Red · Neutral · Medium
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Opacity
Brand
Preferences
Avoid an ingredient
32 matches
32 matches
The equivalent shade: scored on colour, depth, undertone and colour family only.
Ulta BeautyYour shade $25 at Ulta Beauty · product price; shade not separately priced
Buxom Full-On Plumping Lip Cream
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $26 · product priceView at Ulta BeautyThe most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
SephoraYour shade $25 at Ulta Beauty
ILIA Lip Sketch Hydrating Crayon
Every store that sells this shade · prices as last checked
Sephora$27View at SephoraUlta Beautyfrom $27 · product priceView at Ulta BeautyRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $25 moreMatches: Same neutral undertoneSame opacity: opaqueSame longevity: 12-hour wear
No material differences in the data we have.
Close colour · Satin · Opaque
Ingredients (not scored): 8% ingredient overlap
Retailer shade note: a deep brownish red
Medium confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraSephoraCosts $9 moreMatches: Very close colourSame finish: matteSame opacity: opaque
Differences: Cool rather than neutral undertone
Very close colour · Matte · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Cool rather than neutral undertone
Retailer shade note: vivid blue red
High confidence· Digital match
Pat McGrath Labs LiquiLUST: Legendary Wear Matte Lipstick
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beauty(product price)Costs $2 moreMatches: Very close colourSame finish: matteBoth claim comfort
Differences: Cool rather than neutral undertoneBuildable rather than opaque (opacity)
Very close colour · Matte · Buildable
Ingredients (not scored): 1% ingredient overlap
Differences: Cool rather than neutral undertone · Buildable rather than opaque (opacity)
Retailer shade note: vivid blue red
High confidence· Digital match
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $27 · product priceView at Ulta BeautyUlta BeautyCosts $2 moreMatches: Same neutral undertoneSame finish: matteBoth claim comfort
Differences: Does not claim hydration
Close colour · Matte
Ingredients (not scored): 3% ingredient overlap
Differences: Does not claim hydration
Retailer shade note: deep red
Medium confidence· Digital match
Smashbox Always On Longwear Matte Liquid Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$27View at Ulta Beauty
CVS$10.51 less (42%)Matches: Near-identical swatch colourSame opacity: opaqueClaims transfer resistance
Differences: Warm rather than neutral undertoneDoes not claim comfort
Looks identical · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Warm rather than neutral undertone · Does not claim comfort
Medium confidence· Digital match
Revlon ColorStay Overtime Lipcolor
Every store that sells this shade · prices as last checked
Ulta Beauty(product price)Costs $25 moreMatches: Same neutral undertoneSame opacity: opaqueSame longevity: 12-hour wear
Differences: Deeper
Close colour · Satin · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Deeper
Retailer shade note: a deep red
Medium confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $50 · product priceView at Ulta BeautySephora$50 · out of stockView at SephoraUlta Beauty$13.01 less (52%)Matches: Very close colourSame neutral undertoneSame finish: matte
Differences: Not listed rather than 12-hour wear (longevity)
Very close colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Not listed rather than 12-hour wear (longevity)
Retailer shade note: neutral red
High confidence· Digital match
Milani Color Fetish Matte Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at Amazon
Target$8.99View at TargetUlta Beauty$11.99View at Ulta BeautySephoraCosts $24 moreMatches: Same neutral undertoneSame finish: matteSame opacity: opaque
Differences: Long-wearing rather than 12-hour wear (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Long-wearing rather than 12-hour wear (longevity)
Retailer shade note: the gucci red matte
High confidence· Digital match
Gucci Velvet Matte Lipstick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beauty(product price)Costs $2 moreMatches: Very close colourSame finish: matteClaims transfer resistance
Differences: Cool rather than neutral undertoneBuildable rather than opaque (opacity)
Very close colour · Matte · Buildable
Ingredients (not scored): 16% ingredient overlap
Differences: Cool rather than neutral undertone · Buildable rather than opaque (opacity)
Retailer shade note: vivid blue red
High confidence· Digital match
MAC Cosmetics Powder Kiss Hazy Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $27 · product priceView at Ulta BeautySephoraCosts $11 moreMatches: Very close colourSame finish: matteSame longevity: 12-hour wear
Differences: Warm rather than neutral undertoneSheer rather than opaque (opacity)
Very close colour · Matte · Sheer
Ingredients (not scored): 9% ingredient overlap
Differences: Warm rather than neutral undertone · Sheer rather than opaque (opacity)
Retailer shade note: warm red
High confidence· Digital match
Laura Mercier Petal Soft Lipstick Crayon
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraSephoraCosts $12 moreMatches: Very close colourSame finish: matteBoth claim hydration
Differences: Cool rather than neutral undertoneBuildable rather than opaque (opacity)Does not claim comfort
Very close colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Cool rather than neutral undertone · Buildable rather than opaque (opacity) · Does not claim comfort
Retailer shade note: a classic, bright, blue-red for a hollywood star pout
High confidence· Digital match
Charlotte Tilbury Matte Revolution Hydrating Lipstick
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraUlta Beautyfrom $37 · product priceView at Ulta BeautySephoraCosts $12 moreMatches: Very close colourSame finish: matteBoth claim hydration
Differences: Cool rather than neutral undertoneBuildable rather than opaque (opacity)Does not claim comfort
Very close colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Cool rather than neutral undertone · Buildable rather than opaque (opacity) · Does not claim comfort
Retailer shade note: a cool, deep cherry red for cinematic lips
Medium confidence· Digital match
Charlotte Tilbury Matte Revolution Hydrating Lipstick
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraUlta Beauty$37View at Ulta BeautyUlta Beauty(product price)$11.01 less (44%)Matches: Very close colourSame finish: matteClaims transfer resistance
Differences: Cool rather than neutral undertoneDoes not claim hydration
Very close colour · Matte
Ingredients (not scored): 7% ingredient overlap
Differences: Cool rather than neutral undertone · Does not claim hydration
Retailer shade note: medium blue red
High confidence· Digital match
L'Oréal Paris Colour Riche Intense Volume Matte Lipstick
Every store that sells this shade · prices as last checked
Target$9.99View at TargetUlta Beautyfrom $13.99 · product priceView at Ulta BeautyCVS$15.19View at CVSSephoraCosts $15 moreMatches: Same finish: matteSame longevity: 12-hour wearBoth claim comfort
Differences: Cool rather than neutral undertoneBuildable rather than opaque (opacity)
Close colour · Matte · Buildable
Ingredients (not scored): 2% ingredient overlap
Differences: Cool rather than neutral undertone · Buildable rather than opaque (opacity)
Retailer shade note: poppy red
Medium confidence· Digital match
Valentino Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraSephora$9 less (36%)Matches: Same finish: matteSame opacity: opaqueClaims transfer resistance
Differences: Cool rather than neutral undertone
Close colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Cool rather than neutral undertone
Retailer shade note: matte berry red
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraSephora$9 less (36%)Matches: Same neutral undertoneSame finish: matteSame opacity: opaque
No material differences in the data we have.
Close colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Retailer shade note: matte classic red
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraAmazon(product price)Price unavailableMatches: Same neutral undertoneSame finish: matteSame opacity: opaque
Differences: Does not claim comfortDoes not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Does not claim comfort · Does not claim hydration
Medium confidence· Digital match
Maybelline SuperStay Matte Ink Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at Amazon
Walmart$7 · out of stockView at WalmartCVS$12.51 less (50%)Matches: Same finish: matteSame opacity: opaque
Differences: Warm rather than neutral undertoneDoes not claim comfortDoes not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Warm rather than neutral undertone · Does not claim comfort · Does not claim hydration
Medium confidence· Digital match
Maybelline SuperStay Matte Ink Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonCVS$12.49View at CVSWalmart$12.49 · out of stockView at WalmartUlta Beauty$9.01 less (36%)Matches: Same opacity: opaqueClaims transfer resistanceBoth claim comfort
Differences: Cool rather than neutral undertoneLong-wearing rather than 12-hour wear (longevity)
Close colour · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Cool rather than neutral undertone · Long-wearing rather than 12-hour wear (longevity)
Medium confidence· Digital match
Revlon Super Lustrous Ultra Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonTarget$15.99View at TargetUlta Beauty$15.99View at Ulta BeautyUlta Beauty(product price)Costs $2 moreMatches: Very close colourSame finish: matteClaims transfer resistance
Differences: Warm rather than neutral undertoneBuildable rather than opaque (opacity)
Very close colour · Matte · Buildable
Ingredients (not scored): 16% ingredient overlap
Differences: Warm rather than neutral undertone · Buildable rather than opaque (opacity)
Retailer shade note: warm brick red
High confidence· Digital match
MAC Cosmetics Powder Kiss Hazy Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $27 · product priceView at Ulta BeautySephoraCosts $23 moreMatches: Very close colourSame finish: matteBoth claim hydration
Differences: Cool rather than neutral undertoneSheer rather than opaque (opacity)Does not claim comfort
Very close colour · Matte · Sheer
Ingredients (not scored): 6% ingredient overlap
Differences: Cool rather than neutral undertone · Sheer rather than opaque (opacity) · Does not claim comfort
Retailer shade note: perfect blue-toned red
High confidence· Digital match
Valentino Spike Valentino Buttery Matte Lipstick
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta BeautyCosts $10 moreMatches: Very close colourSame opacity: opaqueBoth claim comfort
Differences: Cool rather than neutral undertoneNot listed rather than 12-hour wear (longevity)
Very close colour · Satin · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Cool rather than neutral undertone · Not listed rather than 12-hour wear (longevity)
Retailer shade note: cool medium-dark red
High confidence· Digital match
Jane Iredale ColorLuxe Hydrating Cream Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$35View at Ulta BeautyUlta BeautyCosts $23 moreMatches: Same finish: matteSame opacity: opaqueClaims transfer resistance
Differences: Warm rather than neutral undertoneLong-wearing rather than 12-hour wear (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Warm rather than neutral undertone · Long-wearing rather than 12-hour wear (longevity)
Retailer shade note: the iconic red
High confidence· Digital match
Dior Rouge Dior On Stage Ink Blur Matte Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beauty$48View at Ulta BeautyUlta Beauty(product price)Costs $2 moreMatches: Same neutral undertoneSame finish: matteClaims transfer resistance
Differences: DeeperBuildable rather than opaque (opacity)
Close colour · Matte · Buildable
Ingredients (not scored): 16% ingredient overlap
Differences: Deeper · Buildable rather than opaque (opacity)
Retailer shade note: deep brown red
High confidence· Digital match
MAC Cosmetics Powder Kiss Hazy Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $27 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $25 moreMatches: Same opacity: opaqueSame longevity: 12-hour wearBoth claim comfort
Differences: Cool rather than neutral undertoneBrown rather than red
Close colour · Satin · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Cool rather than neutral undertone · Brown rather than red
Retailer shade note: a deep reddish brown
Medium confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $50 · product priceView at Ulta BeautySephora$50 · out of stockView at SephoraUlta Beauty(product price)Costs $12 moreMatches: Same finish: matteBoth claim hydration
Differences: Warm rather than neutral undertoneBuildable rather than opaque (opacity)Does not claim comfort
Close colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Warm rather than neutral undertone · Buildable rather than opaque (opacity) · Does not claim comfort
Retailer shade note: chilli red
Medium confidence· Digital match
Charlotte Tilbury Matte Revolution Hydrating Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $37 · product priceView at Ulta BeautyUlta Beauty$14 less (56%)Matches: Same finish: matteSame opacity: opaqueClaims transfer resistance
Differences: Warm rather than neutral undertoneDoes not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Warm rather than neutral undertone · Does not claim hydration
Retailer shade note: brick red
High confidence· Digital match
NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$10.97View at WalmartTarget$10.99View at Target
Walgreens$10.99View at WalgreensUlta Beauty$11View at Ulta BeautyCVS$11.89View at CVSWalmart$21.94View at WalmartCVS$10.51 less (42%)Matches: Very close colourSame opacity: opaqueClaims transfer resistance
Differences: Warm rather than neutral undertonePlum rather than redDoes not claim comfort
Very close colour · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Warm rather than neutral undertone · Plum rather than red · Does not claim comfort
Medium confidence· Digital match
Revlon ColorStay Overtime Lipcolor
Every store that sells this shade · prices as last checked
Ulta Beauty(product price)Costs $25 moreMatches: Same opacity: opaqueSame longevity: 12-hour wearBoth claim comfort
Differences: Warm rather than neutral undertoneRose rather than red
Close colour · Satin · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Warm rather than neutral undertone · Rose rather than red
Retailer shade note: the iconic rosewood - satin
Medium confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $50 · product priceView at Ulta BeautyUlta Beauty(product price)$13.01 less (52%)Matches: Very close colourSame neutral undertoneBoth claim comfort
Differences: Not listed rather than 12-hour wear (longevity)
Very close colour
Ingredients (not scored): 6% ingredient overlap
Differences: Not listed rather than 12-hour wear (longevity)
Medium confidence· Digital match
Revlon Super Lustrous Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonTarget$6.89View at TargetCVS$8.99View at CVSWalgreens$11.49View at WalgreensUlta Beautyfrom $11.99 · product priceView at Ulta BeautyShowing 12 of 30 matches
Buxom Full-On Plumping Lip Cream in Sangria, against MAC Cosmetics M·A·Cximal Silky Matte Lipstick in Forever Curious. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Buxom Full-On Plumping Lip Cream in Sangria.
Weighted ingredient similarity 8%. Ingredients only affect results through the filters.
ILIA Lip Sketch Hydrating Crayon in Case Study, against MAC Cosmetics M·A·Cximal Silky Matte Lipstick in Forever Curious. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To ILIA Lip Sketch Hydrating Crayon in Case Study.
Weighted ingredient similarity 11%. Ingredients only affect results through the filters.
Buxom Full-On Plumping Lip Cream Sangria
Ulta BeautyYour shade $25 at Ulta Beauty · product price; shade not separately priced
ILIA Lip Sketch Hydrating Crayon Case Study
SephoraYour shade $25 at Ulta Beauty
32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
