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Illusion Luminous Glow Foundation SPF 30 1.5 dupes and alternatives Hourglass

Light · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free23No drying alcohol20Vegan11Cruelty-free13Oil-free2With SPF10Mineral5

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30 matches

Closest shade match: Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation Light Medium Cool 1

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Hourglass
1.5Change shade
Depth and undertone: Light · Cool · pink
Finish and coverage: Radiant · Medium coverage
The match
Clinique
Light Medium Cool 1
Depth and undertone: Light · Cool
Finish and coverage: Natural · Light coverage
Shade match
99out of 100
Colour
98
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$49Ulta BeautyUlta Beauty
$11 less (18%)

Your shade $60 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: CoverGirl Clean Fresh Skin Milk Foundation Fair/Light 530

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Hourglass
1.5Change shade
Depth and undertone: Light · Cool · pink
Finish and coverage: Radiant · Medium coverage
The match
CoverGirl
Fair/Light 530
Depth and undertone: Light
Finish and coverage: Radiant · Light coverage
Overall match
83out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
82
Wear (Wear & performance)
54
Skin (Skin suitability)
90
Medium confidence· Digital matchWhy it matches
Best price
$8.74Ulta BeautyUlta Beauty
$51.26 less (85%)

Your shade $60 at Sephora

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · CoverGirl

    Clean Fresh Skin Milk Foundation

    Fair 520
    Shade match 90
    $8.74$12.49Ulta BeautyUlta Beauty$51.26 less (85%)

    Matches: Near-identical swatch colourSame radiant finishBoth claim not settling into lines

    Differences: Light rather than medium coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    82
    Wear & performance
    54
    Skin suitability
    90

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Contains listed fragrance · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  2. #4 · CoverGirl

    Clean Fresh Skin Milk Foundation

    Light 540
    Shade match 88
    $8.74$12.49Ulta BeautyUlta Beauty$51.26 less (85%)

    Matches: Very close colourSame radiant finishBoth claim not settling into lines

    Differences: Light rather than medium coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    82
    Wear & performance
    54
    Skin suitability
    90

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Contains listed fragrance · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  3. #5 · Clinique

    Even Better Makeup Broad Spectrum SPF 15 Foundation

    CN 20 Fair
    Shade match 93
    $39SephoraSephora$21 less (35%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs cool)Same medium coverage

    Differences: Natural rather than radiant finishDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    93
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: very fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · L'Oréal Paris

    True Match Hyaluron Tinted Balm Foundation

    Very Light
    Shade match 84
    $17.99Ulta BeautyUlta Beauty$42.01 less (70%)

    Matches: Near-identical swatch colourSame radiant finishBoth claim not settling into lines

    Differences: Slightly warmer undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    84
    Finish & visual result
    91
    Wear & performance
    54
    Skin suitability
    84

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Contains listed fragrance · No SPF

    Retailer shade note: 1 very light

    Medium confidence· Digital match

    View match
  5. #7 · Hourglass

    Veil Hydrating Skin Tint Foundation

    3
    Shade match 87
    $49SephoraSephora$11 less (18%)

    Matches: Very close colourSame radiant finishClaims a lightweight feel

    Differences: Neutral rather than cool undertoneLight rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    82
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Light rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Retailer shade note: Fair with neutral undertones

    Medium confidence· Digital match

    View match
  6. #8 · Clinique

    Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation

    Light Cool 1
    Shade match 96
    $49Ulta BeautyUlta Beauty$11 less (18%)

    Matches: Very close colourSame cool undertoneBoth claim 12-hour wear

    Differences: Natural rather than radiant finishLight rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    96
    Finish & visual result
    58
    Wear & performance
    70
    Skin suitability
    60

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Natural rather than radiant finish · Light rather than medium coverage · Does not claim transfer resistance · Not marketed for normal skin

    Medium confidence· Digital match

    View match
  7. #9 · Clinique

    Even Better Makeup Broad Spectrum SPF 15 Foundation

    CN 28 Ivory
    Shade match 92
    $39SephoraSephora$21 less (35%)

    Matches: Very close colourSimilar undertone (neutral vs cool)Same medium coverage

    Differences: Natural rather than radiant finishDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    92
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: very fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  8. #10 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    Beige Rose
    Shade match 97
    $19.99WalgreensWalgreens$40.01 less (67%)

    Matches: Near-identical swatch colourSame cool undertoneSame medium coverage

    Differences: Natural rather than radiant finishNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    97
    Finish & visual result
    76
    Wear & performance
    54
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance · Not marketed for normal/dry/combination skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  9. #11 · Too Faced

    Born This Way Undetectable Medium-To-Full Coverage Foundation

    Snow
    Shade match 88
    $49SephoraSephora$11 less (18%)

    Matches: Near-identical swatch colourSame medium coverageClaims a skin-like finish

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishNot marketed for combination skin

    Score details
    Shade match
    88
    Finish & visual result
    68
    Wear & performance
    79
    Skin suitability
    67

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Not marketed for combination skin · No SPF

    Retailer shade note: very fair with neutral to rosy undertones

    Medium confidence· Digital match

    View match
  10. #12 · L'Oréal Paris

    Infallible Skin Ink 2-in-1 Foundation Concealer

    130 Medium Cool
    Shade match 96
    $18.99Ulta BeautyUlta Beauty(product price)$41.01 less (68%)

    Matches: Near-identical swatch colourSame cool undertoneSame medium coverage

    Differences: Matte rather than radiant finishContains drying alcoholNo SPF

    Score details
    Shade match
    96
    Finish & visual result
    50
    Wear & performance
    61
    Skin suitability
    84

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Matte rather than radiant finish · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  11. #13 · Clinique

    Redness Solutions Makeup SPF 15

    Calming Fair
    Shade match 92
    $40Ulta BeautyUlta Beauty$20 less (33%)

    Matches: Very close colourSimilar undertone (neutral vs cool)Same medium coverage

    Differences: Natural rather than radiant finishNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal skin

    Retailer shade note: very fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  12. #14 · Revolution Beauty

    Skin Silk Glow Tint Sheer Foundation Stick

    Fair
    Shade match 83
    $9.10$13Ulta BeautyUlta Beauty$50.90 less (85%)

    Matches: Near-identical swatch colourSame radiant finish

    Differences: Slightly warmer undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    83
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    84

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Medium confidence· Digital match

    View match
  13. #15 · Kryolan Professional Makeup

    Natural Fluid Foundation

    NP 6
    Shade match 96
    $51.50Ulta BeautyUlta Beauty(product price)$8.50 less (14%)

    Matches: Near-identical swatch colourSame cool undertoneClaims a skin-like finish

    Differences: Natural rather than radiant finishLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    96
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    84

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than radiant finish · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Retailer shade note: Pink

    Medium confidence· Digital match

    View match
  14. #16 · CoverGirl

    Olay Simply Ageless 3-in-1 Liquid Foundation

    Classic Ivory
    Shade match 89
    $18.99Ulta BeautyUlta Beauty(product price)$41.01 less (68%)

    Matches: Very close colourSame medium coverage

    Differences: Natural rather than radiant finishNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · No SPF

    Medium confidence· Digital match

    View match
  15. #17 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F3N
    Shade match 98
    $14Ulta BeautyUlta Beauty(product price)$46 less (77%)

    Matches: Near-identical swatch colourSame cool undertoneClaims a blurring effect

    Differences: Matte rather than radiant finishBuildable rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    98
    Finish & visual result
    50
    Wear & performance
    51
    Skin suitability
    84

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Matte rather than radiant finish · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Retailer shade note: fair or light skin tones with a cool pink undertone

    Medium confidence· Digital match

    View match
  16. #18 · Well People

    Skinforia Serum Foundation

    14 Fair Neutral
    Shade match 89
    $21$30Ulta BeautyUlta Beauty$39 less (65%)

    Matches: Near-identical swatch colourClaims a skin-like finishClaims a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    89
    Finish & visual result
    68
    Wear & performance
    51
    Skin suitability
    90

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Medium confidence· Digital match

    View match
  17. #19 · CoverGirl

    Olay Simply Ageless 3-in-1 Liquid Foundation

    Creamy Natural
    Shade match 88
    $18.99Ulta BeautyUlta Beauty$41.01 less (68%)

    Matches: Very close colourSame medium coverage

    Differences: Natural rather than radiant finishNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · No SPF

    Medium confidence· Digital match

    View match
  18. #20 · Maybelline

    Fit Me Dewy + Smooth Foundation

    115 Ivory
    Shade match 87
    $9.12WalmartWalmart$50.88 less (85%)

    Matches: Very close colourSame radiant finishClaims a lightweight feel

    Differences: Neutral rather than cool undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    87
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    67

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than cool undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination skin

    Medium confidence· Digital match

    View match
  19. #21 · Make Up For Ever

    Balancing & Perfecting Natural Finish Longwear Foundation

    106N Linen
    Shade match 87
    $49SephoraSephora$11 less (18%)

    Matches: Very close colourSame medium coverageClaims a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol · No SPF

    Retailer shade note: for fair to light skin with neutral undertones

    Medium confidence· Digital match

    View match
  20. #22 · ILIA

    Skin Rewind Blurring Foundation and Concealer Complexion Stick

    6N Aspen
    Shade match 87
    $50SephoraSephora$10 less (17%)

    Matches: Very close colourSame medium coverageClaims a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    70
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry skin · No SPF

    Retailer shade note: Very light with neutral undertones

    Medium confidence· Digital match

    View match
  21. #23 · Lancôme

    Teint Idole Shape Stick Blurring Multi-Use Stick

    100 Ivoire N
    Shade match 89
    $46SephoraSephora$14 less (23%)

    Matches: Near-identical swatch colourSame medium coverageClaims a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Does not claim not settling into lines · Not marketed for combination skin · No SPF

    Retailer shade note: fair skin with neutral/peachy undertones

    Medium confidence· Digital match

    View match
  22. #24 · Charlotte Tilbury

    Airbrush Flawless Foundation

    4 Cool
    Shade match 96
    $52SephoraSephora$8 less (13%)

    Matches: Very close colourSame cool undertoneSame medium coverage

    Differences: Matte rather than radiant finishDoes not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    96
    Finish & visual result
    48
    Wear & performance
    51
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Matte rather than radiant finish · Does not claim not settling into lines · Contains drying alcohol · No SPF

    Retailer shade note: fair with cool undertones

    Medium confidence· Digital match

    View match
  23. #25 · Maybelline

    Super Stay 24H Skin Tint + Vitamin C

    120
    Shade match 84
    $17.99Ulta BeautyUlta Beauty(product price)$42.01 less (70%)

    Matches: Near-identical swatch colourSame radiant finishClaims a skin-like finish

    Differences: Slightly warmer undertoneFull rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    38
    Skin suitability
    84

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  24. #26 · bareMinerals

    BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20

    Light 21 Cool
    Shade match 98
    $45Ulta BeautyUlta Beauty(product price)$15 less (25%)

    Matches: Near-identical swatch colourSame cool undertoneClaims a skin-like finish

    Differences: Matte rather than radiant finishFull rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    98
    Finish & visual result
    36
    Wear & performance
    52
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: for very light cool skin with a pink hue

    Medium confidence· Digital match

    View match
  25. #27 · bareMinerals

    ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15

    Light 08
    Shade match 89
    $39.50Ulta BeautyUlta Beauty(product price)$20.50 less (34%)

    Matches: Near-identical swatch colourClaims a blurring effectBoth claim not settling into lines

    Differences: Neutral rather than cool undertoneMatte rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    89
    Finish & visual result
    50
    Wear & performance
    54
    Skin suitability
    84

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: for very light neutral skin with a subtle yellow hue

    Medium confidence· Digital match

    View match
  26. #28 · Doll 10

    Doll Skin Genius Serum Skin Tint

    Fair/Light
    Shade match 88
    $46Ulta BeautyUlta Beauty$14 less (23%)

    Matches: Near-identical swatch colourSame medium coverageClaims a skin-like finish

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    64
    Wear & performance
    54
    Skin suitability
    33

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance · Not marketed for normal/combination skin · No SPF

    Retailer shade note: Fair with balanced neutral undertones

    Medium confidence· Digital match

    View match
  27. #29 · bareMinerals

    BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20

    Fair 12 Cool
    Shade match 95
    $45Ulta BeautyUlta Beauty(product price)$15 less (25%)

    Matches: Very close colourSame cool undertoneClaims a skin-like finish

    Differences: Matte rather than radiant finishFull rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    36
    Wear & performance
    52
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: for fair cool skin with a pink hue

    Medium confidence· Digital match

    View match
  28. #30 · Well People

    Skinforia Serum Foundation

    16 Light Neutral
    Shade match 80
    $30TargetTarget$30 less (50%)

    Matches: Claims a skin-like finishClaims a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    68
    Wear & performance
    51
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Low confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to Hourglass Illusion Luminous Glow Foundation SPF 30 1.5 (Light · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Nude

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Nude

    • Very close colour
    • Fair · Cool · rosy undertone

    $36

    SephoraView at Sephora
  2. e.l.f. Cosmetics Hydrating Camo Concealer

    Fair Rose

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Fair Rose

    • Very close colour
    • Light · Cool · pink undertone

    $8

    Ulta BeautyView at Ulta Beauty
  3. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    24.0 Medium Beige

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 24.0 Medium Beige

    • Very close colour
    • Light · Cool undertone

    $30

    SephoraView at Sephora
  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW10

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW10

    • Very close colour
    • Light · Cool · pink undertone

    $30

    SephoraView at Sephora
  5. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Crème 1.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Crème 1.5

    • Very close colour
    • Light · Cool · pink undertone

    $39

    SephoraView at Sephora
  6. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Yogurt Drops 1.5 Beige

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Yogurt Drops 1.5 Beige

    • Close colour
    • Light · Cool · pink undertone

    $31

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation in Light Medium Cool 1, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 1.5. Every attribute compared, with its share of the score.

ComparedYour shade1.5Closest shade matchLight Medium Cool 1Score
Shade match55% of overall99
Colour98#edc1a5#efc1a4Looks identicalColour difference 0.5 (0 is identical)
Depth100LightLightSameDepth difference: 0.2
Retailer descriptionVery fairNot statedNo depth word in one descriptionNot compared
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared58
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage60MediumLightSome differenceLight coverage rather than medium
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall70
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, dry, combinationCombination, dry, oilyBoth marketed for dry/​combination skin
Overall match 82/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation in Light Medium Cool 1.

Same or better

  • $11 less
  • Near-identical swatch colour
  • Same cool undertone
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • Claims colour stability
  • Claims a lightweight feel
  • SPF 45 instead of SPF 30

Different

  • Natural finish instead of radiant
  • Light rather than medium coverage
  • Does not claim transfer resistance
  • Not marketed for normal skin

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30SPF 45
OverlapBoth water-based; silicone high vs high
View full match

Why the closest overall alternative works

CoverGirl Clean Fresh Skin Milk Foundation in Fair/Light 530, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 1.5. Every attribute compared, with its share of the score.

ComparedYour shade1.5Closest overall alternativeFair/Light 530Score
Shade match55% of overall91
Colour98#edc1a5#eac0a4Looks identicalColour difference 0.7 (0 is identical)
Depth99LightLightSameDepth difference: 0.8
Retailer descriptionVery fairNot statedNo depth word in one descriptionNot compared
Undertone70Cool · pinkUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared82
Finish100RadiantRadiantSameSame radiant finish
Coverage60MediumLightSome differenceLight coverage rather than medium
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared54
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall90
Skin type90Normal, dry, combinationCombination, dry, normal, oilyBoth marketed for normal/​dry/​combination skin
Overall match 83/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To CoverGirl Clean Fresh Skin Milk Foundation in Fair/Light 530.

Same or better

  • $51.26 less
  • Near-identical swatch colour
  • Same radiant finish
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Light rather than medium coverage
  • No long-wear claim
  • Does not claim transfer resistance
  • Fragrance is listed in the formula
  • Contains alcohol denat.
  • No SPF

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedListed (limonene)
Drying alcoholNot listedListed (alcohol denat.)
SPFSPF 30Not listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy

Closest shade match

Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation Light Medium Cool 1

Match price
$49Ulta BeautyUlta Beauty
$11 less (18%)

Your shade $60 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

CoverGirl Clean Fresh Skin Milk Foundation Fair/Light 530

Best price
$8.74Ulta BeautyUlta Beauty
$51.26 less (85%)

Your shade $60 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.