Beautler.Your beauty butler

The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 32 dupes and alternatives Basma

Light · Warm · yellow undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation Fair Ivory

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Basma
32Change shade
Depth and undertone: Light · Warm · yellow
Finish and coverage: Natural · Full coverage
The match
NYX Professional Makeup
Fair Ivory
Depth and undertone: Light · Warm
Finish and coverage: Matte · Buildable coverage
Shade match
96out of 100
Colour
94
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$16Ulta BeautyUlta Beauty
$24 less (60%)

Your shade $40 at Sephora · product price; shade not separately priced · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Hourglass Vanish Seamless Finish Foundation Stick 6 Buff

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Basma
32Change shade
Depth and undertone: Light · Warm · yellow
Finish and coverage: Natural · Full coverage
The match
Hourglass
6 Buff
Depth and undertone: Light · Warm · golden
Finish and coverage: Natural · Full coverage
Overall match
86out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
86
Wear (Wear & performance)
70
Skin (Skin suitability)
60
Best price
$49SephoraSephora
Costs $9 more

Your shade $40 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 91
    $49SephoraSephoraCosts $9 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimedDoes not claim colour stabilityNot marketed for oily skin

    Score details
    Shade match
    91
    Finish & visual result
    86
    Wear & performance
    70
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim colour stability · Not marketed for oily skin

    Retailer shade note: light, warm undertones

    Medium confidence· Digital match

    View match
  2. #4 · Hourglass

    Vanish Seamless Finish Foundation Stick

    7 Warm Ivory
    Shade match 90
    $49SephoraSephoraCosts $9 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimedDoes not claim colour stabilityNot marketed for oily skin

    Score details
    Shade match
    90
    Finish & visual result
    86
    Wear & performance
    70
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim colour stability · Not marketed for oily skin

    Retailer shade note: light medium, warm undertones

    Medium confidence· Digital match

    View match
  3. #5 · Well People

    Skinforia Serum Foundation

    16 Light Neutral
    Shade match 80
    $30TargetTarget$10 less (25%)

    Matches: Same natural finishBoth claim a skin-like finishBoth claim long-wearing

    Differences: Neutral rather than warm undertoneBuildable rather than full coverageDoes not claim colour stability

    Score details
    Shade match
    80
    Finish & visual result
    93
    Wear & performance
    85
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than full coverage · Does not claim colour stability

    Low confidence· Digital match

    View match
  4. #6 · Well People

    Skinforia Serum Foundation

    24 Light Medium Neutral
    Shade match 80
    $30TargetTarget$10 less (25%)

    Matches: Same natural finishBoth claim a skin-like finishBoth claim long-wearing

    Differences: Neutral rather than warm undertoneBuildable rather than full coverageDoes not claim colour stability

    Score details
    Shade match
    80
    Finish & visual result
    93
    Wear & performance
    85
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than full coverage · Does not claim colour stability

    Low confidence· Digital match

    View match
  5. Shade match 89
    $36SephoraSephora$4 less (10%)

    Matches: Same warm undertoneBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterMedium rather than full coverageDoes not claim colour stability

    Score details
    Shade match
    89
    Finish & visual result
    76
    Wear & performance
    85
    Skin suitability
    60

    Close colour · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Medium rather than full coverage · Does not claim colour stability · Not marketed for normal skin

    Retailer shade note: light / medium - warm

    Medium confidence· Digital match

    View match
  6. #8 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    210 Light Medium
    Shade match 91
    $52SephoraSephoraCosts $12 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Medium rather than full coverageNo skin-like finish claimedDoes not claim colour stability

    Score details
    Shade match
    91
    Finish & visual result
    67
    Wear & performance
    85
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for oily skin · Contains drying alcohol

    Retailer shade note: with peach undertones

    High confidence· Digital match

    View match
  7. #9 · about-face

    THE PERFORMER Skin-Focused Foundation

    LM1COOL
    Shade match 75
    $25Ulta BeautyUlta Beauty(product price)$15 less (38%)

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Slightly cooler undertoneMedium rather than full coverageDoes not claim colour stability

    Score details
    Shade match
    75
    Finish & visual result
    93
    Wear & performance
    85
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · Does not claim colour stability

    Retailer shade note: light medium with cool pink undertones

    Medium confidence· Digital match

    View match
  8. Shade match 84
    $17.99Ulta BeautyUlta Beauty(product price)$22.01 less (55%)

    Matches: Very close colourSame full coverageBoth claim a skin-like finish

    Differences: Neutral rather than warm undertoneRadiant rather than natural finishDoes not claim colour stability

    Score details
    Shade match
    84
    Finish & visual result
    82
    Wear & performance
    70
    Skin suitability
    84

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Does not claim colour stability · Contains drying alcohol

    Medium confidence· Digital match

    View match
  9. #11 · Hourglass

    Vanish Seamless Finish Foundation Stick

    7.5 Nude
    Shade match 83
    $49SephoraSephoraCosts $9 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedDoes not claim colour stability

    Score details
    Shade match
    83
    Finish & visual result
    86
    Wear & performance
    70
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · Does not claim colour stability · Not marketed for oily skin

    Retailer shade note: light medium, neutral undertones

    Medium confidence· Digital match

    View match
  10. #12 · IT Cosmetics

    CC+ Cream Full Coverage Color Correcting Foundation

    Light Neutral
    Shade match 80
    $39SephoraSephora$1 less (3%)

    Matches: Same natural finishSame full coverageBoth claim long-wearing

    Differences: Slightly lighterNeutral rather than warm undertoneNo skin-like finish claimed

    Score details
    Shade match
    80
    Finish & visual result
    86
    Wear & performance
    70
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Neutral rather than warm undertone · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  11. Shade match 80
    $12.59$17.99Ulta BeautyUlta Beauty$27.41 less (69%)

    Matches: Same full coverageBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Slightly deeperNeutral rather than warm undertoneRadiant rather than natural finish

    Score details
    Shade match
    80
    Finish & visual result
    82
    Wear & performance
    70
    Skin suitability
    84

    Close colour · Radiant · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone · Radiant rather than natural finish · Does not claim colour stability · Contains drying alcohol

    Medium confidence· Digital match

    View match
  12. #14 · Juvia's Place

    I Am My Skin Hydra-Tint Foundation Stick

    19 Luxor
    Shade match 81
    $20Ulta BeautyUlta Beauty(product price)$20 less (50%)

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly deeperNeutral rather than warm undertoneNo skin-like finish claimed

    Score details
    Shade match
    81
    Finish & visual result
    79
    Wear & performance
    85
    Skin suitability
    30

    Very close colour · Natural · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly deeper · Neutral rather than warm undertone · No skin-like finish claimed · Does not claim colour stability · Not marketed for dry/oily skin

    Retailer shade note: light with rosy-neutral base

    High confidence· Digital match

    View match
  13. #15 · Hourglass

    Vanish Seamless Finish Foundation Stick

    4.5 Vanilla
    Shade match 79
    $49SephoraSephoraCosts $9 more

    Matches: Near-identical swatch colourSame natural finishSame full coverage

    Differences: Slightly cooler undertoneNo skin-like finish claimedDoes not claim colour stability

    Score details
    Shade match
    79
    Finish & visual result
    86
    Wear & performance
    70
    Skin suitability
    60

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly cooler undertone · No skin-like finish claimed · Does not claim colour stability · Not marketed for oily skin

    Retailer shade note: light, cool undertones

    Medium confidence· Digital match

    View match
  14. #16 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    1N1 Ivory Nude
    Shade match 92
    $52SephoraSephoraCosts $12 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Claims transfer resistance

    Differences: Matte rather than natural finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    92
    Finish & visual result
    61
    Wear & performance
    63
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for normal skin

    Retailer shade note: light with neutral peach undertones

    High confidence· Digital match

    View match
  15. Shade match 84
    $50Ulta BeautyUlta BeautyCosts $10 more

    Matches: Very close colourSame full coverageBoth claim a skin-like finish

    Differences: Matte rather than natural finishDoes not claim colour stabilityNot marketed for dry skin

    Score details
    Shade match
    84
    Finish & visual result
    76
    Wear & performance
    63
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than natural finish · Does not claim colour stability · Not marketed for dry skin

    Medium confidence· Digital match

    View match
  16. #18 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    2W0 Warm Vanilla
    Shade match 91
    $52SephoraSephoraCosts $12 more

    Matches: Very close colourSame warm undertoneClaims transfer resistance

    Differences: Matte rather than natural finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    91
    Finish & visual result
    61
    Wear & performance
    63
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for normal skin

    Retailer shade note: light-medium with warm yellow undertones

    High confidence· Digital match

    View match
  17. Shade match 91
    $39.50Ulta BeautyUlta Beauty(product price)$0.50 less (1%)

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Matte rather than natural finishBuildable rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    91
    Finish & visual result
    58
    Wear & performance
    51
    Skin suitability
    84

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · Buildable rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim colour stability

    Retailer shade note: for light warm skin with a yellow hue

    Medium confidence· Digital match

    View match
  18. Shade match 73
    $39SephoraSephora$1 less (3%)

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly cooler undertoneNo skin-like finish claimedDoes not claim colour stability

    Score details
    Shade match
    73
    Finish & visual result
    86
    Wear & performance
    70
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly cooler undertone · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: light with pink undertones

    Medium confidence· Digital match

    View match
  19. #21 · NYX Professional Makeup

    Bare With Me Blur Tint Foundation

    04: Light Neutral
    Shade match 94
    $14Ulta BeautyUlta Beauty(product price)$26 less (65%)

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Matte rather than natural finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    52
    Wear & performance
    58
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for dry skin

    Retailer shade note: fair beige with a warm undertone

    Medium confidence· Digital match

    View match
  20. #22 · Well People

    Skinforia Serum Foundation

    26 Medium Warm
    Shade match 65
    $30TargetTarget$10 less (25%)

    Matches: Same warm undertoneSame natural finishBoth claim a skin-like finish

    Differences: Slightly deeperBuildable rather than full coverageDoes not claim colour stability

    Score details
    Shade match
    65
    Finish & visual result
    93
    Wear & performance
    85
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly deeper · Buildable rather than full coverage · Does not claim colour stability

    Low confidence· Digital match

    View match
  21. Shade match 83
    $49Ulta BeautyUlta BeautyCosts $9 more

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Medium rather than full coverageNo long-wear claimDoes not claim colour stability

    Score details
    Shade match
    83
    Finish & visual result
    86
    Wear & performance
    55
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than full coverage · No long-wear claim · Does not claim colour stability · Not marketed for normal/dry/oily skin

    Retailer shade note: light medium, beige undertones

    Medium confidence· Digital match

    View match
  22. #24 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    N4.75
    Shade match 82
    $39SephoraSephora$1 less (3%)

    Matches: Same full coverageClaims transfer resistanceClaims not settling into lines

    Differences: Neutral rather than warm undertoneMatte rather than natural finishNo skin-like finish claimed

    Score details
    Shade match
    82
    Finish & visual result
    68
    Wear & performance
    67
    Skin suitability
    67

    Close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · No skin-like finish claimed · Not marketed for dry skin

    Retailer shade note: light with peachy neutral undertones

    High confidence· Digital match

    View match
  23. Shade match 84
    $15.99Ulta BeautyUlta Beauty(product price)$24.01 less (60%)

    Matches: Very close colourBoth claim long-wearingClaims not settling into lines

    Differences: Neutral rather than warm undertoneRadiant rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    84
    Finish & visual result
    61
    Wear & performance
    63
    Skin suitability
    84

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Buildable rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match
  24. Shade match 84
    $15.99Ulta BeautyUlta Beauty$24.01 less (60%)

    Matches: Very close colourBoth claim long-wearingClaims not settling into lines

    Differences: Neutral rather than warm undertoneRadiant rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    84
    Finish & visual result
    61
    Wear & performance
    63
    Skin suitability
    84

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Buildable rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match
  25. Shade match 80
    $14.59TargetTarget$25.41 less (64%)

    Matches: Same full coverageClaims a blurring effectBoth claim long-wearing

    Differences: Matte rather than natural finishNo skin-like finish claimedDoes not claim colour stability

    Score details
    Shade match
    80
    Finish & visual result
    64
    Wear & performance
    70
    Skin suitability
    84

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Matte rather than natural finish · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  26. Shade match 77
    $54SephoraSephoraCosts $14 more

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Slightly cooler undertoneMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    77
    Finish & visual result
    67
    Wear & performance
    74
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · No skin-like finish claimed

    Retailer shade note: light with cool undertones

    High confidence· Digital match

    View match
  27. #29 · Temptu

    Perfect Canvas Foundation

    2.5C Cream
    Shade match 72
    $34Ulta BeautyUlta Beauty(product price)$6 less (15%)

    Matches: Very close colourBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly cooler undertoneNatural matte rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    72
    Finish & visual result
    84
    Wear & performance
    74
    Skin suitability
    50

    Very close colour · Natural matte · Buildable coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · Natural matte rather than natural finish · Buildable rather than full coverage · Does not claim colour stability

    Retailer shade note: fair-to-light shade with cool undertones

    Medium confidence· Digital match

    View match
  28. Shade match 72
    $49SephoraSephoraCosts $9 more

    Matches: Same natural finishBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly cooler undertoneMedium rather than full coverageDoes not claim a lightweight feel

    Score details
    Shade match
    72
    Finish & visual result
    86
    Wear & performance
    67
    Skin suitability
    67

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: fair with rosy undertones

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 32 (Light · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    3.9

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 3.9

    • Very close colour
    • Light · Warm · peach undertone

    $42

  2. NARS Radiant Creamy Concealer

    Cannelle

    NARS Radiant Creamy Concealer, shade Cannelle

    • Very close colour
    • Light · Warm undertone

    $36

  3. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    140

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 140

    • Close colour
    • Light medium · Warm undertone

    $12.99

  4. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    370 Biscuit

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 370 Biscuit

    • Very close colour
    • Light medium

    $15.99

  5. CoverGirl TruBlend Undercover Concealer

    Warm Beige

    CoverGirl TruBlend Undercover Concealer, shade Warm Beige

    • Close colour
    • Light · Warm undertone

    $12.99

  6. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Drift 3.8

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Drift 3.8

    • Close colour
    • Light medium · Warm · peach undertone

    $39

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in Fair Ivory, against Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 32. Every attribute compared, with its share of the score.

ComparedYour shade32Closest shade matchFair IvoryScore
Shade match55% of overall96
Colour94#ecb29a#f2b199Very close colourColour difference 1.6 (0 is identical)
Depth99LightLightSameDepth difference: 0.6
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Undertone100Warm · yellowWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared61
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall60
Skin type60Normal, dry, oilyCombination, normal, oilyBoth marketed for normal/​oily skin
Overall match 77/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in Fair Ivory.

Same or better

  • $24 less
  • Very close colour
  • Same warm undertone
  • Buildable rather than full coverage

Different

  • Matte finish instead of natural
  • No skin-like finish claimed
  • No long-wear claim
  • Does not claim colour stability
  • Does not claim a lightweight feel
  • Not marketed for dry skin

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, high siliconeNo ingredient list
FragranceNot listedNo ingredient list
Drying alcoholNot listedNo ingredient list
SPFNot listedNot listed
Overlap

Why the closest overall alternative works

Hourglass Vanish Seamless Finish Foundation Stick in 6 Buff, against Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 32. Every attribute compared, with its share of the score.

ComparedYour shade32Closest overall alternative6 BuffScore
Shade match55% of overall93
Colour89#ecb29a#e9b69bVery close colourColour difference 2.5 (0 is identical)
Depth98LightLightSameDepth difference: 1.0
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone100Warm · yellowWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared86
Finish100NaturalNaturalSameSame natural finish
Coverage100FullFullSameSame full coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared70
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, dry, oilyNormal, dry, combinationBoth marketed for normal/​dry skin
Overall match 86/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Hourglass Vanish Seamless Finish Foundation Stick in 6 Buff.

Same or better

  • Very close colour
  • Same warm undertone
  • Same natural finish
  • Same full coverage
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed
  • Does not claim colour stability
  • Not marketed for oily skin

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs silicone-based; silicone high vs high

Where to buy

Closest shade match

NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation Fair Ivory

Match price
$16Ulta BeautyUlta Beauty
$24 less (60%)

Your shade $40 at Sephora · product price; shade not separately priced · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Hourglass Vanish Seamless Finish Foundation Stick 6 Buff

Best price
$49SephoraSephora
Costs $9 more

Your shade $40 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.