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Illusion Luminous Glow Foundation SPF 30 7.5 dupes and alternatives Hourglass

Medium light · Olive · warm olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: CoverGirl Simply Ageless Skin Perfector Essence Foundation Medium-Olive

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Hourglass
7.5Change shade
Depth and undertone: Medium light · Olive · warm olive
Finish and coverage: Radiant · Medium coverage
The match
CoverGirl
Medium-Olive
Depth and undertone: Medium light · Olive
Finish and coverage: Natural · Light coverage
Shade match
95out of 100
Colour
96
Depth
100
Undertone
90
Medium confidence· Digital matchWhy it matches
Match price
$21.49Ulta BeautyUlta Beauty
$38.51 less (64%)

Your shade $60 at Sephora · lowest price $12.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Juvia's Place I am Magic Natural Radiance Foundation 650 Alexandria

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Hourglass
7.5Change shade
Depth and undertone: Medium light · Olive · warm olive
Finish and coverage: Radiant · Medium coverage
The match
Juvia's Place
650 Alexandria
Depth and undertone: Medium light · Warm
Finish and coverage: Radiant · Medium coverage
Overall match
88out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
100
Wear (Wear & performance)
53
Skin (Skin suitability)
84
Best price
$14.40Ulta BeautyUlta Beauty
$45.60 less (76%)

Your shade $60 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 94
    $52SephoraSephora$8 less (13%)

    Matches: Near-identical swatch colourSame radiant finishSame medium coverage

    Differences: Warm rather than olive undertoneDoes not claim transfer resistanceNot marketed for combination skin

    Score details
    Shade match
    94
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    60

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than olive undertone · Does not claim transfer resistance · Not marketed for combination skin · Contains drying alcohol · No SPF

    Retailer shade note: light-medium yellow

    High confidence· Digital match

    View match
  2. Shade match 89
    $46Ulta BeautyUlta Beauty(product price)$14 less (23%)

    Matches: Near-identical swatch colourSame radiant finishClaims a blurring effect

    Differences: Neutral rather than olive undertoneFull rather than medium coverageNo SPF

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    89
    Skin suitability
    84

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than olive undertone · Full rather than medium coverage · No SPF

    Retailer shade note: beige with neutral undertone for light skin

    High confidence· Digital match

    View match
  3. Shade match 94
    $44SephoraSephora$16 less (27%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim transfer resistance

    Differences: Warm rather than olive undertoneNatural rather than radiant finishDoes not claim not settling into lines

    Score details
    Shade match
    94
    Finish & visual result
    76
    Wear & performance
    70
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than radiant finish · Does not claim not settling into lines · No SPF

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  4. #6 · Make Up For Ever

    HD Skin Hydra Glow Hydrating Foundation

    2Y20 - Warm Nude
    Shade match 91
    $49SephoraSephora$11 less (18%)

    Matches: Near-identical swatch colourSame radiant finishSame medium coverage

    Differences: Warm rather than olive undertoneDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    89
    Wear & performance
    53
    Skin suitability
    100

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than olive undertone · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · No SPF

    Retailer shade note: for light to medium skin with yellow undertones

    Medium confidence· Digital match

    View match
  5. Shade match 89
    $44SephoraSephora$16 less (27%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim transfer resistance

    Differences: Neutral rather than olive undertoneNatural rather than radiant finishDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    76
    Wear & performance
    70
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than olive undertone · Natural rather than radiant finish · Does not claim not settling into lines · No SPF

    Retailer shade note: warm neutral

    Medium confidence· Digital match

    View match
  6. Shade match 90
    $63Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Near-identical swatch colourBoth claim transfer resistanceClaims a lightweight feel

    Differences: Luminous rather than radiant finishFull rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    65
    Skin suitability
    84

    Looks identical · Luminous · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Luminous rather than radiant finish · Full rather than medium coverage · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  7. Shade match 94
    $48SephoraSephora$12 less (20%)

    Matches: Near-identical swatch colourSame medium coverageClaims a skin-like finish

    Differences: Warm rather than olive undertoneNatural rather than radiant finishNot marketed for dry skin

    Score details
    Shade match
    94
    Finish & visual result
    68
    Wear & performance
    73
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than radiant finish · Not marketed for dry skin · No SPF

    Retailer shade note: for light medium skintones with warm undertones

    High confidence· Digital match

    View match
  8. #10 · CoverGirl

    Clean Fresh Skin Milk Foundation

    Tan 580
    Shade match 89
    $8.74$12.49Ulta BeautyUlta Beauty$51.26 less (85%)

    Matches: Near-identical swatch colourSame radiant finishBoth claim not settling into lines

    Differences: Light rather than medium coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    82
    Wear & performance
    54
    Skin suitability
    90

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Contains listed fragrance · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  9. Shade match 88
    $63Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Very close colourBoth claim transfer resistanceClaims a lightweight feel

    Differences: Luminous rather than radiant finishFull rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    65
    Skin suitability
    84

    Very close colour · Luminous · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Luminous rather than radiant finish · Full rather than medium coverage · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  10. Shade match 88
    $63Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Very close colourBoth claim transfer resistanceClaims a lightweight feel

    Differences: Luminous rather than radiant finishFull rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    65
    Skin suitability
    84

    Very close colour · Luminous · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Luminous rather than radiant finish · Full rather than medium coverage · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  11. Shade match 87
    $45Ulta BeautyUlta Beauty(product price)$15 less (25%)

    Matches: Very close colourBoth claim 16-hour wearBoth claim transfer resistance

    Differences: Neutral rather than olive undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    67
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than olive undertone · Natural rather than radiant finish · Full rather than medium coverage · No SPF

    Retailer shade note: level-three light with a neutral undertone

    Medium confidence· Digital match

    View match
  12. #14 · Hourglass

    Ambient Soft Glow Foundation

    4
    Shade match 91
    $60SephoraSephoraSame price

    Matches: Very close colourSame medium coverageClaims a blurring effect

    Differences: Warm rather than olive undertoneNatural rather than radiant finishDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    70
    Wear & performance
    65
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than radiant finish · Does not claim not settling into lines · No SPF

    Retailer shade note: light with warm undertones

    Medium confidence· Digital match

    View match
  13. Shade match 90
    $34Ulta BeautyUlta Beauty(product price)$26 less (43%)

    Matches: Very close colourSame medium coverageBoth claim not settling into lines

    Differences: Warm rather than olive undertoneNatural rather than radiant finishNo long-wear claim

    Score details
    Shade match
    90
    Finish & visual result
    76
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: light golden medium with golden undertones

    Medium confidence· Digital match

    View match
  14. #16 · Jane Iredale

    Skintuition SPF 30 Radiance-Boosting Liquid Foundation

    30 Light Medium
    Shade match 90
    $56Ulta BeautyUlta Beauty(product price)$4 less (7%)

    Matches: Very close colourSame radiant finishClaims a skin-like finish

    Differences: Warm rather than olive undertoneBuildable rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    49
    Skin suitability
    84

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Warm rather than olive undertone · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: light medium with warm peach undertones

    High confidence· Digital match

    View match
  15. Shade match 90
    $48SephoraSephora$12 less (20%)

    Matches: Near-identical swatch colourSame medium coverageClaims a skin-like finish

    Differences: Neutral rather than olive undertoneNatural rather than radiant finishNot marketed for dry skin

    Score details
    Shade match
    90
    Finish & visual result
    68
    Wear & performance
    73
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than olive undertone · Natural rather than radiant finish · Not marketed for dry skin · No SPF

    Retailer shade note: for light medium skintones with neutral warm undertones

    High confidence· Digital match

    View match
  16. Shade match 89
    $48SephoraSephora$12 less (20%)

    Matches: Near-identical swatch colourSame medium coverageClaims a skin-like finish

    Differences: Neutral rather than olive undertoneNatural rather than radiant finishNot marketed for dry skin

    Score details
    Shade match
    89
    Finish & visual result
    68
    Wear & performance
    73
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than olive undertone · Natural rather than radiant finish · Not marketed for dry skin · No SPF

    Retailer shade note: for light medium skintones with neutral undertones

    High confidence· Digital match

    View match
  17. #19 · Dior

    Forever Hydra Nude Foundation

    2W Warm
    Shade match 92
    $60Ulta BeautyUlta Beauty(product price)Same price

    Matches: Near-identical swatch colourSame medium coverage

    Differences: Warm rather than olive undertoneNatural rather than radiant finishDoes not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    76
    Wear & performance
    38
    Skin suitability
    84

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · No SPF

    Retailer shade note: light skin with golden undertones

    Medium confidence· Digital match

    View match
  18. #20 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    470 Radiant Honey
    Shade match 93
    $18.99Ulta BeautyUlta Beauty(product price)$41.01 less (68%)

    Matches: Near-identical swatch colourBoth claim transfer resistanceClaims colour stability

    Differences: Warm rather than olive undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    93
    Finish & visual result
    67
    Wear & performance
    46
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than radiant finish · Full rather than medium coverage · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  19. #21 · Well People

    Supernatural Complexion Stick

    18 Light Warm
    Shade match 92
    $18.20$26Ulta BeautyUlta Beauty$41.80 less (70%)

    Matches: Near-identical swatch colourClaims a lightweight feel

    Differences: Warm rather than olive undertoneNatural rather than radiant finishLight rather than medium coverage

    Score details
    Shade match
    92
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    84

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than radiant finish · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Medium confidence· Digital match

    View match
  20. #22 · L'Oréal Paris

    Lumi Le Glow Skin Tint

    N210
    Shade match 89
    $16.99CVSCVS$43.01 less (72%)

    Matches: Near-identical swatch colourSame radiant finishClaims a skin-like finish

    Differences: Neutral rather than olive undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    89
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    84

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than olive undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Medium confidence· Digital match

    View match
  21. #23 · ILIA

    True Skin Serum Foundation

    Salina SF5
    Shade match 90
    $56SephoraSephora$4 less (7%)

    Matches: Near-identical swatch colourSame medium coverageClaims a skin-like finish

    Differences: Neutral rather than olive undertoneNatural rather than radiant finishDoes not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    68
    Wear & performance
    51
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than olive undertone · Natural rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination skin · No SPF

    Retailer shade note: light-medium with neutral undertones

    Medium confidence· Digital match

    View match
  22. #24 · Unleashia

    Satin Wear Healthy-Green Cushion Foundation

    24N Wind Storm
    Shade match 90
    $24Ulta BeautyUlta Beauty(product price)$36 less (60%)

    Matches: Very close colourClaims a lightweight feel

    Differences: Warm rather than olive undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    90
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than radiant finish · Full rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: light medium with peach undertones

    Medium confidence· Digital match

    View match
  23. #25 · Estée Lauder

    Futurist Skin Tint Serum Foundation SPF 20

    1C1 Cool Bone
    Shade match 76
    $55Ulta BeautyUlta Beauty$5 less (8%)

    Matches: Very close colourSame radiant finishBoth claim 8-hour wear

    Differences: Slightly cooler undertoneLight rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    76
    Finish & visual result
    82
    Wear & performance
    68
    Skin suitability
    67

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly cooler undertone · Light rather than medium coverage · Does not claim transfer resistance · Not marketed for dry skin

    Retailer shade note: light with cool, rosy-peach

    Medium confidence· Digital match

    View match
  24. Shade match 86
    $41Ulta BeautyUlta Beauty(product price)$19 less (32%)

    Matches: Near-identical swatch colourClaims a blurring effectBoth claim transfer resistance

    Differences: Slightly cooler undertoneNatural rather than radiant finishLight rather than medium coverage

    Score details
    Shade match
    86
    Finish & visual result
    62
    Wear & performance
    54
    Skin suitability
    84

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · Light rather than medium coverage · No long-wear claim · Does not claim not settling into lines · No SPF

    Retailer shade note: light medium with cool neutral undertones

    Medium confidence· Digital match

    View match
  25. #27 · Armani Beauty

    Luminous Silk Foundation

    5.25
    Shade match 79
    $69SephoraSephoraCosts $9 more

    Matches: Near-identical swatch colourSame medium coverageClaims a blurring effect

    Differences: Slightly cooler undertoneNatural rather than radiant finishNot marketed for combination skin

    Score details
    Shade match
    79
    Finish & visual result
    70
    Wear & performance
    67
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · Not marketed for combination skin · Contains listed fragrance · Contains drying alcohol · No SPF

    Retailer shade note: light medium, cool pink

    High confidence· Digital match

    View match
  26. #28 · CoverGirl

    Olay Simply Ageless 3-in-1 Liquid Foundation

    235 Medium Light
    Shade match 80
    $14.99TargetTarget$45.01 less (75%)

    Matches: Same medium coverage

    Differences: Natural rather than radiant finishNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    80
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    90

    Colour not compared · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · No SPF

    Low confidence· Digital match

    View match
  27. #29 · Armani Beauty

    Luminous Silk Foundation

    5.1
    Shade match 78
    $69SephoraSephoraCosts $9 more

    Matches: Near-identical swatch colourSame medium coverageClaims a blurring effect

    Differences: Slightly cooler undertoneNatural rather than radiant finishNot marketed for combination skin

    Score details
    Shade match
    78
    Finish & visual result
    70
    Wear & performance
    67
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · Not marketed for combination skin · Contains listed fragrance · Contains drying alcohol · No SPF

    Retailer shade note: light, cool pink

    Medium confidence· Digital match

    View match
  28. #30 · Ogee

    Complexion Perfecting Serum Foundation

    Willow 3.00C
    Shade match 92
    $49Ulta BeautyUlta Beauty$11 less (18%)

    Matches: Very close colourSame medium coverageClaims a skin-like finish

    Differences: Warm rather than olive undertoneNatural rather than radiant finishNo long-wear claim

    Score details
    Shade match
    92
    Finish & visual result
    68
    Wear & performance
    40
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal/dry/combination skin · No SPF

    Retailer shade note: medium light, peach-beige undertones

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to Hourglass Illusion Luminous Glow Foundation SPF 30 7.5 (Medium light · Olive · warm olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Dior Forever Skin Correct Full-Coverage Concealer

    3WP Warm Peach

    Dior Forever Skin Correct Full-Coverage Concealer, shade 3WP Warm Peach

    • Looks identical
    • Medium light · Warm · peach undertone

    $42

  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    21.0 Medium Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 21.0 Medium Tan

    • Very close colour
    • Medium light · Warm undertone

    $30

  3. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    11 Light Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 11 Light Neutral

    • Looks identical
    • Medium light · Neutral undertone

    $32

  4. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.75

    • Very close colour
    • Medium light · Warm · golden undertone

    $42

  5. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Fawn 4.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Fawn 4.5

    • Very close colour
    • Medium light · Warm · golden undertone

    $39

  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    10W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 10W

    • Close colour
    • Medium light · Warm undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

CoverGirl Simply Ageless Skin Perfector Essence Foundation in Medium-Olive, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 7.5. Every attribute compared, with its share of the score.

ComparedYour shade7.5Closest shade matchMedium-OliveScore
Shade match55% of overall95
Colour96#d2a37e#d6a27bLooks identicalColour difference 1.3 (0 is identical)
Depth100Medium lightMedium lightSameDepth difference: 0.1
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone90Olive · warm oliveOliveClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared54
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage60MediumLightSome differenceLight coverage rather than medium
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 76/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To CoverGirl Simply Ageless Skin Perfector Essence Foundation in Medium-Olive.

Same or better

  • $38.51 less
  • Near-identical swatch colour
  • Same olive undertone
  • Claims a skin-like finish

Different

  • Natural finish instead of radiant
  • Light rather than medium coverage
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • No SPF

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapBoth water-based; silicone high vs moderate

Why the closest overall alternative works

Juvia's Place I am Magic Natural Radiance Foundation in 650 Alexandria, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 7.5. Every attribute compared, with its share of the score.

ComparedYour shade7.5Closest overall alternative650 AlexandriaScore
Shade match55% of overall92
Colour95#d2a37e#d4a780Looks identicalColour difference 1.4 (0 is identical)
Depth97Medium lightMedium lightSameDepth difference: 1.7
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone80Olive · warm oliveWarmSome differencecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared100
Finish100RadiantRadiantSameSame radiant finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared53
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 88/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Juvia's Place I am Magic Natural Radiance Foundation in 650 Alexandria.

Same or better

  • $45.60 less
  • Near-identical swatch colour
  • Same radiant finish
  • Same medium coverage

Different

  • Warm rather than olive undertone
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Fragrance is listed in the formula
  • No SPF

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

CoverGirl Simply Ageless Skin Perfector Essence Foundation Medium-Olive

Match price
$21.49Ulta BeautyUlta Beauty
$38.51 less (64%)

Your shade $60 at Sephora · lowest price $12.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Juvia's Place I am Magic Natural Radiance Foundation 650 Alexandria

Best price
$14.40Ulta BeautyUlta Beauty
$45.60 less (76%)

Your shade $60 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.