Colorful Eyeshadow 318 Morning Sunrise dupes and alternatives Sephora Collection
2.4 (584)·Terracotta · Warm · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same finish: matte· Claims waterproof· Claims comfort
Differences: Brown rather than terracotta· Buildable rather than opaque (pigmentation)· Liquid rather than powder (format)
Score details
Shade match
72
Finish, pigmentation & format
81
Wear & performance
40
Comfort & skin suitability
40
Close colour · Matte · Buildable
Ingredients (not scored): 3% ingredient overlap
Differences: Brown rather than terracotta · Buildable rather than opaque (pigmentation) · Liquid rather than powder (format) · 16-hour wear rather than not listed (longevity)
Matches: Same finish: matte· Same pigmentation: opaque· Claims crease resistance
Differences: Noticeably different swatch colour· Brown rather than terracotta· Liquid rather than powder (format)
Score details
Shade match
63
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than terracotta · Liquid rather than powder (format) · Long-wearing rather than not listed (longevity)
Differences: Noticeably different swatch colour· Brown rather than terracotta· Buildable rather than opaque (pigmentation)
Score details
Shade match
57
Finish, pigmentation & format
83
Wear & performance
40
Comfort & skin suitability
50
Slight colour difference · Matte · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than terracotta · Buildable rather than opaque (pigmentation) · Cream rather than powder (format) · Long-wearing rather than not listed (longevity)
Matches: Same finish: matte· Same pigmentation: opaque· Same format: powder
Differences: Noticeably different swatch colour· Deeper· Cool rather than warm undertone
Score details
Shade match
48
Finish, pigmentation & format
100
Wear & performance
40
Comfort & skin suitability
50
Slight colour difference · Matte · Opaque
Ingredients (not scored): 13% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Cool rather than warm undertone · Plum rather than terracotta · 14-hour wear rather than not listed (longevity)
Matches: Same warm undertone· Same finish: matte· Claims crease resistance
Differences: Noticeably different swatch colour· Brown rather than terracotta· Buildable rather than opaque (pigmentation)
Score details
Shade match
57
Finish, pigmentation & format
83
Wear & performance
40
Comfort & skin suitability
50
Visibly different colour · Matte · Buildable
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than terracotta · Buildable rather than opaque (pigmentation) · Cream rather than powder (format) · 16-hour wear rather than not listed (longevity)
Matches: Same finish: matte· Same pigmentation: opaque· Claims crease resistance
Differences: Noticeably different swatch colour· Rose rather than terracotta· Liquid rather than powder (format)
Score details
Shade match
54
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Rose rather than terracotta · Liquid rather than powder (format) · Long-wearing rather than not listed (longevity)
Matches: Same finish: matte· Same pigmentation: opaque· Claims crease resistance
Differences: Noticeably different swatch colour· Brown rather than terracotta· Liquid rather than powder (format)
Score details
Shade match
54
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than terracotta · Liquid rather than powder (format) · 24-hour wear rather than not listed (longevity)
Matches: Same finish: matte· Same pigmentation: opaque· Claims crease resistance
Differences: Noticeably different swatch colour· Deeper· Brown rather than terracotta
Score details
Shade match
53
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Brown rather than terracotta · Liquid rather than powder (format) · 24-hour wear rather than not listed (longevity)
Retailer shade note: rich dark brown with red undertones
Matches: Same finish: matte· Claims crease resistance· Claims hydration
Differences: Noticeably different swatch colour· Lighter· Brown rather than terracotta
Score details
Shade match
53
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Brown rather than terracotta · Cream rather than powder (format) · 8-hour wear rather than not listed (longevity)
Matches: Same warm undertone· Claims crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Bronze rather than terracotta· Satin rather than matte (finish)
Score details
Shade match
63
Finish, pigmentation & format
68
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Satin
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Bronze rather than terracotta · Satin rather than matte (finish) · Stick rather than powder (format) · 24-hour wear rather than not listed (longevity)
Matches: Same finish: matte· Claims crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Deeper· Brown rather than terracotta
Score details
Shade match
52
Finish, pigmentation & format
83
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Brown rather than terracotta · Buildable rather than opaque (pigmentation) · Stick rather than powder (format) · Long-wearing rather than not listed (longevity)
Matches: Same warm undertone· Same pigmentation: opaque· Claims crease resistance
Differences: Bronze rather than terracotta· Metallic rather than matte (finish)· Stick rather than powder (format)
Score details
Shade match
76
Finish, pigmentation & format
29
Wear & performance
40
Comfort & skin suitability
40
Close colour · Metallic · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Bronze rather than terracotta · Metallic rather than matte (finish) · Stick rather than powder (format) · 24-hour wear rather than not listed (longevity)
Differences: Brown rather than terracotta· Glitter rather than matte (finish)· Sheer rather than opaque (pigmentation)
Score details
Shade match
76
Finish, pigmentation & format
11
Wear & performance
40
Comfort & skin suitability
40
Close colour · Glitter · Sheer
Ingredients (not scored): 6% ingredient overlap
Differences: Brown rather than terracotta · Glitter rather than matte (finish) · Sheer rather than opaque (pigmentation) · Stick rather than powder (format) · 12-hour wear rather than not listed (longevity)
Retailer shade note: sparkling deep brown with red pearl
Milani Gilded Eyeshadow Sticks in Canyon, against Sephora Collection Colorful Eyeshadow in 318 Morning Sunrise. Every attribute compared, with its share of the score.
ComparedYour shade318 Morning SunriseClosest shade matchCanyonHow they compareScore
Shade match55% of overall86
Colour60%88#844a49#7a4a48Very close colourColour difference 2.6 (0 is identical)
Depth15%97Deep / darkDeep / darkSameDepth difference 2.0 on the 0–100 scale
Overall match 57/100Shade match 86/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
about-face Matte Fluid Eye Paint in Cloned, against Sephora Collection Colorful Eyeshadow in 318 Morning Sunrise. Every attribute compared, with its share of the score.
ComparedYour shade318 Morning SunriseClosest overall alternativeClonedHow they compareScore
Shade match55% of overall82
Colour60%70#844a49#885044Close colourColour difference 4.9 (0 is identical)
Depth15%96Deep / darkDeep / darkSameDepth difference 2.7 on the 0–100 scale
Undertone10%100WarmWarmSameSame product undertone
Colour family15%100TerracottaTerracottaSameSame colour family
Finish, pigmentation & format30% of overall83
Finish65%100MatteMatteSameSame matte finish
Pigmentation20%65OpaqueBuildableSome differenceBuildable rather than opaque
Format15%35PowderCreamDifferentCream rather than powder
Wear & performance10% of overall · 1 of 3 compared40
Longevity50%40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Overall match 76/100Shade match 82/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
33 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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