Illusion Luminous Glow Foundation SPF 30 24 dupes and alternatives Hourglass
4.7 (820)·Deep · Cool · rosy undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$24Ulta Beauty(product price)$36 less (60%)3.9 (396)
Matches: Near-identical swatch colour· Same radiant finish· Same medium coverage
Differences: Neutral rather than cool undertone· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
90
Finish & visual result
100
Wear & performance
53
Skin suitability
84
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · No SPF
$24Ulta Beauty(product price)$36 less (60%)3.9 (396)
Matches: Very close colour· Same radiant finish· Same medium coverage
Differences: Neutral rather than cool undertone· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
85
Finish & visual result
100
Wear & performance
53
Skin suitability
84
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · No SPF
$24Ulta Beauty(product price)$36 less (60%)3.9 (396)
Matches: Very close colour· Same radiant finish· Same medium coverage
Differences: Neutral rather than cool undertone· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
85
Finish & visual result
100
Wear & performance
53
Skin suitability
84
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · No SPF
Differences: Neutral rather than cool undertone· Buildable rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
86
Finish & visual result
100
Wear & performance
38
Skin suitability
84
Very close colour · Radiant · Buildable coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than cool undertone · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol · No SPF
Retailer shade note: deep skin with neutral undertones
$59Ulta Beauty(product price)$1 less (2%)4.5 (1,349)
Matches: Near-identical swatch colour· Same medium coverage· Claims a blurring effect
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· Does not claim transfer resistance
Score details
Shade match
88
Finish & visual result
70
Wear & performance
66
Skin suitability
84
Looks identical · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
$20.99Ulta Beauty(product price)$39.01 less (65%)4.3 (8,122)
Matches: Near-identical swatch colour· Same radiant finish
Differences: Neutral rather than cool undertone· Light rather than medium coverage· No long-wear claim
Score details
Shade match
89
Finish & visual result
82
Wear & performance
40
Skin suitability
84
Looks identical · Radiant · Light coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol · No SPF
Matches: Very close colour· Same cool undertone· Claims a lightweight feel
Differences: Natural rather than radiant finish· Light rather than medium coverage· No long-wear claim
Score details
Shade match
95
Finish & visual result
67
Wear & performance
40
Skin suitability
84
Very close colour · Natural · Light coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Natural rather than radiant finish · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
Matches: Near-identical swatch colour· Same radiant finish· Claims a lightweight feel
Differences: Neutral rather than cool undertone· Light rather than medium coverage· No long-wear claim
Score details
Shade match
89
Finish & visual result
82
Wear & performance
40
Skin suitability
67
Looks identical · Radiant · Light coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than cool undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination skin
$56Ulta Beauty(product price)$4 less (7%)4.3 (618)
Matches: Very close colour· Same radiant finish· Claims a skin-like finish
Differences: Neutral rather than cool undertone· Buildable rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
86
Finish & visual result
79
Wear & performance
49
Skin suitability
84
Very close colour · Radiant · Buildable coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than cool undertone · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines
Matches: Near-identical swatch colour· Same medium coverage· Claims a lightweight feel
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· No long-wear claim
Score details
Shade match
89
Finish & visual result
76
Wear & performance
40
Skin suitability
84
Looks identical · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
$42Ulta Beauty(product price)$18 less (30%)4.4 (38)
Matches: Very close colour· Claims a blurring effect· Both claim 12-hour wear
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· Buildable rather than medium coverage
Score details
Shade match
87
Finish & visual result
70
Wear & performance
61
Skin suitability
84
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
Matches: Very close colour· Same radiant finish· Same medium coverage
Differences: Slightly warmer undertone· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
81
Finish & visual result
89
Wear & performance
40
Skin suitability
100
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly warmer undertone · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol · No SPF
Retailer shade note: deep with neutral golden undertones
Matches: Very close colour· Same medium coverage· Claims a lightweight feel
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· No long-wear claim
Score details
Shade match
87
Finish & visual result
76
Wear & performance
40
Skin suitability
84
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
Matches: Very close colour· Same medium coverage· Claims a skin-like finish
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· Does not claim transfer resistance
Score details
Shade match
87
Finish & visual result
64
Wear & performance
61
Skin suitability
84
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
$39Ulta Beauty(product price)$21 less (35%)4.3 (6,833)
Matches: Near-identical swatch colour· Same medium coverage· Claims a blurring effect
Differences: Slightly warmer undertone· Natural rather than radiant finish· Does not claim transfer resistance
Score details
Shade match
85
Finish & visual result
70
Wear & performance
51
Skin suitability
100
Looks identical · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines
Matches: Very close colour· Same medium coverage· Claims a lightweight feel
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· No long-wear claim
Score details
Shade match
86
Finish & visual result
76
Wear & performance
40
Skin suitability
84
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
Matches: Very close colour· Same medium coverage· Claims a lightweight feel
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· No long-wear claim
Score details
Shade match
85
Finish & visual result
76
Wear & performance
40
Skin suitability
84
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
$42Ulta Beauty(product price)$18 less (30%)4.3 (212)
Matches: Near-identical swatch colour· Same cool undertone· Claims a skin-like finish
Differences: Matte rather than radiant finish· Full rather than medium coverage· No long-wear claim
Score details
Shade match
97
Finish & visual result
42
Wear & performance
40
Skin suitability
84
Looks identical · Matte · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Matte rather than radiant finish · Full rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
The closest shade to Hourglass Illusion Luminous Glow Foundation SPF 30 24 (Deep · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Charlotte Tilbury Airbrush Flawless Foundation in 14 Cool, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 24. Every attribute compared, with its share of the score.
ComparedYour shade24Closest shade match14 CoolHow they compareScore
Shade match55% of overall98
Colour60%97#854d2c#874c2cLooks identicalColour difference 0.9 (0 is identical)
Depth15%100DeepDeepSameDepth difference: 0.1
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Overall match 78/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Tarte Babassu Foundcealer Dewy Foundation SPF 20 in 52N Deep Neutral, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 24. Every attribute compared, with its share of the score.
ComparedYour shade24Closest overall alternative52N Deep NeutralHow they compareScore
Shade match55% of overall97
Colour60%96#854d2c#8a4f2dLooks identicalColour difference 1.2 (0 is identical)
Depth15%97DeepDeepSameDepth difference: 1.7
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Overall match 94/100Shade match 97/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora$8 less (13%)
