I am Magic Natural Radiance Foundation 640 Malta dupes and alternatives Juvia's Place
3.9 (396)·Light medium · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
The closest shade to Juvia's Place I am Magic Natural Radiance Foundation 640 Malta (Light medium · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Chanel N°1 DE CHANEL Revitalizing Foundation in BR102, against Juvia's Place I am Magic Natural Radiance Foundation in 640 Malta. Every attribute compared, with its share of the score.
ComparedYour shade640 MaltaClosest shade matchBR102How they compareScore
Shade match55% of overall99
Colour60%98#e7a876#e9aa79Looks identicalColour difference 0.6 (0 is identical)
Overall match 88/100Shade match 99/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Dior Forever Skin Glow Foundation in 4WO Warm Olive, against Juvia's Place I am Magic Natural Radiance Foundation in 640 Malta. Every attribute compared, with its share of the score.
ComparedYour shade640 MaltaClosest overall alternative4WO Warm OliveHow they compareScore
Shade match55% of overall88
Colour60%92#e7a876#e0a978Very close colourColour difference 2.0 (0 is identical)
Overall match 89/100Shade match 88/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
34 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)$6.01 less (25%)
