The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 002 dupes and alternatives Basma
4.5 (686)·Deep · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$16Ulta Beauty(product price)$24 less (60%)4.3 (2,230)
Matches: Same cool undertone· Same full coverage· Both claim long-wearing
Differences: Slightly lighter· Radiant rather than natural finish· No skin-like finish claimed
Score details
Shade match
84
Finish & visual result
68
Wear & performance
70
Skin suitability
90
Close colour · Radiant · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly lighter · Radiant rather than natural finish · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel
Matches: Same cool undertone· Claims transfer resistance· Both claim a lightweight feel
Differences: Matte rather than natural finish· Medium rather than full coverage· No skin-like finish claimed
Score details
Shade match
88
Finish & visual result
61
Wear & performance
63
Skin suitability
60
Close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for normal skin
Retailer shade note: deepest with cool brown undertones
$19.99Ulta Beauty(product price)$20.01 less (50%)4.3 (275)
Matches: Both claim a skin-like finish· Claims a blurring effect· Claims transfer resistance
Differences: Slightly lighter· Neutral rather than cool undertone· Matte rather than natural finish
Score details
Shade match
81
Finish & visual result
70
Wear & performance
63
Skin suitability
84
Close colour · Matte · Buildable coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly lighter · Neutral rather than cool undertone · Matte rather than natural finish · Buildable rather than full coverage · Does not claim colour stability
$15.99Ulta Beauty(product price)$24.01 less (60%)4.5 (1,466)
Matches: Same cool undertone· Both claim long-wearing· Claims not settling into lines
Differences: Slightly lighter· Radiant rather than natural finish· Buildable rather than full coverage
Score details
Shade match
84
Finish & visual result
61
Wear & performance
63
Skin suitability
84
Close colour · Radiant · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly lighter · Radiant rather than natural finish · Buildable rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel
Matches: Claims a blurring effect· Both claim long-wearing· Both claim a lightweight feel
Differences: Slightly deeper· Matte rather than natural finish· Buildable rather than full coverage
Score details
Shade match
80
Finish & visual result
58
Wear & performance
85
Skin suitability
84
Close colour · Matte · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly deeper · Matte rather than natural finish · Buildable rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Contains drying alcohol
Matches: Same natural finish· Claims a blurring effect
Differences: Neutral rather than cool undertone· Buildable rather than full coverage· No skin-like finish claimed
Score details
Shade match
79
Finish & visual result
73
Wear & performance
55
Skin suitability
100
Close colour · Natural · Buildable coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than cool undertone · Buildable rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: dark skin with neutral beige undertones
Matches: Very close colour· Similar undertone (neutral vs cool)· Claims a blurring effect
Differences: Radiant rather than natural finish· Light rather than full coverage· No skin-like finish claimed
Score details
Shade match
89
Finish & visual result
40
Wear & performance
40
Skin suitability
60
Very close colour · Radiant · Light coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for oily skin
Retailer shade note: Very deep with neutral cool undertones
The closest shade to Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 002 (Deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation in Dark Deep 55 R, against Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 002. Every attribute compared, with its share of the score.
ComparedYour shade002Closest shade matchDark Deep 55 RHow they compareScore
Shade match55% of overall90
Colour60%85#8e3e29#813e2bVery close colourColour difference 3.0 (0 is identical)
Depth15%95DeepVery deepCloseDepth difference: 3.0
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Finish35%56NaturalMatteSome differenceMatte finish rather than natural
Coverage30%100FullFullSameSame full coverage
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared85
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type100%0Normal, dry, oilySensitiveMarketed for different skin types
Overall match 78/100Shade match 90/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
about-face THE PERFORMER Skin-Focused Foundation in D2COOL, against Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 002. Every attribute compared, with its share of the score.
ComparedYour shade002Closest overall alternativeD2COOLHow they compareScore
Shade match55% of overall81
Colour60%72#8e3e29#7c3a1fClose colourColour difference 4.7 (0 is identical)
Depth15%86DeepVery deepCloseDepth difference: 5.6
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Overall match 85/100Shade match 81/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
SephoraCosts $16 more
