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Total Seduction Eyeshadow Stick FATED dupes and alternatives NARS

Plum · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

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31 matches

Closest shade match: L'Oréal Paris Le Shadow Stick Starry Bordeaux

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
NARS
FATEDChange shade
Colour family, undertone and depth: Plum · Deep / dark
Finish and pigmentation: Matte · Buildable
The match
L'Oréal Paris
Starry Bordeaux
Colour family, undertone and depth: Berry · Deep / dark
Finish and pigmentation: Metallic
Shade match
81out of 100
Colour
85
Depth
100
Undertone (Undertone and colour family)
60
Medium confidence· Digital matchWhy it matches
Match price
$13.99Ulta BeautyUlta Beauty
$20.01 less (59%)

Your shade $34 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: about-face Matte Fluid Eye Paint Infinity

The most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Your shade
NARS
FATEDChange shade
Colour family, undertone and depth: Plum · Deep / dark
Finish and pigmentation: Matte · Buildable
The match
about-face
Infinity
Colour family, undertone and depth: Plum · Cool · Deep / dark
Finish and pigmentation: Matte · Buildable
Overall match
77out of 100
Shade (Shade match)
71
Finish (Finish, pigmentation & format)
100
Wear (Wear & performance)
55
Comfort (Comfort & skin suitability)
50
Medium confidence· Digital matchWhy it matches
Best price
$17Ulta BeautyUlta Beauty
$17 less (50%)

Your shade $34 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Nudestix

    NUDIES MATTE All Over Face Blush Color

    Moodie Blu
    Shade match 52
    $37Ulta BeautyUlta BeautyCosts $3 more

    Matches: Same finish: matteSame pigmentation: buildableBoth claim waterproof

    Differences: Noticeably different swatch colourLong-wearing rather than 16-hour wear (longevity)Does not claim crease resistance

    Score details
    Shade match
    52
    Finish, pigmentation & format
    98
    Wear & performance
    67
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance

    Sold as blush, rated here for use as eyeshadow (suited)

    Retailer shade note: cool deep eggplant

    Medium confidence· Digital match

    View match
  2. #4 · Kaja

    Beauty Bento Stacked Eyeshadow Trio

    Chai Latte Haze

    Matched on pan 3

    Shade match 58
    $28Ulta BeautyUlta Beauty$6 less (18%)

    Matches: Same finish: matte

    Differences: Noticeably different swatch colourLighterBerry rather than plum

    Score details
    Shade match
    58
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Matte

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Berry rather than plum · Powder rather than cream (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof

    Retailer shade note: mauve brown tones

    Medium confidence· Digital match

    View match
  3. #5 · Maybelline

    Color Tattoo Longwear Multi-Use Eyeshadow Stix

    I Am Determined
    Shade match 45
    $11.99Ulta BeautyUlta Beauty$22.01 less (65%)

    Matches: Same finish: matteBoth claim crease resistance

    Differences: Noticeably different swatch colourLighterBrown rather than plum

    Score details
    Shade match
    45
    Finish, pigmentation & format
    91
    Wear & performance
    68
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Brown rather than plum · Opaque rather than buildable (pigmentation) · 24-hour wear rather than 16-hour wear (longevity) · Does not claim waterproof

    Retailer shade note: matte chocolate brown

    Medium confidence· Digital match

    View match
  4. #6 · Stila

    Liqua-Play Eye Shadow

    Figgy Matte
    Shade match 43
    $25Ulta BeautyUlta Beauty(product price)$9 less (26%)

    Matches: Same finish: matteSame pigmentation: buildableBoth claim crease resistance

    Differences: Noticeably different swatch colourLighterBerry rather than plum

    Score details
    Shade match
    43
    Finish, pigmentation & format
    94
    Wear & performance
    73
    Comfort & skin suitability
    40

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Berry rather than plum · Liquid rather than cream (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim waterproof

    Retailer shade note: deep blackberrry

    Medium confidence· Digital match

    View match
  5. #7 · Alleyoop

    11th Hour Cream Eyeshadow & Liner Stick

    Go Cocoa
    Shade match 43
    $20Ulta BeautyUlta Beauty(product price)$14 less (41%)

    Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colourBrown rather than plumOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    43
    Finish, pigmentation & format
    91
    Wear & performance
    85
    Comfort & skin suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 21% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than plum · Opaque rather than buildable (pigmentation) · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: Dark Chocolate Matte

    Medium confidence· Digital match

    View match
  6. #8 · Marc Jacobs Beauty

    Born Star Cream-to-Powder Long-Wear Eyeshadow

    120 Delete That
    Shade match 44
    $29SephoraSephora$5 less (15%)

    Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colourLighterOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    44
    Finish, pigmentation & format
    83
    Wear & performance
    95
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 24% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Opaque rather than buildable (pigmentation) · Powder rather than cream (format)

    Retailer shade note: matte burgundy

    Medium confidence· Digital match

    View match
  7. #9 · Sephora Collection

    Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick

    15 Eggplant Matte
    Shade match 40
    $15SephoraSephora$19 less (56%)

    Matches: Same finish: matteBoth claim waterproof

    Differences: Noticeably different swatch colourLighterDoes not claim crease resistance

    Score details
    Shade match
    40
    Finish, pigmentation & format
    97
    Wear & performance
    72
    Comfort & skin suitability
    50

    Visibly different colour · Matte

    Ingredients (not scored): 28% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Does not claim crease resistance

    Retailer shade note: 15 Eggplant Matte

    Medium confidence· Digital match

    View match
  8. #10 · about-face

    Matte Fluid Eye Paint

    Vintage Granada
    Shade match 42
    $17Ulta BeautyUlta Beauty(product price)$17 less (50%)

    Matches: Same finish: matteSame pigmentation: buildableSame format: cream

    Differences: Noticeably different swatch colourLighterBerry rather than plum

    Score details
    Shade match
    42
    Finish, pigmentation & format
    100
    Wear & performance
    55
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Berry rather than plum · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof

    Retailer shade note: matte wine

    Medium confidence· Digital match

    View match
  9. #11 · Fenty Beauty

    Shadowstix Longwear Eyeshadow Stick

    In Big Truffle
    Shade match 40
    $26Ulta BeautyUlta Beauty$8 less (24%)

    Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colourBrown rather than plumOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    40
    Finish, pigmentation & format
    91
    Wear & performance
    85
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 38% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than plum · Opaque rather than buildable (pigmentation) · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: chocolate brown

    Medium confidence· Digital match

    View match
  10. #12 · IT Cosmetics

    Superhero No-Tug Longwear Eyeshadow Stick

    Fearless Umber
    Shade match 35
    $25Ulta BeautyUlta Beauty(product price)$9 less (26%)

    Matches: Same finish: matteSame pigmentation: buildableSame longevity: 16-hour wear

    Differences: Noticeably different swatch colourBrown rather than plum

    Score details
    Shade match
    35
    Finish, pigmentation & format
    98
    Wear & performance
    100
    Comfort & skin suitability
    40

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 15% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than plum

    Retailer shade note: matte deep warm brown

    Medium confidence· Digital match

    View match
  11. #13 · Kaja

    Beauty Bento Stacked Eyeshadow Trio

    Taro Bubble Tea

    Matched on pan 3

    Shade match 50
    $28Ulta BeautyUlta Beauty$6 less (18%)

    Matches: Same finish: matte

    Differences: Noticeably different swatch colourLighterPowder rather than cream (format)

    Score details
    Shade match
    50
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Matte

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Powder rather than cream (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof

    Retailer shade note: soft lavender tones

    Medium confidence· Digital match

    View match
  12. #14 · CoverGirl

    TruNaked Eyeshadow Palette

    Smokey

    Matched on pan 6

    Shade match 47
    $9.78WalmartWalmart$24.22 less (71%)

    Matches: Same finish: matteBoth claim crease resistanceClaims comfort

    Differences: Noticeably different swatch colourLighterPurple rather than plum

    Score details
    Shade match
    47
    Finish, pigmentation & format
    83
    Wear & performance
    68
    Comfort & skin suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Purple rather than plum · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · 24-hour wear rather than 16-hour wear (longevity) · Does not claim waterproof

    Medium confidence· Digital match

    View match
  13. #15 · R.E.M. Beauty

    Starlet Matte Liquid Eyeshadow

    TY
    Shade match 39
    $22Ulta BeautyUlta Beauty$12 less (35%)

    Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colourBrown rather than plumLiquid rather than cream (format)

    Score details
    Shade match
    39
    Finish, pigmentation & format
    93
    Wear & performance
    85
    Comfort & skin suitability
    40

    Visibly different colour · Matte

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than plum · Liquid rather than cream (format) · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: dark brown

    Medium confidence· Digital match

    View match
  14. #16 · Rare Beauty

    Soft Pinch Liquid Contour

    Sublime
    Shade match 43
    $30SephoraSephora$4 less (12%)

    Matches: Same pigmentation: buildableBoth claim crease resistanceClaims comfort

    Differences: Noticeably different swatch colourBrown rather than plumLiquid rather than cream (format)

    Score details
    Shade match
    43
    Finish, pigmentation & format
    86
    Wear & performance
    73
    Comfort & skin suitability
    40

    Visibly different colour · Natural · Buildable

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than plum · Liquid rather than cream (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim waterproof

    Sold as contour, rated here for use as eyeshadow (suited)

    Retailer shade note: deep (cool brown)

    Medium confidence· Digital match

    View match
  15. #17 · Smashbox

    Always On Cream Eye Shadow Stick

    Hotshot
    Shade match 36
    $25Ulta BeautyUlta Beauty$9 less (26%)

    Matches: Same finish: matteSame pigmentation: buildableSame format: cream

    Differences: Noticeably different swatch colourLighterBrown rather than plum

    Score details
    Shade match
    36
    Finish, pigmentation & format
    100
    Wear & performance
    55
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Brown rather than plum · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof

    Retailer shade note: matte dark brown

    Medium confidence· Digital match

    View match
  16. #18 · Nudestix

    Magnetic Matte Eye Color

    Cocoa
    Shade match 33
    $29Ulta BeautyUlta Beauty$5 less (15%)

    Matches: Same finish: matteBoth claim waterproof

    Differences: Noticeably different swatch colourLighterBrown rather than plum

    Score details
    Shade match
    33
    Finish, pigmentation & format
    97
    Wear & performance
    70
    Comfort & skin suitability
    50

    Visibly different colour · Matte

    Ingredients (not scored): 14% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Brown rather than plum · 11-hour wear rather than 16-hour wear (longevity) · Does not claim crease resistance

    Retailer shade note: dark chocolate brown

    Medium confidence· Digital match

    View match
  17. #19 · MAC Cosmetics

    Multisculpt Matte Liquid Eyeshadow + All-Over Color

    Pinot Noir
    Shade match 37
    $25SephoraSephora$9 less (26%)

    Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colourLighterBrown rather than plum

    Score details
    Shade match
    37
    Finish, pigmentation & format
    87
    Wear & performance
    80
    Comfort & skin suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Brown rather than plum · Opaque rather than buildable (pigmentation) · Liquid rather than cream (format) · 24-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: deep blackened brown with purple undertones

    Medium confidence· Digital match

    View match
  18. #20 · Fenty Beauty

    Shadowstix Longwear Eyeshadow Stick

    Brownie Badd'R
    Shade match 31
    $13$26SephoraSephora$21 less (62%)

    Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colourBrown rather than plumOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    31
    Finish, pigmentation & format
    91
    Wear & performance
    85
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 38% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than plum · Opaque rather than buildable (pigmentation) · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: black brown

    Medium confidence· Digital match

    View match
  19. #21 · Jane Iredale

    ColorLuxe Eye Shadow Stick

    Americano
    Match not determinedLow data confidence
    $28Ulta BeautyUlta Beauty$6 less (18%)

    Matches: Same finish: matteClaims hydration

    Differences: Noticeably different swatch colourBrown rather than plumOpaque rather than buildable (pigmentation)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 18% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than plum · Opaque rather than buildable (pigmentation) · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof

    Retailer shade note: rich dark brown matte

    Low confidence· Digital match

    View match
  20. #22 · Ulta Beauty Collection

    Eyeshadow Singles

    Plum Pop
    Shade match 38
    $9Ulta BeautyUlta Beauty$25 less (74%)

    Matches: Same finish: matteSame pigmentation: buildable

    Differences: Noticeably different swatch colourLighterPowder rather than cream (format)

    Score details
    Shade match
    38
    Finish, pigmentation & format
    90
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Powder rather than cream (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof

    Retailer shade note: medium plum matte

    Medium confidence· Digital match

    View match
  21. #23 · Laura Mercier

    Caviar Stick Eyeshadow

    Dark Cacao
    Shade match 32
    $34SephoraSephoraSame price

    Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colourLighterBrown rather than plum

    Score details
    Shade match
    32
    Finish, pigmentation & format
    91
    Wear & performance
    80
    Comfort & skin suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 53% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Brown rather than plum · Opaque rather than buildable (pigmentation) · 24-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: matte dark red brown

    Medium confidence· Digital match

    View match
  22. #24 · Violette_Fr

    YEUX PAINT Liquid Eyeshadow & Eyeliner

    Poison des Délices
    Shade match 35
    $32SephoraSephora$2 less (6%)

    Matches: Same finish: matteBoth claim crease resistanceClaims comfort

    Differences: Noticeably different swatch colourLighterBerry rather than plum

    Score details
    Shade match
    35
    Finish, pigmentation & format
    87
    Wear & performance
    73
    Comfort & skin suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Berry rather than plum · Opaque rather than buildable (pigmentation) · Liquid rather than cream (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim waterproof

    Retailer shade note: matte merlot

    Medium confidence· Digital match

    View match
  23. #25 · Kaja

    Beauty Bento Stacked Eyeshadow Trio

    Creme Brulee

    Matched on pan 3

    Shade match 39
    $28Ulta BeautyUlta Beauty$6 less (18%)

    Matches: Same finish: matte

    Differences: Noticeably different swatch colourBrown rather than plumPowder rather than cream (format)

    Score details
    Shade match
    39
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Matte

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than plum · Powder rather than cream (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof

    Retailer shade note: neutral rosy brown tones

    Medium confidence· Digital match

    View match
  24. #26 · Ulta Beauty Collection

    Eyeshadow Singles

    Late Night
    Shade match 38
    $9Ulta BeautyUlta Beauty$25 less (74%)

    Matches: Same finish: matteSame pigmentation: buildable

    Differences: Noticeably different swatch colourBlack rather than plumPowder rather than cream (format)

    Score details
    Shade match
    38
    Finish, pigmentation & format
    90
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Black rather than plum · Powder rather than cream (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof

    Retailer shade note: deep black matte

    Medium confidence· Digital match

    View match
  25. #27 · Rare Beauty

    Soft Pinch Liquid Contour

    Peaceful
    Shade match 34
    $30SephoraSephora$4 less (12%)

    Matches: Same pigmentation: buildableBoth claim crease resistanceClaims comfort

    Differences: Noticeably different swatch colourBrown rather than plumLiquid rather than cream (format)

    Score details
    Shade match
    34
    Finish, pigmentation & format
    86
    Wear & performance
    73
    Comfort & skin suitability
    40

    Visibly different colour · Natural · Buildable

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than plum · Liquid rather than cream (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim waterproof

    Sold as contour, rated here for use as eyeshadow (suited)

    Retailer shade note: deep (neutral brown)

    Medium confidence· Digital match

    View match
  26. #28 · Violette_Fr

    YEUX PAINT Liquid Eyeshadow & Eyeliner

    Café Serré
    Match not determinedLow data confidence
    $32SephoraSephora$2 less (6%)

    Matches: Same finish: matteBoth claim crease resistanceClaims comfort

    Differences: Noticeably different swatch colourBrown rather than plumOpaque rather than buildable (pigmentation)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than plum · Opaque rather than buildable (pigmentation) · Liquid rather than cream (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim waterproof

    Retailer shade note: matte rich coffee

    Low confidence· Digital match

    View match
  27. #29 · Clinique

    All About Shadow Quad Eyeshadow

    Morning Java

    Matched on pan 4

    Shade match 66
    $44Ulta BeautyUlta BeautyCosts $10 more

    Matches: Both claim crease resistance

    Differences: LighterBerry rather than plumShimmer rather than matte (finish)

    Score details
    Shade match
    66
    Finish, pigmentation & format
    23
    Wear & performance
    73
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer

    Ingredients (not scored): 9% ingredient overlap

    Differences: Lighter · Berry rather than plum · Shimmer rather than matte (finish) · Powder rather than cream (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim waterproof

    Medium confidence· Digital match

    View match
  28. #30 · about-face

    Matte Fluid Eye Paint

    Weightless
    Shade match 25
    $17Ulta BeautyUlta Beauty(product price)$17 less (50%)

    Matches: Same finish: matteSame pigmentation: buildableSame format: cream

    Differences: Noticeably different swatch colourLighterBrown rather than plum

    Score details
    Shade match
    25
    Finish, pigmentation & format
    100
    Wear & performance
    55
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Brown rather than plum · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof

    Retailer shade note: matte chocolate brown

    Medium confidence· Digital match

    View match
  29. #31 · Milani

    Gilded Eyeshadow Sticks

    Plum
    Shade match 61
    $11.99Ulta BeautyUlta Beauty$22.01 less (65%)

    Matches: Same format: creamBoth claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colourLighterMetallic rather than matte (finish)

    Score details
    Shade match
    61
    Finish, pigmentation & format
    23
    Wear & performance
    90
    Comfort & skin suitability
    40

    Visibly different colour · Metallic

    Ingredients (not scored): 42% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Metallic rather than matte (finish)

    Retailer shade note: plum

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest shade match works

L'Oréal Paris Le Shadow Stick in Starry Bordeaux, against NARS Total Seduction Eyeshadow Stick in FATED. Every attribute compared, with its share of the score.

ComparedYour shadeFATEDClosest shade matchStarry BordeauxScore
Shade match55% of overall81
Colour85#42212c#481f28Close colourColour difference 3.0 (0 is identical)
Depth100Deep / darkDeep / darkSameDepth difference 0.0 on the 0–100 scale
Undertonenot comparableNot listedNot listedUndertone unknown on one side
Colour family60PlumBerrySome differenceNeighbouring colour families
Finish, pigmentation & format30% of overall · 2 of 3 compared23
Finish5MatteMetallicDifferentMetallic finish rather than matte
Pigmentationnot comparableBuildableNot listedNot listed for eitherAn opacity not listed for one product
Format100CreamCreamSameBoth cream
Wear & performance10% of overall40
Longevity4016-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Crease resistance40ClaimedNot listedSome differenceOnly your product claims crease resistance; the match does not list it
Waterproof40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Comfort & skin suitability5% of overall · none of 3 comparable50
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 58/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Le Shadow Stick in Starry Bordeaux.

Same or better

  • $20.01 less
  • Same format: cream

Different

  • Small colour difference on the swatch
  • Metallic finish instead of matte
  • Not listed longevity instead of 16-hour wear
  • Does not claim crease resistance
  • Does not claim waterproof

Description and ingredients (information only, not scored)

Weighted ingredient similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionmatte deep aubergineNot listed
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Why the closest overall alternative works

about-face Matte Fluid Eye Paint in Infinity, against NARS Total Seduction Eyeshadow Stick in FATED. Every attribute compared, with its share of the score.

ComparedYour shadeFATEDClosest overall alternativeInfinityScore
Shade match55% of overall71
Colour51#42212c#3c293dSlight colour differenceColour difference 7.3 (0 is identical)
Depth100Deep / darkDeep / darkSameDepth difference 0.0 on the 0–100 scale
Undertonenot comparableNot listedCoolUndertone unknown on one side
Colour family100PlumPlumSameSame colour family
Finish, pigmentation & format30% of overall100
Finish100MatteMatteSameSame matte finish
Pigmentation100BuildableBuildableSameSame buildable opacity
Format100CreamCreamSameBoth cream
Wear & performance10% of overall55
Longevity7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Crease resistance40ClaimedNot listedSome differenceOnly your product claims crease resistance; the match does not list it
Waterproof40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Comfort & skin suitability5% of overall · none of 3 comparable50
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 77/100Shade match 71/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To about-face Matte Fluid Eye Paint in Infinity.

Same or better

  • $17 less
  • Same finish: matte
  • Same pigmentation: buildable
  • Same format: cream

Different

  • Slight colour difference
  • Long-wearing longevity instead of 16-hour wear
  • Does not claim crease resistance
  • Does not claim waterproof

Description and ingredients (information only, not scored)

Weighted ingredient similarity 20%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionmatte deep auberginematte eggplant
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy

Closest shade match

L'Oréal Paris Le Shadow Stick Starry Bordeaux

Match price
$13.99Ulta BeautyUlta Beauty
$20.01 less (59%)

Your shade $34 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

about-face Matte Fluid Eye Paint Infinity

Best price
$17Ulta BeautyUlta Beauty
$17 less (50%)

Your shade $34 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.