%)Matches: Very close colourSame finish: matte
Differences: Nude rather than brownOpaque rather than buildable (pigmentation)Powder rather than cream (format)
Very close colour · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Nude rather than brown · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof
Retailer shade note: toasted light nude matte
Medium confidence· Digital match
Sephora Collection Colorful Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$8View at SephoraSephora$9 less (26%)Matches: Same finish: matteSame pigmentation: buildableBoth claim crease resistance
Differences: LighterTaupe rather than brownLiquid rather than cream (format)
Close colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Lighter · Taupe rather than brown · Liquid rather than cream (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim waterproof
Retailer shade note: muted beige taupe
Medium confidence· Digital match
Stila Liqua-Play Eye Shadow
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty$23 less (68%)Matches: Very close colourSame finish: matte
Differences: Nude rather than brownOpaque rather than buildable (pigmentation)Palette rather than cream (format)
Very close colour · Matte · Opaque
Ingredients (not scored): 14% ingredient overlap
Differences: Nude rather than brown · Opaque rather than buildable (pigmentation) · Palette rather than cream (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof
Retailer shade note: neutrals and rose golds
Medium confidence· Digital match
e.l.f. Cosmetics Perfect 10 Eyeshadow Palette
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonUlta Beauty$11View at Ulta BeautySephora$11 less (32%)Matches: Same warm undertoneSame finish: matte
Differences: Nude rather than brownOpaque rather than buildable (pigmentation)Powder rather than cream (format)
Close colour · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Nude rather than brown · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof
Retailer shade note: warm beige matte
High confidence· Digital match
Urban Decay 24/7 Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$23View at SephoraUlta Beautyfrom $23 · product priceView at Ulta BeautySephora$2 less (6%)Matches: Both claim crease resistanceBoth claim waterproofClaims hydration
Differences: Nude rather than brownSatin rather than matte (finish)24-hour wear rather than 16-hour wear (longevity)
Close colour · Satin
Ingredients (not scored): 23% ingredient overlap
Differences: Nude rather than brown · Satin rather than matte (finish) · 24-hour wear rather than 16-hour wear (longevity)
Retailer shade note: oyster nude
Medium confidence· Digital match
Charlotte Tilbury Exagger-Eyes Waterproof Eyeshadow Stick
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$32View at Ulta BeautyUlta Beauty$8 less (24%)Matches: Very close colourSame finish: matteBoth claim crease resistance
Differences: Grey rather than brownOpaque rather than buildable (pigmentation)Powder rather than cream (format)
Very close colour · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Grey rather than brown · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim waterproof
Retailer shade note: taupe grey matte
Medium confidence· Digital match
Lancôme Idôle Goddess Dimension Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$26View at Ulta BeautyUlta Beauty$6 less (18%)Matches: Same finish: matte
Differences: Nude rather than brownPowder rather than cream (format)Not listed rather than 16-hour wear (longevity)
Close colour · Matte
Ingredients (not scored): 4% ingredient overlap
Differences: Nude rather than brown · Powder rather than cream (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof
Retailer shade note: sparkly earthy browns
Medium confidence· Digital match
Kaja Beauty Bento Stacked Eyeshadow Trio
Every store that sells this shade · prices as last checked
Ulta Beauty$28View at Ulta BeautyUlta Beauty$18 less (53%)Matches: Same finish: matte
Differences: DeeperBronze rather than brownOpaque rather than buildable (pigmentation)
Close colour · Matte · Opaque
Ingredients (not scored): 14% ingredient overlap
Differences: Deeper · Bronze rather than brown · Opaque rather than buildable (pigmentation) · Palette rather than cream (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof
Medium confidence· Digital match
Morphe ChromaPlus 6-Pan Eyeshadow Palette
Every store that sells this shade · prices as last checked
Ulta Beauty$16View at Ulta BeautySephora$26 less (76%)Matches: Same finish: matte
Differences: Nude rather than brownOpaque rather than buildable (pigmentation)Powder rather than cream (format)
Close colour · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Nude rather than brown · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof
Retailer shade note: taupe nude matte
Medium confidence· Digital match
Sephora Collection Colorful Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$8View at SephoraSephora$4 less (12%)Matches: Same format: creamBoth claim crease resistanceBoth claim waterproof
Differences: Cool rather than warm undertoneGolden rather than brownSheer rather than buildable (pigmentation)
Close colour · Natural · Sheer
Ingredients (not scored): 12% ingredient overlap
Differences: Cool rather than warm undertone · Golden rather than brown · Sheer rather than buildable (pigmentation) · Long-wearing rather than 16-hour wear (longevity)
Sold as bronzer, rated here for use as eyeshadow (suited)
Retailer shade note: soft tan with cool undertones
Medium confidence· Digital match
Rare Beauty Warm Wishes Effortless Bronzer Stick
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautyUlta Beauty$23 less (68%)Matches: Same finish: matte
Differences: Nude rather than brownOpaque rather than buildable (pigmentation)Palette rather than cream (format)
Close colour · Matte · Opaque
Ingredients (not scored): 14% ingredient overlap
Differences: Nude rather than brown · Opaque rather than buildable (pigmentation) · Palette rather than cream (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof
Retailer shade note: shimmers & dark-toned mattes
Medium confidence· Digital match
e.l.f. Cosmetics Perfect 10 Eyeshadow Palette
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonUlta Beauty$11View at Ulta BeautySephoraCosts $5 moreMatches: Very close colourSame warm undertoneSame pigmentation: buildable
Differences: Rose rather than brownShimmer rather than matte (finish)Liquid rather than cream (format)
Very close colour · Shimmer · Buildable
Ingredients (not scored): 12% ingredient overlap
Differences: Rose rather than brown · Shimmer rather than matte (finish) · Liquid rather than cream (format) · Does not claim waterproof
Retailer shade note: rose gold shimmer
High confidence· Digital match
Armani Beauty Eye Tint Long-Lasting Liquid Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beauty$23.01 less (68%)Matches: Same warm undertoneSame format: creamBoth claim waterproof
Differences: Shimmer rather than matte (finish)Opaque rather than buildable (pigmentation)24-hour wear rather than 16-hour wear (longevity)
Close colour · Shimmer · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Shimmer rather than matte (finish) · Opaque rather than buildable (pigmentation) · 24-hour wear rather than 16-hour wear (longevity) · Does not claim crease resistance
Medium confidence· Digital match
Revlon ColorStay Crème Eyeshadow
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonUlta Beauty$10.99View at Ulta BeautyShowing 12 of 29 matches
Stila Liqua-Play Eye Shadow in Bronzey Shimmer, against NARS Total Seduction Eyeshadow Stick in Oblivion. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Stila Liqua-Play Eye Shadow in Bronzey Shimmer.
Weighted ingredient similarity 6%. Ingredients only affect results through the filters.
ILIA Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow in Faun, against NARS Total Seduction Eyeshadow Stick in Oblivion. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To ILIA Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow in Faun.
Weighted ingredient similarity 39%. Ingredients only affect results through the filters.
Stila Liqua-Play Eye Shadow Bronzey Shimmer
Ulta BeautyYour shade $34 at Sephora · product price; shade not separately priced
ILIA Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow Faun
SephoraYour shade $34 at Sephora
31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
