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Cream Eye Shadow Stick Cup Of Joe dupes and alternatives Ulta Beauty Collection

Brown · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Closest shade match: Natasha Denona LUXE GLAM COMPACT Quad Eyeshadow Palette Cool

The equivalent shade: scored on colour, depth, undertone and colour family only.

The match
Natasha Denona
Cool
Colour family, undertone and depth: —
Finish and pigmentation: Shimmer · Opaque

Matched on pan 3.

Shade match
98out of 100
Colour
98
Depth
98
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$48Ulta BeautyUlta Beauty
Costs $37.50 more

Your shade $10.50 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Milani Gilded Eyeshadow Sticks Terra

The most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

The match
Milani
Terra
Colour family, undertone and depth: Brown · Cool · Deep / dark
Finish and pigmentation: Metallic
Overall match
85out of 100
Shade (Shade match)
88
Finish (Finish, pigmentation & format)
86
Wear (Wear & performance)
70
Comfort (Comfort & skin suitability)
80
Match price
$11.99Ulta BeautyUlta Beauty
Costs $1.49 more

Your shade $10.50 at Ulta Beauty · lowest price $10.99 at Target

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Bobbi Brown

    Crystal Eyes Shimmer Eyeshadow Stick

    Bronze
    Shade match 80
    $34Ulta BeautyUlta BeautyCosts $23.50 more

    Matches: Same finish: glitterBoth claim crease resistanceBoth claim hydration

    Differences: 12-hour wear rather than not listed (longevity)Does not claim waterproofDoes not claim comfort

    Score details
    Shade match
    80
    Finish, pigmentation & format
    97
    Wear & performance
    58
    Comfort & skin suitability
    60

    Slight colour difference · Glitter · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: 12-hour wear rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort

    Retailer shade note: sparkling deep brown with red pearl

    Medium confidence· Digital match

    View match
  2. Match not determinedLow data confidence
    $34SephoraSephoraCosts $23.50 more

    Matches: Both claim crease resistanceBoth claim waterproof

    Differences: 24-hour wear rather than not listed (longevity)Does not claim comfortDoes not claim hydration

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Close colour · Metallic · Buildable

    Ingredients (not scored): 12% ingredient overlap

    Differences: 24-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration

    Retailer shade note: a medium chocolate brown

    Low confidence· Digital match

    View match
  3. #5 · Nudestix

    Magnetic Luminous Eye Color

    Immortal
    Shade match 86
    $29Ulta BeautyUlta BeautyCosts $18.50 more

    Matches: Very close colourBoth claim waterproof

    Differences: Bronze rather than brown11-hour wear rather than not listed (longevity)Does not claim crease resistance

    Score details
    Shade match
    86
    Finish, pigmentation & format
    83
    Wear & performance
    52
    Comfort & skin suitability
    40

    Very close colour · Metallic

    Ingredients (not scored): 23% ingredient overlap

    Differences: Bronze rather than brown · 11-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration

    Retailer shade note: warm golden bronze

    Medium confidence· Digital match

    View match
  4. #6 · Clinique

    High Impact Shadow Play Eye Shadow + Definer

    Flame + Ember
    Shade match 84
    $37Ulta BeautyUlta BeautyCosts $26.50 more

    Matches: Both claim crease resistanceBoth claim waterproof

    Differences: Powder rather than cream (format)12-hour wear rather than not listed (longevity)Does not claim comfort

    Score details
    Shade match
    84
    Finish, pigmentation & format
    74
    Wear & performance
    70
    Comfort & skin suitability
    40

    Close colour · Metallic · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Powder rather than cream (format) · 12-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  5. #7 · L'Oréal Paris

    Le Shadow Stick

    Brown Abyss
    Shade match 89
    $13.99Ulta BeautyUlta Beauty(product price)Costs $3.49 more

    Matches: Same format: cream

    Differences: Shimmer rather than glitter (finish)Does not claim crease resistanceDoes not claim waterproof

    Score details
    Shade match
    89
    Finish, pigmentation & format
    74
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Shimmer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Shimmer rather than glitter (finish) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: chocolate brown shimmer

    Medium confidence· Digital match

    View match
  6. #8 · Milani

    Gilded Eyeshadow Sticks

    Canyon
    Shade match 73
    $11.99Ulta BeautyUlta BeautyCosts $1.49 more

    Matches: Same format: creamBoth claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colour12-hour wear rather than not listed (longevity)Does not claim hydration

    Score details
    Shade match
    73
    Finish, pigmentation & format
    86
    Wear & performance
    70
    Comfort & skin suitability
    80

    Slight colour difference · Metallic

    Ingredients (not scored): 15% ingredient overlap

    Differences: Noticeably different swatch colour · 12-hour wear rather than not listed (longevity) · Does not claim hydration

    Retailer shade note: warm brown

    Medium confidence· Digital match

    View match
  7. #9 · Clinique

    Chubby Stick Eye Shadow Tint For Eyes

    Lots o' Latte
    Shade match 80
    $29Ulta BeautyUlta BeautyCosts $18.50 more

    Matches: Both claim comfort

    Differences: 8-hour wear rather than not listed (longevity)Does not claim crease resistanceDoes not claim waterproof

    Score details
    Shade match
    80
    Finish, pigmentation & format
    83
    Wear & performance
    40
    Comfort & skin suitability
    80

    Slight colour difference · Metallic · Buildable

    Ingredients (not scored): 1% ingredient overlap

    Differences: 8-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim hydration

    Medium confidence· Digital match

    View match
  8. #10 · Laura Mercier

    Caviar Stick Eyeshadow

    Burnished Bronze
    Shade match 72
    $34SephoraSephoraCosts $23.50 more

    Matches: Both claim crease resistanceBoth claim waterproofBoth claim comfort

    Differences: Bronze rather than brown24-hour wear rather than not listed (longevity)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    83
    Wear & performance
    70
    Comfort & skin suitability
    100

    Close colour · Metallic · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Bronze rather than brown · 24-hour wear rather than not listed (longevity)

    Retailer shade note: shimmering metallic warm bronze

    Medium confidence· Digital match

    View match
  9. #11 · Urban Decay

    Naked Eyeshadow Stick

    Tasteful
    Shade match 82
    $25SephoraSephoraCosts $14.50 more

    Matches: Both claim crease resistanceBoth claim waterproofBoth claim hydration

    Differences: Shimmer rather than glitter (finish)Long-wearing rather than not listed (longevity)Does not claim comfort

    Score details
    Shade match
    82
    Finish, pigmentation & format
    71
    Wear & performance
    70
    Comfort & skin suitability
    60

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 12% ingredient overlap

    Differences: Shimmer rather than glitter (finish) · Long-wearing rather than not listed (longevity) · Does not claim comfort

    Retailer shade note: cool brown shimmer

    Medium confidence· Digital match

    View match
  10. #12 · NYX Professional Makeup

    Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil

    Frappe
    Shade match 79
    $6Ulta BeautyUlta Beauty(product price)$4.50 less (43%)

    Matches: Both claim crease resistance

    Differences: DeeperLong-wearing rather than not listed (longevity)Does not claim waterproof

    Score details
    Shade match
    79
    Finish, pigmentation & format
    83
    Wear & performance
    58
    Comfort & skin suitability
    40

    Slight colour difference · Metallic

    Ingredients (not scored): 6% ingredient overlap

    Differences: Deeper · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: chocolate brown

    Medium confidence· Digital match

    View match
  11. #13 · MAC Cosmetics

    Satin Eyeshadow

    Brun
    Shade match 89
    $26Ulta BeautyUlta BeautyCosts $15.50 more

    Matches: Both claim crease resistance

    Differences: Shimmer rather than glitter (finish)Powder rather than cream (format)8-hour wear rather than not listed (longevity)

    Score details
    Shade match
    89
    Finish, pigmentation & format
    61
    Wear & performance
    58
    Comfort & skin suitability
    40

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Shimmer rather than glitter (finish) · Powder rather than cream (format) · 8-hour wear rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: muted blackish-brown

    Medium confidence· Digital match

    View match
  12. #14 · Urban Decay

    24/7 Moondust Glittery Eyeshadow

    Diamond Dog
    Shade match 92
    $25SephoraSephoraCosts $14.50 more

    Matches: Very close colour

    Differences: Shimmer rather than glitter (finish)Powder rather than cream (format)16-hour wear rather than not listed (longevity)

    Score details
    Shade match
    92
    Finish, pigmentation & format
    61
    Wear & performance
    40
    Comfort & skin suitability
    40

    Very close colour · Shimmer · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Shimmer rather than glitter (finish) · Powder rather than cream (format) · 16-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: mocha brown with gold and silver pearls

    Medium confidence· Digital match

    View match
  13. #15 · Laura Mercier

    Caviar Stick Eyeshadow

    Mocha
    Shade match 74
    $34SephoraSephoraCosts $23.50 more

    Matches: Both claim crease resistanceBoth claim waterproofBoth claim comfort

    Differences: LighterShimmer rather than glitter (finish)24-hour wear rather than not listed (longevity)

    Score details
    Shade match
    74
    Finish, pigmentation & format
    71
    Wear & performance
    70
    Comfort & skin suitability
    100

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Lighter · Shimmer rather than glitter (finish) · 24-hour wear rather than not listed (longevity)

    Retailer shade note: shimmering brown

    Medium confidence· Digital match

    View match
  14. #16 · Clinique

    All About Shadow Quad Eyeshadow

    Pink Chocolate

    Matched on pan 4

    Shade match 86
    $44Ulta BeautyUlta BeautyCosts $33.50 more

    Matches: Both claim crease resistance

    Differences: Shimmer rather than glitter (finish)Powder rather than cream (format)Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    86
    Finish, pigmentation & format
    61
    Wear & performance
    58
    Comfort & skin suitability
    40

    Close colour · Shimmer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Shimmer rather than glitter (finish) · Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  15. #17 · MAC Cosmetics

    Matte Eyeshadow

    Embark
    Match not determinedLow data confidence
    $26Ulta BeautyUlta BeautyCosts $15.50 more

    Matches: Both claim crease resistance

    Differences: Powder rather than cream (format)8-hour wear rather than not listed (longevity)Does not claim waterproof

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Powder rather than cream (format) · 8-hour wear rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: intense reddish brown

    Low confidence· Digital match

    View match
  16. #18 · MERIT

    Solo Shadow Cream Eyeshadow

    Sartorial
    Shade match 72
    $26SephoraSephoraCosts $15.50 more

    Matches: Same format: creamBoth claim crease resistanceBoth claim waterproof

    Differences: Bronze rather than brownShimmer rather than glitter (finish)12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    74
    Wear & performance
    70
    Comfort & skin suitability
    80

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 7% ingredient overlap

    Differences: Bronze rather than brown · Shimmer rather than glitter (finish) · 12-hour wear rather than not listed (longevity) · Does not claim hydration

    Retailer shade note: bronze

    Medium confidence· Digital match

    View match
  17. Shade match 74
    $37Ulta BeautyUlta BeautyCosts $26.50 more

    Matches: Both claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colourPowder rather than cream (format)12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    74
    Finish, pigmentation & format
    74
    Wear & performance
    70
    Comfort & skin suitability
    40

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · Powder rather than cream (format) · 12-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  18. #20 · MERIT

    Solo Shadow Cream Eyeshadow

    Brun
    Shade match 70
    $26SephoraSephoraCosts $15.50 more

    Matches: Same format: creamBoth claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colourDeeperShimmer rather than glitter (finish)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    74
    Wear & performance
    70
    Comfort & skin suitability
    80

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Shimmer rather than glitter (finish) · 12-hour wear rather than not listed (longevity) · Does not claim hydration

    Retailer shade note: deep brown

    Medium confidence· Digital match

    View match
  19. #21 · Natasha Denona

    LUXE GLAM COMPACT Quad Eyeshadow Palette

    Nude

    Matched on the Drift pan

    Shade match 85
    $48Ulta BeautyUlta BeautyCosts $37.50 more

    Shimmer · Opaque

    Differences: Shimmer rather than glitter (finish)Powder rather than cream (format)Does not claim crease resistance

    Score details
    Shade match
    85
    Finish, pigmentation & format
    61
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Shimmer rather than glitter (finish) · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  20. #22 · MAC Cosmetics

    Pro Longwear Paint Pot Cream Eyeshadow

    It's Fabstract
    Shade match 66
    $28Ulta BeautyUlta BeautyCosts $17.50 more

    Matches: Same format: creamBoth claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colourDeeper24-hour wear rather than not listed (longevity)

    Score details
    Shade match
    66
    Finish, pigmentation & format
    86
    Wear & performance
    70
    Comfort & skin suitability
    40

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · 24-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration

    Retailer shade note: dark chocolate brown

    Medium confidence· Digital match

    View match
  21. #23 · Bobbi Brown

    Dual-Ended Long-Wear Waterproof Cream Eyeshadow Stick

    Milk Chocolate / Midnight Brown

    Matched on the Midnight Brown pan

    Shade match 67
    $43Ulta BeautyUlta BeautyCosts $32.50 more

    Matches: Both claim crease resistanceBoth claim waterproof

    Differences: Noticeably different swatch colourDeeper24-hour wear rather than not listed (longevity)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    83
    Wear & performance
    70
    Comfort & skin suitability
    40

    Slight colour difference · Metallic · Buildable

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · 24-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration

    Retailer shade note: a shimmering warm chocolate brown / a rich cool brown

    Medium confidence· Digital match

    View match
  22. #24 · Laura Mercier

    Caviar Stick Eyeshadow

    Cocoa
    Shade match 67
    $34SephoraSephoraCosts $23.50 more

    Matches: Both claim crease resistanceBoth claim waterproofBoth claim comfort

    Differences: Noticeably different swatch colourDeeperShimmer rather than glitter (finish)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    71
    Wear & performance
    70
    Comfort & skin suitability
    100

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Shimmer rather than glitter (finish) · 24-hour wear rather than not listed (longevity)

    Retailer shade note: shimmering rich walnut brown with hidden pearl

    Medium confidence· Digital match

    View match
  23. #25 · e.l.f. Cosmetics

    Bite Size Eyeshadow Palette

    Cream & Sugar

    Matched on pan 4

    Shade match 73
    $4Ulta BeautyUlta Beauty$6.50 less (62%)

    Metallic · Opaque

    Differences: DeeperPowder rather than cream (format)Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    73
    Finish, pigmentation & format
    74
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Deeper · Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  24. #26 · Ulta Beauty Collection

    Eyeshadow Singles

    Sparkling Maple
    Shade match 79
    $9Ulta BeautyUlta Beauty(product price)$1.50 less (14%)

    Shimmer · Buildable

    Differences: Shimmer rather than glitter (finish)Powder rather than cream (format)Does not claim crease resistance

    Score details
    Shade match
    79
    Finish, pigmentation & format
    61
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Shimmer rather than glitter (finish) · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: deep brown with multi colored shimmer

    Medium confidence· Digital match

    View match
  25. #27 · Anastasia Beverly Hills

    Glidr Eyeshadow Stick

    COCOA DRIP
    Shade match 64
    $34SephoraSephoraCosts $23.50 more

    Matches: Both claim waterproof

    Differences: Noticeably different swatch colourLighter12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    64
    Finish, pigmentation & format
    83
    Wear & performance
    52
    Comfort & skin suitability
    40

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · 12-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration

    Retailer shade note: metallic chocolate brown

    Medium confidence· Digital match

    View match
  26. #28 · Patrick Ta

    Major Dimension Eye Illusion Eyeshadow Duo

    Still At The Club

    Matched on the deeper eyeshadow pan

    Shade match 76
    $42SephoraSephoraCosts $31.50 more

    Shimmer · Opaque

    Differences: Shimmer rather than glitter (finish)Palette rather than cream (format)Does not claim crease resistance

    Score details
    Shade match
    76
    Finish, pigmentation & format
    61
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Shimmer rather than glitter (finish) · Palette rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: sepia sparkle, cocoa sparkle

    Medium confidence· Digital match

    View match
  27. #29 · L'Oréal Paris

    Le Shadow Stick

    Brown Bliss
    Shade match 97
    $13.99Ulta BeautyUlta Beauty(product price)Costs $3.49 more

    Matches: Near-identical swatch colourSame format: cream

    Differences: Matte rather than glitter (finish)Does not claim crease resistanceDoes not claim waterproof

    Score details
    Shade match
    97
    Finish, pigmentation & format
    19
    Wear & performance
    40
    Comfort & skin suitability
    40

    Looks identical · Matte

    Ingredients (not scored): 2% ingredient overlap

    Differences: Matte rather than glitter (finish) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: smokey brown matte

    Medium confidence· Digital match

    View match
  28. #30 · e.l.f. Cosmetics

    Fine As Fleck Glitter Eyeshadow

    Filthy Rich
    Shade match 74
    $7TargetTarget$3.50 less (33%)

    Shimmer · Sheer

    Differences: Noticeably different swatch colourShimmer rather than glitter (finish)Powder rather than cream (format)

    Score details
    Shade match
    74
    Finish, pigmentation & format
    61
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Sheer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Shimmer rather than glitter (finish) · Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  29. Match not determinedLow data confidence
    $24SephoraSephoraCosts $13.50 more

    Matches: Very close colourBoth claim crease resistanceBoth claim comfort

    Differences: Matte rather than glitter (finish)Powder rather than cream (format)16-hour wear rather than not listed (longevity)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Very close colour · Matte

    Ingredients (not scored): 3% ingredient overlap

    Differences: Matte rather than glitter (finish) · Powder rather than cream (format) · 16-hour wear rather than not listed (longevity) · Does not claim waterproof

    Retailer shade note: rich brown demi-matte

    Low confidence· Digital match

    View match
  30. #32 · Morphe

    ChromaPlus 6-Pan Eyeshadow Palette

    Rich Glitch

    Matched on pan 6

    Shade match 92
    $16Ulta BeautyUlta BeautyCosts $5.50 more

    Matches: Very close colour

    Differences: Matte rather than glitter (finish)Palette rather than cream (format)Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    92
    Finish, pigmentation & format
    7
    Wear & performance
    40
    Comfort & skin suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Matte rather than glitter (finish) · Palette rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match

Showing 12 of 30 matches

Why the closest shade match works

Natasha Denona LUXE GLAM COMPACT Quad Eyeshadow Palette in Cool, against Ulta Beauty Collection Cream Eye Shadow Stick in Cup Of Joe. Matched on pan 3. Every attribute compared, with its share of the score.

ComparedYour shadeCup Of JoeClosest shade matchCoolScore
Shade match55% of overall98
Colour98#705147#6e4f46Looks identicalColour difference 0.8 (0 is identical)
Depth98Deep / darkDeep / darkSameDepth difference 1.1 on the 0–100 scale
Undertonenot comparableNot listedNot listedUndertone unknown on one side
Colour family100BrownBrownSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared61
Finish68GlitterShimmerSome differenceShimmer finish rather than glitter
Pigmentationnot comparableNot listedOpaqueNot listed for eitherAn opacity not listed for one product
Format35CreamPowderDifferentPowder rather than cream
Wear & performance10% of overall · 2 of 3 compared40
Longevitynot comparableNot listedNot listedNot listed for eitherNeither product lists long wear
Crease resistance40ClaimedNot listedSome differenceOnly your product claims crease resistance; the match does not list it
Waterproof40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Comfort & skin suitability5% of overall · 2 of 3 compared40
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 78/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Natasha Denona LUXE GLAM COMPACT Quad Eyeshadow Palette in Cool.

Same or better

  • Near-identical swatch colour

Different

  • Shimmer finish instead of glitter
  • Powder format instead of cream
  • Does not claim crease resistance
  • Does not claim waterproof
  • Does not claim comfort
  • Does not claim hydration

Description and ingredients (information only, not scored)

Weighted ingredient similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptiondeep brown with small flecks of silver glitterNot listed
Basemoderate siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

Milani Gilded Eyeshadow Sticks in Terra, against Ulta Beauty Collection Cream Eye Shadow Stick in Cup Of Joe. Every attribute compared, with its share of the score.

ComparedYour shadeCup Of JoeClosest overall alternativeTerraScore
Shade match55% of overall88
Colour81#705147#724b3cClose colourColour difference 3.5 (0 is identical)
Depth96Deep / darkDeep / darkSameDepth difference 2.2 on the 0–100 scale
Undertonenot comparableNot listedCoolUndertone unknown on one side
Colour family100BrownBrownSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared86
Finish83GlitterMetallicCloseMetallic finish rather than glitter
Pigmentationnot comparableNot listedNot listedNot listed for eitherNeither product lists an opacity
Format100CreamCreamSameBoth cream
Wear & performance10% of overall70
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Crease resistance100ClaimedClaimedSameBoth products claim crease resistance
Waterproof100ClaimedClaimedSameBoth products claim waterproof wear
Comfort & skin suitability5% of overall · 2 of 3 compared80
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 85/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milani Gilded Eyeshadow Sticks in Terra.

Same or better

  • Same format: cream
  • Both claim crease resistance
  • Both claim waterproof
  • Both claim comfort

Different

  • Small colour difference on the swatch
  • 12-hour wear longevity instead of not listed
  • Does not claim hydration

Description and ingredients (information only, not scored)

Weighted ingredient similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptiondeep brown with small flecks of silver glittercool brown
Basemoderate siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

Natasha Denona LUXE GLAM COMPACT Quad Eyeshadow Palette Cool

Best price
$48Ulta BeautyUlta Beauty
Costs $37.50 more

Your shade $10.50 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Milani Gilded Eyeshadow Sticks Terra

Match price
$11.99Ulta BeautyUlta Beauty
Costs $1.49 more

Your shade $10.50 at Ulta Beauty · lowest price $10.99 at Target

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.