The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 10 dupes and alternatives Basma
4.5 (686)·Deep · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same warm undertone· Same natural finish· Both claim long-wearing
Differences: Slightly deeper· Medium rather than full coverage· No skin-like finish claimed
Score details
Shade match
85
Finish & visual result
79
Wear & performance
74
Skin suitability
60
Close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly deeper · Medium rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for oily skin
Matches: Near-identical swatch colour· Claims a blurring effect· Both claim long-wearing
Differences: Matte rather than natural finish· Medium rather than full coverage· No skin-like finish claimed
Score details
Shade match
90
Finish & visual result
58
Wear & performance
74
Skin suitability
84
Looks identical · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Contains listed fragrance
Matches: Same warm undertone· Same natural finish· Claims a blurring effect
Differences: Medium rather than full coverage· No skin-like finish claimed· Does not claim colour stability
Score details
Shade match
84
Finish & visual result
67
Wear & performance
85
Skin suitability
60
Close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Medium rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for oily skin · Contains drying alcohol
Matches: Same warm undertone· Same full coverage· Claims a blurring effect
Differences: Matte rather than natural finish· No skin-like finish claimed· Does not claim colour stability
Score details
Shade match
90
Finish & visual result
64
Wear & performance
58
Skin suitability
60
Close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · Does not claim colour stability · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: deeper skin with very warm, rosy undertones
Matches: Same warm undertone· Same full coverage· Claims a blurring effect
Differences: Matte rather than natural finish· No skin-like finish claimed· Does not claim colour stability
Score details
Shade match
88
Finish & visual result
64
Wear & performance
58
Skin suitability
60
Close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · Does not claim colour stability · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: deeper skin with warm, peach undertones
Matches: Same warm undertone· Same full coverage· Claims a blurring effect
Differences: Matte rather than natural finish· No skin-like finish claimed· Does not claim colour stability
Score details
Shade match
87
Finish & visual result
64
Wear & performance
58
Skin suitability
60
Close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · Does not claim colour stability · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: deeper skin with warm, golden undertones
$16Ulta Beauty(product price)$24 less (60%)4.3 (699)
Matches: Same warm undertone· Same natural finish· Claims a blurring effect
Differences: Slightly lighter· Medium rather than full coverage· No skin-like finish claimed
Score details
Shade match
83
Finish & visual result
73
Wear & performance
40
Skin suitability
84
Close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly lighter · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel
Matches: Very close colour· Same warm undertone· Claims a blurring effect
Differences: Radiant rather than natural finish· Light rather than full coverage· No skin-like finish claimed
Score details
Shade match
92
Finish & visual result
40
Wear & performance
40
Skin suitability
60
Very close colour · Radiant · Light coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for oily skin
Retailer shade note: Very deep with golden undertones
The closest shade to Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 10 (Deep · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 6W1 Ganache, against Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 10. Every attribute compared, with its share of the score.
ComparedYour shade10Closest shade match6W1 GanacheHow they compareScore
Shade match55% of overall96
Colour60%94#9f4e2b#984d2cVery close colourColour difference 1.6 (0 is identical)
Depth15%97DeepDeepSameDepth difference: 1.8
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Overall match 85/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
L'Oréal Paris Infallible 32H Fresh Wear Foundation in 525 Deep Golden, against Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 10. Every attribute compared, with its share of the score.
ComparedYour shade10Closest overall alternative525 Deep GoldenHow they compareScore
Shade match55% of overall88
Colour60%81#9f4e2b#9e552aClose colourColour difference 3.4 (0 is identical)
Depth15%97DeepDeepSameDepth difference: 2.0
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Overall match 85/100Shade match 88/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
SephoraCosts $2 more
