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Mask Fit AI Filter Cushion 22N SHELL BEIGE dupes and alternatives TIRTIR

Light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: SUBTL. Beauty Stackable BB Powder Foundation Single Fair 3N

The equivalent shade: scored on colour, depth and undertone only.

Shade match
99out of 100
Colour
99
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$24Ulta BeautyUlta Beauty
$1 less (4%)

Your shade $25 at Ulta Beauty

Closest overall alternative: Ulta Beauty Collection Complexion Crush Foundation Fair Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Ulta Beauty Collection
Fair Neutral
Depth and undertone: Light · Neutral
Finish and coverage: Matte · Medium coverage
Overall match
90out of 100
Shade (Shade match)
98
Finish (Finish & visual result)
94
Wear (Wear & performance)
54
Skin (Skin suitability)
100
Match price
$16Ulta BeautyUlta Beauty
$9 less (36%)

Your shade $25 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 99
    $69SephoraSephoraCosts $44 more

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: No skin-like finish claimedNo blurring effect claimedNot marketed for dry/sensitive skin

    Score details
    Shade match
    99
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: No skin-like finish claimed · No blurring effect claimed · Not marketed for dry/sensitive skin

    Retailer shade note: fair with neutral undertones

    High confidence· Digital match

    View match
  2. Shade match 96
    $69SephoraSephoraCosts $44 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: No skin-like finish claimedNo blurring effect claimedNot marketed for dry/sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: No skin-like finish claimed · No blurring effect claimed · Not marketed for dry/sensitive skin

    Retailer shade note: fair Medium with neutral undertones

    High confidence· Digital match

    View match
  3. #5 · Sephora Collection

    Best Skin Ever Matte Powder Foundation

    12N Light
    Shade match 96
    $24SephoraSephora$1 less (4%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: No skin-like finish claimedDoes not claim transfer resistanceNot marketed for combination/dry/oily/sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    88
    Wear & performance
    82
    Skin suitability
    20

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim transfer resistance · Not marketed for combination/dry/oily/sensitive skin

    Retailer shade note: light, neutral undertone

    High confidence· Digital match

    View match
  4. #6 · Live Tinted

    HUESTICK Complexion Stick

    17 Light
    Shade match 90
    $42Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: warm undertone

    High confidence· Digital match

    View match
  5. #7 · Live Tinted

    HUESTICK Complexion Stick

    16 Light
    Shade match 89
    $42Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: warm undertone

    High confidence· Digital match

    View match
  6. #8 · Live Tinted

    HUESTICK Complexion Stick

    18 Light
    Shade match 89
    $42Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: warm undertone

    High confidence· Digital match

    View match
  7. #9 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Beige (N-042)
    Shade match 98
    $58SephoraSephoraCosts $33 more

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    98
    Finish & visual result
    67
    Wear & performance
    86
    Skin suitability
    60

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for dry/sensitive skin

    Retailer shade note: Light to medium, neutral undertones

    High confidence· Digital match

    View match
  8. #10 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F5NW
    Shade match 88
    $14Ulta BeautyUlta Beauty(product price)$11 less (44%)

    Matches: Near-identical swatch colourSame matte finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneBuildable rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    82
    Wear & performance
    82
    Skin suitability
    100

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance

    Retailer shade note: fair or light skin tones with a warm pink undertone

    Medium confidence· Digital match

    View match
  9. #11 · ILIA

    True Skin Serum Foundation

    Tavarua SF2
    Shade match 96
    $56SephoraSephoraCosts $31 more

    Matches: Very close colourSame neutral undertoneBoth claim a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    96
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for combination/oily skin

    Retailer shade note: light with neutral undertones

    High confidence· Digital match

    View match
  10. #12 · KimChi Chic Beauty

    A Really Good Foundation

    103L
    Shade match 96
    $29Ulta BeautyUlta Beauty(product price)Costs $4 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural matte rather than matte finishNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    96
    Finish & visual result
    71
    Wear & performance
    72
    Skin suitability
    80

    Very close colour · Natural matte · Full coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: Natural matte rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: Fair with Neutral Undertones

    Medium confidence· Digital match

    View match
  11. #13 · Kylie Cosmetics

    Natural Blur Powder Foundation

    2WN
    Shade match 95
    $38Ulta BeautyUlta Beauty(product price)Costs $13 more

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    95
    Finish & visual result
    82
    Wear & performance
    58
    Skin suitability
    80

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: fair with warm neutral undertones

    High confidence· Digital match

    View match
  12. #14 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    C4
    Shade match 94
    $39SephoraSephoraCosts $14 more

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: No skin-like finish claimedDoes not claim transfer resistanceNot marketed for dry/sensitive skin

    Score details
    Shade match
    94
    Finish & visual result
    88
    Wear & performance
    58
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: light neutral golden with peachy undertone for light skin

    High confidence· Digital match

    View match
  13. #15 · Clinique

    Superpowder Double Face Makeup Foundation

    Matte Beige
    Shade match 91
    $40Ulta BeautyUlta BeautyCosts $15 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: No skin-like finish claimedNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  14. #16 · Hourglass

    Ambient Soft Glow Foundation

    3.5
    Shade match 88
    $60SephoraSephoraCosts $35 more

    Matches: Near-identical swatch colourBoth claim a blurring effectBoth claim long-wearing

    Differences: Slightly warmer undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    88
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 29% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed

    Retailer shade note: fair with warm undertones

    High confidence· Digital match

    View match
  15. #17 · Palladio Beauty

    Build + Blend Foundation Stick

    Natural Ivory
    Shade match 92
    $14.99Ulta BeautyUlta Beauty$10.01 less (40%)

    Matches: Near-identical swatch colourBoth claim a skin-like finishBoth claim long-wearing

    Differences: Medium rather than full coverageNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    77
    Wear & performance
    82
    Skin suitability
    50

    Looks identical · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  16. Shade match 88
    $69SephoraSephoraCosts $44 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Slightly cooler undertoneNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Slightly cooler undertone · No skin-like finish claimed · No blurring effect claimed · Not marketed for dry/sensitive skin

    Retailer shade note: fair with cool undertones

    High confidence· Digital match

    View match
  17. Shade match 88
    $69SephoraSephoraCosts $44 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · No blurring effect claimed · Not marketed for dry/sensitive skin

    Retailer shade note: fair with warm undertones

    High confidence· Digital match

    View match
  18. Shade match 90
    $42Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    88
    Wear & performance
    61
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: light skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  19. #21 · Wet n Wild

    PhotoFocus Liquid Foundation

    Soft Ivory
    Shade match 91
    $5.24$7.49Ulta BeautyUlta Beauty$19.76 less (79%)

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: No long-wear claimDoes not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    40

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for combination/oily/sensitive skin

    Medium confidence· Digital match

    View match
  20. #22 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    6 W
    Shade match 88
    $48SephoraSephoraCosts $23 more

    Matches: Near-identical swatch colourBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: light medium with warm undertone

    High confidence· Digital match

    View match
  21. Shade match 97
    $50SephoraSephoraCosts $25 more

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    97
    Finish & visual result
    67
    Wear & performance
    68
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/oily skin

    Retailer shade note: Light-medium with neutral undertones

    High confidence· Digital match

    View match
  22. Shade match 96
    $50SephoraSephoraCosts $25 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    96
    Finish & visual result
    67
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/oily skin

    Retailer shade note: Light with neutral undertones

    High confidence· Digital match

    View match
  23. Shade match 96
    $50SephoraSephoraCosts $25 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    96
    Finish & visual result
    67
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/oily skin

    Retailer shade note: Light with neutral undertones

    High confidence· Digital match

    View match
  24. #26 · Armani Beauty

    Luminous Silk Foundation

    2
    Shade match 94
    $69SephoraSephoraCosts $44 more

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    67
    Wear & performance
    75
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Not marketed for combination/sensitive skin

    Retailer shade note: fair, neutral golden

    High confidence· Digital match

    View match
  25. Shade match 87
    $42Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    88
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: light skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  26. #28 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    450 Rose Beige
    Shade match 90
    $18.99Ulta BeautyUlta Beauty(product price)$6.01 less (24%)

    Matches: Near-identical swatch colourSame full coverageBoth claim transfer resistance

    Differences: Slightly cooler undertoneNatural rather than matte finishNo skin-like finish claimed

    Score details
    Shade match
    90
    Finish & visual result
    64
    Wear & performance
    78
    Skin suitability
    100

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed

    Medium confidence· Digital match

    View match
  27. #29 · ILIA

    True Skin Serum Foundation

    Molokai. SF2.5
    Shade match 90
    $56SephoraSephoraCosts $31 more

    Matches: Near-identical swatch colourBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly warmer undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    90
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for combination/oily skin

    Retailer shade note: light with warm undertones

    High confidence· Digital match

    View match
  28. #30 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    21 Light Neutral
    Shade match 96
    $8Ulta BeautyUlta Beauty(product price)$17 less (68%)

    Matches: Very close colourSame neutral undertoneBoth claim long-wearing

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    96
    Finish & visual result
    58
    Wear & performance
    72
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  29. #31 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    C3.5
    Shade match 88
    $39Ulta BeautyUlta BeautyCosts $14 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    88
    Wear & performance
    58
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: light to medium beige with peachy undertone for light to medium skin

    High confidence· Digital match

    View match
  30. Shade match 98
    $32SephoraSephoraCosts $7 more

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim long-wearing

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    98
    Finish & visual result
    52
    Wear & performance
    82
    Skin suitability
    20

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for combination/normal/oily/sensitive skin

    Retailer shade note: neutral honey

    High confidence· Digital match

    View match
  31. Shade match 99
    $22SephoraSephora$3 less (12%)

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishLight rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    99
    Finish & visual result
    49
    Wear & performance
    54
    Skin suitability
    60

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than matte finish · Light rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: fair with neutral undertones

    High confidence· Digital match

    View match

Showing 12 of 31 matches

Looking for a concealer in your shade?

The closest shade to TIRTIR Mask Fit AI Filter Cushion 22N SHELL BEIGE (Light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Sugar Biscuit 3.5 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Sugar Biscuit 3.5 Neutral

    • Looks identical
    • Light · Neutral undertone

    $31

  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW13

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW13

    • Looks identical
    • Light · Neutral undertone

    $30

  3. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    2N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 2N

    • Looks identical
    • Light · Neutral undertone

    $38

  4. Rare Beauty Liquid Touch Brightening Concealer

    210N

    Rare Beauty Liquid Touch Brightening Concealer, shade 210N

    • Looks identical
    • Light · Neutral undertone

    $24

  5. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    25.0 Medium Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 25.0 Medium Natural

    • Very close colour
    • Light medium · Neutral undertone

    $30

  6. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 1

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 1

    • Very close colour
    • Light · Neutral undertone

    $22

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

SUBTL. Beauty Stackable BB Powder Foundation Single in Fair 3N, against TIRTIR Mask Fit AI Filter Cushion in 22N SHELL BEIGE. Every attribute compared, with its share of the score.

ComparedYour shade22N SHELL BEIGEClosest shade matchFair 3NScore
Shade match55% of overall99
Colour99#e6bb97#e6bb98Looks identicalColour difference 0.3 (0 is identical)
Depth100LightLightSameDepth difference: 0.0
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall67
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared51
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Combination, dry, normal, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 81/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To SUBTL. Beauty Stackable BB Powder Foundation Single in Fair 3N.

Same or better

  • $1 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Medium rather than full coverage
  • Both claim a blurring effect
  • Claims not settling into lines
  • Both claim a lightweight feel
  • No fragrance listed
  • No drying alcohol listed

Different

  • Natural finish instead of matte
  • No skin-like finish claimed
  • No long-wear claim
  • Does not claim transfer resistance

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconePowder-based, no silicone
FragranceListed (fragrance)Not listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs none

Why the closest overall alternative works

Ulta Beauty Collection Complexion Crush Foundation in Fair Neutral, against TIRTIR Mask Fit AI Filter Cushion in 22N SHELL BEIGE. Every attribute compared, with its share of the score.

ComparedYour shade22N SHELL BEIGEClosest overall alternativeFair NeutralScore
Shade match55% of overall98
Colour96#e6bb97#e3bc99Looks identicalColour difference 1.1 (0 is identical)
Depth100LightLightSameDepth difference: 0.0
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall94
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 90/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Ulta Beauty Collection Complexion Crush Foundation in Fair Neutral.

Same or better

  • $9 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same matte finish
  • Medium rather than full coverage
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • Both claim a lightweight feel
  • No fragrance listed
  • No drying alcohol listed

Different

  • No long-wear claim
  • Does not claim transfer resistance

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 18%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

SUBTL. Beauty Stackable BB Powder Foundation Single Fair 3N

Best price
$24Ulta BeautyUlta Beauty
$1 less (4%)

Your shade $25 at Ulta Beauty

Closest overall alternative

Ulta Beauty Collection Complexion Crush Foundation Fair Neutral

Match price
$16Ulta BeautyUlta Beauty
$9 less (36%)

Your shade $25 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.