Fair · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
31 matches
31 matches
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $25 at Ulta Beauty
MAC Cosmetics Studio Fix Powder Plus Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at Sephora
Ulta Beautyfrom $39 · product priceView at Ulta Beauty
Macy's$39View at Macy'sThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $25 at Ulta Beauty · product price; shade not separately priced
TIRTIR Mask Fit Red Cushion
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $28 moreMatches: Very close colourSame warm undertoneSame matte finish
Differences: Not marketed for combination/dry skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Not marketed for combination/dry skin
Retailer shade note: Fair with Yellow Undertones
High confidence· Digital match
Lancôme Teint Idole Ultra Wear Natural Matte Foundation
Every store that sells this shade · prices as last checked
Sephora$53View at SephoraUlta Beautyfrom $53 · product priceView at Ulta BeautyMacy'sfrom $53 · product priceView at Macy'sSephoraCosts $44 moreMatches: Very close colourSame warm undertoneSame matte finish
Differences: No skin-like finish claimedNo blurring effect claimedNot marketed for dry/sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 24% ingredient overlap
Differences: No skin-like finish claimed · No blurring effect claimed · Not marketed for dry/sensitive skin
Retailer shade note: fair with warm undertones
High confidence· Digital match
Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraMacy's$69View at Macy'sSephoraCosts $44 moreMatches: Very close colourSame warm undertoneSame matte finish
Differences: No skin-like finish claimedNo blurring effect claimedNot marketed for dry/sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 24% ingredient overlap
Differences: No skin-like finish claimed · No blurring effect claimed · Not marketed for dry/sensitive skin
Retailer shade note: fair with warm undertones
High confidence· Digital match
Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraMacy's$69View at Macy'sUlta Beauty(product price)$1 less (4%)Matches: Very close colourSame warm undertoneSame matte finish
Differences: No skin-like finish claimedNo blurring effect claimedDoes not claim transfer resistance
Very close colour · Matte · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance
Retailer shade note: for light skin peachy undertones
Medium confidence· Digital match
Juvia's Place I Am Magic Velvety Matte Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta Beauty
AmazonSee price at AmazonView at AmazonUlta Beauty(product price)Same priceMatches: Very close colourSame warm undertoneBoth claim a skin-like finish
Differences: Natural rather than matte finishMedium rather than full coverageNo blurring effect claimed
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin
Retailer shade note: light medium with warm yellow undertones
Medium confidence· Digital match
about-face THE PERFORMER Skin-Focused Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyUlta BeautyCosts $28 moreMatches: Near-identical swatch colourSame matte finishBoth claim a blurring effect
Differences: Medium rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance
Looks identical · Matte · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance
Medium confidence· Digital match
Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$53View at Ulta BeautySephoraCosts $20 moreMatches: Very close colourSame warm undertoneBoth claim a skin-like finish
Differences: Natural rather than matte finishMedium rather than full coverageDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for oily/sensitive skin
Retailer shade note: Light+ with peachy golden undertones
High confidence· Digital match
Kosas Revealer Skin-Improving Foundation SPF 25
Every store that sells this shade · prices as last checked
Sephora$45View at SephoraUlta BeautyCosts $28 moreMatches: Very close colourSame matte finishBoth claim a blurring effect
Differences: Medium rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance
Very close colour · Matte · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance
Medium confidence· Digital match
Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$53View at Ulta BeautySephoraCosts $22 moreMatches: Very close colourSimilar undertone (neutral vs warm)Same full coverage
Differences: Natural rather than matte finishDoes not claim transfer resistanceNot marketed for dry/normal skin
Very close colour · Natural · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Natural rather than matte finish · Does not claim transfer resistance · Not marketed for dry/normal skin
Retailer shade note: fair with neutral-golden undertones
High confidence· Digital match
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beauty(product price)$12.01 less (48%)Matches: Very close colourSame warm undertoneSame matte finish
Differences: No skin-like finish claimedNo blurring effect claimedDoes not claim transfer resistance
Very close colour · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel
Medium confidence· Digital match
Milani Conceal + Perfect 2-in-1 Foundation
Every store that sells this shade · prices as last checked
Amazon$11.97View at Amazon
Walmart$11.97View at Walmart
Target$11.99View at TargetUlta Beautyfrom $12.99 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $14 moreMatches: Very close colourSame warm undertoneSame matte finish
Differences: Medium rather than full coverageNo skin-like finish claimedNo long-wear claim
Very close colour · Matte · Medium coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for normal/sensitive skin
Medium confidence· Digital match
Clinique Acne Solutions Liquid Makeup Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sSephoraCosts $14 moreMatches: Very close colourSame warm undertoneSame matte finish
Differences: Slightly lighterNo skin-like finish claimedDoes not claim transfer resistance
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly lighter · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin
Retailer shade note: fair light with golden undertones
High confidence· Digital match
MAC Cosmetics Studio Fix Powder Plus Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraMacy's$39View at Macy'sUlta Beauty(product price)$6.01 less (24%)Matches: Very close colourSame matte finishSame full coverage
Differences: No skin-like finish claimedNo blurring effect claimed
Very close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: No skin-like finish claimed · No blurring effect claimed
Medium confidence· Digital match
L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder
Every store that sells this shade · prices as last checked
Target$14.99View at TargetUlta Beautyfrom $18.99 · product priceView at Ulta Beauty
CVS$20.29View at CVSUlta Beauty(product price)$12.01 less (48%)Matches: Very close colourSame warm undertoneSame matte finish
Differences: No skin-like finish claimedNo blurring effect claimedDoes not claim transfer resistance
Very close colour · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel
Medium confidence· Digital match
Milani Conceal + Perfect 2-in-1 Foundation
Every store that sells this shade · prices as last checked
Walmart$11.97View at WalmartTarget$11.99View at TargetUlta Beautyfrom $12.99 · product priceView at Ulta BeautyAmazonSee price at AmazonView at AmazonUlta Beauty$12.01 less (48%)Matches: Very close colourSame warm undertoneSame matte finish
Differences: No skin-like finish claimedNo blurring effect claimedDoes not claim transfer resistance
Very close colour · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel
Medium confidence· Digital match
Milani Conceal + Perfect 2-in-1 Foundation
Every store that sells this shade · prices as last checked
Walmart$11.97View at WalmartTarget$11.99View at TargetUlta Beauty$12.99View at Ulta BeautyAmazonSee price at AmazonView at AmazonSephoraCosts $22 moreMatches: Very close colourSame warm undertoneBoth claim a blurring effect
Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed
Very close colour · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin
Retailer shade note: light-medium warm
High confidence· Digital match
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beautyfrom $47 · product priceView at Ulta BeautySephoraCosts $33 moreMatches: Same warm undertoneSame matte finishBoth claim long-wearing
Differences: Medium rather than full coverageNo skin-like finish claimedNo blurring effect claimed
Close colour · Matte · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Medium rather than full coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for dry/sensitive skin
Retailer shade note: Light to medium, warm undertones
High confidence· Digital match
Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beautyfrom $58 · product priceView at Ulta BeautyUlta BeautySame priceMatches: Very close colourSame matte finishSame full coverage
Differences: Neutral rather than warm undertoneNo skin-like finish claimedNo blurring effect claimed
Very close colour · Matte · Full coverage
Ingredients (not scored): 30% ingredient overlap
Differences: Neutral rather than warm undertone · No skin-like finish claimed · No blurring effect claimed
Retailer shade note: light with neutral undertone
High confidence· Digital match
TIRTIR Mask Fit Red Cushion
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautyUlta Beauty(product price)Costs $4 moreMatches: Very close colourSame warm undertoneSame full coverage
Differences: Slightly deeperNatural matte rather than matte finishNo skin-like finish claimed
Very close colour · Natural matte · Full coverage
Ingredients (not scored): 26% ingredient overlap
Differences: Slightly deeper · Natural matte rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin
Retailer shade note: Light with Warm Yellow Undertones
Medium confidence· Digital match
KimChi Chic Beauty A Really Good Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $29 · product priceView at Ulta BeautySephoraCosts $33 moreMatches: Very close colourSimilar undertone (neutral vs warm)Same matte finish
Differences: Medium rather than full coverageNo skin-like finish claimedNo blurring effect claimed
Very close colour · Matte · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Medium rather than full coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for dry/sensitive skin
Retailer shade note: Light, neutral warm undertones
High confidence· Digital match
Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beautyfrom $58 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $28 moreMatches: Same matte finishBoth claim a blurring effectBoth claim long-wearing
Differences: Medium rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance
Close colour · Matte · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance
Medium confidence· Digital match
Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $53 · product priceView at Ulta BeautyUlta Beauty(product price)$6.01 less (24%)Matches: Very close colourSame matte finishSame full coverage
Differences: Slightly deeperNo skin-like finish claimedNo blurring effect claimed
Very close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly deeper · No skin-like finish claimed · No blurring effect claimed
Medium confidence· Digital match
L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder
Every store that sells this shade · prices as last checked
Target$14.99View at TargetUlta Beautyfrom $18.99 · product priceView at Ulta BeautyCVS$20.29View at CVSTarget$10.41 less (42%)Matches: Same matte finishSame full coverageBoth claim a blurring effect
Differences: Slightly deeperNo skin-like finish claimedDoes not claim transfer resistance
Colour not compared · Matte · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly deeper · No skin-like finish claimed · Does not claim transfer resistance · Does not claim a lightweight feel
Low confidence· Digital match
BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15
Every store that sells this shade · prices as last checked
Target$14.59View at TargetSephoraCosts $14 moreMatches: Very close colourSame warm undertoneSame full coverage
Differences: Natural rather than matte finishNo skin-like finish claimedNo blurring effect claimed
Very close colour · Natural · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel
Retailer shade note: taupe shade with warm undertones
Medium confidence· Digital match
IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beauty$39View at Ulta BeautySephoraCosts $24 moreMatches: Very close colourSame warm undertoneBoth claim a blurring effect
Differences: Radiant rather than matte finishMedium rather than full coverageNo skin-like finish claimed
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Radiant rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Not marketed for combination/dry/oily/sensitive skin
Retailer shade note: light warm 10
Medium confidence· Digital match
Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta BeautyCosts $33 moreMatches: Very close colourSame full coverageBoth claim a blurring effect
Differences: Slightly lighterOlive rather than warm undertoneNatural matte rather than matte finish
Very close colour · Natural matte · Full coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Slightly lighter · Olive rather than warm undertone · Natural matte rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim a lightweight feel
Retailer shade note: light warm with golden olive undertones
Medium confidence· Digital match
Youngblood BeyondBlur Skin Perfecting Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$58View at Ulta BeautySephoraCosts $14 moreMatches: Very close colourSame matte finishSame full coverage
Differences: Neutral rather than warm undertoneNo skin-like finish claimedDoes not claim transfer resistance
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than warm undertone · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin
Retailer shade note: fair beige with neutral undertone for fair skin
High confidence· Digital match
MAC Cosmetics Studio Fix Powder Plus Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sUlta Beauty(product price)Costs $17 moreMatches: Very close colourSame warm undertoneSame full coverage
Differences: Slightly lighterRadiant rather than matte finishNo skin-like finish claimed
Very close colour · Radiant · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly lighter · Radiant rather than matte finish · No skin-like finish claimed · No blurring effect claimed
Retailer shade note: fair with golden undertone for pale to very light skin
Medium confidence· Digital match
Polite Society More Than a Pretty Face Skin-Caring Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta BeautyCosts $25 moreMatches: Very close colourSame warm undertoneBoth claim a lightweight feel
Differences: Buildable rather than full coverageNo skin-like finish claimedNo blurring effect claimed
Very close colour · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Buildable rather than full coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for combination/dry/normal/oily skin
Retailer shade note: light shade, warm undertone
Medium confidence· Digital match
Youngblood Loose Mineral Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$50View at Ulta BeautyShowing 12 of 29 matches
The closest shade to TIRTIR Mask Fit AI Filter Cushion 21W NATURAL IVORY (Fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Nougat 2.5 Golden
$31
Fair 1.5W
$31
190W
$24
NC11.5
$30
1 Warm
220 Buff C
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
MAC Cosmetics Studio Fix Powder Plus Foundation in C30, against TIRTIR Mask Fit AI Filter Cushion in 21W NATURAL IVORY. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To MAC Cosmetics Studio Fix Powder Plus Foundation in C30.
9 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
TIRTIR Mask Fit Red Cushion in 24W SOFT BEIGE, against TIRTIR Mask Fit AI Filter Cushion in 21W NATURAL IVORY. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To TIRTIR Mask Fit Red Cushion in 24W SOFT BEIGE.
21 shared ingredients; weighted similarity 30%. Ingredients only affect results through the filters.
MAC Cosmetics Studio Fix Powder Plus Foundation C30
SephoraYour shade $25 at Ulta Beauty
TIRTIR Mask Fit Red Cushion 24W SOFT BEIGE
Ulta BeautyYour shade $25 at Ulta Beauty · product price; shade not separately priced
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
