Superhero No-Tug Longwear Eyeshadow Stick Glimmer Rose dupes and alternatives IT Cosmetics
4.6 (3,381)·Rose · Light
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$6Ulta Beauty(product price)$19 less (76%)4.0 (6,939)
Matches: Same finish: metallic· Same format: stick· Both claim crease resistance
Differences: Mauve rather than rose· Long-wearing rather than 16-hour wear (longevity)· Does not claim waterproof
Score details
Shade match
79
Finish, pigmentation & format
100
Wear & performance
73
Comfort & skin suitability
20
Close colour · Metallic
Ingredients (not scored): 4% ingredient overlap
Differences: Mauve rather than rose · Long-wearing rather than 16-hour wear (longevity) · Does not claim waterproof · Does not claim comfort · Dry rather than sensitive (skin types)
Matches: Same finish: metallic· Same format: stick· Both claim waterproof
Differences: Noticeably different swatch colour· 11-hour wear rather than 16-hour wear (longevity)· Does not claim crease resistance
Score details
Shade match
75
Finish, pigmentation & format
100
Wear & performance
70
Comfort & skin suitability
40
Slight colour difference · Metallic
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · 11-hour wear rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort
Matches: Same finish: metallic· Both claim crease resistance· Both claim waterproof
Differences: Nude rather than rose· Opaque rather than buildable (pigmentation)· 24-hour wear rather than 16-hour wear (longevity)
Score details
Shade match
78
Finish, pigmentation & format
91
Wear & performance
80
Comfort & skin suitability
40
Close colour · Metallic · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Nude rather than rose · Opaque rather than buildable (pigmentation) · 24-hour wear rather than 16-hour wear (longevity) · Does not claim comfort
Differences: Nude rather than rose· 24-hour wear rather than 16-hour wear (longevity)· Does not claim crease resistance
Score details
Shade match
78
Finish, pigmentation & format
97
Wear & performance
50
Comfort & skin suitability
40
Close colour · Metallic
Ingredients (not scored): 13% ingredient overlap
Differences: Nude rather than rose · 24-hour wear rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort
$11.99Ulta Beauty(product price)$13.01 less (52%)4.6 (13,914)
Matches: Same format: stick· Both claim crease resistance
Differences: Opaque rather than buildable (pigmentation)· 24-hour wear rather than 16-hour wear (longevity)· Does not claim waterproof
Score details
Shade match
82
Finish, pigmentation & format
83
Wear & performance
68
Comfort & skin suitability
40
Close colour · Shimmer · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Opaque rather than buildable (pigmentation) · 24-hour wear rather than 16-hour wear (longevity) · Does not claim waterproof · Does not claim comfort
Matches: Same format: stick· Both claim waterproof
Differences: Lighter· Opaque rather than buildable (pigmentation)· 24-hour wear rather than 16-hour wear (longevity)
Score details
Shade match
83
Finish, pigmentation & format
83
Wear & performance
62
Comfort & skin suitability
20
Close colour · Shimmer · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Lighter · Opaque rather than buildable (pigmentation) · 24-hour wear rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort · Normal, Dry, Combination rather than sensitive (skin types)
Differences: Lighter· Powder rather than stick (format)· Not listed rather than 16-hour wear (longevity)
Score details
Shade match
87
Finish, pigmentation & format
81
Wear & performance
40
Comfort & skin suitability
40
Close colour · Shimmer · Buildable
Ingredients (not scored): 10% ingredient overlap
Differences: Lighter · Powder rather than stick (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort
Differences: Opaque rather than buildable (pigmentation)· Powder rather than stick (format)· Long-wearing rather than 16-hour wear (longevity)
Score details
Shade match
80
Finish, pigmentation & format
83
Wear & performance
55
Comfort & skin suitability
40
Slight colour difference · Metallic · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Opaque rather than buildable (pigmentation) · Powder rather than stick (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort
Matches: Same finish: metallic· Same pigmentation: buildable· Same format: stick
Differences: Noticeably different swatch colour· Nude rather than rose· 24-hour wear rather than 16-hour wear (longevity)
Score details
Shade match
66
Finish, pigmentation & format
100
Wear & performance
80
Comfort & skin suitability
20
Slight colour difference · Metallic · Buildable
Ingredients (not scored): 14% ingredient overlap
Differences: Noticeably different swatch colour · Nude rather than rose · 24-hour wear rather than 16-hour wear (longevity) · Does not claim comfort · Normal, Dry, Combination rather than sensitive (skin types)
Retailer shade note: a shimmering golden copper / a warm beige brown
Matches: Same finish: metallic· Both claim crease resistance· Both claim waterproof
Differences: Nude rather than rose· Opaque rather than buildable (pigmentation)· 24-hour wear rather than 16-hour wear (longevity)
Score details
Shade match
68
Finish, pigmentation & format
91
Wear & performance
80
Comfort & skin suitability
40
Slight colour difference · Metallic · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Nude rather than rose · Opaque rather than buildable (pigmentation) · 24-hour wear rather than 16-hour wear (longevity) · Does not claim comfort
Matches: Very close colour· Same pigmentation: buildable· Same format: stick
Differences: Plum rather than rose· 24-hour wear rather than 16-hour wear (longevity)· Does not claim comfort
Score details
Shade match
70
Finish, pigmentation & format
90
Wear & performance
80
Comfort & skin suitability
20
Very close colour · Shimmer · Buildable
Ingredients (not scored): 17% ingredient overlap
Differences: Plum rather than rose · 24-hour wear rather than 16-hour wear (longevity) · Does not claim comfort · Normal, Dry, Combination rather than sensitive (skin types)
Matches: Same finish: metallic· Both claim crease resistance· Both claim waterproof
Differences: Noticeably different swatch colour· Nude rather than rose· Liquid rather than stick (format)
Score details
Shade match
66
Finish, pigmentation & format
90
Wear & performance
80
Comfort & skin suitability
48
Slight colour difference · Metallic
Ingredients (not scored): 18% ingredient overlap
Differences: Noticeably different swatch colour · Nude rather than rose · Liquid rather than stick (format) · 24-hour wear rather than 16-hour wear (longevity) · Normal rather than sensitive (skin types)
Differences: Pink rather than rose· Opaque rather than buildable (pigmentation)· Long-wearing rather than 16-hour wear (longevity)
Score details
Shade match
73
Finish, pigmentation & format
83
Wear & performance
55
Comfort & skin suitability
40
Close colour · Shimmer · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Pink rather than rose · Opaque rather than buildable (pigmentation) · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort
$13.99Ulta Beauty(product price)$11.01 less (44%)4.4 (1,922)
Matches: Same finish: metallic
Differences: Noticeably different swatch colour· Pink rather than rose· Not listed rather than 16-hour wear (longevity)
Score details
Shade match
66
Finish, pigmentation & format
97
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Metallic
Ingredients (not scored): 13% ingredient overlap
Differences: Noticeably different swatch colour · Pink rather than rose · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort
$13.99Ulta Beauty(product price)$11.01 less (44%)4.4 (1,922)
Matches: Same finish: metallic
Differences: Noticeably different swatch colour· Mauve rather than rose· Not listed rather than 16-hour wear (longevity)
Score details
Shade match
66
Finish, pigmentation & format
97
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Metallic
Ingredients (not scored): 13% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than rose · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort
Differences: Opaque rather than buildable (pigmentation)· Powder rather than stick (format)· Not listed rather than 16-hour wear (longevity)
Score details
Shade match
78
Finish, pigmentation & format
74
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Shimmer · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Opaque rather than buildable (pigmentation) · Powder rather than stick (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort
Matches: Near-identical swatch colour· Same pigmentation: buildable· Same format: stick
Differences: Nude rather than rose· Matte rather than metallic (finish)· Long-wearing rather than 16-hour wear (longevity)
Score details
Shade match
89
Finish, pigmentation & format
38
Wear & performance
67
Comfort & skin suitability
54
Looks identical · Matte · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Nude rather than rose · Matte rather than metallic (finish) · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort · Combination, Dry, Normal, Oily, Sensitive rather than sensitive (skin types)
Sold as blush, rated here for use as eyeshadow (suited)
Differences: Matte rather than metallic (finish)· Opaque rather than buildable (pigmentation)· Palette rather than stick (format)
Score details
Shade match
88
Finish, pigmentation & format
22
Wear & performance
40
Comfort & skin suitability
40
Close colour · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Matte rather than metallic (finish) · Opaque rather than buildable (pigmentation) · Palette rather than stick (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort
Armani Beauty Eye Tint Long-Lasting Liquid Eyeshadow in 20S rose, against IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick in Glimmer Rose. Every attribute compared, with its share of the score.
ComparedYour shadeGlimmer RoseClosest match20S roseHow they compareScore
Shade match55% of overall92
Colour60%88#e0967f#d49380Very close colourColour difference 2.5 (0 is identical)
Depth15%95LightLightSameDepth difference 2.9 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Colour family25%100RoseRoseSameSame colour family
Finish, pigmentation & format30% of overall82
Finish65%85MetallicShimmerCloseShimmer finish rather than metallic
Waterproof20%40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Comfort & skin suitability5% of overall · 1 of 3 compared100
Comfort40%100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration20%—not comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin types40%—not comparableSensitiveNot listedNot listed for eitherSkin types not listed for one product
Overall match 89/100Shade match 92/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.