The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 19 dupes and alternatives Basma
4.5 (686)·Light medium · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same full coverage· Both claim long-wearing
Differences: Radiant rather than natural finish· No skin-like finish claimed· Does not claim colour stability
Score details
Shade match
84
Finish & visual result
68
Wear & performance
70
Skin suitability
90
Very close colour · Radiant · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Radiant rather than natural finish · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance
$11.99Ulta Beauty(product price)$28.01 less (70%)4.4 (182,841)
Matches: Very close colour· Same warm undertone· Both claim a lightweight feel
Differences: Matte rather than natural finish· Medium rather than full coverage· No skin-like finish claimed
Score details
Shade match
92
Finish & visual result
54
Wear & performance
70
Skin suitability
67
Very close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for dry skin · Contains drying alcohol
$11.99Ulta Beauty(product price)$28.01 less (70%)4.4 (182,841)
Matches: Very close colour· Similar undertone (neutral vs warm)· Both claim a lightweight feel
Differences: Matte rather than natural finish· Medium rather than full coverage· No skin-like finish claimed
Score details
Shade match
91
Finish & visual result
54
Wear & performance
70
Skin suitability
67
Very close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for dry skin · Contains drying alcohol
Matches: Very close colour· Same warm undertone· Same natural finish
Differences: Medium rather than full coverage· No skin-like finish claimed· No long-wear claim
Score details
Shade match
93
Finish & visual result
72
Wear & performance
51
Skin suitability
0
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim colour stability · Not marketed for normal/dry/oily skin · Contains drying alcohol
$11.99Ulta Beauty(product price)$28.01 less (70%)4.4 (182,841)
Matches: Very close colour· Same warm undertone· Both claim a lightweight feel
Differences: Slightly deeper· Matte rather than natural finish· Medium rather than full coverage
Score details
Shade match
90
Finish & visual result
54
Wear & performance
70
Skin suitability
67
Very close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly deeper · Matte rather than natural finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for dry skin · Contains drying alcohol
Matches: Both claim a skin-like finish· Claims a blurring effect· Both claim long-wearing
Differences: Olive rather than warm undertone· Radiant rather than natural finish· Medium rather than full coverage
Score details
Shade match
82
Finish & visual result
70
Wear & performance
74
Skin suitability
60
Close colour · Radiant · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Olive rather than warm undertone · Radiant rather than natural finish · Medium rather than full coverage · Does not claim colour stability · Not marketed for normal skin
Retailer shade note: honey - tan/olive skin with neutral undertones
Matches: Very close colour· Both claim a skin-like finish· Both claim long-wearing
Differences: Slightly cooler undertone· Radiant rather than natural finish· Medium rather than full coverage
Score details
Shade match
76
Finish & visual result
75
Wear & performance
85
Skin suitability
60
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly cooler undertone · Radiant rather than natural finish · Medium rather than full coverage · Does not claim colour stability · Not marketed for normal skin · Contains listed fragrance
$24Ulta Beauty(product price)$16 less (40%)3.9 (396)
Matches: Similar undertone (neutral vs warm)· Both claim long-wearing
Differences: Radiant rather than natural finish· Medium rather than full coverage· No skin-like finish claimed
Score details
Shade match
87
Finish & visual result
54
Wear & performance
70
Skin suitability
84
Close colour · Radiant · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Radiant rather than natural finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance
Matches: Same full coverage· Claims a blurring effect· Both claim long-wearing
Differences: Slightly lighter· Matte rather than natural finish· No skin-like finish claimed
Score details
Shade match
80
Finish & visual result
64
Wear & performance
70
Skin suitability
84
Colour not compared · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly lighter · Matte rather than natural finish · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel
Matches: Very close colour· Similar undertone (neutral vs warm)· Same full coverage
Differences: Slightly deeper· Radiant rather than natural finish· No skin-like finish claimed
Score details
Shade match
86
Finish & visual result
68
Wear & performance
40
Skin suitability
84
Very close colour · Radiant · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly deeper · Radiant rather than natural finish · No skin-like finish claimed · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance
Matches: Similar undertone (neutral vs warm)· Same full coverage
Differences: Radiant rather than natural finish· No skin-like finish claimed· No long-wear claim
Score details
Shade match
86
Finish & visual result
68
Wear & performance
40
Skin suitability
84
Close colour · Radiant · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Radiant rather than natural finish · No skin-like finish claimed · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance
Matches: Similar undertone (neutral vs warm)· Same natural finish· Claims a blurring effect
Differences: Medium rather than full coverage· No skin-like finish claimed· No long-wear claim
Score details
Shade match
86
Finish & visual result
73
Wear & performance
51
Skin suitability
0
Close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim colour stability · Not marketed for normal/dry/oily skin
$11.99Ulta Beauty(product price)$28.01 less (70%)4.4 (182,841)
Matches: Very close colour· Both claim a lightweight feel
Differences: Slightly lighter· Neutral rather than warm undertone· Matte rather than natural finish
Score details
Shade match
84
Finish & visual result
54
Wear & performance
70
Skin suitability
67
Very close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly lighter · Neutral rather than warm undertone · Matte rather than natural finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for dry skin · Contains drying alcohol
Matches: Very close colour· Same warm undertone· Both claim a lightweight feel
Differences: Radiant rather than natural finish· Light rather than full coverage· No skin-like finish claimed
Score details
Shade match
93
Finish & visual result
40
Wear & performance
55
Skin suitability
67
Very close colour · Radiant · Light coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim colour stability · Not marketed for oily skin
Differences: Slightly deeper· Medium rather than full coverage· No skin-like finish claimed
Score details
Shade match
78
Finish & visual result
72
Wear & performance
40
Skin suitability
90
Colour not compared · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly deeper · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance
The closest shade to Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 19 (Light medium · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Maybelline Fit Me Dewy + Smooth Foundation in Sun Beige, against Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 19. Every attribute compared, with its share of the score.
ComparedYour shade19Closest shade matchSun BeigeHow they compareScore
Shade match55% of overall93
Colour60%95#f2a87b#eda97cLooks identicalColour difference 1.4 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared40
Finish35%56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage30%20FullLightDifferentLight coverage rather than full
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared55
Longevity30%40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall67
Skin type100%67Normal, dry, oilyDry, normalBoth marketed for normal/dry skin
Overall match 73/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Medium Tan, against Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 19. Every attribute compared, with its share of the score.
ComparedYour shade19Closest overall alternativeMedium TanHow they compareScore
Shade match55% of overall90
Colour60%83#f2a87b#e7ac87Close colourColour difference 3.3 (0 is identical)
Overall match 86/100Shade match 90/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.