Cream Eye Shadow Stick I Don't Give A Fig dupes and alternatives Ulta Beauty Collection
4.2 (1,248)·Brown · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same finish: matte· Both claim waterproof
Differences: Plum rather than brown· 12-hour wear rather than not listed (longevity)· Does not claim crease resistance
Score details
Shade match
67
Finish, pigmentation & format
97
Wear & performance
52
Comfort & skin suitability
40
Close colour · Matte
Ingredients (not scored): 14% ingredient overlap
Differences: Plum rather than brown · 12-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Same format: cream· Both claim crease resistance
Differences: Noticeably different swatch colour· Deeper· 16-hour wear rather than not listed (longevity)
Score details
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Visibly different colour · Matte · Buildable
Ingredients (not scored): 13% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · 16-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Both claim waterproof· Both claim comfort
Differences: Noticeably different swatch colour· Liquid rather than cream (format)· 16-hour wear rather than not listed (longevity)
Score details
Shade match
57
Finish, pigmentation & format
93
Wear & performance
52
Comfort & skin suitability
80
Visibly different colour · Matte · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Liquid rather than cream (format) · 16-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim hydration
Matches: Same finish: matte· Both claim crease resistance· Both claim waterproof
Differences: Noticeably different swatch colour· Deeper· Liquid rather than cream (format)
Score details
Shade match
52
Finish, pigmentation & format
93
Wear & performance
70
Comfort & skin suitability
80
Visibly different colour · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Liquid rather than cream (format) · 24-hour wear rather than not listed (longevity) · Does not claim hydration
Retailer shade note: deep blackened brown with purple undertones
Differences: Deeper· Berry rather than brown· Long-wearing rather than not listed (longevity)
Score details
Shade match
56
Finish, pigmentation & format
100
Wear & performance
40
Comfort & skin suitability
40
Close colour · Matte · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Deeper · Berry rather than brown · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Differences: Plum rather than brown· Powder rather than cream (format)· Does not claim crease resistance
Score details
Shade match
60
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Matte · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Plum rather than brown · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Deeper· Powder rather than cream (format)
Score details
Shade match
60
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Both claim crease resistance· Both claim waterproof
Differences: Noticeably different swatch colour· Deeper· Powder rather than cream (format)
Score details
Shade match
52
Finish, pigmentation & format
88
Wear & performance
70
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Powder rather than cream (format) · 14-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Both claim waterproof
Differences: Noticeably different swatch colour· Deeper· 11-hour wear rather than not listed (longevity)
Score details
Shade match
50
Finish, pigmentation & format
97
Wear & performance
52
Comfort & skin suitability
40
Visibly different colour · Matte
Ingredients (not scored): 29% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · 11-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Differences: Berry rather than brown· Palette rather than cream (format)· Long-wearing rather than not listed (longevity)
Score details
Shade match
56
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Berry rather than brown · Palette rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Palette rather than cream (format)· Long-wearing rather than not listed (longevity)
Score details
Shade match
56
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Palette rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Both claim waterproof
Differences: Noticeably different swatch colour· Lighter· Berry rather than brown
Score details
Shade match
48
Finish, pigmentation & format
97
Wear & performance
52
Comfort & skin suitability
40
Slight colour difference · Matte
Ingredients (not scored): 14% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Berry rather than brown · 12-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Terracotta rather than brown· Powder rather than cream (format)
Score details
Shade match
55
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Terracotta rather than brown · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Both claim crease resistance· Both claim hydration
Differences: Noticeably different swatch colour· Mauve rather than brown· Powder rather than cream (format)
Score details
Shade match
46
Finish, pigmentation & format
88
Wear & performance
58
Comfort & skin suitability
60
Visibly different colour · Matte
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than brown · Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort
Differences: Noticeably different swatch colour· Lighter· Palette rather than cream (format)
Score details
Shade match
50
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Palette rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Retailer shade note: shimmery rose golds & cool-toned matte neutrals
Differences: Noticeably different swatch colour· Deeper· Nude rather than brown
Score details
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Visibly different colour · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Nude rather than brown · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Lighter· Palette rather than cream (format)
Score details
Shade match
47
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Palette rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Nude rather than brown· Powder rather than cream (format)
Score details
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Visibly different colour · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Nude rather than brown · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Both claim crease resistance· Both claim waterproof
Differences: Noticeably different swatch colour· Deeper· Plum rather than brown
Score details
Shade match
41
Finish, pigmentation & format
88
Wear & performance
70
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Plum rather than brown · Powder rather than cream (format) · 14-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Deeper· Plum rather than brown
Score details
Shade match
46
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Plum rather than brown · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Mauve rather than brown· Powder rather than cream (format)
Score details
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Visibly different colour · Matte
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than brown · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Lighter· Palette rather than cream (format)
Score details
Shade match
43
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Palette rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Lighter· Purple rather than brown
Score details
Shade match
36
Finish, pigmentation & format
97
Wear & performance
40
Comfort & skin suitability
60
Visibly different colour · Matte · Opaque
Ingredients (not scored): 23% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Purple rather than brown · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort
Matches: Both claim waterproof· Both claim comfort
Differences: Noticeably different swatch colour· Deeper· Shimmer rather than matte (finish)
Score details
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Slight colour difference · Shimmer · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Shimmer rather than matte (finish) · Liquid rather than cream (format) · 16-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim hydration
Matches: Same finish: matte· Both claim crease resistance· Both claim comfort
Differences: Noticeably different swatch colour· Deeper· Berry rather than brown
Score details
Shade match
33
Finish, pigmentation & format
93
Wear & performance
58
Comfort & skin suitability
80
Visibly different colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Berry rather than brown · Liquid rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Does not claim hydration
Matches: Same finish: matte· Same format: cream· Both claim waterproof
Differences: Noticeably different swatch colour· Lighter· Plum rather than brown
Score details
Shade match
32
Finish, pigmentation & format
100
Wear & performance
52
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Plum rather than brown · Long-wearing rather than not listed (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Both claim crease resistance· Both claim comfort
Differences: Noticeably different swatch colour· Lighter· Plum rather than brown
Score details
Shade match
34
Finish, pigmentation & format
88
Wear & performance
58
Comfort & skin suitability
80
Visibly different colour · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Plum rather than brown · Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Does not claim hydration
Matches: Same finish: matte· Both claim waterproof
Differences: Noticeably different swatch colour· Lighter· Plum rather than brown
Score details
Shade match
29
Finish, pigmentation & format
97
Wear & performance
52
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Plum rather than brown · 12-hour wear rather than not listed (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Metallic rather than matte (finish)· Powder rather than cream (format)
Score details
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Slight colour difference · Metallic · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Metallic rather than matte (finish) · Powder rather than cream (format) · 8-hour wear rather than not listed (longevity) · Does not claim waterproof · Does not claim comfort · Does not claim hydration
$9Ulta Beauty(product price)$1.50 less (14%)4.2 (2,863)
Shimmer · Buildable
Differences: Noticeably different swatch colour· Shimmer rather than matte (finish)· Powder rather than cream (format)
Score details
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Visibly different colour · Shimmer · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Shimmer rather than matte (finish) · Powder rather than cream (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort · Does not claim hydration
Retailer shade note: deep brown with multi colored shimmer
Milani Gilded Eyeshadow Sticks in Canyon, against Ulta Beauty Collection Cream Eye Shadow Stick in I Don't Give A Fig. Every attribute compared, with its share of the score.
ComparedYour shadeI Don't Give A FigClosest matchCanyonHow they compareScore
Shade match55% of overall70
Colour60%51#734957#7a4a48Slight colour differenceColour difference 7.3 (0 is identical)
Depth15%98Deep / darkDeep / darkSameDepth difference 1.1 on the 0–100 scale
Undertone—not comparableNot listedWarmUndertone unknown on one side
Colour family25%100BrownBrownSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared23
Finish65%5MatteMetallicDifferentMetallic finish rather than matte
Pigmentation20%—not comparableNot listedNot listedNot listed for eitherNeither product lists an opacity
Format15%100CreamCreamSameBoth cream
Wear & performance10% of overall70
Longevity50%40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Overall match 57/100Shade match 70/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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