Cream Eye Shadow Stick Tutu Much dupes and alternatives Ulta Beauty Collection
4.2 (1,248)·Pink · Light
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same finish: matte· Both claim crease resistance· Both claim comfort
Differences: Noticeably different swatch colour· Lighter· Liquid rather than cream (format)
Score details
Shade match
70
Finish, pigmentation & format
93
Wear & performance
58
Comfort & skin suitability
80
Slight colour difference · Matte · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Liquid rather than cream (format) · 16-hour wear rather than not listed (longevity) · Does not claim waterproof · Does not claim hydration
Differences: Noticeably different swatch colour· Long-wearing rather than not listed (longevity)· Does not claim crease resistance
Score details
Shade match
67
Finish, pigmentation & format
100
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Matte · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Matches: Very close colour· Same finish: matte· Both claim crease resistance
Differences: Purple rather than pink· Powder rather than cream (format)· 24-hour wear rather than not listed (longevity)
Score details
Shade match
67
Finish, pigmentation & format
88
Wear & performance
58
Comfort & skin suitability
80
Very close colour · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Purple rather than pink · Powder rather than cream (format) · 24-hour wear rather than not listed (longevity) · Does not claim waterproof · Does not claim hydration
Differences: Noticeably different swatch colour· Deeper· Palette rather than cream (format)
Score details
Shade match
73
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Palette rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Both claim crease resistance
Differences: Noticeably different swatch colour· Powder rather than cream (format)· Long-wearing rather than not listed (longevity)
Score details
Shade match
69
Finish, pigmentation & format
88
Wear & performance
58
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Both claim crease resistance· Both claim waterproof
Differences: Noticeably different swatch colour· Deeper· 12-hour wear rather than not listed (longevity)
Score details
Shade match
57
Finish, pigmentation & format
97
Wear & performance
70
Comfort & skin suitability
40
Visibly different colour · Matte
Ingredients (not scored): 13% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · 12-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Deeper· Satin rather than matte (finish)
Score details
Shade match
71
Finish, pigmentation & format
68
Wear & performance
40
Comfort & skin suitability
80
Slight colour difference · Satin
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Satin rather than matte (finish) · Palette rather than cream (format) · 10-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim hydration
Retailer shade note: delicate beiges illuminated by a powder pink holo twist.
Matches: Same finish: matte· Same format: cream· Both claim crease resistance
Differences: Noticeably different swatch colour· Purple rather than pink· 8-hour wear rather than not listed (longevity)
Score details
Shade match
47
Finish, pigmentation & format
100
Wear & performance
58
Comfort & skin suitability
60
Slight colour difference · Matte
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Purple rather than pink · 8-hour wear rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort
Differences: Shimmer rather than matte (finish)· Palette rather than cream (format)· Does not claim crease resistance
Score details
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Very close colour · Shimmer
Ingredients (not scored): 8% ingredient overlap
Differences: Shimmer rather than matte (finish) · Palette rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Retailer shade note: champagne cream, ballerina pink, & deep plum
Differences: Noticeably different swatch colour· Deeper· Palette rather than cream (format)
Score details
Shade match
56
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Palette rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Both claim crease resistance· Both claim comfort
Differences: Noticeably different swatch colour· Deeper· Mauve rather than pink
Score details
Shade match
46
Finish, pigmentation & format
93
Wear & performance
58
Comfort & skin suitability
80
Visibly different colour · Matte · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Mauve rather than pink · Liquid rather than cream (format) · 16-hour wear rather than not listed (longevity) · Does not claim waterproof · Does not claim hydration
Differences: Noticeably different swatch colour· Deeper· Palette rather than cream (format)
Score details
Shade match
55
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Palette rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Matches: Same format: cream· Both claim crease resistance· Both claim waterproof
Differences: Noticeably different swatch colour· Shimmer rather than matte (finish)· 16-hour wear rather than not listed (longevity)
Score details
Shade match
76
Finish, pigmentation & format
35
Wear & performance
70
Comfort & skin suitability
40
Slight colour difference · Shimmer · Buildable
Ingredients (not scored): 13% ingredient overlap
Differences: Noticeably different swatch colour · Shimmer rather than matte (finish) · 16-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Matches: Both claim crease resistance· Both claim waterproof· Both claim comfort
Differences: Noticeably different swatch colour· Deeper· Dewy rather than matte (finish)
Score details
Shade match
58
Finish, pigmentation & format
57
Wear & performance
70
Comfort & skin suitability
80
Visibly different colour · Dewy
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Dewy rather than matte (finish) · Long-wearing rather than not listed (longevity) · Does not claim hydration
Matches: Same format: cream· Both claim crease resistance· Both claim waterproof
Differences: Deeper· Duochrome rather than matte (finish)· 24-hour wear rather than not listed (longevity)
Score details
Shade match
81
Finish, pigmentation & format
19
Wear & performance
70
Comfort & skin suitability
40
Close colour · Duochrome · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Deeper · Duochrome rather than matte (finish) · 24-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Shimmer rather than matte (finish)· 12-hour wear rather than not listed (longevity)
Score details
Shade match
73
Finish, pigmentation & format
32
Wear & performance
58
Comfort & skin suitability
40
Slight colour difference · Shimmer
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Shimmer rather than matte (finish) · 12-hour wear rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Differences: Deeper· Shimmer rather than matte (finish)· Powder rather than cream (format)
Score details
Shade match
76
Finish, pigmentation & format
23
Wear & performance
58
Comfort & skin suitability
40
Slight colour difference · Shimmer · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Deeper · Shimmer rather than matte (finish) · Powder rather than cream (format) · 8-hour wear rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Retailer shade note: Rosy-pink with subtle shimmer
Differences: Deeper· Shimmer rather than matte (finish)· Powder rather than cream (format)
Score details
Shade match
74
Finish, pigmentation & format
23
Wear & performance
58
Comfort & skin suitability
40
Slight colour difference · Shimmer
Ingredients (not scored): 3% ingredient overlap
Differences: Deeper · Shimmer rather than matte (finish) · Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Matches: Both claim crease resistance· Both claim waterproof
Differences: Noticeably different swatch colour· Shimmer rather than matte (finish)· 12-hour wear rather than not listed (longevity)
Score details
Shade match
66
Finish, pigmentation & format
32
Wear & performance
70
Comfort & skin suitability
40
Visibly different colour · Shimmer
Ingredients (not scored): 13% ingredient overlap
Differences: Noticeably different swatch colour · Shimmer rather than matte (finish) · 12-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Purple rather than pink· Palette rather than cream (format)
Score details
Shade match
40
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Purple rather than pink · Palette rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Nude rather than pink· Palette rather than cream (format)
Score details
Shade match
40
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Nude rather than pink · Palette rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Deeper· Purple rather than pink
Score details
Shade match
33
Finish, pigmentation & format
100
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Purple rather than pink · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Differences: Deeper· Shimmer rather than matte (finish)· Powder rather than cream (format)
Score details
Shade match
75
Finish, pigmentation & format
23
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Shimmer · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Deeper · Shimmer rather than matte (finish) · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Differences: Metallic rather than matte (finish)· Powder rather than cream (format)· 8-hour wear rather than not listed (longevity)
Score details
Shade match
78
Finish, pigmentation & format
11
Wear & performance
58
Comfort & skin suitability
40
Slight colour difference · Metallic · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Metallic rather than matte (finish) · Powder rather than cream (format) · 8-hour wear rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Both claim waterproof
Differences: Noticeably different swatch colour· Deeper· Purple rather than pink
Score details
Shade match
31
Finish, pigmentation & format
97
Wear & performance
52
Comfort & skin suitability
40
Visibly different colour · Matte
Ingredients (not scored): 14% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Purple rather than pink · 12-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
$7Ulta Beauty(product price)$3.50 less (33%)4.5 (2,019)
Glitter
Differences: Glitter rather than matte (finish)· Powder rather than cream (format)· Long-wearing rather than not listed (longevity)
Score details
Shade match
79
Finish, pigmentation & format
7
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Glitter
Ingredients (not scored): 1% ingredient overlap
Differences: Glitter rather than matte (finish) · Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Retailer shade note: cool-toned baby pink with silver and pink pinpoints
ColourPop Jelly Much Gel Eyeshadow in Close to You, against Ulta Beauty Collection Cream Eye Shadow Stick in Tutu Much. Every attribute compared, with its share of the score.
ComparedYour shadeTutu MuchClosest shade matchClose to YouHow they compareScore
Shade match55% of overall98
Colour60%96#eeb9c8#efb7c4Looks identicalColour difference 1.1 (0 is identical)
Depth15%99LightLightSameDepth difference 0.7 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Colour family25%100PinkPinkSameSame colour family
Finish, pigmentation & format30% of overall · 1 of 3 compared0
Finish65%0MatteGlitterDifferentGlitter finish rather than matte
Pigmentation20%—not comparableNot listedNot listedNot listed for eitherNeither product lists an opacity
Format15%—not comparableCreamNot listedNot listed for eitherFormat not listed for one product
Wear & performance10% of overall58
Longevity50%40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Overall match 62/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
about-face Matte Fluid Eye Paint in On Pointe, against Ulta Beauty Collection Cream Eye Shadow Stick in Tutu Much. Every attribute compared, with its share of the score.
ComparedYour shadeTutu MuchClosest overall alternativeOn PointeHow they compareScore
Shade match55% of overall78
Colour60%69#eeb9c8#ffcad0Slight colour differenceColour difference 5.0 (0 is identical)
Depth15%76LightLightSome differenceDepth difference 8.3 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Colour family25%100PinkPinkSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared100
Finish65%100MatteMatteSameSame matte finish
Pigmentation20%—not comparableNot listedBuildableNot listed for eitherAn opacity not listed for one product
Format15%100CreamCreamSameBoth cream
Wear & performance10% of overall40
Longevity50%40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Crease resistance30%40ClaimedNot listedSome differenceOnly your product claims crease resistance; the match does not list it
Waterproof20%40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Comfort & skin suitability5% of overall · 2 of 3 compared40
Comfort40%40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration20%40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 79/100Shade match 78/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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