Purple · Cool · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Opacity
Brand
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth, undertone and colour family only.
Ulta BeautyYour shade $25 at Sephora
Ulta Beauty Collection Luxe Satin Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$12View at Ulta BeautyNo match is close enough in colour to recommend as an overall alternative (shade match under 70).
Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Sephora$9 less (36%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Noticeably different swatch colour
Visibly different colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour
Retailer shade note: matte magenta purple
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta Beauty(product price)$12 less (48%)Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance
Differences: Noticeably different swatch colourPlum rather than purpleDoes not claim hydration
Visibly different colour · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Plum rather than purple · Does not claim hydration
Retailer shade note: cool toned plum
High confidence· Digital match
NYX Professional Makeup Shine Loud High Shine Long-Lasting Liquid Lipstick
Every store that sells this shade · prices as last checked
Walgreens$6.49View at Walgreens
CVS$12.49View at CVS
Walmart$12.97View at Walmart
Target$12.99 · out of stockView at TargetUlta Beautyfrom $13 · product priceView at Ulta Beauty
Amazon(product price)Price unavailableMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Noticeably different swatch colourDeeperPlum rather than purple
Visibly different colour · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Plum rather than purple · Does not claim comfort · Does not claim hydration
Medium confidence· Digital match
Maybelline SuperStay Matte Ink Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$7.20 · out of stockView at WalmartUlta Beauty(product price)Same priceMatches: Same cool undertoneSame opacity: opaqueBoth claim comfort
Differences: Noticeably different swatch colourLighterLong-wearing rather than 12-hour wear (longevity)
Visibly different colour · Satin · Opaque
Ingredients (not scored): 25% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Long-wearing rather than 12-hour wear (longevity)
Retailer shade note: electric violet
High confidence· Digital match
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $2 moreMatches: Same cool undertoneSame finish: matteBoth claim comfort
Differences: Noticeably different swatch colourLighterBuildable rather than opaque (opacity)
Visibly different colour · Matte · Buildable
Ingredients (not scored): 1% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Buildable rather than opaque (opacity)
Retailer shade note: soft lilac
High confidence· Digital match
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $27 · product priceView at Ulta BeautySephoraCosts $24 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Noticeably different swatch colourDeeperLong-wearing rather than 12-hour wear (longevity)
Visibly different colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Long-wearing rather than 12-hour wear (longevity)
Retailer shade note: dark lilac
High confidence· Digital match
Gucci Velvet Matte Lipstick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraWalgreens$18.01 less (72%)Matches: Same cool undertoneSame finish: matteClaims transfer resistance
Differences: Noticeably different swatch colourPlum rather than purpleLong-wearing rather than 12-hour wear (longevity)
Visibly different colour · Matte
Ingredients (not scored): 1% ingredient overlap
Differences: Noticeably different swatch colour · Plum rather than purple · Long-wearing rather than 12-hour wear (longevity) · Does not claim comfort · Does not claim hydration
Medium confidence· Digital match
Maybelline SuperStay Ink Crayon Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalgreens$6.99View at WalgreensWalmart$8.08 · out of stockView at WalmartTarget$9.99View at TargetCVS$10.51 less (42%)Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance
Differences: Noticeably different swatch colourPlum rather than purpleDoes not claim comfort
Visibly different colour · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Plum rather than purple · Does not claim comfort
Medium confidence· Digital match
Revlon ColorStay Overtime Lipcolor
Every store that sells this shade · prices as last checked
Ulta Beauty(product price)$13 less (52%)Matches: Same cool undertoneSame opacity: opaqueBoth claim comfort
Differences: Noticeably different swatch colourPlum rather than purpleNot listed rather than 12-hour wear (longevity)
Visibly different colour · Satin · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Noticeably different swatch colour · Plum rather than purple · Not listed rather than 12-hour wear (longevity)
Retailer shade note: berry plum
High confidence· Digital match
Ulta Beauty Collection Luxe Satin Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $12 · product priceView at Ulta BeautySephoraCosts $2 moreMatches: Same cool undertoneSame finish: matteSame longevity: 12-hour wear
Differences: Noticeably different swatch colourLighterMauve rather than purple
Visibly different colour · Matte
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Mauve rather than purple
Retailer shade note: Cool mauve
High confidence· Digital match
ILIA Lip Sketch Hydrating Crayon
Every store that sells this shade · prices as last checked
Sephora$27View at SephoraUlta Beautyfrom $27 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $25 moreMatches: Same cool undertoneSame opacity: opaqueSame longevity: 12-hour wear
Differences: Noticeably different swatch colourLighterPlum rather than purple
Visibly different colour · Satin · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Plum rather than purple
Retailer shade note: a bright plum
High confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $50 · product priceView at Ulta BeautySephora$50 · out of stockView at SephoraUlta Beauty(product price)$12 less (48%)Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance
Differences: Noticeably different swatch colourBerry rather than purpleDoes not claim hydration
Visibly different colour · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Berry rather than purple · Does not claim hydration
Retailer shade note: perfect berry
High confidence· Digital match
NYX Professional Makeup Shine Loud High Shine Long-Lasting Liquid Lipstick
Every store that sells this shade · prices as last checked
Walgreens$6.49View at WalgreensCVS$12.49View at CVSUlta Beautyfrom $13 · product priceView at Ulta BeautySephora$9 less (36%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Noticeably different swatch colourRose rather than purple
Visibly different colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Rose rather than purple
Retailer shade note: matte classic strawberry
Medium confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraSephoraSame priceMatches: Same cool undertoneSame opacity: opaqueBoth claim comfort
Differences: Noticeably different swatch colourPlum rather than purpleCream rather than matte (finish)
Visibly different colour · Cream · Opaque
Ingredients (not scored): 25% ingredient overlap
Differences: Noticeably different swatch colour · Plum rather than purple · Cream rather than matte (finish) · Long-wearing rather than 12-hour wear (longevity)
Retailer shade note: midtonal cream plum
High confidence· Digital match
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $2 moreMatches: Same cool undertoneSame finish: matteClaims transfer resistance
Differences: Noticeably different swatch colourBerry rather than purpleBuildable rather than opaque (opacity)
Visibly different colour · Matte · Buildable
Ingredients (not scored): 16% ingredient overlap
Differences: Noticeably different swatch colour · Berry rather than purple · Buildable rather than opaque (opacity)
Retailer shade note: deep berry wine
High confidence· Digital match
MAC Cosmetics Powder Kiss Hazy Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $27 · product priceView at Ulta BeautySephora$9 less (36%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Noticeably different swatch colourLighterMauve rather than purple
Visibly different colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Mauve rather than purple
Retailer shade note: matte soft berry mauve
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta Beauty$18 less (72%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Noticeably different swatch colourDeeperPlum rather than purple
Visibly different colour · Matte · Opaque
Ingredients (not scored): no ingredient list for one product
Differences: Noticeably different swatch colour · Deeper · Plum rather than purple · Long-wearing rather than 12-hour wear (longevity) · Does not claim comfort
Retailer shade note: rich burgundy
High confidence· Digital match
Juvia's Place The Berries Velvety Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$7View at Ulta BeautyUlta Beauty$10 less (40%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Noticeably different swatch colourDeeperBerry rather than purple
Visibly different colour · Matte · Opaque
Ingredients (not scored): no ingredient list for one product
Differences: Noticeably different swatch colour · Deeper · Berry rather than purple · Long-wearing rather than 12-hour wear (longevity) · Does not claim comfort
Retailer shade note: rich berry shade
High confidence· Digital match
Juvia's Place The Berries Velvety Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$15View at Ulta BeautyUlta BeautyCosts $10 moreMatches: Same cool undertoneSame finish: matteSame longevity: 12-hour wear
Differences: Noticeably different swatch colourBrown rather than purpleBuildable rather than opaque (opacity)
Visibly different colour · Matte · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than purple · Buildable rather than opaque (opacity)
Retailer shade note: cool berry brown
High confidence· Digital match
Lancôme L'Absolu Rouge Intimatte Buildable Soft Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$35View at Ulta BeautySephoraCosts $25 moreMatches: Same cool undertoneSame opacity: opaqueSame longevity: 12-hour wear
Differences: Noticeably different swatch colourNude rather than purple
Visibly different colour · Satin · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Nude rather than purple
Retailer shade note: a dark brownish nude
Medium confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beautyfrom $50 · product priceView at Ulta BeautySephora$9 less (36%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Noticeably different swatch colourLighterMauve rather than purple
Visibly different colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Mauve rather than purple
Retailer shade note: matte classic mauve
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraCVS$10.51 less (42%)Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance
Differences: Noticeably different swatch colourRed rather than purpleDoes not claim comfort
Visibly different colour · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Red rather than purple · Does not claim comfort
Medium confidence· Digital match
Revlon ColorStay Overtime Lipcolor
Every store that sells this shade · prices as last checked
Ulta Beauty(product price)Same priceMatches: Same cool undertoneBoth claim hydration
Differences: Noticeably different swatch colourGlossy rather than matte (finish)Sheer rather than opaque (opacity)
Visibly different colour · Glossy · Sheer
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Glossy rather than matte (finish) · Sheer rather than opaque (opacity) · Long-wearing rather than 12-hour wear (longevity) · Does not claim comfort
Retailer shade note: deep vibrant purple
High confidence· Digital match
MAC Cosmetics Lustreglass Sheer-Shine Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautySephoraSame priceMatches: Same cool undertoneSame longevity: 12-hour wearBoth claim comfort
Differences: Noticeably different swatch colourDeeperBerry rather than purple
Visibly different colour · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Berry rather than purple · Buildable rather than opaque (opacity)
Retailer shade note: deep berry
High confidence· Digital match
Rare Beauty Soft Pinch Lip Oil Stick
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraSephoraCosts $17 moreMatches: Same cool undertoneSame opacity: opaqueClaims transfer resistance
Differences: Noticeably different swatch colourDeeperPlum rather than purple
Visibly different colour · Satin · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Plum rather than purple · Long-wearing rather than 12-hour wear (longevity)
Retailer shade note: deep garnet
High confidence· Digital match
NARS Explicit Lipstick
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta BeautyCosts $10 moreMatches: Same cool undertoneSame finish: matteSame longevity: 12-hour wear
Differences: Noticeably different swatch colourDeeperBrown rather than purple
Visibly different colour · Matte · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Brown rather than purple · Buildable rather than opaque (opacity)
Retailer shade note: cool eggplant brown
High confidence· Digital match
Lancôme L'Absolu Rouge Intimatte Buildable Soft Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$35View at Ulta BeautySephora$1 less (4%)Matches: Same cool undertoneBoth claim comfortBoth claim hydration
Differences: Noticeably different swatch colourBerry rather than purpleBuildable rather than opaque (opacity)
Visibly different colour · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Berry rather than purple · Buildable rather than opaque (opacity) · Long-wearing rather than 12-hour wear (longevity)
Retailer shade note: muted berry
High confidence· Digital match
Rare Beauty Soft Pinch Tinted Lip Oil Stain
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty(product price)Costs $2 moreMatches: Same cool undertoneSame finish: matteBoth claim comfort
Differences: Noticeably different swatch colourDeeperBerry rather than purple
Visibly different colour · Matte · Buildable
Ingredients (not scored): 1% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Berry rather than purple · Buildable rather than opaque (opacity)
Retailer shade note: deep red wine
High confidence· Digital match
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $27 · product priceView at Ulta BeautySephoraCosts $25 moreMatches: Same cool undertoneBoth claim comfortBoth claim hydration
Differences: Noticeably different swatch colourPlum rather than purpleSheer tint rather than matte (finish)
Slight colour difference · Sheer tint · Sheer
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Plum rather than purple · Sheer tint rather than matte (finish) · Sheer rather than opaque (opacity) · Not listed rather than 12-hour wear (longevity)
Retailer shade note: sheer deep plum
High confidence· Digital match
Westman Atelier HydroBalm Sheer Tinted Lipstick with Peptides and Hyaluronic Acid
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraShowing 12 of 29 matches
Ulta Beauty Collection Luxe Satin Lipstick in Raisin 318, against MAC Cosmetics M·A·Cximal Silky Matte Lipstick in Everybody's Heroine. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Ulta Beauty Collection Luxe Satin Lipstick in Raisin 318.
Weighted ingredient similarity 15%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $25 at Sephora
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
