Pink · Neutral · Medium
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Opacity
Brand
Preferences
Avoid an ingredient
32 matches
32 matches
The equivalent shade: scored on colour, depth, undertone and colour family only.
TargetYour shade $25 at Sephora
L'Oréal Paris Colour Riche Intense Volume Matte Lipstick
Every store that sells this shade · prices as last checked
Target$9.99View at Target
CVS$15.19View at CVSThe most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
SephoraYour shade $25 at Sephora
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Sephora$50View at Sephora
Ulta Beautyfrom $50 · product priceView at Ulta BeautyRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $2 moreMatches: Same finish: matteSame longevity: 12-hour wearBoth claim comfort
Differences: Warm rather than neutral undertone
Close colour · Matte
Ingredients (not scored): 11% ingredient overlap
Differences: Warm rather than neutral undertone
Retailer shade note: Beige Pink
Medium confidence· Digital match
ILIA Lip Sketch Hydrating Crayon
Every store that sells this shade · prices as last checked
Sephora$27View at SephoraUlta Beauty$27View at Ulta BeautySephora$9 less (36%)Matches: Very close colourSame finish: matteSame opacity: opaque
Differences: Cool rather than neutral undertone
Very close colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Cool rather than neutral undertone
Retailer shade note: matte mauve pink
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta BeautySame priceMatches: Very close colourSame finish: matteSame opacity: opaque
Differences: Cool rather than neutral undertoneRose rather than pink
Very close colour · Matte · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Cool rather than neutral undertone · Rose rather than pink
Retailer shade note: dusty rose
Medium confidence· Digital match
Stila Stay All Day Liquid Lipstick Matte
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautySephoraCosts $15 moreMatches: Same finish: matteSame longevity: 12-hour wearBoth claim comfort
Differences: Warm rather than neutral undertoneBuildable rather than opaque (opacity)
Close colour · Matte · Buildable
Ingredients (not scored): 2% ingredient overlap
Differences: Warm rather than neutral undertone · Buildable rather than opaque (opacity)
Retailer shade note: romantic nude pink
Medium confidence· Digital match
Valentino Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraSephoraCosts $3 moreMatches: Very close colourSame neutral undertoneSame finish: matte
Differences: Rose rather than pinkNot listed rather than 12-hour wear (longevity)
Very close colour · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Rose rather than pink · Not listed rather than 12-hour wear (longevity)
Retailer shade note: midtone rose
Medium confidence· Digital match
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beautyfrom $28 · product priceView at Ulta BeautySephoraCosts $24 moreMatches: Very close colourSame neutral undertoneSame finish: matte
Differences: Rose rather than pinkLong-wearing rather than 12-hour wear (longevity)
Very close colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Rose rather than pink · Long-wearing rather than 12-hour wear (longevity)
Retailer shade note: taupe rosewood
Medium confidence· Digital match
Gucci Velvet Matte Lipstick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraSephora$9 less (36%)Matches: Very close colourSame finish: matteSame opacity: opaque
Differences: Cool rather than neutral undertoneRose rather than pink
Very close colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Cool rather than neutral undertone · Rose rather than pink
Retailer shade note: matte midtone rose
Medium confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraSephoraCosts $39 moreMatches: Very close colourSame opacity: opaqueSame longevity: 12-hour wear
Differences: Cool rather than neutral undertoneRose rather than pinkDoes not claim comfort
Very close colour · Satin · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Cool rather than neutral undertone · Rose rather than pink · Does not claim comfort
Retailer shade note: Rose
Medium confidence· Digital match
Tom Ford Runway Lipstick Color with Hydrating, 12H Longwear
Every store that sells this shade · prices as last checked
Sephora$64View at SephoraUlta Beauty$11.01 less (44%)Matches: Very close colourSame finish: matteClaims transfer resistance
Differences: Cool rather than neutral undertoneMauve rather than pinkDoes not claim hydration
Very close colour · Matte
Ingredients (not scored): 7% ingredient overlap
Differences: Cool rather than neutral undertone · Mauve rather than pink · Does not claim hydration
Retailer shade note: cool medium mauve
Medium confidence· Digital match
L'Oréal Paris Colour Riche Intense Volume Matte Lipstick
Every store that sells this shade · prices as last checked
Target$9.99View at TargetUlta Beauty$13.99View at Ulta Beauty
Walgreens$13.99View at WalgreensCVS$15.19View at CVSUlta Beauty(product price)Costs $2 moreMatches: Same finish: matteBoth claim comfortBoth claim hydration
Differences: Cool rather than neutral undertoneBuildable rather than opaque (opacity)
Close colour · Matte · Buildable
Ingredients (not scored): 1% ingredient overlap
Differences: Cool rather than neutral undertone · Buildable rather than opaque (opacity)
Retailer shade note: midtoned mauve pink
High confidence· Digital match
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $27 · product priceView at Ulta BeautyUlta Beauty(product price)Same priceMatches: Same neutral undertoneSame opacity: opaqueBoth claim comfort
Differences: Rose rather than pinkLong-wearing rather than 12-hour wear (longevity)
Close colour · Satin · Opaque
Ingredients (not scored): 25% ingredient overlap
Differences: Rose rather than pink · Long-wearing rather than 12-hour wear (longevity)
Retailer shade note: light rose
Medium confidence· Digital match
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautySephoraCosts $39 moreMatches: Same opacity: opaqueSame longevity: 12-hour wearBoth claim hydration
Differences: Warm rather than neutral undertoneDoes not claim comfort
Close colour · Satin · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Warm rather than neutral undertone · Does not claim comfort
Retailer shade note: Baby Pink
Medium confidence· Digital match
Tom Ford Runway Lipstick Color with Hydrating, 12H Longwear
Every store that sells this shade · prices as last checked
Sephora$64View at SephoraUlta BeautyCosts $2 moreMatches: Same finish: matteBoth claim comfort
Differences: Cool rather than neutral undertoneRose rather than pinkDoes not claim hydration
Close colour · Matte
Ingredients (not scored): 3% ingredient overlap
Differences: Cool rather than neutral undertone · Rose rather than pink · Does not claim hydration
Retailer shade note: cool rose
Medium confidence· Digital match
Smashbox Always On Longwear Matte Liquid Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$27View at Ulta BeautyUlta Beauty(product price)$12.01 less (48%)Matches: Very close colourSame finish: matteSame opacity: opaque
Differences: Warm rather than neutral undertoneRose rather than pinkDoes not claim comfort
Very close colour · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Warm rather than neutral undertone · Rose rather than pink · Does not claim comfort · Does not claim hydration
Retailer shade note: warm rose
Medium confidence· Digital match
Maybelline SuperStay Matte Ink Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at Amazon
Walmart$9.82View at WalmartTargetfrom $9.89 · product priceView at TargetCVS$12.49View at CVSUlta Beautyfrom $12.99 · product priceView at Ulta BeautySephoraCosts $9 moreMatches: Same finish: matteSame opacity: opaqueSame longevity: 12-hour wear
Differences: Cool rather than neutral undertoneRose rather than pink
Close colour · Matte · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Cool rather than neutral undertone · Rose rather than pink
Retailer shade note: soft plum rose
High confidence· Digital match
Pat McGrath Labs LiquiLUST: Legendary Wear Matte Lipstick
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraSephoraCosts $12 moreMatches: Same finish: matteBoth claim hydration
Differences: Warm rather than neutral undertoneBuildable rather than opaque (opacity)Does not claim comfort
Close colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Warm rather than neutral undertone · Buildable rather than opaque (opacity) · Does not claim comfort
Retailer shade note: warm berry pink
High confidence· Digital match
Charlotte Tilbury Matte Revolution Hydrating Lipstick
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraUlta Beautyfrom $37 · product priceView at Ulta BeautySephora$9 less (36%)Matches: Same finish: matteSame opacity: opaqueClaims transfer resistance
Differences: Warm rather than neutral undertone
Close colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Warm rather than neutral undertone
Retailer shade note: matte peach rose pink
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta BeautySame priceMatches: Same neutral undertoneSame opacity: opaqueBoth claim comfort
Differences: Long-wearing rather than 12-hour wear (longevity)
Close colour · Satin · Opaque
Ingredients (not scored): 25% ingredient overlap
Differences: Long-wearing rather than 12-hour wear (longevity)
Retailer shade note: muted neutral pink
High confidence· Digital match
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$25View at Ulta BeautySephoraCosts $25 moreMatches: Same opacity: opaqueSame longevity: 12-hour wearBoth claim comfort
Differences: Warm rather than neutral undertoneRose rather than pink
Close colour · Satin · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Warm rather than neutral undertone · Rose rather than pink
Retailer shade note: a bold rosewood
Medium confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beautyfrom $50 · product priceView at Ulta BeautySephoraCosts $24 moreMatches: Same opacity: opaqueBoth claim hydration
Differences: Warm rather than neutral undertoneRose rather than pinkLong-wearing rather than 12-hour wear (longevity)
Close colour · Opaque
Ingredients (not scored): no ingredient list for one product
Differences: Warm rather than neutral undertone · Rose rather than pink · Long-wearing rather than 12-hour wear (longevity) · Does not claim comfort
Retailer shade note: peach rosewood
Medium confidence· Digital match
Gucci Glow & Care Shine Lipstick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beauty$10 less (40%)Matches: Very close colourSame finish: matteSame opacity: opaque
Differences: Cool rather than neutral undertoneNude rather than pinkLong-wearing rather than 12-hour wear (longevity)
Very close colour · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Cool rather than neutral undertone · Nude rather than pink · Long-wearing rather than 12-hour wear (longevity) · Does not claim comfort
Retailer shade note: mauve rose nude
High confidence· Digital match
Juvia's Place The Nude Velvety Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$15View at Ulta BeautySephoraCosts $25 moreMatches: Same opacity: opaqueSame longevity: 12-hour wearBoth claim comfort
Differences: Cool rather than neutral undertoneNude rather than pink
Close colour · Satin · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Cool rather than neutral undertone · Nude rather than pink
Retailer shade note: a bold taupe nude
Medium confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beauty$50View at Ulta BeautyUlta Beauty(product price)$13 less (52%)Matches: Very close colourBoth claim comfortBoth claim hydration
Differences: Warm rather than neutral undertoneLong-wearing rather than 12-hour wear (longevity)
Very close colour
Ingredients (not scored): 6% ingredient overlap
Differences: Warm rather than neutral undertone · Long-wearing rather than 12-hour wear (longevity)
Retailer shade note: soft pink
Medium confidence· Digital match
NYX Professional Makeup Lip IV Hydrating Gloss Stain
Every store that sells this shade · prices as last checked
Amazon$11.84View at AmazonWalmart$11.97View at WalmartTarget$11.99View at TargetUlta Beautyfrom $12 · product priceView at Ulta BeautySephoraCosts $15 moreMatches: Same finish: matteSame longevity: 12-hour wearBoth claim comfort
Differences: Cool rather than neutral undertoneRose rather than pinkBuildable rather than opaque (opacity)
Close colour · Matte · Buildable
Ingredients (not scored): 2% ingredient overlap
Differences: Cool rather than neutral undertone · Rose rather than pink · Buildable rather than opaque (opacity)
Retailer shade note: deep rosewood
Medium confidence· Digital match
Valentino Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraSephoraCosts $23 moreMatches: Very close colourSame finish: matteBoth claim hydration
Differences: Cool rather than neutral undertoneRose rather than pinkSheer rather than opaque (opacity)
Very close colour · Matte · Sheer
Ingredients (not scored): 6% ingredient overlap
Differences: Cool rather than neutral undertone · Rose rather than pink · Sheer rather than opaque (opacity) · Does not claim comfort
Retailer shade note: nude rosewood
Medium confidence· Digital match
Valentino Spike Valentino Buttery Matte Lipstick
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta BeautySame priceMatches: Same finish: matteSame opacity: opaqueSame longevity: 12-hour wear
Differences: Cool rather than neutral undertoneMauve rather than pink
Close colour · Matte · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Cool rather than neutral undertone · Mauve rather than pink
Retailer shade note: deep muted mauve
High confidence· Digital match
Stila Stay All Day Liquid Lipstick Matte
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautyUlta BeautyCosts $11 moreMatches: Same finish: matteSame longevity: 12-hour wearBoth claim comfort
Differences: Cool rather than neutral undertoneMauve rather than pinkSheer rather than opaque (opacity)
Close colour · Matte · Sheer
Ingredients (not scored): 9% ingredient overlap
Differences: Cool rather than neutral undertone · Mauve rather than pink · Sheer rather than opaque (opacity)
Retailer shade note: dusty mauve
High confidence· Digital match
Laura Mercier Petal Soft Lipstick Crayon
Every store that sells this shade · prices as last checked
Ulta Beauty$36View at Ulta BeautySephoraCosts $12 moreMatches: Same finish: matteBoth claim hydration
Differences: Warm rather than neutral undertoneRose rather than pinkBuildable rather than opaque (opacity)
Close colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Warm rather than neutral undertone · Rose rather than pink · Buildable rather than opaque (opacity) · Does not claim comfort
Retailer shade note: nude rosewood
Medium confidence· Digital match
Charlotte Tilbury Matte Revolution Hydrating Lipstick
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraSephoraCosts $23 moreMatches: Very close colourSame neutral undertoneSame opacity: opaque
Differences: Shimmer rather than matte (finish)6-hour wear rather than 12-hour wear (longevity)Does not claim comfort
Very close colour · Shimmer · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Shimmer rather than matte (finish) · 6-hour wear rather than 12-hour wear (longevity) · Does not claim comfort
Retailer shade note: a brown pink
Medium confidence· Digital match
Dior Addict Shine Lipstick
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beauty$13.01 less (52%)Matches: Near-identical swatch colourBoth claim hydration
Differences: Cool rather than neutral undertoneNot listed rather than 12-hour wear (longevity)Does not claim comfort
Looks identical
Ingredients (not scored): 14% ingredient overlap
Differences: Cool rather than neutral undertone · Not listed rather than 12-hour wear (longevity) · Does not claim comfort
Retailer shade note: mauve pink
Medium confidence· Digital match
CoverGirl Clean Fresh Yummy Blur Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$11.99View at Ulta BeautyShowing 12 of 30 matches
L'Oréal Paris Colour Riche Intense Volume Matte Lipstick in 635, against MAC Cosmetics M·A·Cximal Silky Matte Lipstick in You Wouldn't Get It. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To L'Oréal Paris Colour Riche Intense Volume Matte Lipstick in 635.
Weighted ingredient similarity 7%. Ingredients only affect results through the filters.
Dior Rouge Dior Lipstick in 558 Grace, against MAC Cosmetics M·A·Cximal Silky Matte Lipstick in You Wouldn't Get It. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Dior Rouge Dior Lipstick in 558 Grace.
Weighted ingredient similarity 8%. Ingredients only affect results through the filters.
L'Oréal Paris Colour Riche Intense Volume Matte Lipstick 635
TargetYour shade $25 at Sephora
Dior Rouge Dior Lipstick 558 Grace
SephoraYour shade $25 at Sephora
32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
