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Cream Eye Shadow Stick Stay Neutral dupes and alternatives Ulta Beauty Collection

Brown · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Closest shade match: Half Magic Sparklestik Eye Crayon FAUXBOT

The equivalent shade: scored on colour, depth, undertone and colour family only.

The match
Half Magic
FAUXBOT
Colour family, undertone and depth: Taupe · Cool · Medium
Finish and pigmentation: Shimmer
Shade match
88out of 100
Colour
98
Depth
99
Undertone (Undertone and colour family)
60
Medium confidence· Digital matchWhy it matches
Best price
$26Ulta BeautyUlta Beauty
Costs $15.50 more

Your shade $10.50 at Ulta Beauty

Closest overall alternative: IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick Transformative Taupe

The most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

The match
IT Cosmetics
Transformative Taupe
Colour family, undertone and depth: Taupe · Light
Finish and pigmentation: Matte · Buildable
Overall match
86out of 100
Shade (Shade match)
83
Finish (Finish, pigmentation & format)
97
Wear (Wear & performance)
70
Comfort (Comfort & skin suitability)
80
Match price
$25Ulta BeautyUlta Beauty
Costs $14.50 more

Your shade $10.50 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Westman Atelier

    Eye Pods Cream Eye Shadow

    Toujours
    Match not determinedLow data confidence
    $88SephoraSephoraCosts $77.50 more

    Matches: Same finish: matteSame format: creamBoth claim comfort

    Differences: Does not claim crease resistanceDoes not claim waterproof

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Close colour · Matte · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Does not claim crease resistance · Does not claim waterproof

    Retailer shade note: vanille /creamy ivory, beige/cool tawny, café crème/warm chocolate brown

    Low confidence· Digital match

    View match
  2. #4 · Laura Mercier

    Caviar Stick Eyeshadow

    Brick
    Shade match 78
    $34SephoraSephoraCosts $23.50 more

    Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof

    Differences: 24-hour wear rather than not listed (longevity)

    Score details
    Shade match
    78
    Finish, pigmentation & format
    97
    Wear & performance
    70
    Comfort & skin suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: 24-hour wear rather than not listed (longevity)

    Retailer shade note: matte chestnut brown

    Medium confidence· Digital match

    View match
  3. #5 · Laura Mercier

    Caviar Stick Eyeshadow

    Cobblestone
    Shade match 77
    $34SephoraSephoraCosts $23.50 more

    Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof

    Differences: Taupe rather than brown24-hour wear rather than not listed (longevity)

    Score details
    Shade match
    77
    Finish, pigmentation & format
    97
    Wear & performance
    70
    Comfort & skin suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Taupe rather than brown · 24-hour wear rather than not listed (longevity)

    Retailer shade note: matte taupe

    Medium confidence· Digital match

    View match
  4. Shade match 78
    $25SephoraSephoraCosts $14.50 more

    Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof

    Differences: Taupe rather than brownLiquid rather than cream (format)24-hour wear rather than not listed (longevity)

    Score details
    Shade match
    78
    Finish, pigmentation & format
    93
    Wear & performance
    70
    Comfort & skin suitability
    80

    Close colour · Matte · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Taupe rather than brown · Liquid rather than cream (format) · 24-hour wear rather than not listed (longevity) · Does not claim hydration

    Retailer shade note: Cool taupe

    Medium confidence· Digital match

    View match
  5. #7 · Lancôme

    Idôle Goddess Dimension Eyeshadow

    05 Meteor Smoke
    Shade match 84
    $26Ulta BeautyUlta BeautyCosts $15.50 more

    Matches: Same finish: matteBoth claim crease resistance

    Differences: Powder rather than cream (format)Long-wearing rather than not listed (longevity)Does not claim waterproof

    Score details
    Shade match
    84
    Finish, pigmentation & format
    88
    Wear & performance
    58
    Comfort & skin suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: cocoa brown matte

    Medium confidence· Digital match

    View match
  6. #8 · Urban Decay

    24/7 Eyeshadow

    Tease
    Shade match 85
    $23SephoraSephoraCosts $12.50 more

    Matches: Very close colourSame finish: matte

    Differences: Taupe rather than brownPowder rather than cream (format)12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    85
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Taupe rather than brown · Powder rather than cream (format) · 12-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: cool taupe matte

    Medium confidence· Digital match

    View match
  7. #9 · e.l.f. Cosmetics

    Perfect 10 Eyeshadow Palette

    Everyday Smoky

    Matched on pan 4

    Match not determinedLow data confidence
    $11Ulta BeautyUlta BeautyCosts $0.50 more

    Matches: Same finish: matte

    Differences: Taupe rather than brownPalette rather than cream (format)Does not claim crease resistance

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Close colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Taupe rather than brown · Palette rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: shimmers & dark-toned mattes

    Low confidence· Digital match

    View match
  8. #10 · Ulta Beauty Collection

    Eyeshadow Singles

    Desire
    Shade match 80
    $9Ulta BeautyUlta Beauty(product price)$1.50 less (14%)

    Matches: Same finish: matte

    Differences: Powder rather than cream (format)Does not claim crease resistanceDoes not claim waterproof

    Score details
    Shade match
    80
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: medium brown matte

    Medium confidence· Digital match

    View match
  9. #11 · Fenty Beauty

    Shadowstix Longwear Eyeshadow Stick

    Get On Taupe
    Shade match 69
    $26Ulta BeautyUlta Beauty(product price)Costs $15.50 more

    Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof

    Differences: Taupe rather than brownLong-wearing rather than not listed (longevity)Does not claim comfort

    Score details
    Shade match
    69
    Finish, pigmentation & format
    97
    Wear & performance
    70
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Taupe rather than brown · Long-wearing rather than not listed (longevity) · Does not claim comfort · Does not claim hydration

    Retailer shade note: taupe

    Medium confidence· Digital match

    View match
  10. #12 · e.l.f. Cosmetics

    Perfect 10 Eyeshadow Palette

    Keep It Ethereal

    Matched on pan 9

    Shade match 80
    $11Ulta BeautyUlta BeautyCosts $0.50 more

    Matches: Same finish: matte

    Differences: Taupe rather than brownPalette rather than cream (format)Does not claim crease resistance

    Score details
    Shade match
    80
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Taupe rather than brown · Palette rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: neutrals and rose golds

    Medium confidence· Digital match

    View match
  11. #13 · Kaja

    Beauty Bento Stacked Eyeshadow Trio

    Cold Brew Einspanner

    Matched on pan 2

    Match not determinedLow data confidence
    $28Ulta BeautyUlta BeautyCosts $17.50 more

    Matches: Same finish: matte

    Differences: Taupe rather than brownPowder rather than cream (format)Does not claim crease resistance

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Close colour · Matte

    Ingredients (not scored): 7% ingredient overlap

    Differences: Taupe rather than brown · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: espresso brown tones

    Low confidence· Digital match

    View match
  12. Shade match 69
    $22SephoraSephoraCosts $11.50 more

    Matches: Same finish: matteSame format: creamBoth claim waterproof

    Differences: Nude rather than brownLong-wearing rather than not listed (longevity)Does not claim crease resistance

    Score details
    Shade match
    69
    Finish, pigmentation & format
    100
    Wear & performance
    52
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Nude rather than brown · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration

    Retailer shade note: warm coco matte

    Medium confidence· Digital match

    View match
  13. #15 · about-face

    Matte Fluid Eye Paint

    Driftwood
    Shade match 71
    $17Ulta BeautyUlta Beauty(product price)Costs $6.50 more

    Matches: Same finish: matteSame format: cream

    Differences: LighterTaupe rather than brownLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    100
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 7% ingredient overlap

    Differences: Lighter · Taupe rather than brown · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: taupe

    Medium confidence· Digital match

    View match
  14. #16 · e.l.f. Cosmetics

    Perfect 10 Eyeshadow Palette

    Nude Mood

    Matched on pan 3

    Match not determinedLow data confidence
    $11Ulta BeautyUlta BeautyCosts $0.50 more

    Matches: Same finish: matte

    Differences: Palette rather than cream (format)Does not claim crease resistanceDoes not claim waterproof

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Palette rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: light-to-dark range of neutral mattes

    Low confidence· Digital match

    View match
  15. #17 · Sephora Collection

    Colorful Eyeshadow

    209 Mocha Latte
    Shade match 77
    $8SephoraSephora$2.50 less (24%)

    Matches: Same finish: matte

    Differences: DeeperPowder rather than cream (format)Does not claim crease resistance

    Score details
    Shade match
    77
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Deeper · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: soft mocha brown matte

    Medium confidence· Digital match

    View match
  16. #18 · e.l.f. Cosmetics

    Perfect 10 Eyeshadow Palette

    Nude Rose Gold

    Matched on pan 6

    Shade match 76
    $11Ulta BeautyUlta BeautyCosts $0.50 more

    Matches: Same finish: matte

    Differences: LighterPalette rather than cream (format)Does not claim crease resistance

    Score details
    Shade match
    76
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Lighter · Palette rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: shimmery rose golds & cool-toned matte neutrals

    Medium confidence· Digital match

    View match
  17. #19 · Sephora Collection

    Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick

    18 Terracotta Matte
    Shade match 67
    $15SephoraSephoraCosts $4.50 more

    Matches: Same finish: matteBoth claim waterproof

    Differences: Terracotta rather than brown12-hour wear rather than not listed (longevity)Does not claim crease resistance

    Score details
    Shade match
    67
    Finish, pigmentation & format
    97
    Wear & performance
    52
    Comfort & skin suitability
    40

    Slight colour difference · Matte

    Ingredients (not scored): 14% ingredient overlap

    Differences: Terracotta rather than brown · 12-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration

    Retailer shade note: 18 Terracotta Matte

    Medium confidence· Digital match

    View match
  18. #20 · Jane Iredale

    PurePressed Eye Shadow Triple

    Riverstone

    Matched on pan 2

    Shade match 69
    $38Ulta BeautyUlta BeautyCosts $27.50 more

    Matches: Same finish: matteBoth claim crease resistanceBoth claim hydration

    Differences: Taupe rather than brownPowder rather than cream (format)Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    88
    Wear & performance
    58
    Comfort & skin suitability
    60

    Slight colour difference · Matte

    Ingredients (not scored): 0% ingredient overlap

    Differences: Taupe rather than brown · Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort

    Retailer shade note: matte soft cream, matte mushroom, matte smoky greige

    Medium confidence· Digital match

    View match
  19. #21 · Sephora Collection

    Colorful Eyeshadow

    208 Flawless
    Match not determinedLow data confidence
    $8SephoraSephora$2.50 less (24%)

    Matches: Same finish: matte

    Differences: Nude rather than brownPowder rather than cream (format)Does not claim crease resistance

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Close colour · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Nude rather than brown · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: light brown nude matte

    Low confidence· Digital match

    View match
  20. #22 · IT Cosmetics

    Superhero No-Tug Longwear Eyeshadow Stick

    Bare & Brave
    Shade match 57
    $25Ulta BeautyUlta BeautyCosts $14.50 more

    Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof

    Differences: LighterRose rather than brown16-hour wear rather than not listed (longevity)

    Score details
    Shade match
    57
    Finish, pigmentation & format
    97
    Wear & performance
    70
    Comfort & skin suitability
    80

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Lighter · Rose rather than brown · 16-hour wear rather than not listed (longevity) · Does not claim hydration

    Retailer shade note: matte rose

    Medium confidence· Digital match

    View match
  21. #23 · bareMinerals

    Talc-Free Loose Mineral Eyeshadow

    Celestine
    Match not determinedLow data confidence
    $22Ulta BeautyUlta BeautyCosts $11.50 more

    Matches: Very close colourSame finish: matteBoth claim comfort

    Differences: Silver rather than brownPowder rather than cream (format)Does not claim crease resistance

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Very close colour · Matte · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Silver rather than brown · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim hydration

    Retailer shade note: light pewter

    Low confidence· Digital match

    View match
  22. #24 · Prada

    Dimensions Multi-Effect Refillable Eyeshadow Palette

    07 Peony

    Matched on pan 2

    Shade match 75
    $85SephoraSephoraCosts $74.50 more

    Matches: Both claim comfort

    Differences: Taupe rather than brownSatin rather than matte (finish)Palette rather than cream (format)

    Score details
    Shade match
    75
    Finish, pigmentation & format
    68
    Wear & performance
    40
    Comfort & skin suitability
    80

    Close colour · Satin

    Ingredients (not scored): 2% ingredient overlap

    Differences: Taupe rather than brown · Satin rather than matte (finish) · Palette rather than cream (format) · 10-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim hydration

    Retailer shade note: delicate beiges illuminated by a powder pink holo twist.

    Medium confidence· Digital match

    View match
  23. #25 · Sephora Collection

    Colorful Eyeshadow

    204 My Dear Nude
    Shade match 67
    $8SephoraSephora$2.50 less (24%)

    Matches: Same finish: matte

    Differences: Nude rather than brownPowder rather than cream (format)Does not claim crease resistance

    Score details
    Shade match
    67
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Nude rather than brown · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: true cool tone nude

    Medium confidence· Digital match

    View match
  24. #26 · e.l.f. Cosmetics

    Perfect 10 Eyeshadow Palette

    Need It Nude

    Matched on pan 9

    Shade match 66
    $11Ulta BeautyUlta BeautyCosts $0.50 more

    Matches: Same finish: matte

    Differences: Bronze rather than brownPalette rather than cream (format)Does not claim crease resistance

    Score details
    Shade match
    66
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Bronze rather than brown · Palette rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: neutral

    Medium confidence· Digital match

    View match
  25. #27 · Morphe

    ChromaPlus 6-Pan Eyeshadow Palette

    Underslated

    Matched on pan 3

    Shade match 66
    $16Ulta BeautyUlta BeautyCosts $5.50 more

    Matches: Same finish: matte

    Differences: Bronze rather than brownPalette rather than cream (format)Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    66
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Bronze rather than brown · Palette rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  26. #28 · Jane Iredale

    PurePressed Eye Shadow Triple

    Brown Sugar

    Matched on pan 2

    Shade match 58
    $38Ulta BeautyUlta BeautyCosts $27.50 more

    Matches: Same finish: matteBoth claim crease resistanceBoth claim hydration

    Differences: LighterRose rather than brownPowder rather than cream (format)

    Score details
    Shade match
    58
    Finish, pigmentation & format
    88
    Wear & performance
    58
    Comfort & skin suitability
    60

    Slight colour difference · Matte

    Ingredients (not scored): 0% ingredient overlap

    Differences: Lighter · Rose rather than brown · Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort

    Medium confidence· Digital match

    View match
  27. #29 · Clinique

    All About Shadow Single Eyeshadow

    Nude Rose
    Shade match 58
    $27Ulta BeautyUlta BeautyCosts $16.50 more

    Matches: Same finish: matteBoth claim crease resistance

    Differences: DeeperRose rather than brownPowder rather than cream (format)

    Score details
    Shade match
    58
    Finish, pigmentation & format
    88
    Wear & performance
    58
    Comfort & skin suitability
    40

    Slight colour difference · Matte

    Ingredients (not scored): 3% ingredient overlap

    Differences: Deeper · Rose rather than brown · Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: soft matte

    Medium confidence· Digital match

    View match
  28. #30 · Stila

    Liqua-Play Eye Shadow

    Taupaz Shimmer
    Shade match 85
    $25Ulta BeautyUlta Beauty(product price)Costs $14.50 more

    Matches: Very close colourBoth claim crease resistanceBoth claim comfort

    Differences: Taupe rather than brownShimmer rather than matte (finish)Liquid rather than cream (format)

    Score details
    Shade match
    85
    Finish, pigmentation & format
    28
    Wear & performance
    58
    Comfort & skin suitability
    100

    Very close colour · Shimmer · Buildable

    Ingredients (not scored): 7% ingredient overlap

    Differences: Taupe rather than brown · Shimmer rather than matte (finish) · Liquid rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof

    Retailer shade note: shimmering deep warm taupe

    Medium confidence· Digital match

    View match
  29. #31 · bareMinerals

    GEN NUDE Liquid Mineral Eyeshadow

    Smoky Quartz
    Shade match 85
    $25Ulta BeautyUlta BeautyCosts $14.50 more

    Matches: Very close colourBoth claim crease resistanceBoth claim waterproof

    Differences: Taupe rather than brownMetallic rather than matte (finish)8-hour wear rather than not listed (longevity)

    Score details
    Shade match
    85
    Finish, pigmentation & format
    20
    Wear & performance
    70
    Comfort & skin suitability
    80

    Very close colour · Metallic

    Ingredients (not scored): 9% ingredient overlap

    Differences: Taupe rather than brown · Metallic rather than matte (finish) · 8-hour wear rather than not listed (longevity) · Does not claim hydration

    Retailer shade note: warm taupe

    Medium confidence· Digital match

    View match
  30. #32 · Morphe

    ChromaPlus Eyeshadow Trio

    Tulle Order

    Matched on pan 3

    Shade match 86
    $13Ulta BeautyUlta BeautyCosts $2.50 more

    Matches: Both claim crease resistance

    Differences: Metallic rather than matte (finish)Powder rather than cream (format)Does not claim waterproof

    Score details
    Shade match
    86
    Finish, pigmentation & format
    11
    Wear & performance
    76
    Comfort & skin suitability
    40

    Close colour · Metallic · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Metallic rather than matte (finish) · Powder rather than cream (format) · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: soft ballet pink

    Medium confidence· Digital match

    View match
  31. #33 · Clinique

    High Impact Shadow Play Eye Shadow + Definer

    Double Latte
    Shade match 86
    $37Ulta BeautyUlta BeautyCosts $26.50 more

    Matches: Both claim crease resistanceBoth claim waterproof

    Differences: Metallic rather than matte (finish)Powder rather than cream (format)12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    86
    Finish, pigmentation & format
    11
    Wear & performance
    70
    Comfort & skin suitability
    40

    Close colour · Metallic · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Metallic rather than matte (finish) · Powder rather than cream (format) · 12-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match

Showing 12 of 31 matches

Why the closest shade match works

Half Magic Sparklestik Eye Crayon in FAUXBOT, against Ulta Beauty Collection Cream Eye Shadow Stick in Stay Neutral. Every attribute compared, with its share of the score.

ComparedYour shadeStay NeutralClosest shade matchFAUXBOTScore
Shade match55% of overall88
Colour98#a48279#a18178Looks identicalColour difference 0.8 (0 is identical)
Depth99MediumMediumSameDepth difference 0.8 on the 0–100 scale
Undertonenot comparableNot listedCoolUndertone unknown on one side
Colour family60BrownTaupeSome differenceNeighbouring colour families
Finish, pigmentation & format30% of overall · 2 of 3 compared32
Finish20MatteShimmerDifferentShimmer finish rather than matte
Pigmentationnot comparableNot listedNot listedNot listed for eitherNeither product lists an opacity
Format85CreamStickCloseStick rather than cream
Wear & performance10% of overall58
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Crease resistance100ClaimedClaimedSameBoth products claim crease resistance
Waterproof40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Comfort & skin suitability5% of overall · 2 of 3 compared40
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 66/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Half Magic Sparklestik Eye Crayon in FAUXBOT.

Same or better

  • Near-identical swatch colour
  • Both claim crease resistance

Different

  • Shimmer finish instead of matte
  • 12-hour wear longevity instead of not listed
  • Does not claim waterproof
  • Does not claim comfort
  • Does not claim hydration

Description and ingredients (information only, not scored)

Weighted ingredient similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionmedium brown matteicy cool taupe
Basemoderate siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick in Transformative Taupe, against Ulta Beauty Collection Cream Eye Shadow Stick in Stay Neutral. Every attribute compared, with its share of the score.

ComparedYour shadeStay NeutralClosest overall alternativeTransformative TaupeScore
Shade match55% of overall83
Colour90#a48279#a78681Very close colourColour difference 2.3 (0 is identical)
Depth96MediumLightCloseDepth difference 2.2 on the 0–100 scale
Undertonenot comparableNot listedNot listedUndertone unknown on one side
Colour family60BrownTaupeSome differenceNeighbouring colour families
Finish, pigmentation & format30% of overall · 2 of 3 compared97
Finish100MatteMatteSameSame matte finish
Pigmentationnot comparableNot listedBuildableNot listed for eitherAn opacity not listed for one product
Format85CreamStickCloseStick rather than cream
Wear & performance10% of overall70
Longevity40Not listed16-hour wearSome differenceThe match claims long wear; your product does not list it
Crease resistance100ClaimedClaimedSameBoth products claim crease resistance
Waterproof100ClaimedClaimedSameBoth products claim waterproof wear
Comfort & skin suitability5% of overall · 2 of 3 compared80
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Skin typesnot comparableNot listedSensitiveNot listed for eitherSkin types not listed for one product
Overall match 86/100Shade match 83/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick in Transformative Taupe.

Same or better

  • Very close colour
  • Same finish: matte
  • Both claim crease resistance
  • Both claim waterproof
  • Both claim comfort

Different

  • 16-hour wear longevity instead of not listed
  • Does not claim hydration

Description and ingredients (information only, not scored)

Weighted ingredient similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionmedium brown mattematte light taupe
Basemoderate siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

Half Magic Sparklestik Eye Crayon FAUXBOT

Best price
$26Ulta BeautyUlta Beauty
Costs $15.50 more

Your shade $10.50 at Ulta Beauty

Closest overall alternative

IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick Transformative Taupe

Match price
$25Ulta BeautyUlta Beauty
Costs $14.50 more

Your shade $10.50 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.